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data-modal-id="search-form"> <i class="interface-search icon icon--sm"></i> <span>Search</span> </a> </div> </div> </div> </div> <div class="nav-mobile-toggle visible-sm visible-xs"> <span class="h6">Menu</span> <i class="icon-Align-Right icon--pillar icon--sm"></i> </div> </nav> <div class="main-container transition--fade"><div class="wpb-content-wrapper"><section data-overlay="5" data-vc-parallax-image="https://www.thewalk.au/media/6325-1-TWA-Web-page-hero-images-Resources.jpg" class="vc_row wpb_row vc_row-fluid vc_row-has-fill imagebg parallax"> <div class="background-image-holder"> <img decoding="async" alt="pic" src="https://www.thewalk.au/media/6325-1-TWA-Web-page-hero-images-Resources.jpg" /> </div> <div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h1 class="text-center">Modern day marketing resources</h1> <p class="lead text-center">Our tips, tricks, insights and guides to take your marketing to the next level</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1574137705027 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid vc_custom_1574136180204"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p class="lead">Here at The Walk, we are passionate about integrated marketing and helping awesome brands like yours to stay a step ahead. If you’re looking for ways to skyrocket your marketing strategy, look no further! We have collated some of our best eBooks, offers, tips and tricks to help you plan and execute marketing that gets results.</p> <p>As a modern-day integrated marketing agency, we’ve got our fingers on the pulse of the latest marketing tools, strategies and methods. Plus we bring years of experience to our work every day, constantly learning and evolving. We’ve collated our available resources here for your benefit. We’ll update this as more resources become available so be sure to check back or subscribe to our <a class="inner-link" href="#footer">Perspectives series</a> and we’ll notify you by email.</p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section id="stripe" class="vc_row wpb_row vc_row-fluid stripe stripe-top hidden-xs hidden-sm vc_custom_1573518451809 vc_row-has-fill"><div class="container"><div class="row"><div class="top-LTR col-secondary wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid services vc_custom_1574137694160 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-8 col-sm-offset-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center">Free in-depth guides</h2> <p class="lead">Dive deep with our free guides offering detailed knowledge in the latest marketing topics. Containing practical steps that you can put to practice in your marketing, take your business, product, service or solution to the next level with the help of these valuable resources.</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1574137164417 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1613618602072" > <div class="wpb_wrapper"> <h4>Learn to harness the power of integrated marketing</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1614802187796"> <figure class="wpb_wrapper vc_figure"> <a href="/integrated-marketing-guide/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img fetchpriority="high" decoding="async" width="768" height="432" src="https://www.thewalk.au/media/6103-20Q3-TWA-integrated-marketing-guide-Mockup.jpg" class="vc_single_image-img attachment-full" alt="" title="6103-20Q3 -TWA integrated marketing guide-Mockup" srcset="https://www.thewalk.au/media/6103-20Q3-TWA-integrated-marketing-guide-Mockup.jpg 768w, https://www.thewalk.au/media/6103-20Q3-TWA-integrated-marketing-guide-Mockup-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>This simple, easy-to-follow guidebook will act as your roadmap to developing a strong integrated marketing strategy. Inside you’ll find everything you need to know to build a brand.</p> <p><a class="btn btn--primary" href="/integrated-marketing-guide/">Read more</a></p> </div> </div> <div class="wpb_text_column wpb_content_element vc_custom_1604443615711" > <div class="wpb_wrapper"> <h4>Content marketing guide</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569809164"> <figure class="wpb_wrapper vc_figure"> <a href="/content-marketing-guide/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="768" height="432" src="https://www.thewalk.au/media/5896-guide-content-marketing-that-works-1.jpg" class="vc_single_image-img attachment-full" alt="" title="5896-guide-content-marketing-that-works" srcset="https://www.thewalk.au/media/5896-guide-content-marketing-that-works-1.jpg 768w, https://www.thewalk.au/media/5896-guide-content-marketing-that-works-1-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>This 16-page guide will help you craft a content marketing strategy to help you achieve specific objectives. Download the eBook for free.