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.brave_popup__step__elements,.brave_popup__step__mobile.position_bottom_center .brave_popup__step__elements,.brave_popup__step__mobile.position_top_center .brave_popup__step__elements{margin:0 auto!important}}body.brave_scroll_lock{height:100vh;overflow:hidden}</style> <meta name="description" content="15 novembre 2024 - Voici presque dix ans que je fais du consulting, 6 en tant que pur SEO. Paradoxalement je suis plus “connu” pour mes connaissances techniques mais c’est..." /> <link rel="canonical" href="https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html" /> <meta property="og:locale" content="fr_FR" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Démarrer un projet de consulting SEO : astuces pratiques pour partir du bon pied [Partie 1] - Réacteur" /> <meta property="og:description" content="15 novembre 2024 - Voici presque dix ans que je fais du consulting, 6 en tant que pur SEO. Paradoxalement je suis plus “connu” pour mes connaissances techniques mais c’est..." /> <meta property="og:url" content="https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html" /> <meta property="og:site_name" content="Réacteur" /> <meta property="article:publisher" content="http://www.facebook.com/abondancecom" /> <meta property="article:published_time" content="2024-11-15T07:36:53+00:00" /> <meta property="article:modified_time" content="2024-11-15T11:35:13+00:00" /> <meta property="og:image" content="https://www.reacteur.com/wp-content/uploads/2024/11/demarrer-projet-seo-pierre-sauve.jpg" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="630" /> <meta property="og:image:type" content="image/jpeg" /> <meta name="author" content="Pierre Sauvé" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:creator" content="@abondance_com" /> <meta name="twitter:site" content="@abondance_com" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html#article","isPartOf":{"@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html"},"author":{"name":"Pierre Sauvé","@id":"https://www.reacteur.com/#/schema/person/a88825e443e55b5771357588c576795b"},"headline":"Démarrer un projet de consulting SEO : astuces pratiques pour partir du bon pied [Partie 1]","datePublished":"2024-11-15T07:36:53+00:00","dateModified":"2024-11-15T11:35:13+00:00","mainEntityOfPage":{"@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html"},"wordCount":2830,"publisher":{"@id":"https://www.reacteur.com/#organization"},"image":{"@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html#primaryimage"},"thumbnailUrl":"https://www.reacteur.com/wp-content/uploads/2024/11/demarrer-projet-seo-pierre-sauve.jpg","articleSection":["Stratégie SEO"],"inLanguage":"fr-FR","isAccessibleForFree":false,"hasPart":[{"@type":"WebPageElement","isAccessibleForFree":"False","cssSelector":".swpm-partial-protection","value":"Voici presque dix ans que je fais du consulting, 6 en tant que pur SEO. Paradoxalement je suis plus “connu” pour mes connaissances techniques mais c’est pourtant l’aspect conseils de mon métier qui me motive le plus. Pour ce premier article, en deux parties, je vous propose de partager ma méthode vis à vis de la prise en main d’un nouveau client pour une mission SEO. Ces quelques lignes n’ont pas vocation à vous transmettre une recette passe-partout, elle n’existe pas selon moi. Je vais plutôt vous proposer des pistes pour faciliter vos missions et pour mettre vos clients en confiance vis-à -vis de votre expertise. \r\nCe que vous allez découvrir dans cet article :\r\n\r\n \tApprenez à mettre en place les premières actions pour analyser efficacement le site de votre client.\r\n \tDécouvrez les techniques de commandes “site:” pour obtenir une vue d’ensemble des pages indexées.\r\n \tComment les LLM peuvent offrir un aperçu unique de la perception du site par les moteurs de recherche.\r\n \tLes étapes pour évaluer rapidement le niveau d’optimisation d’une page clé et en tirer des conclusions concrètes.\r\n \tDes conseils pour nouer des relations solides avec les parties prenantes et adapter vos recommandations.