HCLTech推出新品牌定位：Supercharging ProgressTM

<!DOCTYPE html> <html lang="zh" xmlns:wb="//open.weibo.com/wb"> <head> <meta charset="utf-8"> <title>HCLTech推出新品牌定位：Supercharging ProgressTM - 美国商业资讯</title> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <meta name="description" content="印度诺伊达和纽约--(美国商业资讯)--全球领先的科技公司HCL Technologies (HCLTech)今天发布了新的品牌形象和标识，其别具一格的品牌定位Supercharging ProgressTM彰显出对客户、员工、社区和全世界的承诺。公司全新的&ldquo;HCLT"> <meta name="keywrods" content=""> <meta name="author" content="Business Wire China"> <link href="/css/bootstrap.css" rel="stylesheet"> <link href="/css/main.css?ver=20220804" rel="stylesheet"> <link href="/css/bootstrap-responsive.css" rel="stylesheet"> <script type="text/javascript" src="/js/jquery.min.js"></script> <script type="text/javascript" src="/js/bootstrap.js"></script> <script type="text/javascript" src="/js/main.js"></script>  <script src="//tjs.sjs.sinajs.cn/open/api/js/wb.js" type="text/javascript" charset="utf-8"></script> </head> <body>  <div class="header"> <div 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class="time">2022-09-29 15:36</span> <span class="lang"> <ul> <li><a href="/zh/news/51692.html"><img src="/images/zh_cn.png" alt="zh_cn"></a></li> <li><a href="/hk/news/51692.html"><img src="/images/zh_hant.png" alt="zh_hant"></a></li> <li><a href="/en/news/51692.html"><img src="/images/en.png" alt="en"></a></li> </ul> </span> <div class="clear"></div> </div> <ul class="industry-list"> <li><a href="/zh/industry/communications-media.html" class="btn">通信和传媒</a></li> </ul> <div class="storycontent"> <p> 印度诺伊达和纽约--(美国商业资讯)--全球领先的科技公司HCL Technologies (HCLTech)今天发布了新的品牌形象和标识，其别具一格的品牌定位<a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.hcltech.com%2Fsupercharging-progress&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=Supercharging+ProgressTM&index=1&md5=0038f32d1f1ba1f24da5d74d2c658d1c"><strong><u>Supercharging Progress</u></strong><strong><u><sup>TM</sup></u></strong></a>彰显出对客户、员工、社区和全世界的承诺。</p> <p> 公司全新的<strong>“HCLTech”</strong>品牌和标识将成为其市场进入战略的核心，并代表公司具有差异化竞争优势的服务与产品组合。该组合将为企业的大规模数字化转型提供强大动力。</p> <p> 随着公司营收接近120亿美元大关，<strong>HCLTech董事长Roshni Nadar Malhotra</strong>将此次行动视为HCLTech的重大革新，即在保持与HCL集团之间原有连接纽带的同时，推出焕然一新的全球品牌形象。“对HCLTech而言，Supercharging Progress意味着每天帮助客户加速数字化转型，同时也是我们的企业精神，有助于激发员工的志向，为可持续发展的地球做出贡献，并通过我们的全球业务提升当地社区的生活水平。”</p> <p> <strong>HCLTech首席执行官兼董事总经理C Vijayakumar</strong>表示：“今天，我们自豪地发布HCLTech的企业宗旨——<strong><em>汇聚卓越技术和人才，为进步提供</em></strong><strong><em>强大</em></strong><strong><em>动力</em></strong>。我们的宗旨将帮助我们加速实现目标，及通过差异化的服务和产品成为全球企业首选数字合作伙伴，以及顶尖人才的首选雇主。该宗旨还凸显出我们的责任，即继续为公司业务所在社区的包容性增长，以及为子孙后代留下一个可持续的地球做出贡献。”</p> <p> C-Vijayakumar在阐述新品牌定位背后的原因时补充道：“Supercharging Progress体现了我们目前业务的精髓，也体现出我们希望更快、更大规模地为客户、员工、社区和整个地球做出更多贡献的愿望。”</p> <p> 该公司还推出了新的员工价值主张(EVP)——“探寻您的激情”(Find Your Spark)。HCLTech的EVP基于机会、尊重和对员工充分信赖等广泛原则，强调公司致力于帮助现有和未来员工最大限度地发挥职业潜力并实现其抱负。公司还拓展了其全球企业社会责任合作伙伴关系和志愿者主导的计划，以加强在教育和就业、健康、福祉和基本需求以及环境等核心支柱方面的工作。</p> <p> HCLTech首席营销官Jill Kouri表示：“今天是HCLTech激动人心的旅程中的一个重要里程碑，因为我们打造了独特的品牌标识和宗旨，这将推动我们快速开启发展旅程的下一个篇章。凭借丰富的积淀、世界一流的交付服务和对客户服务的重视，我们将始终保持灵活性，致力于成为客户真正的合作伙伴，与客户在未来的每一步中并肩前行。”