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class="text-t7 inline-block">Vende</span></div><ul class="pb-2" aria-labelledby="subNavItem-Vende"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/vender"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende tus productos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Vende online o en persona</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende online<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Haz crecer tu negocio online</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/canales"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende en distintos canales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Llega a millones de compradores y aumenta tus ventas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/pos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vender en persona<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Point of Sale (POS)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/international"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende en todo el mundo<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Ventas internacionales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es-es/plus/soluciones/ecommerce-b2b"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende al por mayor y de forma directa<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Negocio a negocio (B2B)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/payments"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Acepta pagos online<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Configura formas de pago</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Mercado" class="text-t7 inline-block">Mercado</span></div><ul class="pb-2" aria-labelledby="subNavItem-Mercado"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promociona tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Llega a nuevos clientes y fidelízalos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/facebook-instagram"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promociona en las redes sociales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Integraciones con redes sociales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://apps.shopify.com/inbox?locale=es" aria-label="Fuente externa: Chatea con los clientes . Shopify Inbox"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Chatea con los clientes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Inbox</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/email-marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Fomenta tu relación con los clientes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Correo electrónico de Shopify</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/segmentation"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Conoce a tu público<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Obtén información útil de tus clientes</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Gestiona" class="text-t7 inline-block">Gestiona</span></div><ul class="pb-2" aria-labelledby="subNavItem-Gestiona"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/gestiona"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Gestiona tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Sigue las ventas, los pedidos, los informes y estadísticas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/analytics"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Mide tu rendimiento<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Informes y estadísticas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/shipping"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Envía pedidos más rápido<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Shipping</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/orders"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Gestiona tus existencias y los pedidos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Gestión de inventario y pedidos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/capital"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Obtén financiamiento comercial<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Capital</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/flow"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Automatiza tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Flow</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="transparent_light"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="Fuente externa: Desarrolladores de Shopify . Crea con las API potentes de Shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Desarrolladores de Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crea con las API potentes de Shopify</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/es/plus"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Una solución de comercio para las marcas digitales en crecimiento</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/es/productos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Todos los productos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Descubre todos los productos y funciones de Shopify</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/es/precios">Precios</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Recursos-toggle-open" aria-controls="RecursosDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">Recursos</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="RecursosDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Ayuda y atención al cliente" class="text-t7 inline-block">Ayuda y atención al cliente</span></div><ul class="pb-2" aria-labelledby="subNavItem-Ayuda y atención al cliente"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/es/" aria-label="Fuente externa: Ayuda y atención al cliente . Obtén atención al cliente 24/7"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Ayuda y atención al cliente<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Obtén atención al cliente 24/7</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Blog de Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Consejos de estrategia comercial</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Temas populares" class="text-t7 inline-block">Temas populares</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Temas populares"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/tutorial-shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">¿Qué es Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Cómo funciona nuestra plataforma de comercio</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/topics/historias-de-éxito"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Historias de fundadores<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Aprende de comerciantes exitosos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/como-construir-una-marca-que-haga-crecer-tu-negocio"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promoción de marca<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crea tu marca desde cero.</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/18108960-como-escribir-un-plan-de-marketing-perfecto-para-tu-tienda-online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crea un plan de marketing</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/seo-para-ecommerce"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">SEO de ecommerce<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Mejora tu calificación en las búsquedas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/topics/social-media"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Estrategia en redes sociales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Convierte las redes sociales en ventas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/shopify-plus-plataforma-escalable"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Crecimiento empresarial<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Expande tu negocio</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Herramientas esenciales" class="text-t7 inline-block">Herramientas esenciales</span></div><ul class="pb-2" aria-labelledby="subNavItem-Herramientas esenciales"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/herramientas/generador-de-logos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Generador de logos<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="Fuente externa: Fotos de stock ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Fotos de stock<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/blog/113131717-ejemplo-de-plan-de-negocios"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Plantilla del plan de negocios<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/es" aria-label="Fuente externa: Herramienta de link en la bío ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Herramienta de link en la bío<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/es/herramientas/generador-de-codigo-qr"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Generador de códigos QR<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li></ul></nav><div class="ml-auto"><ul class="lg:flex hidden items-center"><li class="mr-8 text-base"><a class="whitespace-nowrap hover:underline text-black" href="/es/login?ui_locales=es" data-component-name="login">Iniciar sesión</a></li><li class="leading-[0]"><a href="https://accounts.shopify.com/store-create?locale=es&language=es&signup_page=https%3A%2F%2Fwww.shopify.com%2Fes%2Fanalytics&signup_types%5B%5D=paid_trial_experience" class="inline-block self-center overflow-hidden max-w-full ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 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srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/6178c523b7914b4dd8dbcf0d2b7694b2.