CINXE.COM

<!DOCTYPE html> <html lang="en-US"> <head> <meta http-equiv="content-type" content="text/html" charset="UTF-8" /> <meta name="viewport" content="width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1" /> <link rel="profile" href="https://gmpg.org/xfn/11" /> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <style>img:is([sizes="auto" i], [sizes^="auto," i]) { contain-intrinsic-size: 3000px 1500px }</style>  <title>Comparison Mode | Parse.ly</title> <link rel="canonical" href="https://docs.parse.ly/comparison-mode/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Comparison Mode | Parse.ly" /> <meta property="og:description" content="Comparison mode allows you to see the “before and after” results of your work. It allows you to compare one time period of results against another time period of results.  For example: “How did the traffic change for our webpage this month versus last month?” If you had made changes to the webpage, you would […]" /> <meta property="og:url" content="https://docs.parse.ly/comparison-mode/" /> <meta property="og:site_name" content="Parse.ly Help & Support Documentation" /> <meta property="article:published_time" content="2022-11-10T13:37:43+00:00" /> <meta property="article:modified_time" content="2024-11-08T19:41:55+00:00" /> <meta property="og:image" content="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?w=1024" /> <meta name="author" content="staff" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:creator" content="@parselysupport" /> <meta name="twitter:site" content="@parselysupport" /> <meta name="twitter:label1" content="Written by" /> <meta name="twitter:data1" content="staff" /> <meta name="twitter:label2" content="Est. reading time" /> <meta name="twitter:data2" content="4 minutes" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://docs.parse.ly/comparison-mode/#article","isPartOf":{"@id":"https://docs.parse.ly/comparison-mode/"},"author":{"name":"staff","@id":"https://docs.parse.ly/#/schema/person/5137f90aa67a7e456374d281d06dc7fb"},"headline":"Comparison Mode","datePublished":"2022-11-10T13:37:43+00:00","dateModified":"2024-11-08T19:41:55+00:00","mainEntityOfPage":{"@id":"https://docs.parse.ly/comparison-mode/"},"wordCount":594,"publisher":{"@id":"https://docs.parse.ly/#organization"},"image":{"@id":"https://docs.parse.ly/comparison-mode/#primaryimage"},"thumbnailUrl":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?w=1024","articleSection":["Tools"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https://docs.parse.ly/comparison-mode/","url":"https://docs.parse.ly/comparison-mode/","name":"Comparison Mode | Parse.ly","isPartOf":{"@id":"https://docs.parse.ly/#website"},"primaryImageOfPage":{"@id":"https://docs.parse.ly/comparison-mode/#primaryimage"},"image":{"@id":"https://docs.parse.ly/comparison-mode/#primaryimage"},"thumbnailUrl":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?w=1024","datePublished":"2022-11-10T13:37:43+00:00","dateModified":"2024-11-08T19:41:55+00:00","breadcrumb":{"@id":"https://docs.parse.ly/comparison-mode/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://docs.parse.ly/comparison-mode/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://docs.parse.ly/comparison-mode/#primaryimage","url":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png","contentUrl":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png","width":1102,"height":648},{"@type":"BreadcrumbList","@id":"https://docs.parse.ly/comparison-mode/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://docs.parse.ly/"},{"@type":"ListItem","position":2,"name":"Comparison Mode"}]},{"@type":"WebSite","@id":"https://docs.parse.ly/#website","url":"https://docs.parse.ly/","name":"Parse.ly Help & Support Documentation","description":"Parse.ly help documentation and knowledge base","publisher":{"@id":"https://docs.parse.ly/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://docs.parse.ly/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://docs.parse.ly/#organization","name":"Parse.ly","url":"https://docs.parse.ly/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://docs.parse.ly/#/schema/logo/image/","url":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/09/Parsely-Logo-sRGB-Leaf-Green.png","contentUrl":"https://docs.parse.ly/wp-content/uploads/sites/5/2022/09/Parsely-Logo-sRGB-Leaf-Green.png","width":360,"height":390,"caption":"Parse.ly"},"image":{"@id":"https://docs.parse.ly/#/schema/logo/image/"},"sameAs":["https://x.com/parselysupport"]},{"@type":"Person","@id":"https://docs.parse.ly/#/schema/person/5137f90aa67a7e456374d281d06dc7fb","name":"staff"}]}</script>  <link rel='dns-prefetch' href='//stats.wp.com' /> <link rel="alternate" type="application/rss+xml" title="Parse.ly Help & Support Documentation » Feed" href="https://docs.parse.ly/feed/" /> <link rel="alternate" type="application/rss+xml" title="Parse.ly Help & Support Documentation » Comments Feed" href="https://docs.parse.ly/comments/feed/" /> <script type="text/javascript"> /* <![CDATA[ */ window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/docs.parse.ly\/wp-includes\/js\/wp-emoji-release.min.js?ver=6.7.2"}}; /*! This file is auto-generated */ !function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83d\udc26\u200d\u2b1b","\ud83d\udc26\u200b\u2b1b")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings); /* ]]> */ </script> <style id='wp-emoji-styles-inline-css'> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <link rel='stylesheet' id='all-css-2' href='https://docs.parse.ly/wp-includes/css/dist/block-library/style.min.css?m=1739294329g' type='text/css' media='all' /> <style id='tab-group-tabs-style-inline-css'> .wp-block-tab-group-tabs{margin-bottom:1.41575em}.wp-block-tab-group-tabs ul.tab-labels{margin:0;padding:0}.wp-block-tab-group-tabs ul.tab-labels li{border-bottom-width:0;list-style:none;margin:0;padding:0}.wp-block-tab-group-tabs ul.tab-labels li label{background:#f9f5f5;border:solid #ddd;border-radius:10px 10px 0 0;border-width:1px 1px 0;color:#444;float:left;padding:15px 25px}.wp-block-tab-group-tabs ul.tab-labels li label:hover{background:#f2f2f2;cursor:pointer}.wp-block-tab-group-tabs ul.tab-labels li label:active{background:#fff}.wp-block-tab-group-tabs ul.tab-labels li:not(:last-child) label{border-right-width:0}.wp-block-tab-group-tabs ul.tab-labels li.active label{background:#fff;color:#111;position:relative}.wp-block-tab-group-tabs ul.tab-labels li.active label:hover{cursor:default}.wp-block-tab-group-tabs ul.tab-labels li.active label:after{background:#fff;bottom:-1px;content:"";display:block;height:2px;left:0;position:absolute;width:100%}.wp-block-tab-group-tabs section{background:#fff;border:1px solid #ddd;clear:both;padding:20px;width:100%}.wp-block-tab-group-tabs section div.tab-panel{display:none}.wp-block-tab-group-tabs