\r\n\r\n \r\nComprendre rapidement les sites sans s’éparpiller\r\nMa première étape, et même ma favorite, est d’essayer de comprendre au mieux le site avec un œil SEO et d’apprécier ce que le moteur de recherche ressort de ce dernier. Cependant j’essaye toujours de me limiter à quelques actions clés et surtout de m’imposer un laps de temps donné, généralement une demie heure pour un petit site, une heure et demie maxi pour les plus gros. \r\n\r\nL’idée n'est pas de faire un audit express, mais d’essayer de ressentir un peu l’environnement dans lequel je vais travailler côté SEO, vous verrez que cela nous sera très utile plus tard d’un point de vue humain. \r\nMes commandes site: utiles\r\nTout d’abord j’aime bien vérifier dans les index (ne jamais oublier l’index secondaire) ce que Google connait du site sur lequel je travaille. L’idée est bien sûr surtout de voir le type de pages qui ressortent mais aussi de l’ordre de grandeur du nombre de pages indexées selon les différentes commandes utilisées. Comme vous le savez sûrement, depuis quelques mois Google a masqué le nombre de résultats dans la SERP, mais pour le réafficher à la demande j’utilise personnellement ce bookmark JS : \r\njavascript:(function() { var elements = document.querySelectorAll('.pZvJc.jf0C1c'); for (var i = 0; i < elements.length; i++) { elements[i].style.display = 'block'; document.getElementById(\"appbar\").style.marginTop = '20px'; }})();\r\nEnsuite voici les commandes site: que j’utilise le plus souvent et leur intérêt :\r\n\r\n \tsite:ndd.tld : pour voir globalement le nombre de pages du domaine indexées (bon celle ci quand même…)\r\n \tsite:ndd.tld -inurl:www : pour détecter des sous domaines indexés (voulus ou non)\r\n \t(si besoin) site:sousdom.ndd.tld : pour mesurer la taille des différents sous domaines\r\n \tsite:ndd.tld inurl:/repertoire/ OU site:ndd.tld “texte” : utile lorsque je repère un pattern d’URL ou un type de page que je veux isoler\r\n\r\nVoici un exemple pour illustrer l’intérêt de ces commandes.\r\n\r\nen faisant un site:jeanlain.com je vois que Google indexe environ 19 000 URLs et quatre sous domaines ressortent directement : \r\n\r\n\r\n\r\nCependant je peux en découvrir d’autres avec la commande ci dessous : \r\n\r\nC’est du coup un point qu’il faudra potentiellement creuser pour vérifier que l’ensemble des sous domaines est utile (ce n’est pas rare de croiser des preprod grâce à ces commandes) \r\n\r\nLe sous domaine “occasions” représente de son côté 10 500 URLs (imaginons par exemple que ma mission se concentrera sur cette partie)\r\n\r\n\r\n\r\nEt enfin je peux isoler une partie des pages, ici les annonces, pour évaluer le nombre d’annonces indexées (ici grâce à un morceau de phrase présent spécifiquement sur ce template). Cette méthode n’est pas exhaustive, surtout sur un site de petites annonces mais encore une fois nous parlons en ordre de grandeur !\r\n\r\n\r\n\r\nCe chiffre est potentiellement un peu moins cohérent que le “2723 véhicules en stock !” annoncé en homepage. Un point qu’on peut noter de côté. \r\n\r\n\r\nInterroger les LLM\r\nJ’ai tiré ce point très intéressant d’une conférence récente de Baptiste Guiraud au SEO by Night, que j’ai un peu remixé à ma sauce. En interrogeant les IA comme Gemini ou Copilot on peut avoir une bonne idée de l’image que se font les moteurs de tel ou tel site. Baptiste utilisait dans sa démo un prompt avec la notion “d’ontologie”, j’ai eu régulièrement des résultats décevants et j’aime bien du coup varier un peu les prompts selon la situation. Voici un exemple que j’ai trouvé par exemple intéressant sur Gemini :\r\n\r\n\r\n\r\nOn remarque là que Gemini fait directement l’association du domaine “jeanlain.com” avec Jean Lain Mobilités et que dans sa réponse il ne mentionne pas la boutique pour les équipements. Cependant si dans ma discussion je lui demande de creuser, il fait bien la liaison avec le site “Camper Equipment” et il identifie même la partie “Low’Caz” qui est en quelques sortes une sous marque du groupe.