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src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKWyV9hoIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKWyV9hkIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKWyV9hlIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKWyV9hrIqWxjaPX.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhmIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhvIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhnIqWxjaPXZSk.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhoIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhkIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhlIqWxjaPXZSk.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Open Sans'; font-style: italic; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/memnYaGs126MiZpBA-UFUKXGUdhrIqWxjaPX.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OX-hvKKSTj5PW.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OVuhvKKSTj5PW.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OXuhvKKSTj5PW.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OUehvKKSTj5PW.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OXehvKKSTj5PW.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OXOhvKKSTj5PW.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN_r8OUuhvKKSTjw.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOX-hvKKSTj5PW.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOVuhvKKSTj5PW.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOXuhvKKSTj5PW.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOUehvKKSTj5PW.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOXehvKKSTj5PW.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOXOhvKKSTj5PW.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Open Sans'; font-style: normal; font-weight: 600; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UNirkOUuhvKKSTjw.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc3CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc-CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc2CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc5CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc1CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc0CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TjASc6CsLYl4BO.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xFIzQXKMnyrYk.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xMIzQXKMnyrYk.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xEIzQXKMnyrYk.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xLIzQXKMnyrYk.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xHIzQXKMnyrYk.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xGIzQXKMnyrYk.woff) format('woff'); unicode-range: U+0100-024F, U+0259, U+1E00-1EFF, U+2020, U+20A0-20AB, U+20AD-20CF, U+2113, U+2C60-2C7F, U+A720-A7FF; } /* latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOkCnqEu92Fr1Mu51xIIzQXKMny.woff) format('woff'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD; } /* cyrillic-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TzBic3CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0460-052F, U+1C80-1C88, U+20B4, U+2DE0-2DFF, U+A640-A69F, U+FE2E-FE2F; } /* cyrillic */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TzBic-CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; } /* greek-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TzBic2CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+1F00-1FFF; } /* greek */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TzBic5CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0370-03FF; } /* vietnamese */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url(https://web.archive.org/web/20210522073559im_/https://fonts.gstatic.com/s/roboto/v20/KFOjCnqEu92Fr1Mu51TzBic1CsLYl4BOQ3o.woff) format('woff'); unicode-range: U+0102-0103, U+0110-0111, U+0128-0129, U+0168-0169, U+01A0-01A1, U+01AF-01B0, U+1EA0-1EF9, U+20AB; } /* latin-ext */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: 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.fusion-meta-info .fusion-alignleft,.fusion-blog-layout-large .fusion-meta-info .fusion-alignright,.fusion-blog-layout-medium .fusion-meta-info .fusion-alignleft,.fusion-blog-layout-medium .fusion-meta-info .fusion-alignright{display:block;float:none;margin:0;width:100%}.fusion-blog-layout-medium .fusion-post-slideshow{margin:0 0 20px 0;height:auto;width:auto;flex:1 0 100%}.fusion-blog-layout-medium .fusion-post-content{flex:0 1 100%}.fusion-blog-layout-large-alternate .fusion-date-and-formats{margin-bottom:35px}.fusion-blog-layout-large-alternate .fusion-post-content{margin:0}.fusion-blog-layout-medium-alternate .has-post-thumbnail .fusion-post-slideshow{display:inline-block;margin-right:0;max-width:197px}.fusion-blog-layout-grid .fusion-post-grid{position:static;width:100%}.fusion-blog-layout-timeline{padding-top:0}.fusion-blog-layout-timeline .fusion-post-timeline{float:none;width:100%}.fusion-blog-layout-timeline .fusion-timeline-date{margin-bottom:0;margin-top:2px}.fusion-timeline-arrow,.fusion-timeline-circle,.fusion-timeline-icon,.fusion-timeline-line{display:none}}@media only screen and (max-width: 644px){.fusion-blog-layout-grid-6 .fusion-post-grid { width: 100% !important; } }@media only screen and (max-width: 735px){.fusion-blog-layout-grid .fusion-post-grid { width: 100% !important; } .fusion-blog-layout-grid-6 .fusion-post-grid { width: 50% !important; } .fusion-blog-layout-grid-6 .fusion-element-landscape { width: 100% !important; } }@media only screen and (min-width: 735px) and (max-width: 826px){.fusion-blog-layout-grid-6 .fusion-post-grid { width: 33.33333333% !important; } .fusion-blog-layout-grid-6 .fusion-element-landscape { width: 66.66666667% !important; } .fusion-blog-layout-grid-3 .fusion-post-grid, .fusion-blog-layout-grid-4 .fusion-post-grid, .fusion-blog-layout-grid-5 .fusion-post-grid { width: 50% !important; } .fusion-blog-layout-grid-3 .fusion-post-grid.fusion-element-landscape, .fusion-blog-layout-grid-4 .fusion-post-grid.fusion-element-landscape, .fusion-blog-layout-grid-5 .fusion-post-grid.fusion-element-landscape { width: 100% !important; } }@media only screen and (min-width: 826px) and (max-width: 917px){.fusion-blog-layout-grid-6 .fusion-post-grid { width: 25% !important; } .fusion-blog-layout-grid-6 .fusion-element-landscape { width: 50% !important; } .fusion-blog-layout-grid-3 .fusion-post-grid, .fusion-blog-layout-grid-4 .fusion-post-grid, .fusion-blog-layout-grid-5 .fusion-post-grid { width: 50% !important; } .fusion-blog-layout-grid-3 .fusion-post-grid.fusion-element-landscape, .fusion-blog-layout-grid-4 .fusion-post-grid.fusion-element-landscape, .fusion-blog-layout-grid-5 .fusion-post-grid.fusion-element-landscape { width: 100% !important; } }@media only screen and (min-width: 917px) and (max-width: 1008px){.fusion-blog-layout-grid-6 .fusion-post-grid { width: 20% !important; } .fusion-blog-layout-grid-6 .fusion-element-landscape { width: 40% !important; } .fusion-blog-layout-grid-5 .fusion-post-grid { width: 33.33333333% !important; } .fusion-blog-layout-grid-5 .fusion-element-landscape { width: 66.66666667% !important; } .fusion-blog-layout-grid-4 .fusion-post-grid { width: 33.33333333% !important; } .fusion-blog-layout-grid-4 .fusion-element-landscape { width: 66.66666667% !important; } }@media only screen and (min-width: 1008px) and (max-width: 1099px){.fusion-blog-layout-grid-6 .fusion-post-grid { width: 20% !important; } .fusion-blog-layout-grid-6 .fusion-element-landscape { width: 40% !important; } .fusion-blog-layout-grid-5 .fusion-post-grid { width: 25% !important; } .fusion-blog-layout-grid-5 .fusion-element-landscape { width: 50% !important; } }/* NEW NAV DESIGN */ .fusion-logo img { max-height: 40px !important; margin-top: -7px; } .fusion-is-sticky .fusion-logo img { margin-top: 2px; } .fusion-header { background-color: #1B334B; } .fusion-header .fusion-row { padding-top: 15px !important; } .fusion-header-wrapper { background-color: #1b334b; } .fusion-header-wrapper.fusion-is-sticky .fusion-header, .fusion-header-wrapper.fusion-is-sticky .fusion-secondary-main-menu { background-color: rgba(27,51,75,0.95) !important; } .fusion-main-menu > ul > li > a { line-height: 62px; font-weight: 600 !important; letter-spacing: 1px !important; border-top: 0px !important; text-transform: uppercase; } .fusion-main-menu .fusion-widget-cart-counter > a:before, .fusion-main-menu > ul > li > a:hover { color: #FF5000 !important; } .fusion-megamenu-widgets-container { color: #1B334B !important; line-height: 1.5 !important; font-size: 14px !important; font-weight: 400 !important; } .fusion-megamenu-holder { border-top-width: 3px; border-color: #FF5000 !important; background-color: #ffffff !important; } .fusion-main-menu .sub-menu { background-color: transparent !important; padding: 10px !important; border-top: 3px solid #FF5000 !important; width: 300px !important; } .fusion-main-menu .sub-menu li a { font-weight: 400 !important; line-height: 30px !important; font-size: 16px !important; } .fusion-main-menu .sub-menu li a:hover { font-weight: 600; color: #FF5000 !important; background-color: #ffffff !important; width: 102%; } .fusion-main-menu .sub-menu li a:hover::after { content: '\f126'; font-family: Elusive-Icons; font-style: normal; font-size: 12px; color: #ff5000; padding-left: 8px; animation: fade .5s; line-height: 0px; word-break: normal; } .fusion-main-menu .sub-menu .current-menu-item > a, .fusion-main-menu .sub-menu .current-menu-parent > a, .fusion-main-menu .sub-menu .current_page_item > a { background-color: #ffffff; color: #ff5000 !important; } .fusion-body .fusion-main-menu .current-menu-ancestor > a, .fusion-body .fusion-main-menu .current-menu-item > a, .fusion-body .fusion-main-menu .current-menu-item:not(.fusion-main-menu-cart) > a:before, .fusion-body .fusion-main-menu .current-menu-parent > a, .fusion-body .fusion-main-menu .current_page_item > a { color: #F5EEDE; } @keyframes fade { 0% { opacity: 0; } 100% { opacity: 1; } } .fusion-megamenu { Box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; -webkit-box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; -moz-box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; } .fusion-megamenu-title { color: #9B9B9A !important; font-size: 14px !important; font-weight: 600 !important; margin-bottom: -15px; } .fusion-megamenu-title a { display: none !important; } .fusion-dropdown-menu .sub-menu { Box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; -webkit-box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; -moz-box-shadow: 0px 1px 10px rgba(0, 0, 0, 0.2) !important; } .fusion-main-menu .fusion-dropdown-menu .sub-menu li a:hover, .fusion-main-menu .sub-menu li a:hover, .fusion-megamenu-wrapper li .fusion-megamenu-title-disabled { color: #FF5000 !important; } .fusion-megamenu-wrapper .fusion-megamenu-submenu .sub-menu a { overflow-wrap: normal; flex-wrap: nowrap; } .fusion-megamenu-wrapper .fusion-megamenu-border, .fusion-megamenu-wrapper .fusion-megamenu-submenu, .rtl .fusion-megamenu-wrapper .fusion-megamenu-submenu:last-child { border-color: #dedede !important; } .fusion-megamenu-title:hover { background-color: #ffffff !important; } .fusion-main-menu .fusion-dropdown-menu .sub-menu li a, .fusion-main-menu .sub-menu li a, .fusion-megamenu-wrapper li .fusion-megamenu-title-disabled { color: #1B334B !important; font-size: 16px !important; } /* AG */ .fusion-header .fusion-row { padding-top: 0px !important; } .fusion-megamenu-wrapper .fusion-megamenu-submenu { padding-top: 10px !important; } .fusion-secondary-menu > ul > li > a { height: 28px!important; text-transform: uppercase!important; font-weight: 700!important; letter-spacing: 0!important; padding: 0 4px!important; font-size: 12px!important; color: #F5EEDE !important; } .fusion-secondary-menu > ul > li > a:hover { color: #FF5000 !important; } .fusion-secondary-header { background-color: #1b334b; font-size: 10px!important; color: #ffffff; border-bottom-color: rgba(229,229,229,0); height: 16px!important; } /* AG end */ .fusion-megamenu-wrapper .fusion-megamenu-submenu .sub-menu { border-top: none !important; } .fusion-megamenu-wrapper .fusion-megamenu-submenu .sub-menu a { padding-left: 0px !important; padding-right: 0px !important; } #tribe-bar-form .tribe-bar-submit input[type=submit], .button-large, .fusion-body .fusion-button-large, .tml-submit-wrap input[type=submit], .wpcf7-form .wpcf7-submit.button-large, .wpcf7-form .wpcf7-submit.fusion-button-large { padding: 7px !important; font-size: 16px !important; } .sub-menu a { font-style: bold; } /* MOBILE NAV */ @media only screen and (max-width: 800px) { #sliders-container, #wrapper, .icon-wrapper, body, html { background-color: #1b334b !important; } .fusion-secondary-header { display:none; } .fusion-mobile-nav-holder .menu-text { text-transform: uppercase; } .fusion-mobile-menu-design-modern .fusion-secondary-header { margin-top: -10px; } .fusion-mobile-menu-design-modern .fusion-mobile-menu-text-align-left .fusion-open-submenu { padding-right: 35px; padding-left: 100%; } .fusion-mobile-nav-item .fusion-open-submenu:hover { color: #FF5000; } #mobile-menu-item-6709 .menu-text { color:#FF5000 !important; } #mobile-menu-item-6710 .fusion-bar-highlight{ color:#F5EEDE !important; background-color: #1b334b !important; border: none; } #mobile-menu-item-6711 .fusion-bar-highlight{ color:#F5EEDE !important; background-color: #1b334b !important; border: none; } .fusion-mobile-menu-design-modern .fusion-mobile-nav-holder > ul, .fusion-mobile-nav-holder > ul { border: none; } } @media only screen and (max-width: 890px) { .fusion-megamenu-wrapper .fusion-megamenu-border, .fusion-megamenu-wrapper .fusion-megamenu-submenu, .rtl .fusion-megamenu-wrapper .fusion-megamenu-submenu:last-child { border-color: #ffffff !important; } .fusion-mobile-menu-design-modern .fusion-secondary-header { margin-right: 30px; } } /* HERO SECTION */ .hero-bg { background-position: initial !important; background-size: cover !important; } .pattern-bg, .pattern-bg-seo { background-size: 60% !important; } .svg-width-30 { width: 80px; } .no_focus { transition: .2s all; } .no_focus:focus { outline:none; } input.no_focus:hover { border-color: #174B75 !important; background-color: #174B75 !important; transition: .2s all; } .background_adjust { background-size: 50% !important; } .center_divider { border-right: 1px solid #1b334b; } .center_divider_sand { border-right: 1px solid #F5EEDE; } #infobox-keyword { visibility: hidden; background-color: rgb(23, 75, 117); padding: 3%; margin-top: 260px; margin-bottom: -260px; position: absolute; } #infobox-competitor { visibility: hidden; background-color: rgb(23, 75, 117); padding: 3%; margin-top: 260px; margin-bottom: -260px; position: absolute; } #infobox-audits { visibility: hidden; background-color: rgb(23, 75, 117); padding: 3%; margin-top: 260px; margin-bottom: -260px; position: absolute; } .arrow_box { position: relative; background: #F5EEDE; } .arrow_box:after { left: 100%; top: 50%; border: solid transparent; content: " "; height: 0; width: 0; position: absolute; pointer-events: none; border-color: rgba(245, 238, 222, 0); border-left-color: #F5EEDE; border-width: 68px; margin-top: -68px; } .arrow_box_down { position: relative; background: #F5EEDE; } .arrow_box_down:after { top: 100%; left: 50%; border: solid transparent; content: " "; height: 0; width: 0; position: absolute; pointer-events: none; border-color: rgba(245, 238, 222, 0); border-top-color: #F5EEDE; border-width: 30px; margin-left: -30px; } .arrow_padding { padding: 50px 0px; margin-top: 0px !important; margin-bottom: 0px !important; } .link-line { border-bottom: 3px solid #F05323; display: table !important; margin: 0 auto; transition: .2s all; cursor: pointer; padding-bottom: 0px !important; } .link-line:hover { border-bottom: 3px solid #F5EEDE; transition: .2s all; } .link-line h6 p a, .link-line h6 p a:hover { color: #F5EEDE !important; } .link-line-dark { border-bottom: 3px solid #fff; display: table !important; margin: 0 auto; transition: .2s all; cursor: pointer; } .link-line-dark:hover { border-bottom: 3px solid #1B334B; transition: .2s all; } .link-line-dark a { color: #1B334B; } .link-line-dark a:hover { color: #1B334B; } .trialfix { margin-top: 50px !important; margin-bottom: 50px !important; } /* HOW CAN ALEXA HELP */ .help-items { display: table-cell; vertical-align: middle; text-align: center; } .help-iwantto { font-size: 26px !important; line-height: 32px !important; float: left; font-weight: 400 !important; margin-right: 20px; } .help-dropdown { width: 550px; height: 46px; font-size: 26px; border: 0px; border-bottom: 2px solid #1b334b; background: transparent; -webkit-appearance: none; -moz-appearance: none; border-radius: 0px; margin-right: 20px; background-image: url(https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2017/01/caret-down.svg); background-size: 16px; background-position: 530px 13px; background-repeat: no-repeat; padding-bottom: 2px; letter-spacing: .2px; } .help-submit { border-width: 2px; border-style: solid; border-color: #1b334b; color: #f5eede; font-weight: 700; padding: 10px 30px 8px; background-color: #1b334b; } @media only screen and (max-width: 800px) { .help-iwantto { font-size: 20px !important; line-height: 32px !important; float: left; font-weight: 400 !important; margin-right: 16px; } .help-dropdown { width: 320px; height: 36px; font-size: 20px; border: 0px; border-bottom: 2px solid #1b334b; background: transparent; -webkit-appearance: none; border-radius: 0px; margin-right: 16px; background-image: url(https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2017/01/caret-down.svg); background-size: 16px; background-position: 300px 8px; background-repeat: no-repeat; padding-bottom: 0px; } .help-submit { border-width: 2px; border-style: solid; border-color: #1b334b; color: #f5eede; font-weight: 700; padding: 6px 20px 4px; background-color: #1b334b; } } @media only screen and (max-width: 615px) { .help-items { display: block; vertical-align: middle; } .help-submit { margin-top: 20px; } .help-iwantto { float: none; margin-right: 0px; } } /* LIGHT AND DARK TEXT CLASSES */ .light-text h1 { color: #F5EEDE !important; } .light-text h2 { color: #F5EEDE !important; } .light-text h3 { color: #F5EEDE !important; } .light-text h4 { color: #F5EEDE !important; } .light-text h5 { color: #F5EEDE !important; } .light-text h6 { color: #F5EEDE !important; } .light-text p { color: #F5EEDE !important; } .light-text a { color: #F5EEDE !important; } .light-text a:hover { color: #F5EEDE !important; } .dark-text h1 { color: #1B334B !important; } .dark-text h2 { color: #1B334B !important; } .dark-text h3 { color: #1B334B !important; } .dark-text h4 { color: #1B334B !important; } .dark-text h5 { color: #1B334B !important; } .dark-text h6 { color: #1B334B !important; } .dark-text p { color: #1B334B !important; } .dark-text a { color: #1B334B !important; } .dark-text a:hover { color: #1B334B !important; } /* TITLE FIX */ .content-box-heading { padding-bottom: 3px !important; } .fusion-title h1, .fusion-title h2 { padding-bottom: 3px !important; } .fusion-button{ border:2px solid #F05323 !important; } .fusion-button:hover{ border: 2px solid #F89A3A !important; } .button-cta-dark-blue { border: 2px solid #1B334B !important; } .button-cta-dark-blue:hover { border: 2px solid #174B75 !important; } .take-tour-button { border: 2px solid #1B334B !important; margin-left:15px; } .take-tour-button:hover { border: 2px solid #1B334B !important; } #take-tour-button-home:hover { border: 2px solid #174B75 !important; } #take-tour-button-marketing-stack { margin-top: 20px !important; margin-left: 0px !important; } .feature-page-CTA-pair { margin-left:5%; } .button-cta-bright-orange { border: 2px solid #f89939 !important; } .button-cta-bright-orange:hover { border: 2px solid #F05323 !important; } I. className{ -webkit-box-shadow:inset 0 0 10px 0 #b3aba1; box-shadow:inset 0 0 10px 0 #b3aba1; } .fusion-modal .modal-title { text-align: center; color: #1DB14B; line-height: 5px; margin-top: 10px; margin-bottom: 10px; } .image-bottom-align { vertical-align: text-bottom !important; } /* MISC */ .client-logo { max-height: 80px; } .no-margin-bottom { margin-bottom: 0px !important; } #right-border { border-right: 1px solid #f5eede !important; padding-right: 50px; } .popover-pricing { border-bottom: 2px dotted #1B334B !important; color: #1b334b !important; margin: 0px !important; } /* CHILD PAGES */ .child-signup-container { position: relative; margin-top: -70px; } /* FEATURE PAGE LINK */ .fusion-fullwidth-6 a, .fusion-fullwidth-4 a{ color: #FFFFFF !important; } .white-link:hover { text-decoration:underline; } .blue-link:hover { text-decoration:underline; } #headline-text, .hero-headline-all h1 { font-size: 30px; line-height: 35px; } #cop-tool-feature-page, .blue-link { color: #3b81de !important; text-decoration: none !important; } #cop-tool-feature-page, .blue-link:hover{ color: #3b81de !important; text-decoration: underline !important; } /* SEO TOOLS PAGE */ #category-page-buttons { padding-left: 70px !important; } #category-page-learn-more { border-color: #ffffff !important; } #category-page-learn-more:hover{ border-color: #ffffff !important; } #category-page-learn-more-2 { border-color: #35baf2 !important; } #category-page-learn-more-2:hover { border-color: #35baf2 !important; } #tool-link-1:hover { text-decoration: underline; color: #515b69; } #tool-link-2:hover { text-decoration: underline; color: #ffffff; } /* TOP NAV MENU */ .fusion-main-menu > ul > li > a { line-height: 62px; font-weight: 400; } /* TOP NAV DROP DOWN */ .fusion-caret .fusion-dropdown-indicator { line-height: 60px; vertical-align: top !important; } .fusion-main-menu .sub-menu li a { font-size:14px; line-height: 30px; font-weight: 400; } .fusion-main-menu .sub-menu li a:hover { background-color: #f89a3a; } .fusion-main-menu .sub-menu .menu-item-5024 .fusion-bar-highlight { font-weight: 600; font-size: 14px; margin-top: 20px; } .fusion-main-menu .sub-menu .menu-item-5023 .fusion-bar-highlight { font-weight: 600; font-size: 14px; margin-top: 20px; } .fusion-main-menu .sub-menu .menu-item-5099 .fusion-bar-highlight { font-weight: 600; font-size: 14px; } .fusion-main-menu .sub-menu .menu-item-5029 .fusion-bar-highlight { font-weight: 600; font-size: 14px; } .fusion-main-menu .sub-menu .menu-item-5157 .fusion-bar-highlight { font-weight: 600; font-size: 14px; } .fusion-megamenu-title { font-weight: 600; font-size: 16px; padding-top: 10px; } .fusion-megamenu-title:hover { background-color:#f89a3a; } .fusion-megamenu { padding-top: 1px; Box-shadow: 0px 1px 5px #444444 !important; -webkit-box-shadow: 0px 1px 5px #444444 !important; -moz-box-shadow: 0px 1px 5px #444444 !important; border-bottom-right-radius: 3px; border-bottom-left-radius: 3px; } .fusion-dropdown-menu .sub-menu { padding-top: 1px; Box-shadow: 0px 1px 5px #444444 !important; -webkit-box-shadow: 0px 1px 5px #444444 !important; -moz-box-shadow: 0px 1px 5px #444444 !important; border-bottom-right-radius: 3px !important; border-bottom-left-radius: 3px !important; } #features-ebook-button { display: block; } .fusion-megamenu-bullet { margin-right: 18px !important; visibility: hidden !important; } /* PRE-FOOTER */ .bottom-button { min-height: 90px; } /* FOOTER */ .fusion-footer-widget-area ul { font-size: 13px; line-height: 30px; } .fusion-social-links-footer .fusion-social-networks { margin-top: 0px !important; } .fusion-social-links-footer .fusion-social-networks a { vertical-align: middle; } .fusion-footer-widget-area ul li a:hover{ color: #ffffff; text-decoration: underline; } .fusion-footer-widget-area .widget-title { font-size: 14px; text-transform: capitalize; margin-bottom: 10px !important; } .layout-wide-mode .fusion-footer-copyright-area > .fusion-row, .layout-wide-mode .fusion-footer-widget-area > .fusion-row { max-width: 960px !important; } /* FOOTER WIDGETS */ #text-6 { width: 130%; margin-left: 15%; } #text-7 { width: 120%; } #text-7, #text-8 { margin-left: 45%; } @media only screen and (max-width: 800px) { #text-5, #text-6, #text-7, #text-8 { margin-left: 0; margin-bottom: -30px; } } /* MISC */ .client-logo { max-height: 80px; } /* BUTTONS */ .button-xlarge { padding: 4px 16px; line-height: 24px; } .btn-alltext { background: transparent !important; padding-left: 0px; padding-right: 0px; border: 0px !important; text-transform: none; font-weight: 400; font-size: 18px; border-bottom: 1px solid transparent !important; transition: .2s all; padding-bottom: 4px; font-style: italic; } .btn-alltext:hover { border: 0px !important; border-bottom: 1px solid #F5EEDE !important; transition: .2s all; } .btn-alltext i { font-size: 12px; } .btn-alltext-dark { color: #1b334b !important; background: transparent !important; padding-left: 0px; padding-right: 0px; border: 0px !important; text-transform: none; font-weight: 400; font-size: 18px; border-bottom: 1px solid transparent !important; transition: .2s all; padding-bottom: 4px; font-style: italic; line-height: 1.2em; } .btn-alltext-dark:hover { border: 0px !important; border-bottom: 1px solid #1b334b !important; transition: .2s all; } .btn-alltext-dark i { font-size: 12px; } .lowercase { text-transform: none !important; } .noborder, .noborder:hover { border: 0px !important; } .btn-newlarge { font-size: 18px; padding-left: 40px; line-height: 22px; padding-right: 40px; } .btn-find { background: #1b334b; color: #F5EEDE; font-weight: 700; border: 0px; width: 100%; padding: 13px 0px; position: absolute; bottom: 0; margin-bottom: 0px; transition: .2s all; outline: none; } .btn-find:hover { background: #174B75; transition: .2s all; } .searchbar { border: 0px; border-bottom: 2px solid #1B334B; width: 100%; text-align: center; padding-bottom: 10px; margin-top: 5%; outline: none; } @media only screen and (max-width: 800px) { .btn-find { position: relative; margin-top: 20px; } } /* Angled Box */ .bg-z-index { z-index: 0; margin: -250px 0 -20px 0; } .bg-z-index-v2 { z-index: 0; margin: -250px 0 -200px 0; } @media only screen and (max-width: 800px) { .bg-z-index { margin: -550px 0 -20px 0; } } @media only screen and (max-width: 400px) { .bg-z-index { margin: -620px 0 -20px 0; } } .angled-box { background: #1B334B; position: relative; z-index: -1; } .angled-box:before { background: inherit; content: ''; display: block; height: 90%; left: 0; position: absolute; right: 0; z-index: -2; -webkit-backface-visibility: hidden; } .angled-box:before { top: 0; transform: skewY(-9deg); transform-origin: 0 100%; } .angled-box { margin: 0; height: 440px; padding: 10% 0px; } /* MARKETING STACK SECTION */ .stack-icon-keyword, .stack-icon-competitor, .stack-icon-audits { width: 30%; margin: 1%; } .fusion-content-boxes.content-boxes-icon-on-top .heading img { margin: 0px !important; } #container { display: table; font-weight: bold; text-transform: uppercase; margin: 0 auto; } .content_buttons { width: 30%; height: 120px; display: inline-block; vertical-align: middle; margin: 1%; text-align: center; transition: all .2s ease-in-out; color: #1B334B; } .content_buttons_v2 { width: 30%; height: 120px; display: inline-block; vertical-align: middle; margin: 1%; text-align: center; transition: all .2s ease-in-out; color: #1B334B; } .content_buttons .hfive { margin-bottom: 0px; text-transform: none; font-size: 16px; font-weight: 700; line-height: 1.36; letter-spacing: 0px; } .content_buttons_v2 .hfive { margin-bottom: 0px; text-transform: none; font-size: 16px; font-weight: 700; line-height: 1.36; letter-spacing: 0px; } .content_buttons:hover, .active { color: #F05323 !important; 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class="fusion-megamenu-title"><span>FREE TOOLS</span></div><ul class="sub-menu"><li id="menu-item-6489" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6489"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/siteinfo" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Website Traffic Statistics</span></a></li><li id="menu-item-6490" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6490"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/find-similar-sites" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Find Similar Sites</span></a></li><li id="menu-item-6491" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6491"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/topsites" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Top Sites</span></a></li><li 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class="fusion-megamenu-widgets-container second-level-widget"><div id="custom_html-4" class="widget_text widget widget_custom_html"><div class="textwidget custom-html-widget"><center><span><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/tools-for-complete-marketing-workflow/"><img src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2018/03/6-tools-for-marketing-workflow-ebook-offer.png" style="height: 165px; width: 200px; align: middle;"></a></span></center> <center>6 Tools for a Complete Marketing Workflow</center> <br> <div class="fusion-button-wrapper"><style type="text/css">.fusion-button.button-2 {border-radius:0px;}</style><a class="fusion-button button-flat button-small button-default button-2 fusion-button-default-span fusion-button-default-type" target=" _blank" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/tools-for-complete-marketing-workflow/" id="features-ebook-button" rel="noopener"><span class="fusion-button-text">Download Your eBook</span></a></div></div></div></div></li></ul></div><div style="clear:both;"></div></div></div></li><li id="menu-item-6480" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6480" data-item-id="6480"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text">Pricing</span></a></li><li id="menu-item-6492" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6492 fusion-menu-item-button" data-item-id="6492"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text fusion-button button-default button-large">START YOUR FREE TRIAL</span></a></li></ul></nav><nav class="fusion-main-menu fusion-sticky-menu" aria-label="Main Menu Sticky"><div class="fusion-overlay-search"> <form role="search" class="searchform fusion-search-form fusion-search-form-classic" method="get" action="https://web.archive.org/web/20210522073559/https://try.alexa.com/"> <div class="fusion-search-form-content"> <div class="fusion-search-field search-field"> <label><span class="screen-reader-text">Search for:</span> <input type="search" value="" name="s" class="s" placeholder="Search..." required aria-required="true" aria-label="Search..."/> </label> </div> <div class="fusion-search-button search-button"> <input type="submit" class="fusion-search-submit searchsubmit" aria-label="Search" value=""/> </div> </div> </form> <div class="fusion-search-spacer"></div><a href="#" role="button" aria-label="Close Search" class="fusion-close-search"></a></div><ul id="menu-new-nav-1" class="fusion-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor menu-item-has-children menu-item-6494 fusion-megamenu-menu " data-item-id="6494"><a href="#" class="fusion-bar-highlight"><span class="menu-text">Solutions</span> <span class="fusion-caret"><i class="fusion-dropdown-indicator" aria-hidden="true"></i></span></a><div class="fusion-megamenu-wrapper fusion-columns-3 columns-per-row-3 columns-3 col-span-12 fusion-megamenu-fullwidth fusion-megamenu-width-site-width"><div class="row"><div class="fusion-megamenu-holder" style="width:960px;" data-width="960px"><ul class="fusion-megamenu"><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-6495 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><span>BY NEED</span></div><ul class="sub-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-item menu-item-7354"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/content-research" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Content Research</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6498"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/competitive-website-analysis" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Competitive Website Analysis</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6500"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/target-audience-analysis" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Target Audience Analysis</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6497"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/keyword-research" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Keyword Research</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6499"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/seo-analysis" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>SEO Analysis</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6496"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/check-backlinks" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Check Backlinks</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6501"><a href="https://web.archive.org/web/20210522073559/https://aws.amazon.com/marketplace/seller-profile?id=4a9dbf38-88b1-4e87-a459-271154a77d2e" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>API</span></a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6502 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><span>BY TEAM</span></div><ul class="sub-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6503"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/advanced-plan" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>For Marketers</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6504"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/agency-plan" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>For Agencies</span></a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6681 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/competitive-analysis-template">Template</a></div><div class="fusion-megamenu-widgets-container second-level-widget"><div id="custom_html-5" class="widget_text widget widget_custom_html"><div class="textwidget custom-html-widget"><center><span><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/competitive-analysis-template"><img src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2019/05/competitive-analysis-template.png" style="height: 165px; width: 200px; align: middle;"></a></span></center> <center>Free Competitive Analysis Template</center> <br> <div class="fusion-button-wrapper"><style type="text/css">.fusion-button.button-3 {border-radius:0px;}</style><a class="fusion-button button-flat button-small button-default button-3 fusion-button-default-span fusion-button-default-type" target=" _blank" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/competitive-analysis-template" id="features-ebook-button" rel="noopener"><span class="fusion-button-text">Download Your Template</span></a></div></div></div></div></li></ul></div><div style="clear:both;"></div></div></div></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6481 fusion-megamenu-menu " data-item-id="6481"><a href="#" class="fusion-bar-highlight"><span class="menu-text">Tools</span> <span class="fusion-caret"><i class="fusion-dropdown-indicator" aria-hidden="true"></i></span></a><div class="fusion-megamenu-wrapper fusion-columns-3 columns-per-row-3 columns-3 col-span-12 fusion-megamenu-fullwidth fusion-megamenu-width-site-width"><div class="row"><div class="fusion-megamenu-holder" style="width:960px;" data-width="960px"><ul class="fusion-megamenu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6622 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><span>PREMIUM TOOLS</span></div><ul