section div.tab-panel.active{display:block}.wp-block-tab-group-tabs section div.tab-panel p:last-child{margin-bottom:0}@media only screen and (min-width:768px){.wp-block-tab-group-tabs.layout-left{display:flex;width:100%}.wp-block-tab-group-tabs.layout-left ul.tab-labels li{display:flex;flex-direction:column}.wp-block-tab-group-tabs.layout-left ul.tab-labels li label{border-bottom-width:1px;border-radius:10px 0 0 10px;border-right-width:0}.wp-block-tab-group-tabs.layout-left ul.tab-labels li:not(:last-child) label{border-bottom-width:0}.wp-block-tab-group-tabs.layout-left ul.tab-labels li.active label:after{height:100%;left:unset;right:-1px;top:0;width:2px}.wp-block-tab-group-tabs.layout-left .tab-content,.wp-block-tab-group-tabs.layout-left .tab-content .tab-panel.active{display:flex;flex:1;flex-direction:column}.wp-block-tab-group-tabs.layout-left .tab-content .tab-panel.active .wp-block-cgb-block-page-section{flex:1}.wp-block-tab-group-tabs.layout-left .tab-content .tab-panel.active>*{padding:0 2rem}} </style> <style id='wp-parsely-recommendations-style-inline-css'> .parsely-recommendations-list-title{font-size:1.2em}.parsely-recommendations-list{list-style:none;padding:unset}.parsely-recommendations-cardbody{overflow:hidden;padding:.8em;text-overflow:ellipsis;white-space:nowrap}.parsely-recommendations-cardmedia{padding:.8em .8em 0} </style> <style id='elasticpress-facet-style-inline-css'> .widget_ep-facet input[type=search],.wp-block-elasticpress-facet input[type=search]{margin-bottom:1rem}.widget_ep-facet .searchable .inner,.wp-block-elasticpress-facet .searchable .inner{max-height:20em;overflow:scroll}.widget_ep-facet .term.hide,.wp-block-elasticpress-facet .term.hide{display:none}.widget_ep-facet .empty-term,.wp-block-elasticpress-facet .empty-term{opacity:.5;position:relative}.widget_ep-facet .empty-term:after,.wp-block-elasticpress-facet .empty-term:after{bottom:0;content:" ";display:block;left:0;position:absolute;right:0;top:0;width:100%;z-index:2}.widget_ep-facet .level-1,.wp-block-elasticpress-facet .level-1{padding-left:20px}.widget_ep-facet .level-2,.wp-block-elasticpress-facet .level-2{padding-left:40px}.widget_ep-facet .level-3,.wp-block-elasticpress-facet .level-3{padding-left:60px}.widget_ep-facet .level-4,.wp-block-elasticpress-facet .level-4{padding-left:5pc}.widget_ep-facet .level-5,.wp-block-elasticpress-facet .level-5{padding-left:75pt}.widget_ep-facet input[disabled],.wp-block-elasticpress-facet input[disabled]{cursor:pointer;opacity:1}.widget_ep-facet .term a,.wp-block-elasticpress-facet .term a{-webkit-box-align:center;-ms-flex-align:center;align-items:center;display:-webkit-box;display:-ms-flexbox;display:flex;position:relative}.widget_ep-facet .term a:hover .ep-checkbox,.wp-block-elasticpress-facet .term a:hover .ep-checkbox{background-color:#ccc}.ep-checkbox{-webkit-box-align:center;-ms-flex-align:center;-ms-flex-negative:0;-webkit-box-pack:center;-ms-flex-pack:center;align-items:center;background-color:#eee;display:-webkit-box;display:-ms-flexbox;display:flex;flex-shrink:0;height:1em;justify-content:center;margin-right:.25em;width:1em}.ep-checkbox:after{border:solid #fff;border-width:0 .125em .125em 0;content:"";display:none;height:.5em;-webkit-transform:rotate(45deg);transform:rotate(45deg);width:.25em}.ep-checkbox.checked{background-color:#5e5e5e}.ep-checkbox.checked:after{display:block} </style> <link rel='stylesheet' id='all-css-8' href='https://docs.parse.ly/_static/??-eJxVjl0KwkAMhC9kGopU7YN4lm02aHT/2GQp3t5FKdSnGYbhm8G1AOVknAxjgxLaXZKisqv0QA5OTahUVkUvakjd1B4beyhZTWEJmV6g9g6sQ5Q09MoBO1YSheZZ8alI2XOUWnPd2b/2doKCdIHdF3ch8Jm2JfZiHeNU2RSXJsHjdx2i+/Fu8Tqej/M8jadx+gDW01OS' type='text/css' media='all' /> <style id='classic-theme-styles-inline-css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='all-css-12' href='https://docs.parse.ly/wp-content/themes/parsely-docs/assets/build/main.css?m=1739951615g' type='text/css' media='all' /> <link rel="https://api.w.org/" href="https://docs.parse.ly/wp-json/" /><link rel="alternate" title="JSON" type="application/json" href="https://docs.parse.ly/wp-json/wp/v2/posts/4890" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://docs.parse.ly/xmlrpc.php?rsd" /> <meta name="generator" content="WordPress 6.7.2" /> <link rel='shortlink' href='https://docs.parse.ly/?p=4890' /> <link rel="alternate" title="oEmbed (JSON)" type="application/json+oembed" href="https://docs.parse.ly/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fdocs.parse.ly%2Fcomparison-mode%2F" /> <link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://docs.parse.ly/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fdocs.parse.ly%2Fcomparison-mode%2F&format=xml" /> <style>img#wpstats{display:none}</style> <meta name="parsely-title" content="Comparison Mode" /> <meta name="parsely-link" content="https://docs.parse.ly/comparison-mode/" /> <meta name="parsely-type" content="post" /> <meta name="parsely-pub-date" content="2022-11-10T13:37:43Z" /> <meta name="parsely-section" content="Tools" /> <meta name="parsely-author" content="staff" />  <script> (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-PT2D8GF');</script>  <link rel="icon" href="https://docs.parse.ly/wp-content/uploads/sites/5/2024/09/cropped-WhiteLeafBlackGround.png?w=32" sizes="32x32" /> <link rel="icon" href="https://docs.parse.ly/wp-content/uploads/sites/5/2024/09/cropped-WhiteLeafBlackGround.png?w=192" sizes="192x192" /> <link rel="apple-touch-icon" href="https://docs.parse.ly/wp-content/uploads/sites/5/2024/09/cropped-WhiteLeafBlackGround.png?w=180" /> <meta name="msapplication-TileImage" content="https://docs.parse.ly/wp-content/uploads/sites/5/2024/09/cropped-WhiteLeafBlackGround.png?w=270" /> <style type="text/css" id="wp-custom-css"> /* Hide table borders on homepage */ .home .wp-block-table { border: none; } .home .wp-block-table th, .home .wp-block-table td { border: none; } </style> </head> <body class="post-template-default single single-post postid-4890 single-format-standard"> <a class="screen-reader-text-focusable" href="#site-content"> Skip to content</a> <div class="a8c-docs-layout"> <header class="a8c-docs-layout__header" role="banner"> <div class="a8c-docs-layout__header__inner"> <a class="a8c-docs-layout__header__brand" href="https://docs.parse.ly/" aria-label="Parse.ly Help & Support Documentation" > <span class="a8c-docs-layout__header__brand__text"> Documentation </span> </a>  <div class="a8c-docs-layout__header__search"> <div class="a8c-docs-search-form-header__wrapper"> <form class="a8c-docs-search-form" action="https://docs.parse.ly" method="get" role="search"> <label for="search" class="a8c-docs-search-form__label visually-hidden">Search</label> <input aria-label="search" class="a8c-docs-search-input a8c-docs-input" placeholder="Search the docs…" type="search" name="s" autocomplete="off" value=""> <button type="submit" class="a8c-docs-search-form__icon">Search</button> </form> </div> </div>  </div>  </header>  <div class="a8c-docs-layout__main" id="site-content"> <div class="a8c-docs-layout__main__inner"> <button aria-controls="menu-navigation-nav-mobile" aria-expanded="false" id="A8C_DOCS_MENU_BUTTON" class="a8c-docs-layout__toggle" onclick="this.setAttribute( 'aria-expanded', 'true' !