\r\n\r\n\r\n\r\nLorsqu’on est à l’aise avec ces méthodes on peut non seulement comprendre plus vite la structure d’un site mais aussi apprécier une autre vision que celle qu’on aurait via une navigation humaine ou via un crawl. A l’inverse on voit régulièrement avec cette méthode que Google peut ignorer des parties entières d’un site notamment quand il ne le juge pas légitime. Récemment par exemple j’ai fait cet exercice pour un client dans le matériel médical, les LLM mentionnaient toute sa gamme sauf les appareils de pressothérapie. Pas de chance, c’est l’axe principal de la stratégie 2025 de cette entreprise, il va y avoir du travail de notoriété !\r\nJauger le niveau SEO du site \r\nDernière chose que j’aime bien faire sur le site et qui m’aide beaucoup pour échanger avec aisance au début d’un projet : un mini audit de page. \r\n\r\nIci aussi il faut faire attention à ne pas trop s’éparpiller, donc je me limite souvent à une heure au total et d’ailleurs pour l’anecdote je fais même souvent ça juste avant une échéance : rendez- vous ou fin de journée par exemple, comme ça pas de risque de déborder théoriquement ! \r\n\r\nPour cette partie c’est assez simple : je prends un type de page que je vais juger comme stratégique de mon point de vue (SEO et utilisateur du site idéalement) et je vais grossièrement juger du niveau d’optimisation de cette page en regardant : \r\n\r\n \tson optimisation technique onpage : balisage, microdonnées, liens sortants\r\n \tson maillage entrant \r\n \tson optimisation sémantique : qualité et quantité de contenus\r\n \téventuellement ses backlinks.\r\n\r\nExemple, très simple réalisé en 10 min top chrono sur https://occasions.jeanlain.com/voiture qui est celle qui rank actuellement sur “voiture occasion” :\r\n\r\n \t<title> à minima optimisée : Vente en ligne de voiture d'occasion toute marques | Jean Lain Occasions\r\n \t<h1> un peu long mais unique, sémantiquement pas mauvais et pas totalement à côté de la plaque : Acheter une voiture d'occasion en ligne Essayez et réservez une voiture parmi nos 2723 véhicules d'occasion et de démonstration !\r\n \tBreadcrumbs et ItemList en microdonnées : bonne optim donc sûrement via un.e SEO\r\n \tAttributs “alt” des miniatures optimisés : plutôt rare sur ce genre de site, un point pour eux\r\n \t157 liens sortants (173 avec JS) : \r\n\r\n \ton voit que la partie filtre est entièrement chargée en JS\r\n \tmaillage vers les pages marques de voiture\r\n \tmaillage vers des pages gamme ou “carrosserie” pas forcément cohérentes pour certaines (utilitaire par exemple ou camping car)\r\n \tmaillage vers des pages villes, à creuser car https://occasions.jeanlain.com/voiture/ville-vienne-01 n’est pas présente par exemple alors que c’est une grande ville couverte par le groupe \r\n\r\n\r\n \tpas de contenu, certaines URLs du top 10 sur cette SERP sont bien plus optimisées sur ce point\r\n \tLien direct dans le menu vers cette page mais aussi lien vers https://occasions.jeanlain.com/voiture/occasion qui canonicalise vers https://occasions.jeanlain.com/voiture, pas forcément critique mais c’est par contre https://occasions.jeanlain.com/voiture/occasion qui est affiché en sitelinks\r\n\r\n\r\n\r\n\r\n \tLien direct via le fil d’ariane des pages listing filles et via les annonces, cependant même soucis de maillage “double” ici aussi (lien vers notre page sur l’ancre “Voiture” puis lien vers la page canonicalisée sur l’ancre “Occasion”) : \r\n\r\n \t20 domaines référents sur cette URL d’après Majestic, majoritairement avec des ancres SEO. \r\n\r\nOn déduit rapidement qu’il y a eu un travail relativement poussé d’optimisation SEO sur cette URL et qu’on ne sera pas sur des “basiques”, même s'il y a quand même plusieurs trous dans la raquette. Vous verrez que cela vous aidera à avoir un discours peut être plus humble et en tout cas plus structuré. C’est une étape qui m’est en tout cas utile pour contraster avec le discours client qui peut être soit trop optimiste (“sur ces URLs ont est parfaits côté SEO”) ou trop pessimiste (“ce template est naze”).