class="sub-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6482"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/audience-overlap-tool" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Audience Overlap</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6483"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/seo-audit-tool" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>SEO Audit Tool</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6484"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/competitor-keyword-matrix" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Competitor Keyword Matrix</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6485"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/site-comparisons" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Site Comparisons</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6486"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/keyword-difficulty-tool" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Keyword Difficulty</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6487"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/on-page-seo-checker" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>On-Page SEO Checker</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6488"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/competitor-backlink-checker" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Competitor Backlink Checker</span></a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6623 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><span>FREE TOOLS</span></div><ul class="sub-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6489"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/siteinfo" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Website Traffic Statistics</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6490"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/find-similar-sites" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Find Similar Sites</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6491"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/topsites" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Top Sites</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-7268"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/popular-articles" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Popular Articles by Topic</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-7355"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/toolbar" class="fusion-bar-highlight"><span><span class="fusion-megamenu-bullet"></span>Alexa Browser Extension</span></a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6511 fusion-megamenu-submenu fusion-megamenu-columns-3 col-lg-4 col-md-4 col-sm-4"><div class="fusion-megamenu-title"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/tools-for-complete-marketing-workflow/">Ebook</a></div><div class="fusion-megamenu-widgets-container second-level-widget"><div id="custom_html-4" class="widget_text widget widget_custom_html"><div class="textwidget custom-html-widget"><center><span><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/tools-for-complete-marketing-workflow/"><img src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2018/03/6-tools-for-marketing-workflow-ebook-offer.png" style="height: 165px; width: 200px; align: middle;"></a></span></center> <center>6 Tools for a Complete Marketing Workflow</center> <br> <div class="fusion-button-wrapper"><style type="text/css">.fusion-button.button-4 {border-radius:0px;}</style><a class="fusion-button button-flat button-small button-default button-4 fusion-button-default-span fusion-button-default-type" target=" _blank" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/offer/ebook/tools-for-complete-marketing-workflow/" id="features-ebook-button" rel="noopener"><span class="fusion-button-text">Download Your eBook</span></a></div></div></div></div></li></ul></div><div style="clear:both;"></div></div></div></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6480" data-item-id="6480"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text">Pricing</span></a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6492 fusion-menu-item-button" data-item-id="6492"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text fusion-button button-default button-large">START YOUR FREE TRIAL</span></a></li></ul></nav><div class="fusion-mobile-navigation"><ul id="menu-new-nav-mobile" class="fusion-mobile-menu"><li id="menu-item-6710" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6710" data-item-id="6710"><a href="https://web.archive.org/web/20210522073559/https://blog.alexa.com/" class="fusion-bar-highlight"><span class="menu-text">Blog</span></a></li><li id="menu-item-6711" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6711" data-item-id="6711"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/clientlogin" class="fusion-bar-highlight"><span class="menu-text">Log In</span></a></li><li id="menu-item-6693" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6693" data-item-id="6693"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/advanced-plan" class="fusion-bar-highlight"><span class="menu-text">For Marketers</span></a></li><li id="menu-item-6694" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6694" data-item-id="6694"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/agency-plan" class="fusion-bar-highlight"><span class="menu-text">For Agencies</span></a></li><li id="menu-item-6684" class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-6684 fusion-dropdown-menu" data-item-id="6684"><a href="#" class="fusion-bar-highlight"><span class="menu-text">Solutions</span> <span class="fusion-caret"><i class="fusion-dropdown-indicator" aria-hidden="true"></i></span></a><ul class="sub-menu"><li id="menu-item-7356" class="menu-item menu-item-type-custom menu-item-object-custom current-menu-item menu-item-7356 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/content-research" class="fusion-bar-highlight"><span>Content Research</span></a></li><li id="menu-item-6688" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6688 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/competitive-website-analysis" class="fusion-bar-highlight"><span>Competitive Website Analysis</span></a></li><li id="menu-item-6690" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6690 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/target-audience-analysis" class="fusion-bar-highlight"><span>Target Audience Analysis</span></a></li><li id="menu-item-6687" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6687 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/keyword-research" class="fusion-bar-highlight"><span>Keyword Research</span></a></li><li id="menu-item-6689" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6689 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/seo-analysis" class="fusion-bar-highlight"><span>SEO Analysis</span></a></li><li id="menu-item-6686" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6686 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/check-backlinks" class="fusion-bar-highlight"><span>Check Backlinks</span></a></li><li id="menu-item-6691" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6691 fusion-dropdown-submenu"><a href="https://web.archive.org/web/20210522073559/https://aws.amazon.com/marketplace/seller-profile?id=4a9dbf38-88b1-4e87-a459-271154a77d2e" class="fusion-bar-highlight"><span>API</span></a></li></ul></li><li id="menu-item-6695" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6695 fusion-dropdown-menu" data-item-id="6695"><a href="#" class="fusion-bar-highlight"><span class="menu-text">Tools</span> <span class="fusion-caret"><i class="fusion-dropdown-indicator" aria-hidden="true"></i></span></a><ul class="sub-menu"><li id="menu-item-6696" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6696 fusion-dropdown-submenu"><a href="#" class="fusion-bar-highlight"><span>PREMIUM TOOLS</span></a><ul class="sub-menu"><li id="menu-item-6697" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6697"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/audience-overlap-tool" class="fusion-bar-highlight"><span>Audience Overlap</span></a></li><li id="menu-item-6698" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6698"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/seo-audit-tool" class="fusion-bar-highlight"><span>SEO Audit Tool</span></a></li><li id="menu-item-6699" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6699"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/competitor-keyword-matrix" class="fusion-bar-highlight"><span>Competitor Keyword Matrix</span></a></li><li id="menu-item-6700" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6700"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/site-comparisons" class="fusion-bar-highlight"><span>Site Comparisons</span></a></li><li id="menu-item-6701" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6701"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/keyword-difficulty-tool" class="fusion-bar-highlight"><span>Keyword Difficulty</span></a></li><li id="menu-item-6702" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6702"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/on-page-seo-checker" class="fusion-bar-highlight"><span>On-Page SEO Checker</span></a></li><li id="menu-item-6703" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6703"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/marketing-stack/competitor-backlink-checker" class="fusion-bar-highlight"><span>Competitor Backlink Checker</span></a></li></ul></li><li id="menu-item-6704" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-6704 fusion-dropdown-submenu"><a href="#" class="fusion-bar-highlight"><span>FREE TOOLS</span></a><ul class="sub-menu"><li id="menu-item-6705" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6705"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/siteinfo" class="fusion-bar-highlight"><span>Website Traffic Statistics</span></a></li><li id="menu-item-6706" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6706"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/find-similar-sites" class="fusion-bar-highlight"><span>Find Similar Sites</span></a></li><li id="menu-item-6707" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6707"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/topsites" class="fusion-bar-highlight"><span>Top Sites</span></a></li><li id="menu-item-7270" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-7270"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/popular-articles" class="fusion-bar-highlight"><span>Popular Articles by Topic</span></a></li><li id="menu-item-7357" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-7357"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/toolbar" class="fusion-bar-highlight"><span>Alexa Browser Extension</span></a></li></ul></li></ul></li><li id="menu-item-6708" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6708" data-item-id="6708"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text">Pricing</span></a></li><li id="menu-item-6709" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-6709" data-item-id="6709"><a href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans" class="fusion-bar-highlight"><span class="menu-text">START YOUR FREE TRIAL</span></a></li></ul></div> <div class="fusion-mobile-menu-icons"> <a href="#" class="fusion-icon fusion-icon-bars" aria-label="Toggle mobile menu" aria-expanded="false"></a> </div> <nav class="fusion-mobile-nav-holder fusion-mobile-menu-text-align-left" aria-label="Main Menu Mobile"></nav> <nav class="fusion-mobile-nav-holder fusion-mobile-menu-text-align-left fusion-mobile-sticky-nav-holder" aria-label="Main Menu Mobile Sticky"></nav> </div> </div> </div> <div class="fusion-clearfix"></div> </header> <div id="sliders-container"> </div> <main id="main" class="clearfix