== this.getAttribute( 'aria-expanded' ) )" > Menu</button> <nav aria-label="Main Menu" class="a8c-docs-layout__sidebar__mobile"> <div class="a8c-docs-search-form-sidebar__wrapper"> <form class="a8c-docs-search-form" action="https://docs.parse.ly" method="get" role="search"> <label for="search" class="a8c-docs-search-form__label visually-hidden">Search</label> <input aria-label="search" class="a8c-docs-search-input a8c-docs-input" placeholder="Search the docs…" type="search" name="s" autocomplete="off" value=""> <button type="submit" class="a8c-docs-search-form__icon">Search</button> </form> </div> <ul class="a8c-docs-sidebar-list"><li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-6655"><a href="https://docs.parse.ly/parsely-integration/">Basic Install</a> <button aria-expanded="false" aria-label="Submenu for Basic Install" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4672"><a href="https://docs.parse.ly/tracking-code-setup/">Tracking Code</a> <button aria-expanded="false" aria-label="Submenu for Tracking Code" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8279"><a href="https://docs.parse.ly/google-tag-manager/">Google Tag Manager</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4605"><a href="https://docs.parse.ly/wordpress-plugin-setup/">WordPress Plugin</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8281"><a href="https://docs.parse.ly/tracking-alternative-setup-options/">Alternative Methods</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4664"><a href="https://docs.parse.ly/metadata/">Metadata</a> <button aria-expanded="false" aria-label="Submenu for Metadata" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4741"><a href="https://docs.parse.ly/metatags/">Meta Tags</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4738"><a href="https://docs.parse.ly/metadata-jsonld/">JSON-LD</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4724"><a href="https://docs.parse.ly/network-syndication/">Network Syndication</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4819"><a href="https://docs.parse.ly/crawler/">Crawler</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4858"><a href="https://docs.parse.ly/test-integration/">Test & Troubleshoot</a> <button aria-expanded="false" aria-label="Submenu for Test & Troubleshoot" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8597"><a href="https://docs.parse.ly/sandbox/">Sandbox</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8599"><a href="https://docs.parse.ly/plugin-troubleshooting/">WordPress Plugin</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8598"><a href="https://docs.parse.ly/troubleshooting-a-cloudflare-integration/">CloudFlare</a></li> </ul> </li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7283"><a href="https://docs.parse.ly/add-on-features/">Advanced Install</a> <button aria-expanded="false" aria-label="Submenu for Advanced Install" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4729"><a href="https://docs.parse.ly/setting-up-audience-segments-parsely/">Audience Segments</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7405"><a href="https://docs.parse.ly/setting-up-campaign-tracking-parsely/">Campaign Tracking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-8282"><a href="https://docs.parse.ly/channels/">Channels</a> <button aria-expanded="false" aria-label="Submenu for Channels" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7248"><a href="https://docs.parse.ly/apple-news/">Apple News</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4722"><a href="https://docs.parse.ly/google-amp/">Google AMP</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4721"><a href="https://docs.parse.ly/mobile-sdk/">Mobile App Tracking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4727"><a href="https://docs.parse.ly/smartnews/">SmartNews</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7548"><a href="https://docs.parse.ly/set-up-conversion-tracking/">Conversions</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8923"><a href="https://docs.parse.ly/gsc-integration-steps/">Google Search Console</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-5317"><a href="https://docs.parse.ly/video-tracking-v2/">Video Tracking</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-8284"><a href="https://docs.parse.ly/developer-resources/">Developer Resources</a> <button aria-expanded="false" aria-label="Submenu for Developer Resources" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4574"><a href="https://docs.parse.ly/api/">API</a> <button aria-expanded="false" aria-label="Submenu for API" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4576"><a href="https://docs.parse.ly/api-overview/">Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9195"><a href="https://docs.parse.ly/api-use-case/">Use Case</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4586"><a href="https://docs.parse.ly/api-endpoints/">Endpoints</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4575"><a href="https://docs.parse.ly/content-recommendations/">Recommendations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4578"><a href="https://docs.parse.ly/api-available-metrics/">Metrics, Date/Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4596"><a href="https://docs.parse.ly/api-custom-metadata/">Custom Metadata</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4582"><a href="https://docs.parse.ly/api-terms-of-use/">Terms of Use</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4643"><a href="https://docs.parse.ly/data-pipeline/">Data Pipeline</a> <button aria-expanded="false" aria-label="Submenu for Data Pipeline" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4651"><a href="https://docs.parse.ly/data-pipeline-metrics/">Metrics overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4652"><a href="https://docs.parse.ly/data-pipeline-schema/">Raw data schema</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4645"><a href="https://docs.parse.ly/data-pipeline-usecases/">Use cases</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4648"><a href="https://docs.parse.ly/data-pipeline-code/">Code examples</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4649"><a href="https://docs.parse.ly/data-pipeline-access/">Data access how-to</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4647"><a