\r\n\r\n \r\nDécouvrir l'univers du client et son environnement \r\nL’une des grosses difficultés (pour certain.e.s en tout cas) du consulting est de pouvoir s’approprier une thématique ou un sujet qu’on ne connaît pas. Pour ma part c’est ce qui me passionne car cela rajoute un peu de nouveauté à un secteur qui très franchement peut être parfois répétitif, et je vais essayer de vous montrer pourquoi. Généralement j’essaye de mettre entre 2 et 4 heures de côté pour cette partie “documentation” afin d’avoir un bagage minimum sur la thématique que je vais attaquer. Cela peut paraître beaucoup mais en fait c’est finalement assez simple et pas trop contraignant je pense. \r\n\r\nBien sûr ce sera moins sur un sujet que je connais déjà et plus sur des sujets très techniques, pointus, ou de niche. Mais depuis que j’applique cette méthode, ce que je peux vous promettre c’est que cela m’a toujours été utile et m’a permis de montrer dès les premières discussions avec un client mon niveau d’implication et d’intérêt pour son projet. De plus, dans les quelques exemples que je vais vous donner, c’est aussi ce qui m’a permis d’aller plus vite dans mes recos et, je pense, d’avoir des résultats plus intéressants. \r\n\r\nPlutôt que de lire des pamphlets de textes sur tel ou tel sujet, je recommande maintenant d’utiliser des moyens plus ludiques d’apprendre sur les thématiques, en essayant aussi de ne pas voir ça comme une corvée. Une petite vidéo en faisant la vaisselle, une discussion avec des connaisseurs autour d’un verre, une occasion de tester un prompt ou une IA, évitons le bachotage !!!\r\n\r\nVoici trois retours d’expérience que je partage souvent : \r\n\r\n \tMon premier site dans la cigarette électronique : Je n’ai jamais été fumeur, ni vapoteur, donc bon courage pour comprendre cet univers vraiment à part (surtout il y a 6 ans !). Pour mieux comprendre ce secteur, j’ai profité de mes pauses vaisselles et étendage du linge pour regarder des petites capsules vidéos de 3 ou 4 minutes sur le sujet, parfois plus. Et maintenant je ne suis toujours pas vapoteur mais si le SEO meurt un jour, je pense que je pourrais me reconvertir dans la vape ! \r\n \tLa thématique des culottes menstruelles : j’avais déjà travaillé dans la lingerie, mais là l’univers est totalement différent et un peu plus tabou hélas. J’ai du coup profité d’un apéro pour demander à des amies ce qu’elles en pensaient, leur retour d’expérience, les freins etc. Je pense que ces quelques minutes de discussions ont été beaucoup plus bénéfiques au SEO de mon client que n’importe quel brief préformaté réalisé au préalable. \r\n \tLe matériel électrique pour professionnels (B2B) : ici c’est encore plus technique que la cigarette et encore moins documenté. J’ai du coup fait appel aux IA, qui ont l’avantage de transcrire un savoir accumulé dans le monde entier. Un prompt assez simple et j’avais déjà la possibilité de mieux apprécier l’univers de mon client et d’essayer de parler avec les mêmes termes que lui. Illustration : \r\n\r\n \r\n\r\n\r\n\r\nOutre le fait que cette petite partie culture générale vous aidera à gagner en aisance dans vos discussions, vous verrez également qu’elles sera vraiment très appréciée côté client car rares sont les consultant.e.s qui font ce genre d’effort. J’avoue que pour ma part je n’hésite pas à le mettre en avant voire même parfois à partager ou valider mes sources avec mon client pour lui donner des idées de contenus originaux. \r\n\r\n \r\nFaire connaissance avec les équipes \r\nDans “consultant SEO” on oublie souvent la partie “consultant” et donc humaine. Les clients avec qui nous collaborons attendent des conseils, des conseils qui doivent amener à un résultat certes mais pas en passant par n’importe quel chemin. L’une des erreurs qu’on croise souvent chez les consultant.e.s “junior” c’est justement ce manque d’humain et d’empathie, que j’ai beaucoup connu aussi quand j’ai débuté. Et c’est en se rendant compte que parfois le ou la meilleur.e consultant.e est celui ou celle qui a la meilleure relation et pas forcément les meilleurs résultats SEO “purs” que j’ai remis en question ma façon de gérer, et surtout de démarrer, mes projets.\r\n\r\nAinsi j’ai maintenant pour habitude de faire sur les gros projets mes propres organigrammes pour identifier et profiler les différentes parties prenantes du projet. Vous penserez que je suis un peu fou ou que cela prend du temps, et pourtant cela me permet sur les premiers mois / premières semaines d’avoir la capacité d’adapter mes mails, mes visio, mes reportings, etc en fonction de mes interlocuteurs.trices.