width-100"> <div class="fusion-row" style="max-width:100%;"> <section id="content" class="full-width"> <div id="post-7556" class="post-7556 page type-page status-publish hentry"> <span class="entry-title rich-snippet-hidden">Content Research: Create a Data-Driven Content Plan – Alexa.com</span><span class="vcard rich-snippet-hidden"><span class="fn"><a href="https://web.archive.org/web/20210522073559/https://try.alexa.com/author/mike/" title="Posts by Mike" rel="author">Mike</a></span></span><span class="updated rich-snippet-hidden">2021-03-01T21:33:08+00:00</span> <div class="post-content"> <div class="fusion-fullwidth fullwidth-box fusion-builder-row-1 hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility fusion-no-medium-visibility" style="background-color: #aebbc6;background-position: right top;background-repeat: no-repeat;padding-top:50px;padding-right:30px;padding-bottom:-100px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first" style="width:16.666666666667%;width:calc(16.666666666667% - ( ( 2% + 5% ) * 0.16666666666667 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_5 2_5 fusion-two-fifth" style="width:40%;width:calc(40% - ( ( 2% + 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 7% 0px 15% 0px;"><style type="text/css"></style><div class="fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-five dark-text" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="font-size: 12pt;"><strong>CONTENT RESEARCH</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-one" style="margin-top:20px;margin-bottom:20px;"><h1 class="title-heading-left" style="margin:0;"><p style="text-align: left;"><span style="color: #ffffff;"><strong>Create a Data-Driven Content Strategy</strong></span></p></h1></div><div class="fusion-text fusion-text-1 dark-text"><p>Develop a more visible and authoritative brand by identifying topics and content your audience engages with, and find unique angles for your own content.</p> </div><div class="fusion-alignleft"><style type="text/css">.fusion-button.button-5 {border-radius:0px;}</style><a class="fusion-button button-flat button-xlarge button-default button-5 fusion-button-default-span fusion-button-default-type" target="_self" href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans"><span class="fusion-button-text">START YOUR FREE TRIAL</span></a></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last" style="width:40%;width:calc(40% - ( ( 2% + 5% ) * 0.4 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><span class=" fusion-imageframe imageframe-none imageframe-1 hover-type-none fusion-no-small-visibility fusion-no-medium-visibility"><img width="1092" height="946" title="Content-Research_hero" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png" class="img-responsive wp-image-7558" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-200x173.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-400x347.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-600x520.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-800x693.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png 1092w" sizes="(max-width: 800px) 100vw, 800px"/></span><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-2 hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility fusion-no-large-visibility" style="background-color: #b1bbc5;background-position: right top;background-repeat: no-repeat;padding-top:0px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 30px 0px 30px 0px;"><style type="text/css"></style><div class="fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-five dark-text" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><p style="text-align: center;"><span style="font-size: 12pt;"><strong>CONTENT RESEARCH</strong></span></p></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-4 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one" style="margin-top:20px;margin-bottom:20px;"><h1 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><span style="color: #ffffff;"><strong>Create a Data-Driven Content Strategy</strong></span></p></h1></div><div class="fusion-text fusion-text-2 dark-text"><p style="text-align: center;">Develop a more visible and authoritative brand by identifying topics and content your audience engages with, and find unique angles for your own content.</p> </div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:15px;margin-bottom:15px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-2 hover-type-none fusion-no-small-visibility fusion-no-large-visibility" style="width:100%;max-width:500px;"><img width="1092" height="946" title="Content-Research_hero" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png" class="img-responsive wp-image-7558" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-200x173.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-400x347.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-600x520.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-800x693.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png 1092w" sizes="(max-width: 800px) 100vw, 1092px"/></span></div><div class="fusion-aligncenter"><style type="text/css">.fusion-button.button-6 {border-radius:0px;}</style><a class="fusion-button button-flat button-xlarge button-default button-6 fusion-button-default-span fusion-button-default-type" target="_self" href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans"><span class="fusion-button-text">START YOUR FREE TRIAL</span></a></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-3 hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: #b1bbc5;background-position: right top;background-repeat: no-repeat;padding-top:0px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 30px 0px 30px 0px;"><style type="text/css"></style><div class="fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-five dark-text" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><p style="text-align: center;"><span style="font-size: 12pt;"><strong>CONTENT RESEARCH</strong></span></p></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-6 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one" style="margin-top:20px;margin-bottom:20px;"><h1 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><span style="color: #ffffff;"><strong>Create a Data-Driven Content Strategy</strong></span></p></h1></div><div class="fusion-text fusion-text-3 dark-text"><p style="text-align: center;">Develop a more visible and authoritative brand by identifying topics and content your audience engages with, and find unique angles for your own content.</p> </div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:15px;margin-bottom:15px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-3 hover-type-none" style="width:100%;max-width:350px;"><img width="1092" height="946" title="Content-Research_hero" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png" class="img-responsive wp-image-7558" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-200x173.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-400x347.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-600x520.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero-800x693.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_hero.png 1092w" sizes="(max-width: 800px) 100vw, 1092px"/></span></div><div class="fusion-aligncenter"><style type="text/css">.fusion-button.button-7 {border-radius:0px;}</style><a class="fusion-button button-flat button-xlarge button-default button-7 fusion-button-default-span fusion-button-default-type" target="_self" href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans"><span class="fusion-button-text">START YOUR FREE TRIAL</span></a></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility fusion-no-medium-visibility" style="background-color: #f4f4f4;background-position: right bottom;background-repeat: no-repeat;padding-top:50px;padding-right:30px;padding-bottom:50px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-7 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-center" style="margin:0;"><p class="p1" style="text-align: center;"><span class="s1"><b>What our marketing tools can do:</b></span></p></h2></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-8 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionone"><span style="color: #1b334b;"><strong>DISCOVER SUCCESSFUL CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-9 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectiontwo"><span style="color: #1b334b;"><strong>FIND HIGH ENGAGEMENT TOPICS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-10 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionthree"><span style="color: #1b334b;"><strong>FIND COMPETITORS’ TOP CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_3 1_3 fusion-one-third mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-11 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfour"><span style="color: #1b334b;"><strong>IDENTIFY KEYWORD GAPS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-12 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfive"><span style="color: #1b334b;"><strong>IDENTIFY CONTENT LEADERS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first fusion-column-no-min-height" style="width:16.666666666667%;width:calc(16.666666666667% - ( ( 2% + 2% + 2% ) * 0.16666666666667 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_3 1_3 fusion-one-third mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-13 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionsix"><span style="color: #1b334b;"><strong>IMPROVE SHARE OF VOICE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_3 1_3 fusion-one-third mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-14 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:35px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionseven"><span style="color: #1b334b;"><strong>DEVELOP DOMAIN EXPERTISE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-last fusion-column-no-min-height" style="width:16.666666666667%;width:calc(16.666666666667% - ( ( 2% + 2% + 2% ) * 0.16666666666667 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:15px;margin-bottom:15px;width:100%;"></div><div class="fusion-sep-clear"></div></div></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility fusion-no-large-visibility" style="background-color: #f4f4f4;background-position: right bottom;background-repeat: no-repeat;padding-top:50px;padding-right:30px;padding-bottom:50px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-15 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-center" style="margin:0;"><p class="p1" style="text-align: center;"><span class="s1"><b>What our marketing tools can do:</b></span></p></h2></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-16 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionone"><span style="color: #1b334b;"><strong>DISCOVER SUCCESSFUL CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-17 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectiontwo"><span style="color: #1b334b;"><strong>FIND HIGH ENGAGEMENT TOPICS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-18 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionthree"><span style="color: #1b334b;"><strong>FIND COMPETITORS’ TOP CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-20 fusion_builder_column_1_3 1_3 fusion-one-third mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-19 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfour"><span style="color: #1b334b;"><strong>IDENTIFY KEYWORD GAPS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-21 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-20 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfive"><span style="color: #1b334b;"><strong>IDENTIFY CONTENT LEADERS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-22 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-21 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionsix"><span