</p> <p><a class="btn btn--primary" href="/content-marketing-guide/">Read more</a></p> </div> </div> <div class="wpb_text_column wpb_content_element vc_custom_1667172686367" > <div class="wpb_wrapper"> <h4>3 steps to ‘power up’ your UX</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1667172540659"> <figure class="wpb_wrapper vc_figure"> <a href="https://media.thewa.lk/6325/The-Walk-Agency-UX-validation-checklist.pdf" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="768" height="432" src="https://www.thewalk.au/media/6325-6-3-steps-to-improve-your-website-or-apps-UX-design-cover_mockup.jpg" class="vc_single_image-img attachment-full" alt="" title="6325-6-3-steps-to-improve-your-website-or-apps-UX-design-cover_mockup" srcset="https://www.thewalk.au/media/6325-6-3-steps-to-improve-your-website-or-apps-UX-design-cover_mockup.jpg 768w, https://www.thewalk.au/media/6325-6-3-steps-to-improve-your-website-or-apps-UX-design-cover_mockup-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>In this free guide, discover simple tips to boost engagement, conversions, and revenue by optimising your website or app’s UX design. Includes an actionable checklist.</p> <p><a class="btn btn--primary" href="https://media.thewa.lk/6325/The-Walk-Agency-UX-validation-checklist.pdf">Download now</a></p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443611548" > <div class="wpb_wrapper"> <h4>How to write the ultimate marketing plan</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569771601"> <figure class="wpb_wrapper vc_figure"> <a href="/how-to-write-the-ultimate-marketing-plan/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="768" height="432" src="https://www.thewalk.au/media/5896-guide-marketing-plans-that-work-1.jpg" class="vc_single_image-img attachment-full" alt="" title="5896-guide-marketing-plans-that-work" srcset="https://www.thewalk.au/media/5896-guide-marketing-plans-that-work-1.jpg 768w, https://www.thewalk.au/media/5896-guide-marketing-plans-that-work-1-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>In this totally doable guide, we’ll help you create a killer marketing plan that serves your organisation, and doesn’t stress you out, drown you in unnecessary admin or take weeks to prepare.</p> <p><a class="btn btn--primary" href="/how-to-write-the-ultimate-marketing-plan/">Read more</a></p> </div> </div> <div class="wpb_text_column wpb_content_element vc_custom_1671508701953" > <div class="wpb_wrapper"> <h4>Digital marketing guide</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1671512347073"> <figure class="wpb_wrapper vc_figure"> <a href="/digital-marketing-guide/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="768" height="432" src="https://www.thewalk.au/media/6366-6-TWA-Digital-Marketing-Guide-mockup-cover.jpg" class="vc_single_image-img attachment-full" alt="" title="6366-6 - TWA Digital Marketing Guide" srcset="https://www.thewalk.au/media/6366-6-TWA-Digital-Marketing-Guide-mockup-cover.jpg 768w, https://www.thewalk.au/media/6366-6-TWA-Digital-Marketing-Guide-mockup-cover-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>This comprehensive 21-page guide will introduce you to the power of digital marketing, while also providing expert tips for those who already have a handle on the basics. There’s something for everyone.</p> <p><a class="btn btn--primary" href="/digital-marketing-guide/">Read more</a></p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid services vc_custom_1574137694160 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-8 col-sm-offset-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center">Quick start guides</h2> <p class="lead">Take advantage of these free quick start guides and learn about the latest marketing topics.</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1574137164417 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443599951" > <div class="wpb_wrapper"> <h4>Integrated marketing quick start guide</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569833786"> <figure class="wpb_wrapper vc_figure"> <a href="/integrated-marketing-quick-start-guide/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="768" height="432" src="https://www.thewalk.au/media/5896-guide-qs-integrated-marketing-1.jpg" class="vc_single_image-img attachment-full" alt="" title="5896-guide-qs-integrated-marketing" srcset="https://www.thewalk.au/media/5896-guide-qs-integrated-marketing-1.jpg 768w, https://www.thewalk.au/media/5896-guide-qs-integrated-marketing-1-300x169.jpg 300w" sizes="(max-width: 768px) 100vw, 768px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>You’ve heard of integrated marketing, but why is it so awesome? In our free eBook, learn about this channel agnostic approach, how it targets consumers at the right place and the right time, to deliver consistent messages across different phases of the purchase cycle. For businesses, it’s a no-brainer for increasing your chance of success and improving your ROI.