\r\n\r\nJe vous partage ci-dessous, le template que j’utilise en ce moment, à vous de jouer ensuite pour l’adapter (je croise les doigts pour qu’aucun client ne se reconnaisse…). \r\n\r\nPour le construire j’essaye personnellement de toujours avoir un contact informel (avant ou après une réunion par exemple) avec un maximum d’intervenants qu’ils soient internes ou externes : \r\n\r\n \tLe donneur de mission (responsable acquisition) bien sûr et éventuellement le n+1\r\n \tLes devs idéalement, surtout sur les projets à long terme et/ou complexes\r\n \tles UX / UI pour les projets de refonte\r\n \tles rédacteurs.trices\r\n\r\nJ’organise les gens si possible selon leur position dans l’entreprise et je cartographie ensuite chaque personne pour déterminer les alliés ou au contraire les récalcitrants (ceux qui ne veulent pas faire de SEO, qui préféraient avant, etc). Ce petit document m’est généralement très utile pendant les premières semaines d’un projet, les premiers mois éventuellement puis il part aux archives !\r\n\r\n\r\n\r\nConclusion de cette première partie \r\nVoici donc mes trois premières astuces, sur un client “classique” je recommande généralement de limiter l’ensemble de ces actions sur une demie journée maxi. Bien sûr parfois il vous faudra moins de temps, notamment si vous connaissez la thématique, si l’équipe est réduite ou si vous êtes déjà rodé à certaines étapes. Je vous propose de revenir le mois prochain avec mes dernières étapes importantes :\r\n\r\n \tRécupérer et analyser l’historique de votre client\r\n \tComprendre les problématique métiers pour construire votre stratégie\r\n \tConstruire un planning sur mesure\r\n\r\nJ’espère que ces premières lignes vous auront plu !\r\n\r\n \r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n \r\n\r\nPierre Sauvé\r\n\r\nResponsable SEO technique chez Digimood"}]},{"@type":"WebPage","@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html","url":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html","name":"Démarrer un projet de consulting SEO : astuces pratiques pour partir du bon pied [Partie 1] - Réacteur","isPartOf":{"@id":"https://www.reacteur.com/#website"},"primaryImageOfPage":{"@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html#primaryimage"},"image":{"@id":"https://www.reacteur.com/2024/11/demarrer-projet-consulting-seo.html#primaryimage"},"thumbnailUrl":"https://www.reacteur.com/wp-content/uploads/2024/11/demarrer-projet-seo-pierre-sauve.jpg","datePublished":"2024-11-15T07:36:53+00:00","dateModified":"2024-11-15T11:35:13+00:00","description":"15 novembre 2024 - Voici presque dix ans que je fais du consulting, 6 en tant que pur SEO. 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pour partir du bon pied [Partie 1]</h1> <div class="post-meta vcard"> <p>Publié par <a href="https://www.reacteur.com/author/pierre-sauve" class="url fn" title="Articles par Pierre Sauvé" rel="author">Pierre Sauvé</a> | <span class="updated">15 Nov 2024</span></p> </div> </div> <div class="post-thumbnail header"> <img width="1200" height="630" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201200%20630'%3E%3C/svg%3E" alt="Démarrer un projet de consulting SEO : astuces pratiques pour partir du bon pied [Partie 1]" data-lazy-src="https://www.reacteur.com/wp-content/uploads/2024/11/demarrer-projet-seo-pierre-sauve.jpg" /><noscript><img width="1200" height="630" src="https://www.reacteur.com/wp-content/uploads/2024/11/demarrer-projet-seo-pierre-sauve.jpg" alt="Démarrer un projet de consulting SEO : astuces pratiques pour partir du bon pied [Partie 1]" /></noscript> </div> <div class="post-wrap"> <div class="post-content entry-content"> <p><span style="font-weight: 400;">Voici presque dix ans que je fais du consulting, 6 en tant que pur SEO. Paradoxalement je suis plus “connu” pour mes connaissances techniques mais c’est pourtant l’aspect conseils de mon métier qui me motive le plus. Pour ce premier article, en deux parties, je vous propose de partager ma méthode vis à vis de la prise en main d’un nouveau client pour une mission SEO. Ces quelques lignes n’ont pas vocation à vous transmettre une recette passe-partout, elle n’existe pas selon moi. Je vais plutôt vous proposer des pistes pour faciliter vos missions et pour mettre vos clients en confiance vis-à -vis de votre expertise. </span></p> <h2>Ce que vous allez découvrir dans cet article :</h2> <ul> <li>Apprenez à mettre en place les premières actions pour analyser efficacement le site de votre client.