style="color: #1b334b;"><strong>IMPROVE SHARE OF VOICE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-23 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-22 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionseven"><span style="color: #1b334b;"><strong>DEVELOP DOMAIN EXPERTISE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-24 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height fusion-no-small-visibility fusion-no-large-visibility" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;"></div><div class="fusion-sep-clear"></div></div></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-6 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: #f4f4f4;background-position: right bottom;background-repeat: no-repeat;padding-top:50px;padding-right:30px;padding-bottom:50px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-25 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-23 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-center" style="margin:0;"><p class="p1" style="text-align: center;"><span class="s1"><b>What our marketing tools can do:</b></span></p></h2></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-26 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-24 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionone"><span style="color: #1b334b;"><strong>DISCOVER SUCCESSFUL CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-27 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-25 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectiontwo"><span style="color: #1b334b;"><strong>FIND HIGH ENGAGEMENT TOPICS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-28 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-26 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionthree"><span style="color: #1b334b;"><strong>FIND COMPETITORS’ TOP CONTENT</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-29 fusion_builder_column_1_3 1_3 fusion-one-third mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-27 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfour"><span style="color: #1b334b;"><strong>IDENTIFY KEYWORD GAPS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-30 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last mktng-link fusion-column-no-min-height" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 2% + 2% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-28 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionfive"><span style="color: #1b334b;"><strong>IDENTIFY CONTENT LEADERS</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-31 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-right: 2%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-29 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionsix"><span style="color: #1b334b;"><strong>IMPROVE SHARE OF VOICE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-32 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last mktng-link fusion-column-no-min-height" style="width:50%;width:calc(50% - ( ( 2% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-30 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five section" style="margin-top:35px;margin-bottom:0px;"><h5 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><a href="#sectionseven"><span style="color: #1b334b;"><strong>DEVELOP DOMAIN EXPERTISE</strong></span></a></p></h5></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-33 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height fusion-no-small-visibility fusion-no-large-visibility" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;"></div><div class="fusion-sep-clear"></div></div></div><div class="fusion-clearfix"></div></div></div></div></div><div id="sectionone"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-7 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-34 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-31 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>DISCOVER SUCCESSFUL CONTENT</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-32 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What makes content shareable in a particular topic space?</b></span></p></h2></div><div class="fusion-text fusion-text-4"><p class="p1"><span class="s1">Quickly evaluate what makes top content rise above the noise. Find the most shared articles for a topic on Twitter and Reddit, and why readers are sharing them. Use this knowledge to determine unique angles for your content.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-35 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-4 hover-type-none use-case-img-right"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-04" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04.png" class="img-responsive wp-image-7180" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionone"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-8 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:75px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-36 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-33 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>DISCOVER SUCCESSFUL CONTENT</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-34 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What makes content shareable in a particular topic space?</b></span></p></h2></div><div class="fusion-text fusion-text-5"><p class="p1"><span class="s1">Quickly evaluate what makes top content rise above the noise. Find the most shared articles for a topic on Twitter and Reddit, and why readers are sharing them. Use this knowledge to determine unique angles for your content.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-37 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-5 hover-type-none use-case-img-right"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-04" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04.png" class="img-responsive wp-image-7180" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-04.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectiontwo"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-9 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-38 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-6 hover-type-none use-case-img-small-1"><img width="1136" height="856" title="Content-Research_High-Engagement-Topics" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics.png" class="img-responsive wp-image-7559" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-200x151.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-400x301.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-600x452.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-800x603.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics.png 1136w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-39 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-35 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>FIND HIGH ENGAGEMENT TOPICS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-36 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What niches are not yet overcrowded with content?</b></span></p></h2></div><div class="fusion-text fusion-text-6"><p class="p1"><span class="s1">Unearth niche subject areas and low competition topics where the amount of content is low, but engagement is high. Use this data to inform your next content idea.</span></p> </div><div class="fusion-text fusion-text-7"></div></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectiontwo"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-10 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-40 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-37 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>FIND HIGH ENGAGEMENT TOPICS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-38 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What niches are not yet overcrowded with content?</b></span></p></h2></div><div class="fusion-text fusion-text-8"><p class="p1"><span class="s1">Unearth niche subject areas and low competition topics where the amount of content is low, but engagement is high. Use this data to inform your next content idea.</span></p> </div><div class="fusion-text fusion-text-9"></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-41 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-7 hover-type-none use-case-img-small-1"><img width="1136" height="856" title="Content-Research_High-Engagement-Topics" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics.png" class="img-responsive wp-image-7559" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-200x151.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-400x301.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-600x452.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics-800x603.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_High-Engagement-Topics.png 1136w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionthree"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-11 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-42 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-39 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>FIND COMPETITORS’ TOP CONTENT</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-40 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>Where are my competitors seeing success in search engines and on social media?</b></span></p></h2></div><div class="fusion-text fusion-text-10"><p class="p1"><span class="s1">Drive more traffic by finding competitors’ keywords and top articles on social. A competitive analysis helps uncover relevant topics and terms to incorporate into your content plan and reach more of your audience.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-43 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-8 hover-type-none use-case-img-small-2"><img width="1141" height="880" title="2626_New-Use-Case_illustrations_FINAL-02" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02.png" class="img-responsive wp-image-7178" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-800x617.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02.png 1141w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionthree"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-12 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-44 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-41 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>FIND COMPETITORS’ TOP CONTENT</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-42 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>Where are my competitors seeing success in search engines and on social media?</b></span></p></h2></div><div class="fusion-text fusion-text-11"><p class="p1"><span class="s1">Drive more traffic by finding competitors’ keywords and top articles on social. A competitive analysis helps uncover relevant topics and terms to incorporate into your content plan and reach more of your audience.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-45 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-9 hover-type-none use-case-img-small-2"><img width="1141" height="880" title="2626_New-Use-Case_illustrations_FINAL-02" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02.png" class="img-responsive wp-image-7178" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02-800x617.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-02.png 1141w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionfour"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-13 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-46 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-10 hover-type-none use-case-img"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-01" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01.png" class="img-responsive wp-image-7177" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-47 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-43 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IDENTIFY KEYWORD GAPS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-44 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What high-value keywords can I incorporate into my SEO strategy?