href="https://docs.parse.ly/data-pipeline-getting-started/">Tips and advice for getting started</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4646"><a href="https://docs.parse.ly/data-pipeline-common-questions/">Common questions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7687"><a href="https://docs.parse.ly/sso/">Single Sign-On (SSO)</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-ancestor menu-item-has-children menu-item-8285"><a href="https://docs.parse.ly/user-guide/">User Guide</a> <button aria-expanded="true" aria-label="Submenu for User Guide" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8327"><a href="https://docs.parse.ly/course-one-getting-started/">Learning Courses</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7481"><a href="https://docs.parse.ly/calculations-in-parsely/">Calculations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8595"><a href="https://docs.parse.ly/plugin-content-helper/">Content Helper</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4795"><a href="https://docs.parse.ly/dashboard/">Dashboard</a> <button aria-expanded="false" aria-label="Submenu for Dashboard" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4624"><a href="https://docs.parse.ly/dashboard-overview/">Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4622"><a href="https://docs.parse.ly/posts/">Posts / Pages</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-6580"><a href="https://docs.parse.ly/parse-ly-video-tracking/">Video</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7401"><a href="https://docs.parse.ly/authors/">Authors</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4625"><a href="https://docs.parse.ly/sections/">Sections</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4626"><a href="https://docs.parse.ly/tags/">Tags</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7115"><a href="https://docs.parse.ly/referrers/">Referrers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4623"><a href="https://docs.parse.ly/using-campaign-metrics/">Campaigns</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4628"><a href="https://docs.parse.ly/distributed-channels/">Channels</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4629"><a href="https://docs.parse.ly/audience-segments/">Segments</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4905"><a href="https://docs.parse.ly/conversions/">Conversions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8823"><a href="https://docs.parse.ly/google-search-console/">Google Search Console</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4876"><a href="https://docs.parse.ly/metrics-overview/">Metrics</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4851"><a href="https://docs.parse.ly/reports/">Reports</a> <button aria-expanded="false" aria-label="Submenu for Reports" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7600"><a href="https://docs.parse.ly/create-new-report/">Create new report</a> <button aria-expanded="false" aria-label="Submenu for Create new report" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9407"><a href="https://docs.parse.ly/custom-report/">Custom Report</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4635"><a href="https://docs.parse.ly/reports-rerun-edit-delete/">Rerun / edit / delete</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4639"><a href="https://docs.parse.ly/whats-difference-html-csv-xcl/">HTML / CSV / XLSX</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8764"><a href="https://docs.parse.ly/audience-overview-report/">Audience Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-5397"><a href="https://docs.parse.ly/bottom-listings-report/">Bottom Performers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7939"><a href="https://docs.parse.ly/reports-compare-over-time/">Compare over Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7871"><a href="https://docs.parse.ly/author-and-sections-comparisons-report/">Comparisons</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4638"><a href="https://docs.parse.ly/details-report/">Details</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4636"><a href="https://docs.parse.ly/evergreen-report/">Evergreen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4637"><a href="https://docs.parse.ly/stats-over-time-report/">Stats Over Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4642"><a href="https://docs.parse.ly/stats-over-time-export/">Stats Over Time Export</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4641"><a href="https://docs.parse.ly/top-listings-report/">Top Performers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4640"><a href="https://docs.parse.ly/top-listings-export/">Top Performers Export</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-ancestor current-menu-parent menu-item-has-children menu-item-8287"><a href="https://docs.parse.ly/tools/">Tools</a> <button aria-expanded="true" aria-label="Submenu for Tools" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4630"><a href="https://docs.parse.ly/benchmarks/">Benchmarks</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-item menu-item-4897"><a href="https://docs.parse.ly/comparison-mode/" aria-current="page">Comparison Mode</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8706"><a href="https://docs.parse.ly/dashboard-guide/">Dashboard Guide</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4859"><a href="https://docs.parse.ly/using-dashboard-filters/">Filters</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7254"><a href="https://docs.parse.ly/open-in-parse-ly-bookmarklet/">Open in Parse.ly</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4663"><a href="https://docs.parse.ly/parsely-ios-mobile-app-screens-and-features/">Our iOS mobile app</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8288"><a href="https://docs.parse.ly/whats-a-recrawl/">Update metadata</a></li> </ul> </li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7340"><a href="https://docs.parse.ly/account/">Account Management 👤</a> <button aria-expanded="false" aria-label="Submenu for Account Management 👤" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4615"><a href="https://docs.parse.ly/user-management/">Users</a> <button aria-expanded="false" aria-label="Submenu for Users" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4617"><a href="https://docs.parse.ly/sites-networks/">Sites vs. Networks</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4616"><a href="https://docs.parse.ly/user-roles-permissions/">Roles and Permissions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4818"><a href="https://docs.parse.ly/alerts/">Alerts</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7341"><a href="https://docs.parse.ly/can-i-share-data-with-individuals-who-do-not-have-a-parse-ly-login/">Shared