</li> <li>Découvrez les techniques de commandes “site:” pour obtenir une vue d’ensemble des pages indexées.</li> <li>Comment les LLM peuvent offrir un aperçu unique de la perception du site par les moteurs de recherche.</li> <li>Les étapes pour évaluer rapidement le niveau d’optimisation d’une page clé et en tirer des conclusions concrètes.</li> <li>Des conseils pour nouer des relations solides avec les parties prenantes et adapter vos recommandations.</li> </ul> <p> </p> <h2><strong>Comprendre rapidement les sites sans s’éparpiller</strong></h2> <p><span style="font-weight: 400;">Ma première étape, et même ma favorite, est d’essayer de comprendre au mieux le site avec un œil SEO et d’apprécier ce que le moteur de recherche ressort de ce dernier. Cependant j’essaye toujours de me limiter à quelques actions clés et surtout de m’imposer un laps de temps donné, généralement une demie heure pour un petit site, une heure et demie maxi pour les plus gros. </span></p> <p><span style="font-weight: 400;">L’idée n'est pas de faire un audit express, mais d’essayer de ressentir un peu l’environnement dans lequel je vais travailler côté SEO, vous verrez que cela nous sera très utile plus tard d’un point de vue humain. </span></p> <h3><strong>Mes commandes site: utiles</strong></h3> <p><span style="font-weight: 400;">Tout d’abord j’aime bien vérifier dans </span><b>les</b><span style="font-weight: 400;"> index (ne jamais oublier l’index secondaire) ce que Google connait du site sur lequel je travaille. L’idée est bien sûr surtout de voir le type de pages qui ressortent mais aussi de l’ordre de grandeur du nombre de pages indexées selon les différentes commandes utilisées. Comme vous le savez sûrement, depuis quelques mois Google a masqué le nombre de résultats dans la SERP, mais pour le réafficher à la demande j’utilise personnellement ce bookmark JS : </span></p> <blockquote><p><i><span style="font-weight: 400;">javascript:(function() { var elements = document.querySelectorAll('.pZvJc.jf0C1c'); for (var i = 0; i < elements.length; i++) { elements[i].style.display = 'block'; document.getElementById("appbar").style.marginTop = '20px'; }})();</span></i></p></blockquote> <p><span style="font-weight: 400;">Ensuite voici les commandes site: que j’utilise le plus souvent et leur intérêt :</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">site:ndd.tld : pour voir globalement le nombre de pages du domaine indexées (bon celle ci quand même…)</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">site:ndd.tld -inurl:www : pour détecter des sous domaines indexés (voulus ou non)</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">(si besoin) site:sousdom.ndd.tld : pour mesurer la taille des différents sous domaines</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">site:ndd.tld inurl:/repertoire/ OU site:ndd.tld “texte” : utile lorsque je repère un pattern d’URL ou un type de page que je veux isoler</span></li> </ul> <p><span style="font-weight: 400;">Voici un exemple pour illustrer l’intérêt de ces commandes.</span></p> <p><span style="font-weight: 400;">en faisant un site:jeanlain.com je vois que Google indexe environ 19 000 URLs et quatre sous domaines ressortent directement : </span></p> <p><img decoding="async" class="alignnone wp-image-114477 size-full" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20587%20578'%3E%3C/svg%3E" alt="" width="587" height="578" data-lazy-srcset="https://www.reacteur.com/wp-content/uploads/2024/10/9.jpg 587w, https://www.reacteur.com/wp-content/uploads/2024/10/9-300x295.jpg 300w" data-lazy-sizes="(max-width: 587px) 100vw, 587px" data-lazy-src="https://www.reacteur.com/wp-content/uploads/2024/10/9.jpg" /><noscript><img