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Money20/20 USA: Microsoft partners redefining financial services - Microsoft Industry Blogs

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single-link" data-m='{"cT":"Container","id":"c7c6c3c8c2m1r1a1","sN":7,"aN":"c6c3c8c2m1r1a1"}'> <a id="c-shellmenu_59" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/government/public-safety-and-justice" data-m='{"id":"n1c7c6c3c8c2m1r1a1","sN":1,"aN":"c7c6c3c8c2m1r1a1"}'>Public safety and justice</a> </li> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c8c6c3c8c2m1r1a1","sN":8,"aN":"c6c3c8c2m1r1a1"}'> <a id="c-shellmenu_60" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/federal/" data-m='{"id":"n1c8c6c3c8c2m1r1a1","sN":1,"aN":"c8c6c3c8c2m1r1a1"}'>US Federal</a> </li> </ul> </li> <li class="f-sub-menu js-nav-menu nested-menu" data-m='{"cT":"Container","id":"c7c3c8c2m1r1a1","sN":7,"aN":"c3c8c2m1r1a1"}'> <span id="uhf-navspn-c-shellmenu_61-span" style="display:none" aria-expanded="false" data-m='{"id":"nn1c7c3c8c2m1r1a1","sN":1,"aN":"c7c3c8c2m1r1a1"}'>Healthcare</span> <button id="uhf-navbtn-c-shellmenu_61-button" type="button" aria-expanded="false" data-m='{"id":"nn2c7c3c8c2m1r1a1","sN":2,"aN":"c7c3c8c2m1r1a1"}'>Healthcare</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-c-shellmenu_61-span"> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c3c7c3c8c2m1r1a1","sN":3,"aN":"c7c3c8c2m1r1a1"}'> <a id="c-shellmenu_62" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/health/microsoft-cloud-for-healthcare" data-m='{"id":"n1c3c7c3c8c2m1r1a1","sN":1,"aN":"c3c7c3c8c2m1r1a1"}'>Overview</a> </li> <li class="js-nav-menu single-link" data-m='{"cN":"Providers_cont","cT":"Container","id":"c4c7c3c8c2m1r1a1","sN":4,"aN":"c7c3c8c2m1r1a1"}'> <a id="c-shellmenu_63" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/health/providers" data-m='{"cN":"CatNav_Providers_nav","id":"n1c4c7c3c8c2m1r1a1","sN":1,"aN":"c4c7c3c8c2m1r1a1"}'>Providers</a> </li> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c5c7c3c8c2m1r1a1","sN":5,"aN":"c7c3c8c2m1r1a1"}'> <a id="c-shellmenu_64" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/health/payors" data-m='{"id":"n1c5c7c3c8c2m1r1a1","sN":1,"aN":"c5c7c3c8c2m1r1a1"}'>Payors</a> </li> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c6c7c3c8c2m1r1a1","sN":6,"aN":"c7c3c8c2m1r1a1"}'> <a id="c-shellmenu_65" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/health/life-sciences" data-m='{"id":"n1c6c7c3c8c2m1r1a1","sN":1,"aN":"c6c7c3c8c2m1r1a1"}'>Life sciences</a> </li> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c7c7c3c8c2m1r1a1","sN":7,"aN":"c7c3c8c2m1r1a1"}'> <a id="c-shellmenu_66" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/health/epic-on-azure" data-m='{"id":"n1c7c7c3c8c2m1r1a1","sN":1,"aN":"c7c7c3c8c2m1r1a1"}'>Epic on Azure</a> </li> </ul> </li> <li class="f-sub-menu js-nav-menu nested-menu" data-m='{"cT":"Container","id":"c8c3c8c2m1r1a1","sN":8,"aN":"c3c8c2m1r1a1"}'> <span id="uhf-navspn-c-shellmenu_67-span" style="display:none" aria-expanded="false" data-m='{"id":"nn1c8c3c8c2m1r1a1","sN":1,"aN":"c8c3c8c2m1r1a1"}'>Manufacturing</span> <button id="uhf-navbtn-c-shellmenu_67-button" type="button" aria-expanded="false" data-m='{"id":"nn2c8c3c8c2m1r1a1","sN":2,"aN":"c8c3c8c2m1r1a1"}'>Manufacturing</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-c-shellmenu_67-span"> <li class="js-nav-menu single-link" data-m='{"cN":"Overview_cont","cT":"Container","id":"c3c8c3c8c2m1r1a1","sN":3,"aN":"c8c3c8c2m1r1a1"}'> <a id="c-shellmenu_68" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/manufacturing/microsoft-cloud-for-manufacturing" data-m='{"cN":"CatNav_Overview_nav","id":"n1c3c8c3c8c2m1r1a1","sN":1,"aN":"c3c8c3c8c2m1r1a1"}'>Overview</a> </li> <li class="js-nav-menu single-link" data-m='{"cN":"IndustrialTransformation_cont","cT":"Container","id":"c4c8c3c8c2m1r1a1","sN":4,"aN":"c8c3c8c2m1r1a1"}'> <a id="c-shellmenu_69" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/manufacturing/industrial-transformation" data-m='{"cN":"CatNav_IndustrialTransformation_nav","id":"n1c4c8c3c8c2m1r1a1","sN":1,"aN":"c4c8c3c8c2m1r1a1"}'>Industrial