Links</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4618"><a href="https://docs.parse.ly/site-network-preferences/">Preferences</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7259"><a href="https://docs.parse.ly/overlay/">Overlay</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8413"><a href="https://docs.parse.ly/api-settings/">API Settings</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8317"><a href="https://docs.parse.ly/network-rollup-site-groups/">Site Groups</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7342"><a href="https://docs.parse.ly/billing/">Billing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7343"><a href="https://docs.parse.ly/parse-ly-usage/">Usage</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7240"><a href="https://docs.parse.ly/goals-setup-and-best-practices/">Goals</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8409"><a href="https://docs.parse.ly/account-settings/">Account Settings ⚙️</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7344"><a href="https://docs.parse.ly/troubleshooting-dashboard-loading-issues/">Logging in</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4602"><a href="https://docs.parse.ly/privacy/">Data, Privacy, & Security</a> <button aria-expanded="false" aria-label="Submenu for Data, Privacy, & Security" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8800"><a href="https://docs.parse.ly/content-security-policy/">Content Security Policy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7498"><a href="https://docs.parse.ly/cookies/">Cookies</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4820"><a href="https://docs.parse.ly/servers-and-infrastructure/">Servers and infrastructure</a></li> </ul> </li> </ul><ul class="a8c-docs-sidebar-footer is-style-muted"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6185"><a href="mailto:support@parsely.com">Contact Parse.ly Support</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8732"><a href="https://docs.parse.ly/dashboard-release-notes/">Dashboard release notes</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8816"><a href="https://status.parsely.com/">Operational Status</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-4361"><a href="https://parse.ly">Parse.ly Blog</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-4362"><a href="https://docs.wpvip.com">WordPress VIP help</a></li> </ul> </nav>  <nav aria-label="Main menu" class="a8c-docs-layout__sidebar__desktop"> <ul class="a8c-docs-sidebar-list"><li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-6655"><a href="https://docs.parse.ly/parsely-integration/">Basic Install</a> <button aria-expanded="false" aria-label="Submenu for Basic Install" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4672"><a href="https://docs.parse.ly/tracking-code-setup/">Tracking Code</a> <button aria-expanded="false" aria-label="Submenu for Tracking Code" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8279"><a href="https://docs.parse.ly/google-tag-manager/">Google Tag Manager</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4605"><a href="https://docs.parse.ly/wordpress-plugin-setup/">WordPress Plugin</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8281"><a href="https://docs.parse.ly/tracking-alternative-setup-options/">Alternative Methods</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4664"><a href="https://docs.parse.ly/metadata/">Metadata</a> <button aria-expanded="false" aria-label="Submenu for Metadata" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4741"><a href="https://docs.parse.ly/metatags/">Meta Tags</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4738"><a href="https://docs.parse.ly/metadata-jsonld/">JSON-LD</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4724"><a href="https://docs.parse.ly/network-syndication/">Network Syndication</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4819"><a href="https://docs.parse.ly/crawler/">Crawler</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4858"><a href="https://docs.parse.ly/test-integration/">Test & Troubleshoot</a> <button aria-expanded="false" aria-label="Submenu for Test & Troubleshoot" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8597"><a href="https://docs.parse.ly/sandbox/">Sandbox</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8599"><a href="https://docs.parse.ly/plugin-troubleshooting/">WordPress Plugin</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8598"><a href="https://docs.parse.ly/troubleshooting-a-cloudflare-integration/">CloudFlare</a></li> </ul> </li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7283"><a href="https://docs.parse.ly/add-on-features/">Advanced Install</a> <button aria-expanded="false" aria-label="Submenu for Advanced Install" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4729"><a href="https://docs.parse.ly/setting-up-audience-segments-parsely/">Audience Segments</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7405"><a href="https://docs.parse.ly/setting-up-campaign-tracking-parsely/">Campaign Tracking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-8282"><a href="https://docs.parse.ly/channels/">Channels</a> <button aria-expanded="false" aria-label="Submenu for Channels" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7248"><a href="https://docs.parse.ly/apple-news/">Apple News</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4722"><a href="https://docs.parse.ly/google-amp/">Google AMP</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4721"><a href="https://docs.parse.ly/mobile-sdk/">Mobile App Tracking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4727"><a href="https://docs.parse.ly/smartnews/">SmartNews</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7548"><a href="https://docs.parse.ly/set-up-conversion-tracking/">Conversions</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8923"><a href="https://docs.parse.ly/gsc-integration-steps/">Google Search Console</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-5317"><a href="https://docs.parse.ly/video-tracking-v2/">Video Tracking</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-8284"><a href="https://docs.parse.ly/developer-resources/">Developer Resources</a> <button aria-expanded="false" aria-label="Submenu for Developer Resources" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4574"><a href="https://docs.parse.ly/api/">API</a> <button aria-expanded="false" aria-label="Submenu for API" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4576"><a href="https://docs.parse.ly/api-overview/">Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9195"><a href="https://docs.parse.ly/api-use-case/">Use Case</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4586"><a