</p> <p> HCLTech与屡获殊荣的品牌设计公司SomeOne合作，一同打造出新的品牌定位和形象。更多信息请访问：<a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fapc01.safelinks.protection.outlook.com%2F%3Furl%3Dhttps%253A%252F%252Fwww.hcltech.com%252Fsupercharging-progress%26data%3D05%257C01%257Cashutosh.sharma%2540hcl.com%257Cb500aecba7c648ba5aaa08da9ee760e3%257C189de737c93a4f5a8b686f4ca9941912%257C0%257C0%257C637997013856868222%257CUnknown%257CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%253D%257C3000%257C%257C%257C%26sdata%3DeLhJtFdA92ZATgRoc9X7l5TV4bsKMNv%252B7DwXXHd6jqk%253D%26reserved%3D0&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=https%3A%2F%2Fwww.hcltech.com%2Fsupercharging-progress&index=2&md5=3383d80e451ef13c8e6f6df026f37596"><u>https://www.hcltech.com/supercharging-progress</u></a>。</p> <p> 请点击下方链接观看视频：</p> <p style="margin-left:36.0000pt;"> 1. Roshni的视频 - <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fapc01.safelinks.protection.outlook.com%2F%3Furl%3Dhttps*3A*2F*2Fyoutu.be*2F-RDLHVq4SvI%26data%3D05*7C01*7Cdevneeta.p*40hcl.com*7C0a6dd258fbd84318ad7e08da9fc286fd*7C189de737c93a4f5a8b686f4ca9941912*7C0*7C0*7C637997955106443415*7CUnknown*7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0*3D*7C1000*7C*7C*7C%26sdata%3DKxaqAzTKmF8wPdRSi0TTtyIBqXimy7KLeRak0L*2BdFRs*3D%26reserved%3D0__%3BJSUlJSUlJSUlJSUlJSUlJSUlJSUl%21%21BupLon6U%21rQwgxJS7I8NUa3Golwi8mhj8xu8yqelPlBAWEtkoWQft1H56qPCga7g3ipg_VDmjJoKQcQj-Mcr8jB9uiKd-CH5aolJGaD4%24&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=https%3A%2F%2Fyoutu.be%2F-RDLHVq4SvI&index=3&md5=e172ca6032e52df4b46cb8fff74ace49"><u>https://youtu.be/-RDLHVq4SvI</u></a>; <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fapc01.safelinks.protection.outlook.com%2F%3Furl%3Dhttps*3A*2F*2Fwww.hcltech.com*2Fabout-us*23roshni-video%26data%3D05*7C01*7Cdevneeta.p*40hcl.com*7C0a6dd258fbd84318ad7e08da9fc286fd*7C189de737c93a4f5a8b686f4ca9941912*7C0*7C0*7C637997955106443415*7CUnknown*7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0*3D*7C1000*7C*7C*7C%26sdata%3DUTqh6whBJOhYphsowM9deqKvTE9Dl81*2B0ZZ9pxIwz4s*3D%26reserved%3D0__%3BJSUlJSUlJSUlJSUlJSUlJSUlJSUlJQ%21%21BupLon6U%21rQwgxJS7I8NUa3Golwi8mhj8xu8yqelPlBAWEtkoWQft1H56qPCga7g3ipg_VDmjJoKQcQj-Mcr8jB9uiKd-CH5aEn9WL8I%24&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=https%3A%2F%2Fwww.hcltech.com%2Fabout-us%23roshni-video&index=4&md5=e9e3ac6cb5c66e8bf4cf95e156f63f8a"><u>https://www.hcltech.com/about-us#roshni-video</u></a></p> <p style="margin-left:36.0000pt;"> 2. CVK的视频 - <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fapc01.safelinks.protection.outlook.com%2F%3Furl%3Dhttps*3A*2F*2Fyoutu.be*2FojMYLsoZxBc%26data%3D05*7C01*7Cdevneeta.p*40hcl.com*7C0a6dd258fbd84318ad7e08da9fc286fd*7C189de737c93a4f5a8b686f4ca9941912*7C0*7C0*7C637997955106443415*7CUnknown*7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0*3D*7C1000*7C*7C*7C%26sdata%3DHD5zqr6pWvx9C0WbxsHe1oESEnVNK4QnNMcPj4QUnHs*3D%26reserved%3D0__%3BJSUlJSUlJSUlJSUlJSUlJSUlJSU%21%21BupLon6U%21rQwgxJS7I8NUa3Golwi8mhj8xu8yqelPlBAWEtkoWQft1H56qPCga7g3