</p> <p><a class="btn btn--primary" href="/integrated-marketing-quick-start-guide/">Read more</a></p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443604416" > <div class="wpb_wrapper"> <h4>Content marketing quick start guide</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569856333"> <figure class="wpb_wrapper vc_figure"> <a href="/content-marketing-quick-start-guide/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/5896-guide-qs-content-marketing-1.jpg" class="vc_single_image-img attachment-full" alt="" title="5896-guide-qs-content-marketing" srcset="https://www.thewalk.au/media/5896-guide-qs-content-marketing-1.jpg 1920w, https://www.thewalk.au/media/5896-guide-qs-content-marketing-1-300x169.jpg 300w, https://www.thewalk.au/media/5896-guide-qs-content-marketing-1-1024x576.jpg 1024w, https://www.thewalk.au/media/5896-guide-qs-content-marketing-1-768x432.jpg 768w, https://www.thewalk.au/media/5896-guide-qs-content-marketing-1-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Are you thinking your content could be doing more? Have you been taking an organic approach to growing your site and your channels over time? Whilst you have a lot of good content you have a feeling you are missing opportunities; it could be really creating a lot more value for your brand. Sound familiar?</p> <p><a class="btn btn--primary" href="/content-marketing-quick-start-guide/">Read more</a></p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section id="stripe" class="vc_row wpb_row vc_row-fluid stripe stripe-bottom hidden-xs hidden-sm vc_custom_1574034757736 vc_row-has-fill"><div class="container"><div class="row"><div class="bottom-RTL col-secondary wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid services vc_custom_1574137197358 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-8 col-sm-offset-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center">Offers</h2> <p class="lead">Unsure of where to start? Check out some of our latest offers to help you get started, improve and accelerate your marketing activity. From small to established businesses and startups, we can help you turn business goals into real results.</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1604443141716 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1667172881967" > <div class="wpb_wrapper"> <h4>Take The Walk’s ROI challenge</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1667172972004"> <figure class="wpb_wrapper vc_figure"> <a href="/take-the-roi-challenge/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image.jpg" class="vc_single_image-img attachment-full" alt="" title="6344-1-TWA-ROI-challenge-Header-image" srcset="https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image.jpg 1920w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-300x169.jpg 300w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-1024x576.jpg 1024w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-768x432.jpg 768w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Been burnt by marketing agencies who promise the world but don’t deliver? Watch us sweat it out to boost your results in just 3 months. At The Walk, we’re committed to collaboration and paying attention to achieve better results.</p> <p><a class="btn btn--primary" href="/take-the-roi-challenge/">Read more</a></p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443592412" > <div class="wpb_wrapper"> <h4>Startup marketing packages</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569914392"> <figure class="wpb_wrapper vc_figure"> <a href="/startup-marketing-packages/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/4701-Marketing-to-start-ups_hero-image_1920x1080px.jpg" class="vc_single_image-img attachment-full" alt="" title="4701---Marketing-to-start-ups_hero-image_1920x1080px" srcset="https://www.thewalk.au/media/4701-Marketing-to-start-ups_hero-image_1920x1080px.jpg 1920w, https://www.thewalk.au/media/4701-Marketing-to-start-ups_hero-image_1920x1080px-300x169.jpg 300w, https://www.thewalk.au/media/4701-Marketing-to-start-ups_hero-image_1920x1080px-768x432.jpg 768w, https://www.thewalk.au/media/4701-Marketing-to-start-ups_hero-image_1920x1080px-1024x576.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>You’ve gone out and built something awesome. You’ve spent months, maybe years getting your product ready for launch, and now you’ve realised you have to – or your investors are telling you have to – work on your “image”?</p> <p><a class="btn btn--primary" href="/startup-marketing-packages/">Read more</a></p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid stripe stripe-top hidden-xs hidden-sm vc_custom_1574137557512 vc_row-has-fill"><div class="container"><div class="row"><div class="top-LTR col-secondary wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid services vc_custom_1574137650256 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-8 col-sm-offset-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center">Tips & tricks</h2> <p class="lead">There are hundreds of marketing methods out there (content marketing, direct marketing, digital marketing, influencer marketing, social marketing, to name a few) and it can all get overwhelming very quickly. Find some of our tried and tested tips and tricks to help you navigate through the ever-changing marketing landscape.