decoding="async" class="alignnone wp-image-114477 size-full" src="https://www.reacteur.com/wp-content/uploads/2024/10/9.jpg" alt="" width="587" height="578" srcset="https://www.reacteur.com/wp-content/uploads/2024/10/9.jpg 587w, https://www.reacteur.com/wp-content/uploads/2024/10/9-300x295.jpg 300w" sizes="(max-width: 587px) 100vw, 587px" /></noscript></p> <p><span style="font-weight: 400;">Cependant je peux en découvrir d’autres avec la commande ci dessous : </span></p> <p><span style="font-weight: 400;">C’est du coup un point qu’il faudra potentiellement creuser pour vérifier que l’ensemble des sous domaines est utile (ce n’est pas rare de croiser des preprod grâce à ces commandes) </span></p> <p><span style="font-weight: 400;">Le sous domaine “occasions” représente de son côté 10 500 URLs (imaginons par exemple que ma mission se concentrera sur cette partie)</span></p> <p><img decoding="async" class="alignnone wp-image-114479 size-full" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20583%20107'%3E%3C/svg%3E" alt="" width="583" height="107" data-lazy-srcset="https://www.reacteur.com/wp-content/uploads/2024/10/7.jpg 583w, https://www.reacteur.com/wp-content/uploads/2024/10/7-300x55.jpg 300w" data-lazy-sizes="(max-width: 583px) 100vw, 583px" data-lazy-src="https://www.reacteur.com/wp-content/uploads/2024/10/7.jpg" /><noscript><img decoding="async" class="alignnone wp-image-114479 size-full" src="https://www.reacteur.com/wp-content/uploads/2024/10/7.jpg" alt="" width="583" height="107" srcset="https://www.reacteur.com/wp-content/uploads/2024/10/7.jpg 583w, https://www.reacteur.com/wp-content/uploads/2024/10/7-300x55.jpg 300w" sizes="(max-width: 583px) 100vw, 583px" /></noscript></p> <p><span style="font-weight: 400;">Et enfin je peux isoler une partie des pages, ici les annonces, pour évaluer le nombre d’annonces indexées (ici grâce à un morceau de phrase présent spécifiquement sur ce template). Cette méthode n’est pas exhaustive, surtout sur un site de petites annonces mais encore une fois nous parlons en ordre de grandeur !</span></p> <p><img decoding="async" class="alignnone wp-image-114480 size-full" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20630%20109'%3E%3C/svg%3E" alt="" width="630" height="109" data-lazy-srcset="https://www.reacteur.com/wp-content/uploads/2024/10/6.jpg 630w, https://www.reacteur.com/wp-content/uploads/2024/10/6-300x52.jpg 300w, https://www.reacteur.com/wp-content/uploads/2024/10/6-627x109.jpg 627w, https://www.reacteur.com/wp-content/uploads/2024/10/6-600x104.jpg 600w" data-lazy-sizes="(max-width: 630px) 100vw, 630px" data-lazy-src="https://www.reacteur.com/wp-content/uploads/2024/10/6.jpg" /><noscript><img decoding="async" class="alignnone wp-image-114480 size-full" src="https://www.reacteur.com/wp-content/uploads/2024/10/6.jpg" alt="" width="630" height="109" srcset="https://www.reacteur.com/wp-content/uploads/2024/10/6.jpg 630w, https://www.reacteur.com/wp-content/uploads/2024/10/6-300x52.jpg 300w, https://www.reacteur.com/wp-content/uploads/2024/10/6-627x109.jpg 627w, https://www.reacteur.com/wp-content/uploads/2024/10/6-600x104.jpg 600w" sizes="(max-width: 630px) 100vw, 630px" /></noscript></p> <p><span style="font-weight: 400;">Ce chiffre est potentiellement un peu moins cohérent que le “2723 véhicules en stock !” annoncé en homepage. Un point qu’on peut noter de côté. </span></p> <div class="swpm-partial-protection swpm-formatted-msg"><div class="swpm-partial-protection-icon"><span class="dashicons dashicons-info"></span></div><span class="swpm-partial-protection-text">La suite de cet article est réservée aux abonnés.