transformation</a> </li> </ul> </li> <li class="js-nav-menu single-link" data-m='{"cT":"Container","id":"c9c3c8c2m1r1a1","sN":9,"aN":"c3c8c2m1r1a1"}'> <a id="c-shellmenu_70" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/industry/media-entertainment" data-m='{"id":"n1c9c3c8c2m1r1a1","sN":1,"aN":"c9c3c8c2m1r1a1"}'>Media and entertainment</a> </li> <li class="js-nav-menu single-link" data-m='{"cN":"Microsoft Cloud for Sovereignty_cont","cT":"Container","id":"c10c3c8c2m1r1a1","sN":10,"aN":"c3c8c2m1r1a1"}'> <a id="c-shellmenu_71" class="js-subm-uhf-nav-link" 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</li> <li class="list-inline-item mr-2 mb-2"> <a class="text-light-blue" href="https://www.microsoft.com/en-us/industry/blog/content-type/events/" data-bi-id="1488" data-bi-cn="Events" data-bi-ct="post categories" > Events </a> </li> </ul> </div> <span class="single__meta-divider d-inline-block mr-2">·</span> <div class="single__read-time mb-2 d-inline-block text-light-blue"> 4 min read </div> </div> <h1 class="single__title m-0 pt-2 h2">Beyond Money20/20 USA: Microsoft partners redefining financial services</h1> <div class="single__byline pt-4 small text-light-blue"> <ul class="d-inline m-0 list-inline"> <li class="list-inline-item"> <span>By</span> <a class="text-light-blue" href="https://www.microsoft.com/en-us/industry/blog/author/ashley-asdourian/" data-bi-cn="Ashley Asdourian" data-bi-ct="author link" >Ashley Asdourian,</a> Senior Director, Azure &amp; Industry Partner Marketing </li> </ul> </div> </div> </div> </div> </div> </header> </div> </div> <div class="clearfix bg-body pb-5 pt-md-5 pt-5"> <div class="single__meta" data-bi-an="Rail"> <time class="single__date single__meta-title text-neutral-600 font-weight-bold d-block pb-3 small" datetime="2024-11-13T08:00:00-08:00" > November 13, 2024 </time> <ul class="single__share d-inline-flex pb-3 list-inline mb-0 align-middle"> <li class="list-inline-item mx-0"> <a class="d-flex" aria-label="Share on Facebook" data-bi-cn="Share on Facebook" data-bi-ct="share link" data-bi-bhvr="120" href="https://www.facebook.com/sharer.php?u=https://www.microsoft.com/en-us/industry/blog/financial-services/2024/11/13/beyond-money20-20-usa-microsoft-partners-redefining-financial-services/" target="_blank" rel="noreferrer noopener"> <span class="svg" aria-hidden="true" role="img"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="#0067B8" d="M23.727 12c0-6.427-5.209-11.636-11.636-11.636S.455 5.573.455 12c0 5.81 4.254 10.623 9.818 11.496v-8.132H7.318V12h2.955V9.437c0-2.916 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3.54 0 0 1 3.294-1.819c3.488 0 4.147 2.372 4.147 5.417zM5.194 7.393c-1.124 0-2.016-.909-2.016-2.055s.892-2.056 2.016-2.056 2.015.91 2.015 2.056-.891 2.056-2.015 2.056Zm1.744 12.89H3.45V8.936H6.9v11.347zM21.628 0H1.706C.775 0 0 .751 0 1.7v20.402c0 .95.775 1.74 1.705 1.7H21.59c.93 0 1.705-.75 1.744-1.7V1.7c0-.949-.775-1.7-1.706-1.7" /></svg> </span> </a> </li> </ul> <div id="single-tags" class="single__tags-wrapper mt-lg-2 mb-4 mb-lg-0 d-flex flex-wrap d-lg-block"> <ul class="single__tags list-unstyled mb-lg-4" data-bi-an="post-post_tag"> <li class="font-weight-bold single__meta-title small " data-type="label"> Tags </li> <li> <a class="btn text-inverse btn-sm font-weight-normal" href="https://www.microsoft.com/en-us/industry/blog/tag/microsoft-fabric/" data-bi-cn="Microsoft Fabric" data-bi-ct="cta link" > Microsoft Fabric </a> </li> <li> <a class="btn text-inverse btn-sm font-weight-normal" href="https://www.microsoft.com/en-us/industry/blog/tag/the-microsoft-cloud/" data-bi-cn="The Microsoft Cloud" data-bi-ct="cta link" > The Microsoft Cloud </a> </li> </ul> <ul class="single__tags list-unstyled mb-lg-4" data-bi-an="post-content-type"> <li class="font-weight-bold single__meta-title small " data-type="label"> Content type </li> <li> <a class="btn text-inverse btn-sm font-weight-normal" href="https://www.microsoft.com/en-us/industry/blog/content-type/customer-stories/" data-bi-cn="Customer stories" data-bi-ct="cta link" > Customer stories </a> </li> <li> <a class="btn text-inverse btn-sm