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Webinars | Yelp for Brands
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data-lazy-src="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png" class="lazy lazy-hidden attachment-feature size-feature" alt="" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png 1344w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-300x257.png 300w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-1024x878.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-768x658.png 768w" data-lazy-sizes="(max-width: 1344px) 100vw, 1344px" /><noscript><img width="1344" height="1152" src="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png" class="attachment-feature size-feature" alt="" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png 1344w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-300x257.png 300w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-1024x878.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-768x658.png 768w" sizes="(max-width: 1344px) 100vw, 1344px" /></noscript> </a> </div> <div class="c-featured-webinar__content"> <h2 class="c-featured-webinar__header"> FEATURED WEBINAR </h2> <h3 class="c-featured-webinar__title"> Yelp Advertising for the Holidays </h3> <div class="c-featured-webinar__summary"> Tune in for holiday marketing tips and to learn how to get the most out of Yelp's advertising products this upcoming holiday season. </div> <div class="c-featured-webinar__link"> <a href="https://brands.yelp.com/webinars/yelp-advertising-for-the-holiday-season/" class="c-button c-button--red"> Watch Now </a> </div> </div> </div> </div> </section><section class="o-section c-webinars-section c-webinars-section--grey"> <div class="o-wrapper c-webinars-section__inner"> <h2 class="c-webinars-section__title">On-Demand Webinars</h2> <div class="c-webinars-section__introduction">Watch on-demand videos, featuring marketing and industry experts.</div> <div class="c-webinars-section__cards"> <div class="c-webinars-block"> <div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/yelp-advertising-for-the-holiday-season/" class="c-webinar-card__thumb-container"> <img width="1344" height="1152" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Yelp Advertising for the Holidays" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png 1344w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-300x257.png 300w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-1024x878.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-768x658.png 768w" data-lazy-sizes="(max-width: 1344px) 100vw, 1344px" /><noscript><img width="1344" height="1152" src="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Yelp Advertising for the Holidays" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x.png 1344w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-300x257.png 300w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-1024x878.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/08/MKT-1523.3_Q3-Product-Showcase-Webinar_Registration_672x576_2x-768x658.png 768w" sizes="(max-width: 1344px) 100vw, 1344px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Yelp Advertising for the Holidays </div> <div class="c-webinar-card__excerpt"> Tune in for holiday marketing tips and to learn how to get the most out of Yelp's advertising products this upcoming holiday season. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/yelp-advertising-for-the-holiday-season/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/unlock-the-secrets-to-generating-high-quality-leads/" class="c-webinar-card__thumb-container"> <img width="2580" height="2136" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Unlock the secrets to generating high-quality leads" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x.png 2580w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-300x248.png 300w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-1024x848.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-768x636.png 768w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-1536x1272.png 1536w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-2048x1696.png 2048w" data-lazy-sizes="(max-width: 2580px) 100vw, 2580px" /><noscript><img width="2580" height="2136" src="https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Unlock the secrets to generating high-quality leads" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x.png 2580w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-300x248.png 300w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-1024x848.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-768x636.png 768w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-1536x1272.png 1536w, https://brands.yelp.com/wp-content/uploads/2024/05/MKT-1892_Leads-API_Webinar_Hero-Module_645x534_2x-2048x1696.png 2048w" sizes="(max-width: 2580px) 100vw, 2580px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Unlock the secrets to generating high-quality leads </div> <div class="c-webinar-card__excerpt"> Tune into our on-demand webinar and discover the latest consumer trends, the power of asynchronous communication, and how Yelp's innovative solutions can give you a competitive edge. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/unlock-the-secrets-to-generating-high-quality-leads/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/all-about-attribution-2024/" class="c-webinar-card__thumb-container"> <img width="2000" height="2000" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Quarterly Product Showcase: All About Attribution in 2024" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo.png 2000w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-300x300.png 300w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-1024x1024.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-150x150.png 150w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-768x768.png 768w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-1536x1536.png 1536w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-500x500.png 500w" data-lazy-sizes="(max-width: 2000px) 100vw, 2000px" /><noscript><img width="2000" height="2000" src="https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Quarterly Product Showcase: All About Attribution in 2024" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo.png 2000w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-300x300.png 300w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-1024x1024.png 1024w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-150x150.png 150w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-768x768.png 768w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-1536x1536.png 1536w, https://brands.yelp.com/wp-content/uploads/2024/02/1_1-without-corner-logo-500x500.png 500w" sizes="(max-width: 2000px) 100vw, 2000px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Quarterly Product Showcase: All About Attribution in 2024 </div> <div class="c-webinar-card__excerpt"> Marketing attribution has always been a challenge, but new issues are coming with the deprecation of cookies. Learn how you can future-proof your strategy and what you can do today to combat the age-old issues we all face with advertising measurement. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/all-about-attribution-2024/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/quarterly-product-showcase-yelp-ads/" class="c-webinar-card__thumb-container"> <img width="1920" height="1440" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Quarterly Product Showcase: Unlocking the Value of Yelp Ads" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822.png 1920w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-1024x768.png 1024w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-768x576.png 768w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-1536x1152.png 1536w" data-lazy-sizes="(max-width: 1920px) 100vw, 1920px" /><noscript><img width="1920" height="1440" src="https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Quarterly Product Showcase: Unlocking the Value of Yelp Ads" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822.png 1920w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-1024x768.png 1024w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-768x576.png 768w, https://brands.yelp.com/wp-content/uploads/2023/09/mockup-of-a-girl-in-ripped-jeans-holding-her-iphone-xs-max-25822-1536x1152.png 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Quarterly Product Showcase: Unlocking the Value of Yelp Ads </div> <div class="c-webinar-card__excerpt"> Learn more about Yelp Ads from the ad units to the features and tools that help power Yelp's core advertising offering. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/quarterly-product-showcase-yelp-ads/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/yelp-ad-summit/" class="c-webinar-card__thumb-container"> <img width="1000" height="1000" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000.jpg" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Yelp Ad Summit 2023" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000.jpg 1000w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-300x300.jpg 300w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-150x150.jpg 150w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-768x768.jpg 768w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-500x500.jpg 500w" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" /><noscript><img width="1000" height="1000" src="https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000.jpg" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Yelp Ad Summit 2023" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000.jpg 1000w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-300x300.jpg 300w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-150x150.jpg 150w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-768x768.jpg 768w, https://brands.yelp.com/wp-content/uploads/2023/07/ad_summit_reg_thumb_1000x1000-500x500.jpg 500w" sizes="(max-width: 1000px) 100vw, 1000px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Yelp Ad Summit 2023 </div> <div class="c-webinar-card__excerpt"> The Yelp Ad Summit brought together top brands, agencies, and advertising technology companies for a day of thought-provoking discussion and actionable advice about the hottest trends in advertising and marketing today. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/yelp-ad-summit/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/fireside-chat-with-raja-rajamannar/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Fireside Chat with Raja Rajamannar" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Fireside Chat with Raja Rajamannar" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-copy-1-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Fireside Chat with Raja Rajamannar </div> <div class="c-webinar-card__excerpt"> Hear from iconic Mastercard Marketing and Communications Officer, and author of Quantum Marketing, Raja Rajamannar, speak with Tom Foran, the SVP and Head of Go-To-Market, National at Yelp. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/fireside-chat-with-raja-rajamannar/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/the-power-of-local-advertising-in-reaching-target-audiences/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Power of Local Advertising in Reaching Target Audiences" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Power of Local Advertising in Reaching Target Audiences" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-5-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> The Power of Local Advertising in Reaching Target Audiences </div> <div class="c-webinar-card__excerpt"> Our panel take a deep dive into the challenges, best tools, and impact local advertising has for national brands. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/the-power-of-local-advertising-in-reaching-target-audiences/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/the-folly-of-last-click-attribution/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Folly of Last-Click Attribution" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Folly of Last-Click Attribution" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-1-2-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> The Folly of Last-Click Attribution </div> <div class="c-webinar-card__excerpt"> We take a deep dive on how to best measure the effectiveness of your advertising, while particularly examining the folly of last click attribution. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/the-folly-of-last-click-attribution/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/refocusing-the-consumer-brand-relationship-on-loyalty/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Refocusing the Consumer-Brand Relationship on Loyalty" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Refocusing the Consumer-Brand Relationship on Loyalty" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-2-2-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Refocusing the Consumer-Brand Relationship on Loyalty </div> <div class="c-webinar-card__excerpt"> Hear how marketers should be re-examining the consumer-brand relationship as a framework for brand management, consumer loyalty, and future marketing strategies, particularly as we head for a cookieless world. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/refocusing-the-consumer-brand-relationship-on-loyalty/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/thinking-about-inclusive-advertising/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Thinking about Inclusive Advertising" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Thinking about Inclusive Advertising" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-3-1-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Thinking about Inclusive Advertising </div> <div class="c-webinar-card__excerpt"> Our panel discuss the challenges and opportunities that arise from making DEI and responsible investment priorities in the ad industry. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/thinking-about-inclusive-advertising/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/the-accelerating-relationship-between-ai-and-advertising/" class="c-webinar-card__thumb-container"> <img width="960" height="720" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1.png" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Accelerating Relationship Between AI and Advertising" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1-768x576.png 768w" data-lazy-sizes="(max-width: 960px) 100vw, 960px" /><noscript><img width="960" height="720" src="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1.png" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="The Accelerating Relationship Between AI and Advertising" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1.png 960w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1-300x225.png 300w, https://brands.yelp.com/wp-content/uploads/2023/09/Thumbnails-4-1-768x576.png 768w" sizes="(max-width: 960px) 100vw, 960px" /></noscript> </a> </div> <div class="c-webinar-card__title"> The Accelerating Relationship Between AI and Advertising </div> <div class="c-webinar-card__excerpt"> Our expert panel discuss how AI is employed in the advertising industry and what might come of the future as new technologies are emerging. </div> <div class="c-webinar-card__link"> <a href="https://brands.yelp.com/webinars/the-accelerating-relationship-between-ai-and-advertising/" class="c-button c-button--red-arrow"> <span>Watch Now</span> → </a> </div> </div><div class="c-webinar-card"> <div class="c-webinar-card__thumb"> <a href="https://brands.yelp.com/webinars/mastering-local-marketing-insider-tips-for-national-brands/" class="c-webinar-card__thumb-container"> <img width="1200" height="1166" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-lazy-type="image" data-lazy-src="https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop.jpg" class="lazy lazy-hidden attachment-webinar-thumbnail size-webinar-thumbnail" alt="Mastering Local Marketing: Insider Tips for National Brands" decoding="async" loading="lazy" data-lazy-srcset="https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop.jpg 1200w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-300x292.jpg 300w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-1024x995.jpg 1024w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-768x746.jpg 768w" data-lazy-sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="1166" src="https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop.jpg" class="attachment-webinar-thumbnail size-webinar-thumbnail" alt="Mastering Local Marketing: Insider Tips for National Brands" decoding="async" loading="lazy" srcset="https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop.jpg 1200w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-300x292.jpg 300w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-1024x995.jpg 1024w, https://brands.yelp.com/wp-content/uploads/2023/05/Local-marketing-expert-using-laptop-768x746.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </a> </div> <div class="c-webinar-card__title"> Mastering Local 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= document.getElementById( "gform_visibility_test_20" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [20, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 20, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() { jQuery(document).on('gform_post_render', function(event, formId, currentPage){if(formId == 19) {if(typeof Placeholders != 'undefined'){ Placeholders.enable(); }} } );jQuery(document).on('gform_post_conditional_logic', function(event, formId, fields, isInit){} ) } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() {jQuery(document).trigger("gform_pre_post_render", [{ formId: "19", currentPage: "1", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_19" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_19"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_19" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [19, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 19, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() { jQuery(document).on('gform_post_render', function(event, formId, currentPage){if(formId == 17) {if(typeof Placeholders != 'undefined'){ Placeholders.enable(); }} } );jQuery(document).on('gform_post_conditional_logic', function(event, formId, fields, isInit){} ) } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() {jQuery(document).trigger("gform_pre_post_render", [{ formId: "17", currentPage: "1", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_17" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_17"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_17" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [17, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 17, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() { jQuery(document).on('gform_post_render', function(event, formId, currentPage){if(formId == 16) {if(typeof Placeholders != 'undefined'){ Placeholders.enable(); }} } );jQuery(document).on('gform_post_conditional_logic', function(event, formId, fields, isInit){} ) } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() {jQuery(document).trigger("gform_pre_post_render", [{ formId: "16", currentPage: "1", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_16" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_16"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_16" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [16, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 16, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() { jQuery(document).on('gform_post_render', function(event, formId, currentPage){if(formId == 14) {if(typeof Placeholders != 'undefined'){ Placeholders.enable(); }} } );jQuery(document).on('gform_post_conditional_logic', function(event, formId, fields, isInit){} ) } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() {jQuery(document).trigger("gform_pre_post_render", [{ formId: "14", currentPage: "1", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_14" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_14"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_14" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [14, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 14, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() { jQuery(document).on('gform_post_render', function(event, formId, currentPage){if(formId == 8) {if(typeof Placeholders != 'undefined'){ Placeholders.enable(); }} } );jQuery(document).on('gform_post_conditional_logic', function(event, formId, fields, isInit){} ) } ); /* ]]> */ </script> <script type="text/javascript"> /* <![CDATA[ */ gform.initializeOnLoaded( function() {jQuery(document).trigger("gform_pre_post_render", [{ formId: "8", currentPage: "1", abort: function() { this.preventDefault(); } }]); if (event && event.defaultPrevented) { return; } const gformWrapperDiv = document.getElementById( "gform_wrapper_8" ); if ( gformWrapperDiv ) { const visibilitySpan = document.createElement( "span" ); visibilitySpan.id = "gform_visibility_test_8"; gformWrapperDiv.insertAdjacentElement( "afterend", visibilitySpan ); } const visibilityTestDiv = document.getElementById( "gform_visibility_test_8" ); let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [8, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 8, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], 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