</b></span></p></h2></div><div class="fusion-text fusion-text-12"><p class="p1"><span class="s1">Fill gaps in your keyword strategy with Alexa’s <span class="mktng-link"><a style="color: #f05323;" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/keyword-research">keyword research tools</a></span>. Find terms your online competitors are driving traffic for, but you aren’t. Discover which keywords you can rank for, and target those with new or updated content.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionfour"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-14 feature-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-48 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-45 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IDENTIFY KEYWORD GAPS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-46 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What high-value keywords can I incorporate into my SEO strategy?</b></span></p></h2></div><div class="fusion-text fusion-text-13"><p class="p1"><span class="s1">Fill gaps in your keyword strategy with Alexa’s <span class="mktng-link"><a style="color: #f05323;" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/keyword-research">keyword research tools</a></span>. Find terms your online competitors are driving traffic for, but you aren’t. Discover which keywords you can rank for, and target those with new or updated content.</span></p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-49 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-11 hover-type-none use-case-img"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-01" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01.png" class="img-responsive wp-image-7177" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-01.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionfive"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-15 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-50 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-47 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IDENTIFY CONTENT LEADERS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-48 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>Which websites does my audience trust?</b></span></p></h2></div><div class="fusion-text fusion-text-14"><p class="p1"><span class="s1">Discover top publishers by topic to find partnership and guest posting opportunities. Craft the perfect pitch by investigating content gaps and the target audience of a website you want to work with.</span></p> </div><div class="fusion-text fusion-text-15"></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-51 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-12 hover-type-none use-case-img-small-3"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-05" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05.png" class="img-responsive wp-image-7181" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionfive"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-16 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-52 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-49 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IDENTIFY CONTENT LEADERS</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-50 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>Which websites does my audience trust?</b></span></p></h2></div><div class="fusion-text fusion-text-16"><p class="p1"><span class="s1">Discover top publishers by topic to find partnership and guest posting opportunities. Craft the perfect pitch by investigating content gaps and the target audience of a website you want to work with.</span></p> </div><div class="fusion-text fusion-text-17"></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-53 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-13 hover-type-none use-case-img-small-3"><img width="1140" height="880" title="2626_New-Use-Case_illustrations_FINAL-05" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05.png" class="img-responsive wp-image-7181" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-200x154.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-400x309.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-600x463.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05-800x618.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-05.png 1140w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionsix"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-17 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-54 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-14 hover-type-none use-case-img"><img width="1176" height="880" title="2626_New-Use-Case_illustrations_FINAL-06" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06.png" class="img-responsive wp-image-7182" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-200x150.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-400x299.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-600x449.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-800x599.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06.png 1176w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-55 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-51 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IMPROVE SHARE OF VOICE</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-52 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What is my share of voice in search engines and on social media?</b></span></p></h2></div><div class="fusion-text fusion-text-18"><p class="p1">Determine your share of voice for keywords and topics that are highly relevant on social media. Compare your content strategy to that of other top websites in your space to uncover new strategies you haven’t yet invested in.</p> </div></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionsix"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-18 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-56 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 5% ) * 0.4 ) );margin-right: 5%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 15px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-53 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>IMPROVE SHARE OF VOICE</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-54 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>What is my share of voice in search engines and on social media?</b></span></p></h2></div><div class="fusion-text fusion-text-19"><p class="p1">Determine your share of voice for keywords and topics that are highly relevant on social media. Compare your content strategy to that of other top websites in your space to uncover new strategies you haven’t yet invested in.</p> </div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-57 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 5% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-15 hover-type-none use-case-img"><img width="1176" height="880" title="2626_New-Use-Case_illustrations_FINAL-06" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06.png" class="img-responsive wp-image-7182" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-200x150.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-400x299.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-600x449.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06-800x599.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/2626_New-Use-Case_illustrations_FINAL-06.png 1176w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionseven"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-19 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:75px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-58 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-55 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>DEVELOP DOMAIN EXPERTISE</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-56 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>How can I get up to speed on a new industry, fast?</b></span></p></h2></div><div class="fusion-text fusion-text-20"><p class="p1"><span class="s1">Impress your clients by researching their content and the content of their competitors. See a breakdown of their website and competing websites by topic using Alexa’s Content Exploration, or create a SWOT analysis using our <span class="mktng-link"><a style="color: #f05323;" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/competitive-website-analysis">competitive website analysis tools</a>.</span></span></p> </div><div class="fusion-text fusion-text-21"></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-59 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-16 hover-type-none use-case-img-small-3"><img width="1136" height="856" title="Content-Research_Domain-Expertise" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise.png" class="img-responsive wp-image-7557" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-200x151.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-400x301.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-600x452.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-800x603.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise.png 1136w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div id="sectionseven"><div class="fusion-fullwidth fullwidth-box fusion-builder-row-20 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:100px;padding-right:30px;padding-bottom:75px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-60 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first seo-left-side" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-57 fusion-sep-none fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-left" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>DEVELOP DOMAIN EXPERTISE</strong></span></h5></div><style type="text/css"></style><div class="fusion-title title fusion-title-58 fusion-sep-none fusion-title-text fusion-title-size-two" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1"><span class="s1"><b>How can I get up to speed on a new industry, fast?</b></span></p></h2></div><div class="fusion-text fusion-text-22"><p class="p1"><span class="s1">Impress your clients by researching their content and the content of their competitors. See a breakdown of their website and competing websites by topic using Alexa’s Content Exploration, or create a SWOT analysis using our <span class="mktng-link"><a style="color: #f05323;" href="https://web.archive.org/web/20210522073559/https://try.alexa.com/competitive-website-analysis">competitive website analysis tools</a>.</span></span></p> </div><div class="fusion-text fusion-text-23"></div></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-61 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-17 hover-type-none use-case-img-small-3"><img width="1136" height="856" title="Content-Research_Domain-Expertise" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise.png" class="img-responsive wp-image-7557" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-200x151.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-400x301.