font-weight-normal" href="https://www.microsoft.com/en-us/industry/blog/content-type/thought-leadership/" data-bi-cn="Thought leadership" data-bi-ct="cta link" > Thought leadership </a> </li> </ul> </div> </div> <div class="single__content" data-bi-an="Blog Body"> <p>At the 2024 <a href="https://us.money2020.com/" target="_blank" rel="noreferrer noopener">Money20/20 USA</a>, financial leaders saw how <a href="http://aka.ms/financialservices" target="_blank" rel="noreferrer noopener">Microsoft Cloud for Financial Services</a> is empowering partners to drive innovation, unlock business value, and strengthen customer relationships in the AI era. By taking advantage of solutions like <a href="https://www.microsoft.com/en-us/microsoft-fabric/partners?msockid=3a08913ab717620e108985dab6bf639a" target="_blank" rel="noreferrer noopener">Microsoft Fabric</a>, <a href="https://azure.microsoft.com/en-us/products/ai-services/openai-service?msockid=3a08913ab717620e108985dab6bf639a" target="_blank" rel="noreferrer noopener">Microsoft Azure Open AI Service</a>, and <a href="https://www.microsoft.com/en-us/microsoft-copilot/microsoft-copilot-studio?ef_id=_k_1ebefba62705191aacfb9c8f7fbd79c9_k_&amp;OCID=AIDcmmr5fx1hcp_SEM__k_1ebefba62705191aacfb9c8f7fbd79c9_k_&amp;msclkid=1ebefba62705191aacfb9c8f7fbd79c9" target="_blank" rel="noreferrer noopener">Microsoft Copilot Studio</a>, financial institutions can unify data for impactful insights. In this blog—a companion to Bill Borden’s recent post, “<a href="https://www.microsoft.com/en-us/industry/blog/financial-services/2024/10/24/accelerating-financial-services-transformation-with-ai/" target="_blank" rel="noreferrer noopener">Accelerating financial services transformation with AI</a><em>”</em>—we dive into how Microsoft and its partners are delivering real-world, AI-powered solutions that help financial organizations lead in today’s dynamic landscape.&nbsp;</p> <div class="wp-block-msxcm-cta-block" data-moray data-bi-an="CTA Block"> <div class="card d-block mx-ng mx-md-0"> <div class="row no-gutters"> <div class="col-md-4"> <img decoding="async" width="600" height="600" src="https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/7.22-CTA.png" class="card-img img-object-cover" alt="Finance executives looking at computer" srcset="https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/7.22-CTA.webp 600w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/7.22-CTA-300x300.webp 300w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/7.22-CTA-150x150.webp 150w" sizes="(max-width: 600px) 100vw, 600px" /> </div> <div class="d-flex col-md"> <div class="card-body align-self-center p-4 p-md-5"> <h2>Microsoft Cloud for Financial Services</h2> <div class="mb-3"> <p>Unlock business value and deepen customer relationships in the era of AI.</p> </div> <div class="link-group"> <a href="https://www.microsoft.com/en-us/industry/financial-services/microsoft-cloud-for-financial-services" class="btn btn-link text-decoration-none p-0" > <span>Learn more</span> <span class="glyph-append glyph-append-chevron-right glyph-append-xsmall"></span> </a> </div> </div> </div> </div> </div> </div> <h2 class="wp-block-heading" id="microsoft-partners-at-money20-20-usa">Microsoft partners at Money20/20 USA&nbsp;</h2> <p>Microsoft was proud to showcase powerful partnerships at Money20/20 USA, featuring many partner solutions driving AI transformation in the financial services industry.&nbsp;&nbsp;</p> <p>This included a suite of compelling demos from Microsoft partners including <a href="https://appsource.microsoft.com/en-us/marketplace/apps?search=avanade&amp;page=1&amp;industry=financial-services" target="_blank" rel="noreferrer noopener">Temenos</a>, <a href="https://appsource.microsoft.com/en-us/marketplace/apps?search=avanade&amp;page=1&amp;industry=financial-services">Accenture-Avanade</a>, <a href="https://appsource.microsoft.com/en-us/marketplace/apps?search=infosys&amp;page=1&amp;industry=financial-services" target="_blank" rel="noreferrer noopener">Infosys</a>, <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=backbase&amp;page=1" target="_blank" rel="noreferrer noopener">Backbase</a>, <a href="https://www.youtube.com/watch?v=MsZlz1eTK2I" target="_blank" rel="noreferrer noopener">Symphony AI</a>, and <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=zafin%20studio&amp;page=1" target="_blank" rel="noreferrer noopener">Zafin</a>. Accenture-Avanade demonstrated their Relationship Manager agent, which can improve relationship management across sales and services by freeing up capacity and enhancing client interaction quality. Additionally, Infosys’s Smart Agent and Smart Bank Assist showcased improvements to banking experiences for both employees and customers.  </p> <p>Microsoft partners, including <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=cognizant&amp;page=1" target="_blank" rel="noreferrer noopener">Cognizant</a>, EY, <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=intellect%20design&amp;page=1" target="_blank" rel="noreferrer noopener">Intellect Global Transaction Banking (iGTB)</a>, <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=personetics&amp;page=1" target="_blank" rel="noreferrer noopener">Personetics</a>, D-iD, Integrate AI, and others, participated in theater sessions at the Microsoft booth. They presented their thought leadership around the most compelling AI-enabled use cases and deployment methods within banking and financial services. Additionally, Microsoft-sponsored panels with <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=NVIDIA&amp;page=1" target="_blank" rel="noreferrer noopener">NVIDIA</a> and <a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=BNY&amp;page=1" target="_blank" rel="noreferrer noopener">BNY</a> uncovered practical tips and considerations for scaling and deploying the latest AI technologies, further positioning Microsoft partners as thought leaders in the AI space. </p> <p>These collaborations reflect the Microsoft commitment to empowering partners to drive impactful, AI-powered solutions that help customers achieve their business goals and transform the future of financial services.&nbsp;</p> <h2 class="wp-block-heading" id="partners-leading-the-way-in-delivering-real-world-ai-value-for-financial-services">Partners leading the way in delivering real-world AI value for financial services &nbsp;</h2> <p>Taking a page from our Money20/20 USA presence, we’d like to share compelling examples where our partners are using AI to transform the banking experience, empower employees, help manage risk and compliance, and modernize core banking. These partnerships are not just exploring the possibilities of AI—they’re delivering concrete, measurable outcomes in the financial services space today. &nbsp;</p> <h3 class="wp-block-heading" id="transforming-the-banking-experience">Transforming the banking experience&nbsp;</h3> <p>Partners are transforming the banking experience by unlocking opportunities to enhance customer engagement. <strong>Backbase</strong> is delivering more compelling customer experiences around omni-channel for banking and wealth management based on their Engagement Banking Platform powered by Microsoft Azure AI. <strong>Capgemini</strong>, the Microsoft <a href="https://www.capgemini.com/insights/expert-perspectives/capgemini-is-the-microsoft-global-financial-services-partner-of-the-year/" target="_blank" rel="noreferrer noopener">Global Financial Services Partner of the Year</a>, has also driven AI innovation on the Microsoft platform, improving productivity and elevating the customer experience at financial services organizations worldwide.</p> <blockquote class="wp-block-quote blockquote is-layout-flow wp-block-quote blockquote-is-layout-flow"> <p>&#8220;Capgemini and Microsoft have collaborated on enhancing business processes with Copilot Studio and Azure OpenAI Service, helping banks and insurers better serve their customers. For instance, Capgemini recently helped a major Global bank streamline and accelerate its customer onboarding process with <a href="https://adoption.microsoft.com/en-us/intelligent-document-processing/">Microsoft Intelligent Document Processing</a>, using AI Builder for structured documents and Azure OpenAI Service for unstructured documents. These technologies have saved an enormous amount of time developing impactful solutions for our customers.”