href="https://docs.parse.ly/api-endpoints/">Endpoints</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4575"><a href="https://docs.parse.ly/content-recommendations/">Recommendations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4578"><a href="https://docs.parse.ly/api-available-metrics/">Metrics, Date/Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4596"><a href="https://docs.parse.ly/api-custom-metadata/">Custom Metadata</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4582"><a href="https://docs.parse.ly/api-terms-of-use/">Terms of Use</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4643"><a href="https://docs.parse.ly/data-pipeline/">Data Pipeline</a> <button aria-expanded="false" aria-label="Submenu for Data Pipeline" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4651"><a href="https://docs.parse.ly/data-pipeline-metrics/">Metrics overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4652"><a href="https://docs.parse.ly/data-pipeline-schema/">Raw data schema</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4645"><a href="https://docs.parse.ly/data-pipeline-usecases/">Use cases</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4648"><a href="https://docs.parse.ly/data-pipeline-code/">Code examples</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4649"><a href="https://docs.parse.ly/data-pipeline-access/">Data access how-to</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4647"><a href="https://docs.parse.ly/data-pipeline-getting-started/">Tips and advice for getting started</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4646"><a href="https://docs.parse.ly/data-pipeline-common-questions/">Common questions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7687"><a href="https://docs.parse.ly/sso/">Single Sign-On (SSO)</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-ancestor menu-item-has-children menu-item-8285"><a href="https://docs.parse.ly/user-guide/">User Guide</a> <button aria-expanded="true" aria-label="Submenu for User Guide" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8327"><a href="https://docs.parse.ly/course-one-getting-started/">Learning Courses</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7481"><a href="https://docs.parse.ly/calculations-in-parsely/">Calculations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8595"><a href="https://docs.parse.ly/plugin-content-helper/">Content Helper</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4795"><a href="https://docs.parse.ly/dashboard/">Dashboard</a> <button aria-expanded="false" aria-label="Submenu for Dashboard" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4624"><a href="https://docs.parse.ly/dashboard-overview/">Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4622"><a href="https://docs.parse.ly/posts/">Posts / Pages</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-6580"><a href="https://docs.parse.ly/parse-ly-video-tracking/">Video</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7401"><a href="https://docs.parse.ly/authors/">Authors</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4625"><a href="https://docs.parse.ly/sections/">Sections</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4626"><a href="https://docs.parse.ly/tags/">Tags</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7115"><a href="https://docs.parse.ly/referrers/">Referrers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4623"><a href="https://docs.parse.ly/using-campaign-metrics/">Campaigns</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4628"><a href="https://docs.parse.ly/distributed-channels/">Channels</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4629"><a href="https://docs.parse.ly/audience-segments/">Segments</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4905"><a href="https://docs.parse.ly/conversions/">Conversions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8823"><a href="https://docs.parse.ly/google-search-console/">Google Search Console</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4876"><a href="https://docs.parse.ly/metrics-overview/">Metrics</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4851"><a href="https://docs.parse.ly/reports/">Reports</a> <button aria-expanded="false" aria-label="Submenu for Reports" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7600"><a href="https://docs.parse.ly/create-new-report/">Create new report</a> <button aria-expanded="false" aria-label="Submenu for Create new report" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-9407"><a href="https://docs.parse.ly/custom-report/">Custom Report</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4635"><a href="https://docs.parse.ly/reports-rerun-edit-delete/">Rerun / edit / delete</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4639"><a href="https://docs.parse.ly/whats-difference-html-csv-xcl/">HTML / CSV / XLSX</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8764"><a href="https://docs.parse.ly/audience-overview-report/">Audience Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-5397"><a href="https://docs.parse.ly/bottom-listings-report/">Bottom Performers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7939"><a href="https://docs.parse.ly/reports-compare-over-time/">Compare over Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7871"><a href="https://docs.parse.ly/author-and-sections-comparisons-report/">Comparisons</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4638"><a href="https://docs.parse.ly/details-report/">Details</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4636"><a href="https://docs.parse.ly/evergreen-report/">Evergreen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4637"><a href="https://docs.parse.ly/stats-over-time-report/">Stats Over Time</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4642"><a href="https://docs.parse.ly/stats-over-time-export/">Stats Over Time Export</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4641"><a href="https://docs.parse.ly/top-listings-report/">Top Performers</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4640"><a href="https://docs.parse.ly/top-listings-export/">Top Performers Export</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-ancestor current-menu-parent menu-item-has-children menu-item-8287"><a href="https://docs.parse.ly/tools/">Tools</a> <button aria-expanded="true" aria-label="Submenu for Tools" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4630"><a href="https://docs.parse.ly/benchmarks/">Benchmarks</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post current-menu-item menu-item-4897"><a href="https://docs.parse.ly/comparison-mode/" aria-current="page">Comparison Mode</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8706"><a href="https://docs.parse.ly/dashboard-guide/">Dashboard