</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1604443984243 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid flex-box vc_row-o-equal-height vc_row-flex"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443518208" > <div class="wpb_wrapper"> <h4>Top 10 marketing trends to watch out for</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569942975"> <figure class="wpb_wrapper vc_figure"> <a href="/perspectives/insights/top-10-marketing-trends-to-watch-out-for/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/5363-computer-with-marketing-statistics.jpg" class="vc_single_image-img attachment-full" alt="" title="5363-computer-with-marketing-statistics" srcset="https://www.thewalk.au/media/5363-computer-with-marketing-statistics.jpg 1920w, https://www.thewalk.au/media/5363-computer-with-marketing-statistics-300x169.jpg 300w, https://www.thewalk.au/media/5363-computer-with-marketing-statistics-768x432.jpg 768w, https://www.thewalk.au/media/5363-computer-with-marketing-statistics-1024x576.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>What does the future of marketing hold? You don’t need a crystal ball to know that a lot will change — Artificial Intelligence (AI), smart speakers and Virtual Reality (VR) experiences are already disrupting entire industries. New marketing channels are springing up like mushrooms after the rain. What hasn’t changed though is the core fundamental marketing practices that continue to […]</p> <p><a class="btn btn--primary" href="/perspectives/insights/top-10-marketing-trends-to-watch-out-for/">Read more</a></p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443570905" > <div class="wpb_wrapper"> <h4>10 of the best holiday marketing campaigns</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569967424"> <figure class="wpb_wrapper vc_figure"> <a href="/perspectives/10-of-the-best-holiday-marketing-campaigns-from-our-favourite-brands/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/5285-Top-10-holiday-marketing-campaigns_header-image.jpg" class="vc_single_image-img attachment-full" alt="" title="5285-Top-10-holiday-marketing-campaigns_header-image" srcset="https://www.thewalk.au/media/5285-Top-10-holiday-marketing-campaigns_header-image.jpg 1920w, https://www.thewalk.au/media/5285-Top-10-holiday-marketing-campaigns_header-image-300x169.jpg 300w, https://www.thewalk.au/media/5285-Top-10-holiday-marketing-campaigns_header-image-768x432.jpg 768w, https://www.thewalk.au/media/5285-Top-10-holiday-marketing-campaigns_header-image-1024x576.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>It’s holiday season and customers are getting bombarded with marketing campaigns and clearance sales from all their favourite brands. So, how can you stand out? We find out how our favourite brands did it with the top 10 best holiday marketing campaigns.</p> <p><a class="btn btn--primary" href="/perspectives/10-of-the-best-holiday-marketing-campaigns-from-our-favourite-brands/">Read more</a></p> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element vc_custom_1604443575761" > <div class="wpb_wrapper"> <h4>How video is driving the next wave of content marketers</h4> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_left vc_custom_1607569988984"> <figure class="wpb_wrapper vc_figure"> <a href="/perspectives/how-video-is-driving-the-next-wave-of-content-marketers/" target="_self" class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/5363-video-article-hero.jpg" class="vc_single_image-img attachment-full" alt="Woman holding video camera" title="Video-camera-lady" srcset="https://www.thewalk.au/media/5363-video-article-hero.jpg 1920w, https://www.thewalk.au/media/5363-video-article-hero-300x169.jpg 300w, https://www.thewalk.au/media/5363-video-article-hero-768x432.jpg 768w, https://www.thewalk.au/media/5363-video-article-hero-1024x576.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></a> </figure> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p>Has video taken over the world yet? Not completely but, according to the latest video marketing statistics, it’s quite close. As of this writing, 86% of YouTube viewers use the platform to learn new things and the average internet user watches at least 1.5 hours of video per day. Clearly, people love video content. So, what if you were to […]</p> <p><a class="btn btn--primary" href="/perspectives/how-video-is-driving-the-next-wave-of-content-marketers/">Read more</a></p> </div> </div> </div></div></div></div></div></div></div></div></div></section><section id="interested" class="vc_row wpb_row vc_row-fluid interested z-2 border-r-10 vc_custom_1574134854414"><div class="container"><div class="row"><div class="box wpb_column column_container col-sm-10 col-sm-offset-1 col-xs-12 col-has-fill"><div class="vc_column-inner vc_custom_1574303801800"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2 class="text-center" style="text-align: center;">Not sure where to start?</h2> <p class="lead">We understand that it can be hard to know how to get things moving or how to improve your current activity. 