</p> <p><em>Vivek Desai, VP and Global Head, Microsoft CoE for Financial Services.</em></p> </blockquote> <p>Additionally, global financial services solutions provider, <a href="https://appsource.microsoft.com/en-us/marketplace/apps?search=veripark&amp;page=1" target="_blank" rel="noreferrer noopener"><strong>VeriPark</strong></a>, is advancing custom agents that span 40 use cases across corporate and retail banking. </p> <blockquote class="wp-block-quote blockquote is-layout-flow wp-block-quote blockquote-is-layout-flow"> <p>&nbsp;“[Collaboration] allows us to deliver cutting-edge AI solutions that not only enhance operational efficiency but also empower banks to provide personalized, real-time services to their clients.” </p> <p><em>Özkan Erener, CEO, Veripark&nbsp;</em></p> </blockquote> <h3 class="wp-block-heading" id="empowering-employees">Empowering employees&nbsp;</h3> <p>There are also meaningful opportunities for AI to empower banking employees to be more effective trusted advisors to their customers. Using Microsoft Fabric and Copilot, <strong><a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=finastra&amp;page=1">Finastra</a></strong>’s Assist.AI, powered by Azure OpenAI, is boosting trade finance employee productivity with intelligent features that enable users to better prioritize and more efficiently complete everyday lending tasks. In addition, <strong><a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=TCS&amp;page=1">Tata Consulting Services (TCS)</a></strong> is modernizing how they engage with customers via an agent designed to optimize communication between banks and their users across all customer engagement channels. </p> <h3 class="wp-block-heading" id="managing-risk-and-compliance">Managing risk and compliance&nbsp;</h3> <p>When it comes to mitigating risk and crime, partners are delivering new intelligent approaches.<strong> </strong><a href="https://appsource.microsoft.com/en-us/marketplace/apps?search=asc&amp;page=1"><strong>ASC</strong></a> is providing institutions with more decision-making power around managing fraud and risk, while <strong>SymphonyAI</strong> is consolidating enterprise-wide risk and compliance across their Sensa Investigation hub solution, powered by Microsoft Azure and Azure Open AI. Additionally, partners like Holistic AI are helping customers such as Mapfre identify and mitigate risks associated with AI, while harnessing their data to ensure transparency, fairness, and compliance.  </p> <h3 class="wp-block-heading" id="modernizing-core-systems">Modernizing core systems&nbsp;</h3> <p>Microsoft partners are also using AI in the mission-critical task of modernizing payments and core banking for greater efficiency, transparency, and high-value outcomes such as unlocking new revenue streams, reducing operational costs, and enhancing customer satisfaction. <strong><a href="https://www.temenos.com/community/partners/microsoft/">Temenos</a></strong> is delivering banking-specific solutions to provide agility, security, and innovation—to help banking customers reduce operational costs and uphold responsible AI standards via their commitment to explainability, secure operations, and safe deployment practices. <strong><a href="https://azuremarketplace.microsoft.com/en-us/marketplace/apps?search=zafin%20studio&amp;page=1">Zafin</a></strong> advanced their leading software-as-a-service transformation and modernization platform for banks with Azure AI; this includes their de-risked implementation process that generates a 50% reduction in time to market<sup>1</sup>. </p> <blockquote class="wp-block-quote blockquote is-layout-flow wp-block-quote blockquote-is-layout-flow"> <p>“The introduction of generative AI and Microsoft Fabric from a data standpoint are crucial…” </p> <p><em>Chris Dickin, Executive Vice President, Zafin</em>&nbsp;</p> </blockquote> <p>Additionally, the collaboration among Microsoft, our partner Quantexa, and European bank Novo Banco has delivered advanced banking data estate modernization in the era of AI.