Guide</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4859"><a href="https://docs.parse.ly/using-dashboard-filters/">Filters</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7254"><a href="https://docs.parse.ly/open-in-parse-ly-bookmarklet/">Open in Parse.ly</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4663"><a href="https://docs.parse.ly/parsely-ios-mobile-app-screens-and-features/">Our iOS mobile app</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8288"><a href="https://docs.parse.ly/whats-a-recrawl/">Update metadata</a></li> </ul> </li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-7340"><a href="https://docs.parse.ly/account/">Account Management 👤</a> <button aria-expanded="false" aria-label="Submenu for Account Management 👤" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4615"><a href="https://docs.parse.ly/user-management/">Users</a> <button aria-expanded="false" aria-label="Submenu for Users" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4617"><a href="https://docs.parse.ly/sites-networks/">Sites vs. Networks</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4616"><a href="https://docs.parse.ly/user-roles-permissions/">Roles and Permissions</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4818"><a href="https://docs.parse.ly/alerts/">Alerts</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7341"><a href="https://docs.parse.ly/can-i-share-data-with-individuals-who-do-not-have-a-parse-ly-login/">Shared Links</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4618"><a href="https://docs.parse.ly/site-network-preferences/">Preferences</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7259"><a href="https://docs.parse.ly/overlay/">Overlay</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8413"><a href="https://docs.parse.ly/api-settings/">API Settings</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8317"><a href="https://docs.parse.ly/network-rollup-site-groups/">Site Groups</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7342"><a href="https://docs.parse.ly/billing/">Billing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7343"><a href="https://docs.parse.ly/parse-ly-usage/">Usage</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7240"><a href="https://docs.parse.ly/goals-setup-and-best-practices/">Goals</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8409"><a href="https://docs.parse.ly/account-settings/">Account Settings ⚙️</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7344"><a href="https://docs.parse.ly/troubleshooting-dashboard-loading-issues/">Logging in</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-has-children menu-item-4602"><a href="https://docs.parse.ly/privacy/">Data, Privacy, & Security</a> <button aria-expanded="false" aria-label="Submenu for Data, Privacy, & Security" class="a8c-docs-sidebar-list__toggle"></button> <ul class="sub-menu"> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8800"><a href="https://docs.parse.ly/content-security-policy/">Content Security Policy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-7498"><a href="https://docs.parse.ly/cookies/">Cookies</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-4820"><a href="https://docs.parse.ly/servers-and-infrastructure/">Servers and infrastructure</a></li> </ul> </li> </ul><ul class="a8c-docs-sidebar-footer is-style-muted"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6185"><a href="mailto:support@parsely.com">Contact Parse.ly Support</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-post menu-item-8732"><a href="https://docs.parse.ly/dashboard-release-notes/">Dashboard release notes</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-8816"><a href="https://status.parsely.com/">Operational Status</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-4361"><a href="https://parse.ly">Parse.ly Blog</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-4362"><a href="https://docs.wpvip.com">WordPress VIP help</a></li> </ul> </nav>  <div class="a8c-docs-layout__main__content" id="a8c-docs-toc-scroll"> <div id="a8c-docs-toc-content" class="a8c-docs-layout__main__content__inner"> <div class="a8c-docs-layout__main__content__primary"> <main> <article class="a8c-docs-entry post-4890 post type-post status-publish format-standard hentry category-tools" aria-label="Comparison Mode" id="post-4890" > <header class="a8c-docs-entry__header"> <h1 class="a8c-docs-entry__title"> Comparison Mode</h1> </header>  <div class="a8c-docs-entry__content"> <p>Comparison mode allows you to see the “before and after” results of your work. It allows you to compare one time period of results against another time period of results. </p> <p>For example: “How did the traffic change for our webpage this month versus last month?” If you had made changes to the webpage, you would now be able to easily source a number on the impact of those changes. </p> <p>We are also calculating the results for you. Now, you don’t have to copy the numbers into another tool and do the math there, or try to mentally divide numbers like 47,217 by numbers like 35,609. Parse.ly will do it for you, and display it in a convenient percentage, right there in the dash.</p> <figure class="wp-block-image size-large"><img fetchpriority="high" decoding="async" width="1102" height="648" src="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?w=1024" alt="" class="wp-image-4894" srcset="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png 1102w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?resize=300,176 300w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?resize=768,452 768w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/section_comparison.png?resize=1024,602 1024w" sizes="(max-width: 1102px) 100vw, 1102px" /></figure> <p>Above, you can see that for the time periods being compared, Resources page views increased by 136 percent compared to the previous time period. </p> <p>You can use it with posts, authors, sections and tags pages in Parse.ly. This is viewed first by opening the “Historical” time period, and then by selecting “Compare.” </p> <p>You can compare time periods for posts, authors, sections, and tags, using every available metric in Parse.ly.</p> <h3 class="wp-block-heading" id="who-can-use-it">Who can use it?</h3> <p>Everyone with access to the Parse.ly dashboard can use comparison mode.</p> <h3 class="wp-block-heading" id="where-is-comparison-mode-in-the-parsely-dashboard">Where is comparison mode in the Parse.ly dashboard?</h3> <p>Click on the posts, authors, tags, or sections tab in the Parse.ly dashboard. Make sure you’ve selected historical mode. Then select the new compare button.