</span></div> <style></style> <div class="swpm-login-widget-form" style="padding: 1em; border: 1px solid #dddddd; border-left-width: 6px; border-left-color: #eed202;"> <h3>Vous êtes abonné(e) ? Tapez vos identifiant ci-dessous pour accéder à l'article complet : <br>(ou <a href="https://www.reacteur.com/tarifs-re-abonnements">Abonnez-vous en cliquant ici</a>)</h3><br /> <div class="swpm-login-action-msg"> <p style="color:red;"><span class="swpm-login-widget-action-msg"></span></p><br /> </div> <form id="swpm-login-form" name="swpm-login-form" method="post" action=""> <div class="swpm-login-form-inner"> <div class="swpm-username-label"> <label for="swpm_user_name" class="swpm-label">👬 Username or Email</label> </div> <div class="swpm-username-input"> <input type="text" class="swpm-text-field swpm-username-field" id="swpm_user_name" value="" size="25" name="swpm_user_name" /> </div> <div class="swpm-password-label"> <label for="swpm_password" class="swpm-label">🔑 Mot de Passe</label> </div> <div class="swpm-password-input"> <input type="password" class="swpm-text-field swpm-password-field" id="swpm_password" value="" size="25" name="swpm_password" /> </div> <div class="swpm-remember-me"> <span class="swpm-remember-checkbox"><input type="checkbox" name="rememberme" value="checked='checked'"></span> <span class="swpm-rember-label"> Se souvenir de moi</span> </div> <div class="swpm-before-login-submit-section"></div> <div class="swpm-login-submit"> <input type="submit" class="swpm-login-form-submit" name="swpm-login" value="Login"/> </div> <div class="swpm-forgot-pass-link"> <a id="forgot_pass" class="swpm-login-form-pw-reset-link" href="https://www.reacteur.com/membership-login/password-reset">Mot de passe oublié ?</a> </div> </div> </form> </div> </p><p><strong><img decoding="async" class="alignleft wp-image-116270 " src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20153%20153'%3E%3C/svg%3E" alt="" width="153" height="153" data-lazy-srcset="https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve.jpg 800w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-300x300.jpg 300w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-150x150.jpg 150w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-768x768.jpg 768w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-440x440.jpg 440w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-600x600.jpg 600w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-100x100.jpg 100w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-120x120.jpg 120w" data-lazy-sizes="(max-width: 153px) 100vw, 153px" data-lazy-src="https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve.jpg" /><noscript><img decoding="async" class="alignleft wp-image-116270 " src="https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve.jpg" alt="" width="153" height="153" srcset="https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve.jpg 800w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-300x300.jpg 300w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-150x150.jpg 150w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-768x768.jpg 768w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-440x440.jpg 440w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-600x600.jpg 600w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-100x100.jpg 100w, https://www.reacteur.com/wp-content/uploads/2024/11/pierre-sauve-120x120.jpg 120w" sizes="(max-width: 153px) 100vw, 153px" /></noscript></strong></p> <p> </p> <p><span class="signature"><b>Pierre Sauvé</b></span></p> <p><span class="signature">Responsable SEO technique chez <a href="https://www.digimood.com/">Digimood</a></span></p> <div class='yarpp yarpp-related yarpp-related-website yarpp-template-list'>  <h3>Articles similaires :</h3><ul> <li><a href="https://www.reacteur.com/2024/11/green-seo.html" rel="bookmark" title="Green SEO : comment mener des actions SEO efficaces en diminuant son impact écologique">Green SEO : comment mener des actions SEO efficaces en diminuant son impact écologique </a></li> <li><a href="https://www.reacteur.com/2024/10/open-data-pour-le-seo.html" rel="bookmark" title="Open data pour le SEO : comment les trouver et les utiliser à travers des exemples concrets">Open data pour le SEO : comment les trouver et les utiliser à travers des exemples concrets </a></li> <li><a href="https://www.reacteur.com/2024/06/ymyl-comment-eviter-la-sanction.html" rel="bookmark" title="YMYL : Comment éviter la sanction ?">YMYL : Comment éviter la sanction ? </a></li> <li><a href="https://www.reacteur.com/2024/05/changement-de-marque-2.html" rel="bookmark" title="Changement de marque : comment le réussir ? 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