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let postRenderFired = false; function triggerPostRender() { if ( postRenderFired ) { return; } postRenderFired = true; jQuery( document ).trigger( 'gform_post_render', [1, 1] ); gform.utils.trigger( { event: 'gform/postRender', native: false, data: { formId: 1, currentPage: 1 } } ); if ( visibilityTestDiv ) { visibilityTestDiv.parentNode.removeChild( visibilityTestDiv ); } } function debounce( func, wait, immediate ) { var timeout; return function() { var context = this, args = arguments; var later = function() { timeout = null; if ( !immediate ) func.apply( context, args ); }; var callNow = immediate && !timeout; clearTimeout( timeout ); timeout = setTimeout( later, wait ); if ( callNow ) func.apply( context, args ); }; } const debouncedTriggerPostRender = debounce( function() { triggerPostRender(); }, 200 ); if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) { const observer = new MutationObserver( ( mutations ) => { mutations.forEach( ( mutation ) => { if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) { debouncedTriggerPostRender(); observer.disconnect(); } }); }); observer.observe( document.body, { attributes: true, childList: false, subtree: true, attributeFilter: [ 'style', 'class' ], }); } else { triggerPostRender(); } } ); /* ]]> */ </script> <div id="hcard" class="vcard hidden"> <span class="fn"></span> <div class="org">The Walk Agency</div> <a class="email" href="/cdn-cgi/l/email-protection#354154595e75415d504254595e1b5440"><span class="__cf_email__" data-cfemail="9ce8fdf0f7dce8f4f9ebfdf0f7b2fde9">[email protected]</span></a> <div class="adr"> <div class="street-address">2/166 Wellington Street, Collingwood</div> <span class="locality">Melbourne</span>, <span class="region">VIC</span>, <span class="postal-code">3006</span> <span class="country-name">Australia</span> </div> <div class="tel">+61 3 9973 0204</div> <div><span class="category">Marketing Agency</span>, <span class="category">Advertising Agency</span>, <span class="category">Digital Agency</span>, <span class="category">Creative Agency</span></div><p style="font-size:smaller;">.</p> </div> <div id="hcard" class="vcard hidden"> <span class="fn"></span> <div class="org">The Walk Agency</div> <a class="email" href="/cdn-cgi/l/email-protection#8df9ece1e6cdf9e5e8faece1e6a3ecf8"><span class="__cf_email__" data-cfemail="4034212c2b0034282537212c2b6e2135">[email protected]</span></a> <div class="adr"> <div class="street-address">28 Eenie Creek Road</div> <span class="locality">Noosaville</span>, <span class="postal-code">4566</span> <span class="country-name">Australia</span> </div> <div class="tel">+65 3158 2249</div> <div><span class="category">Marketing Agency</span>, <span class="category">Advertising Agency</span>, <span class="category">Digital Agency</span>, <span class="category">Creative Agency</span></div><p style="font-size:smaller;">.</p> </div>    <div class="modal-container startup" data-modal-index="1"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers. <br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the basic package we’ll create a Google Search campaign to help you turn prospects into customers. <br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>  <div class="modal-container startup" data-modal-index="2"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the medium package we’ll create Facebook and a Google Search campaign to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns. <br><br> In this package, we will build a 1-3 page website tailored for your startup. Typically, this includes the home page, about us page and contact page. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce.<br><br> Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>  <div class="modal-container startup" data-modal-index="3"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the pro package we’ll create Facebook, Google Search and Google Display campaigns to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.<br><br> In this package, we will build a comprehensive website tailored for your startup. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce. The result is a website that stands out amongst competitors and engages with your audience. Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices. We’ll support you with minor website modifications and up-skill your team to make updates themselves.<br><br> <strong>Inbound marketing plan </strong><br> Inbound marketing is a technique for drawing customers to your brand with relevant content. All our work is optimised for search engines, meaning you can start to drive traffic without having to pay for it. This plan will be the beginning of your journey into the world of SEO. A successful long-term SEO strategy will mean your company is at the top of search page results when it matters.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div>    <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script></body> </html>