&nbsp;</p> <h2 class="wp-block-heading" id="learn-more-about-financial-services-solutions-from-microsoft">Learn more about financial services solutions from Microsoft&nbsp;</h2> <p>Whether you joined us in person at Money20/20 to see the latest AI innovations from Microsoft and our partners, or are just now discovering the difference our technologies and partners are making in the industry, we invite you to collaborate with us on your own transformative AI experiences.&nbsp;</p> <ul class="wp-block-list"> <li>Learn more about Microsoft solutions in the financial services industry and our work with key partners by visiting <a href="https://www.microsoft.com/en-us/industry/financial-services/microsoft-cloud-for-financial-services?msockid=3a08913ab717620e108985dab6bf639a" target="_blank" rel="noreferrer noopener"><strong>Microsoft Cloud for Financial Services</strong></a>.&nbsp;&nbsp;</li> <li>Learn how our partners are delivering industry-specific solutions faster with <a href="https://partner.microsoft.com/en-us/solutions/industry-solutions" target="_blank" rel="noreferrer noopener"><strong>Microsoft Industry Clouds</strong></a>.&nbsp;</li> <li>Visit our <a href="https://partner.microsoft.com/en-US/training/assets/collection/solutions-partner-with-certified-software-designations-resources#/" target="_blank" rel="noreferrer noopener"><strong>Solutions Partner learning path</strong></a> (which includes Microsoft Learn documentation, a playbook, and FAQs), and explore related financial services stories in <a href="https://www.microsoft.com/en-us/industry/blog/financial-services/?msockid=0602b5c6de20652b193aa158df8764e8" target="_blank" rel="noreferrer noopener"><strong>our financial services industry blog</strong></a>.</li> </ul> <hr class="wp-block-separator has-alpha-channel-opacity" /> <p><sup>1</sup><a href="https://zafin.com/insights/newsroom/press-releases/zafin-launches-zafin-io-and-zafin-data-fabric-a-new-offering-to-accelerate-banking-transformation-this-offering-will-simplify-integration-processes-cut-core-modernization-risks-to-support-uninterrup/">Zafin launches Zafin IO and Zafin Data Fabric, a new offering to accelerate banking transformationThis offering will simplify integration processes, cut core modernization risks to support uninterrupted banking transformation, all while breaking down data silos and unlocking the power of banks&#8217; first-party data &#8211; Zafin</a></p> <p></p> <div class="single__author-byline mt-5 border-top" data-bi-an="Author Bio"> <div class="row mt-5"> <div class="col col-12 col-md-3"> <div class="author__avatar rounded-circle embed-responsive embed-responsive-1by1"> <div class="embed-responsive-item"> <img width="113" height="170" src="https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot.jpg" class="avatar avatar-170 photo border-radius-round wp-post-image" alt="author headshot" srcset="https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot.jpg 1431w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot-200x300.jpg 200w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot-683x1024.jpg 683w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot-768x1152.jpg 768w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot-1024x1536.jpg 1024w, https://www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/11/11.12-Ashley-headshot-1365x2048.jpg 1365w" sizes="(max-width: 113px) 100vw, 113px" /> </div> </div> </div> <div class="col col-12 col-md-9 pt-2 pt-md-0"> <div class="author__info-meta text-center text-md-left"> <div class="author__info-name h5 mb-2" itemprop="name"> Ashley Asdourian </div> <div class="author__info-title small pt-0" itemprop="jobTitle"> Senior Director, Azure &amp; Industry Partner Marketing </div> </div> <div class="author__info-meta pt-3 pt-md-0"> Ashley Asdourian is a Senior Director of Azure &amp; Industry Partner Marketing at Microsoft, with a wealth of experience in the tech industry and a long time Microsoft veteran. Ashley leads a team focused on Azure &amp; Industry partner strategy and marketing, driving innovation and strategic initiatives to enhance the partner go-to-market and help partners succeed. 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