</p> <figure class="wp-block-image size-large"><img decoding="async" width="1382" height="574" src="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/compare_button.png?w=1024" alt="" class="wp-image-4892" srcset="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/compare_button.png 1382w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/compare_button.png?resize=300,125 300w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/compare_button.png?resize=768,319 768w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/compare_button.png?resize=1024,425 1024w" sizes="(max-width: 1382px) 100vw, 1382px" /></figure> <p>From there you can select what you’d like to compare your current selection to. Presets exist for different intervals of time, and a calendar is available for custom date selection.</p> <figure class="wp-block-image size-large"><img decoding="async" width="1290" height="898" src="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/comparison_details-1.png?w=1024" alt="" class="wp-image-4893" srcset="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/comparison_details-1.png 1290w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/comparison_details-1.png?resize=300,209 300w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/comparison_details-1.png?resize=768,535 768w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/comparison_details-1.png?resize=1024,713 1024w" sizes="(max-width: 1290px) 100vw, 1290px" /></figure> <h3 class="wp-block-heading" id="what-should-i-do-with-comparison-mode">What should I do with comparison mode?</h3> <p>For content teams, performance (success) is measured in context to other time periods. Did this post perform better after we made SEO changes to its metadata? Is content on X topic performing better this month than last month? How did our additional efforts on the marketing blog perform this quarter versus last?</p> <p>With this new filtering mode, you can compare two time periods for a post, author, tag or section directly in the dashboard. We calculate the difference for you so you can spend your time elsewhere. With comparison mode, it’s easier for you to pick up trends across your site, better understand your evergreen performing content, and more easily find outlier performance across your data points.</p> <p>Without comparison mode, you have to answer those questions by tracking and calculating data manually. Many of you shared that process with us over the years, how you exported data for two time periods, then manually calculated trends across time in another tool, like Excel or Google Sheets. We hope that this improvement to your dashboard relieves you of that manual effort. </p> <h3 class="wp-block-heading" id="what-if-i-have-questions-or-need-help">What if I have questions or need help?</h3> <p>If you have feedback on the feature itself, including ideas on how to make it better, contact our product team at <a href="mailto:research@parsely.com">research@parsely.com</a>. </p> <p>If you are experiencing issues with the filter, or need help making the most of it in your account, please contact your relationship manager. As a last resort, you can also email <a href="mailto:support@parsely.com">support@parsely.com</a>.</p> <h3 class="wp-block-heading" id="ps">P.S.</h3> <p><strong>Not yet available:</strong> as of right now, please note that comparison mode will not work for videos, author groups, or recirculation rate. It can also not be exported. We know those are important to you, and we are working on it!</p> <p><strong>Seeing dashes?</strong> This means there is no data to compare.</p> <figure class="wp-block-image size-full"><img decoding="async" width="766" height="458" src="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/no-data-to-compare.png" alt="" class="wp-image-4895" srcset="https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/no-data-to-compare.png 766w, https://docs.parse.ly/wp-content/uploads/sites/5/2022/11/no-data-to-compare.png?resize=300,179 300w" sizes="(max-width: 766px) 100vw, 766px" /></figure> </div>  <p class='a8c-docs-last-updated-text'>Last updated: November 08, 2024</p> </article>  </main> <footer class="a8c-docs-layout__main__content__footer"> <hr /> <p class="has-text-align-center a8c-docs-gutter-bottom-none font-small"> Documentation is licensed under a </p> <p class="has-text-align-center font-small"> <a href="https://creativecommons.org/licenses/by-sa/4.0/"> Creative Commons Attribution-ShareAlike 4.0 International License </a> </p> <div class="a8c-docs-automattic-block"> <p> <a href="https://automattic.com/"> An <span class="screen-reader-text">Automattic</span><svg class="svg-icon svg-icon-automattic" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 200 15.4"><path d="M72.5 15.4c-5.1 0-8.4-3.7-8.4-7.5v-.4c0-3.9 3.3-7.5 8.4-7.5 5.1 0 8.4 3.6 8.4 7.5V8c0 3.8-3.3 7.4-8.4 7.4zm5.7-7.9c0-2.8-2-5.3-5.7-5.3s-5.7 2.5-5.7 5.3v.3c0 2.8 2 5.3 5.7 5.3s5.7-2.5 5.7-5.3v-.3z" fill="#3298CB"/><path d="M15 14.9l-1.9-3.6H4.7l-1.8 3.6H0L7.8.5H10l7.9 14.4H15zM8.8 3.3l-3.1 6h6.4l-3.3-6zm21.4 12.1c-5.2 0-7.6-2.8-7.6-6.5V.5h2.7V9c0 2.7 1.7 4.2 5.1 4.2 3.4 0 4.8-1.6 4.8-4.2V.5h2.7v8.4c0 3.6-2.3 6.5-7.7 6.5zM52.9 2.8v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zM105 14.9V3.5l-.7 1.3-6 10.1H97L91 4.8l-.7-1.3v11.4h-2.6V.5h3.7l5.7 9.9.7 1.2.7-1.2 5.6-9.9h3.7v14.4H105zm23.1 0l-1.9-3.6h-8.4l-1.8 3.6h-3L120.8.5h2.2l7.9 14.4h-2.8zm-6.2-11.6l-3.1 6h6.4l-3.3-6zm19.9-.5v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zm19.8 0v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zm12.9 12.1v-13c1.1 0 1.5-.6 1.5-1.4h1.1v14.4h-2.6zm23.8-10.3c-1.3-1.2-3.2-2.3-5.8-2.3-3.8 0-6 2.6-6 5.4V8c0 2.7 2.2 5.3 6.2 5.3 2.4 0 4.4-1.1 5.6-2.3l1.6 1.7c-1.6 1.6-4.3 2.9-7.4 2.9-5.4 0-8.7-3.5-8.7-7.4v-.6c0-3.9 3.6-7.6 8.9-7.6 3 0 5.8 1.3 7.3 2.9l-1.7 1.7zM74.3 5c.5.3.6 1 .3 1.5l-2.5 3.8c-.3.5-1 .6-1.5.3s-.6-1-.3-1.5l2.5-3.8c.4-.5 1-.6 1.5-.3z"/></svg> Creation </a> </p> </div>  </footer>  </div>  <div class="a8c-docs-layout__main__content__secondary"> <nav id="docs-toc-nav" class="a8c-docs-table-of-contents__sticky" aria-label="Table of Contents"> </nav> </div>  </div>  </div>  </div>  </div>  </div>   <script defer id="bilmur" data-provider="vip" data-service="k8s-a8c" src="https://s0.wp.com/wp-content/js/bilmur.min.js?m=202508"></script> <script type="text/javascript" src="https://docs.parse.ly/wp-content/themes/a8c-docs/assets/build/main.js?m=1739951615g" ></script><script type="text/javascript" src="https://stats.wp.com/e-202508.js" id="jetpack-stats-js" data-wp-strategy="defer"></script> <script type="text/javascript" id="jetpack-stats-js-after"> /* <![CDATA[ */ _stq = window._stq || []; _stq.push([ "view", JSON.parse("{\"v\":\"ext\",\"blog\":\"209021633\",\"post\":\"4890\",\"tz\":\"0\",\"srv\":\"docs.parse.ly\",\"hp\":\"vip\",\"j\":\"1:14.3\"}") ]); _stq.push([ "clickTrackerInit", "209021633", "4890" ]); /* ]]> */ </script> </body> </html>