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-600x452.png 600w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise-800x603.png 800w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/12/Content-Research_Domain-Expertise.png 1136w" sizes="(max-width: 800px) 100vw, 600px"/></span></div></div><div class="fusion-clearfix"></div></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-21 fusion-parallax-none nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style="background-color: #174b75;background-image: url("https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2016/12/pattern_bw.png");background-position: right top;background-repeat: no-repeat;padding-top:50px;padding-right:30px;padding-bottom:0px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-62 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first" style="width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 30px 0px;"><div class="fusion-text fusion-text-24 light-text"><p style="text-align: center;"><small>“The Content Exploration tool makes a lot of what we traditionally do manually much more efficient. We can see content that is clearly resonating with an audience, allowing us to generate new ideas with our clients’ unique angle.”</small></p> </div><div class="fusion-text fusion-text-25 light-text"><p class="p1" style="text-align: center;"><strong><small>Jimmy Daly</small></strong><br/> Marketing Director, Animalz</p> </div><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-18 hover-type-none"><img width="140" height="37" title="animalz-logo_beige_smallest" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/08/animalz-logo_beige_smallest.png" class="img-responsive wp-image-7347"/></span></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-63 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last" style="width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 30px 0px;"><div class="fusion-text fusion-text-26 light-text"><p style="text-align: center;"><small>“For me, creating content is really about giving your audience what they’re asking for, not just pulling ideas out of thin air. Being able to see the engagement on social for the top content by website or topic area via the Content Exploration tool is very powerful, it almost doubles the value of Alexa for me.”</small></p> </div><div class="fusion-text fusion-text-27 light-text"><p class="p1" style="text-align: center;"><strong><small>Steve Burns</small></strong><br/> Founder, NewTraderU</p> </div><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-19 hover-type-none"><img width="125" height="51" title="newtraderu-logo_beige_smallest" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/08/newtraderu-logo_beige_smallest.png" class="img-responsive wp-image-7349"/></span></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-22 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style="background-color: #ffffff;background-position: center center;background-repeat: no-repeat;padding-top:60px;padding-right:30px;padding-bottom:60px;padding-left:30px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-64 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><style type="text/css"></style><div class="fusion-title title fusion-title-59 fusion-sep-none fusion-title-text fusion-title-size-two dark-text" style="margin-top:20px;margin-bottom:20px;"><h2 class="title-heading-left" style="margin:0;"><p class="p1" style="text-align: left;"><span class="s1"><b>How do you write high-quality content?</b></span></p></h2></div><div class="fusion-text fusion-text-28 dark-text"><p>Writing high quality content starts with a data-driven content plan. It’s not just about creating a flawless, well structured page. It needs to:</p> </div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-65 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-20 hover-type-none"><img width="134" height="127" title="2626_New-Use-Case_illustrations_v1_72dpi-10" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/08/2626_New-Use-Case_illustrations_v1_72dpi-10.png" class="img-responsive wp-image-7287"/></span></div><style type="text/css"></style><div class="fusion-title title fusion-title-60 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>MEET THE NEEDS OF YOUR TARGET AUDIENCE</strong></span></h5></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-66 fusion_builder_column_1_3 1_3 fusion-one-third" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-21 hover-type-none"><img width="131" height="124" title="2626_New-Use-Case_illustrations_v1_72dpi-11" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/08/2626_New-Use-Case_illustrations_v1_72dpi-11.png" class="img-responsive wp-image-7289"/></span></div><style type="text/css"></style><div class="fusion-title title fusion-title-61 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>STAND OUT FROM COMPETING CONTENT</strong></span></h5></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-67 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last" style="width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% + 4% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-22 hover-type-none"><img width="134" height="127" title="2626_New-Use-Case_illustrations_v1_72dpi-12" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/08/2626_New-Use-Case_illustrations_v1_72dpi-12.png" class="img-responsive wp-image-7290"/></span></div><style type="text/css"></style><div class="fusion-title title fusion-title-62 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five" style="margin-top:20px;margin-bottom:20px;"><h5 class="title-heading-center" style="margin:0;"><span style="color: #f05323; font-size: 12pt;"><strong>FACILITATE FUTURE INTERACTIONS BETWEEN YOUR BRAND AND READERS</strong></span></h5></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-68 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-text fusion-text-29 dark-text"><p>That’s where content research comes in. Content research allows marketers to gain a deep understanding of a topic space, competitors’ strategies, and the existing content landscape.</p> <p>Our marketing tools help you quickly understand what gives top content a competitive<br/> edge, and find untapped opportunities you haven’t taken advantage of yet.</p> </div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-23 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-small-visibility" style="background-color: #1b334b;background-position: right top;background-repeat: no-repeat;padding-top:30px;padding-right:30px;padding-bottom:0px;padding-left:30px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-69 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first dark-text" style="width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;margin-top:20px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><span class=" fusion-imageframe imageframe-none imageframe-23 hover-type-none"><img width="494" height="354" title="CTA-illustration_CONTENT_2" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2.png" class="img-responsive wp-image-7185" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2-200x143.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2-400x287.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2.png 494w" sizes="(max-width: 800px) 100vw, 494px"/></span></div></div><div class="fusion-clearfix"></div></div></div><div class="fusion-layout-column fusion_builder_column fusion-builder-column-70 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last" style="width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px -50px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><style type="text/css"></style><div class="fusion-title title fusion-title-63 fusion-sep-none fusion-title-text fusion-title-size-three light-text" style="margin-top:20px;margin-bottom:20px;"><h3 class="title-heading-left" style="margin:0;"><span style="color: #f5eedf;"><strong>Grow Your Marketing ROI With Well-Researched Content</strong></span></h3></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="fusion-alignleft"><style type="text/css">.fusion-button.button-8 {border-radius:0px;}</style><a class="fusion-button button-flat button-xlarge button-default button-8 fusion-button-default-span fusion-button-default-type" target="_self" href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans"><span class="fusion-button-text">START YOUR FREE TRIAL</span></a></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="fusion-text fusion-text-30 light-text content-cta"><p><em>Still not convinced? Check out our <a href="https://web.archive.org/web/20210522073559/https://blog.alexa.com/new-trader-u-case-study/">case study of New Trader U owner Steve Burns</a>, who uses Content Exploration to find content to blog about and share with his audience.</em></p> </div></div></div><div class="fusion-clearfix"></div></div></div></div></div><div class="fusion-fullwidth fullwidth-box fusion-builder-row-24 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns fusion-no-medium-visibility fusion-no-large-visibility" style="background-color: #1b334b;background-position: right top;background-repeat: no-repeat;padding-top:30px;padding-right:30px;padding-bottom:0px;padding-left:30px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;"><div class="fusion-builder-row fusion-row"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-71 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last" style="margin-top:0px;margin-bottom:20px;"><div class="fusion-column-wrapper fusion-flex-column-wrapper-legacy" style="background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px -50px 0px 0px;"><div class="fusion-column-content-centered"><div class="fusion-column-content"><div class="imageframe-align-center"><span class=" fusion-imageframe imageframe-none imageframe-24 hover-type-none"><img width="494" height="354" title="CTA-illustration_CONTENT_2" src="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2.png" class="img-responsive wp-image-7185" srcset="https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2-200x143.png 200w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2-400x287.png 400w, https://web.archive.org/web/20210522073559im_/https://try.alexa.com/wp-content/uploads/2020/03/CTA-illustration_CONTENT_2.png 494w" sizes="(max-width: 800px) 100vw, 494px"/></span></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;"></div><div class="fusion-sep-clear"></div><style type="text/css"></style><div class="fusion-title title fusion-title-64 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three light-text" style="margin-top:20px;margin-bottom:20px;"><h3 class="title-heading-center" style="margin:0;"><p style="text-align: center;"><span style="color: #f5eedf;"><strong>Grow Your Marketing ROI With Well-Researched Content</strong></span></p></h3></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="fusion-aligncenter"><style type="text/css">.fusion-button.button-9 {border-radius:0px;}</style><a class="fusion-button button-flat button-xlarge button-default button-9 fusion-button-default-span fusion-button-default-type" target="_self" href="https://web.archive.org/web/20210522073559/https://www.alexa.com/plans"><span class="fusion-button-text">START YOUR FREE TRIAL</span></a></div><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep" style="margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;"></div><div class="fusion-sep-clear"></div><div class="fusion-text fusion-text-31 light-text content-cta"><p style="text-align: center;"><em>Still not convinced? Check out our <a href="https://web.archive.org/web/20210522073559/https://blog.alexa.com/new-trader-u-case-study/">case study of New Trader U owner Steve Burns</a>, who uses Content Exploration to find content to blog about and share with his audience.</em></p> </div></div></div><div class="fusion-clearfix"></div></div></div></div></div> </div> </div> </section> </div>  </main>  <div class="fusion-footer"> <footer class="fusion-footer-widget-area fusion-widget-area"> <div class="fusion-row"> <div class="fusion-columns fusion-columns-4 fusion-widget-area"> <div class="fusion-column col-lg-3 col-md-3 col-sm-3"> <section id="text-5" class="fusion-footer-widget-column widget widget_text"> <div class="textwidget"><style type="text/css"> a.hover:hover {text-decoration: underline;} </style> <a class="hover" style="color: #ffffff; font-family: 'Open Sans'; font-weight: 600; font-size: 14px; line-height: 3;" 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