ipg_VDmjJoKQcQj-Mcr8jB9uiKd-CH5acDkuNxQ%24&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=https%3A%2F%2Fyoutu.be%2FojMYLsoZxBc&index=5&md5=a2fb769a0170b6d619bdc3d5c169aa3b"><u>https://youtu.be/ojMYLsoZxBc</u></a>; <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fapc01.safelinks.protection.outlook.com%2F%3Furl%3Dhttps*3A*2F*2Fwww.hcltech.com*2Fabout-us*23cvk-video%26data%3D05*7C01*7Cdevneeta.p*40hcl.com*7C0a6dd258fbd84318ad7e08da9fc286fd*7C189de737c93a4f5a8b686f4ca9941912*7C0*7C0*7C637997955106443415*7CUnknown*7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0*3D*7C1000*7C*7C*7C%26sdata%3D*2BCfGrXZu76nhnq7rYbvnOolfmuSbMxEtwrP4rS2k7ng*3D%26reserved%3D0__%3BJSUlJSUlJSUlJSUlJSUlJSUlJSUlJQ%21%21BupLon6U%21rQwgxJS7I8NUa3Golwi8mhj8xu8yqelPlBAWEtkoWQft1H56qPCga7g3ipg_VDmjJoKQcQj-Mcr8jB9uiKd-CH5aZyfY_9g%24&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=https%3A%2F%2Fwww.hcltech.com%2Fabout-us%23cvk-video&index=6&md5=af2c4d45fcb5fe31e28d0e74aeec95bd"><u>https://www.hcltech.com/about-us#cvk-video</u></a></p> <p> <strong>关于HCLTech</strong></p> <p> HCLTech是一家全球性的技术公司，在52个国家拥有超过21.1万名员工。公司围绕数字化、工程和云，通过丰富的技术服务和产品组合提供行业领先的能力。我们与所有重要垂直行业内的客户合作，为金融服务、制造业、生命科学和医疗保健、技术和服务、电信和媒体、零售和包装消费品、公共服务等行业提供解决方案。在截至2022年6月的12个月内，公司的合并营收总额为118亿美元。如需了解我们如何为您的发展提供强大动力，请访问<a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.hcltech.com%2F&esheet=52925764&newsitemid=20220926005408&lan=en-US&anchor=hcltech.com&index=7&md5=fe0d16d080b3c6e8f6f7049f8695181e"><u>hcltech.com</u></a> 。</p> <p> 原文版本可在businesswire.com上查阅：<a href="https://www.businesswire.com/news/home/20220926005408/en/"><u>https://www.businesswire.com/news/home/20220926005408/en/</u></a></p> <p> 免责声明：本公告之原文版本乃官方授权版本。译文仅供方便了解之用，烦请参照原文，原文版本乃唯一具法律效力之版本。</p> <p> <strong>联系方式： </strong></p> <p> Meenakshi Benjwal，美洲<br /> <a href="mailto:meenakshi.benjwal@hcl.com"><u>meenakshi.benjwal@hcl.com</u></a></p> <p> Elka Ghudial，欧洲、中东和非洲<br /> <a href="mailto:elka.ghudial@hcl.com"><u>elka.ghudial@hcl.com</u></a></p> <p> Devneeta Pahuja，印度和亚太区<br /> <a href="mailto:devneeta.p@hcl.com"><u>devneeta.p@hcl.com</u></a></p> </div> <div class="subjects"> <ul class="subject-list"> <li><a href="/zh/subject/products-services.html">产品服务</a></li> </ul> </div>  <div id="ckepop"> <span class="jiathis_txt">分享到：    </span> <a class="jiathis_button_tsina"></a> <a class="jiathis_button_tqq"></a> <a class="jiathis_button_renren"></a> <a class="jiathis_button_kaixin001"></a> <a class="jiathis_button_tsohu"></a> <a class="jiathis_button_t163"></a> <a class="jiathis_button_fb"></a> <a class="jiathis_button_googleplus"></a> <a class="jiathis_button_tifeng"></a> <a class="jiathis_button_thexun"></a> <a class="jiathis_button_cnfol"></a> <a class="jiathis_button_txinhua"></a> <a class="jiathis_button_linkedin"></a> <a href="http://www.jiathis.com/share" class="jiathis jiathis_txt jtico jtico_jiathis" target="_blank"></a> </div> <script type="text/javascript" src="http://v3.jiathis.com/code/jia.js?uid=1344225902068353" charset="utf-8"></script> <div 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