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por nombre de producto"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por dispositivo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones a lo largo del tiempo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png 2x" width="318"/></picture></div><div class="marquee__content"><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por dispositivo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/fc7384cf366e2c8eb615a440675406f0.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/fc7384cf366e2c8eb615a440675406f0.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Clientes a lo largo del tiempo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5c8f930f0df6fe5b9f8ece410e98af8b.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5c8f930f0df6fe5b9f8ece410e98af8b.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas totales"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/6178c523b7914b4dd8dbcf0d2b7694b2.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/6178c523b7914b4dd8dbcf0d2b7694b2.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por nombre de producto"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por dispositivo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones a lo largo del tiempo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png 2x" width="318"/></picture></div><div class="marquee__content"><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por dispositivo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/fc7384cf366e2c8eb615a440675406f0.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/fc7384cf366e2c8eb615a440675406f0.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Clientes a lo largo del tiempo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5c8f930f0df6fe5b9f8ece410e98af8b.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5c8f930f0df6fe5b9f8ece410e98af8b.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas totales"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/6178c523b7914b4dd8dbcf0d2b7694b2.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/6178c523b7914b4dd8dbcf0d2b7694b2.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5892298144dcfd51ff2fccaa9515e864.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por nombre de producto"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/82ce07dd19b42883b4701cfa72989598.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Ventas brutas por dispositivo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/7b57388518f78a2df6a7f5eadeeaba05.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones por país"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/0e6476b596fa6598d6751221868885e9.png 2x" width="318"/></picture><picture data-component-name="image"><img alt="Un gráfico con datos de rendimiento de ventas que dice "Sesiones a lo largo del tiempo"." height="243" src="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png?width=318&height=243" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/d9e30183a2d79b2e1c3e78c75409e4c3.png 2x" width="318"/></picture></div></div></section></div><div class="bg-warm-grey"><section class="grid gap-y-2xl grid-cols-full pb-2xl bg-section-light-bg text-section-light-text pt-2xl relative rounded-t-4xl md:rounded-t-5xl" data-section-name="up-to-minute-analytics-section" data-component-name="up-to-minute-analytics-section" data-viewable-component="true" data-mode="light" id="up-to-minute-analytics"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl" data-component-name="section-header"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-10 lg:col-span-8 xl:col-span-8 col-start-1"><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t2 text-balance">Informes rápidos, flexibles y relevantes</h2></div></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl items-center"><div class="col-span-4 sm:col-span-8 md:col-span-6 md:col-start-7 md:order-2"><div class="aspect-square"><picture data-component-name="image"><img alt="" class="object-contain w-full h-full" height="618" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5e84ce3a0147a3daac6ba85d79850665.png?width=824&height=618" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5e84ce3a0147a3daac6ba85d79850665.png 2x" width="824"/></picture></div></div><div class="col-span-4 sm:col-span-8 md:col-span-5 md:col-start-1 md:order-1"><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Informes prediseñados para el comercio</h2><p class="richtext text-body-base opacity-body pt-2">Accede a <a href="https://help.shopify.com/es/manual/reports-and-analytics/shopify-reports/report-types/default-reports" data-component-name="reports-link">informes diseñados por Shopify</a> y creados para brindar información útil de comercio. Comprende de inmediato el rendimiento de tu tienda sin trabajo adicional para que puedas responder más rápido y optimizar.</p></div><a href="https://admin.shopify.com/reports?ui_locales=es" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-light-secondary-text bg-button-light-secondary-bg border-button-light-secondary-border ring-button-light-secondary-border hover:text-button-light-secondary-text-hover hover:bg-button-light-secondary-bg-hover hover:border-button-light-secondary-border-hover hover:ring-button-light-secondary-border-hover focus:text-button-light-secondary-text-focus focus:bg-button-light-secondary-bg-focus focus:border-button-light-secondary-border-focus focus:ring-button-light-secondary-border-focus active:text-button-light-secondary-text-active active:bg-button-light-secondary-bg-active active:border-button-light-secondary-border-active active:ring-button-light-secondary-border-active disabled:text-button-light-secondary-text-disabled disabled:bg-button-light-secondary-bg-disabled disabled:border-button-light-secondary-border-disabled disabled:ring-button-light-secondary-border-disabled mt-6" data-component-name="see-more-button" data-mode="light" target="" urlConfig="[object Object]">Ver los informes</a></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl items-center"><div class="col-span-4 sm:col-span-8 md:col-span-6 md:col-start-1 md:order-1"><div class="aspect-square"><picture data-component-name="image"><img alt="" class="object-contain w-full h-full" height="618" src="https://cdn.shopify.com/b/shopify-brochure2-assets/8ef1b2377c74ea7d561173d4dd1d55b2.png?width=824&height=618" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/8ef1b2377c74ea7d561173d4dd1d55b2.png 2x" width="824"/></picture></div></div><div class="col-span-4 sm:col-span-8 md:col-span-5 md:col-start-8 md:order-2"><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Exploración de datos más profunda</h2><p class="richtext text-body-base opacity-body pt-2">Modifica los informes prediseñados o crea los tuyos desde cero a fin de responder preguntas especificas para tu negocio. Agrega métricas y dimensiones adicionales para profundizar en tus informes y centrarte justo en los datos que estás buscando.</p></div><a href="https://admin.shopify.com/analytics/reports/explore?ui_locales=es" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-light-secondary-text bg-button-light-secondary-bg border-button-light-secondary-border ring-button-light-secondary-border hover:text-button-light-secondary-text-hover hover:bg-button-light-secondary-bg-hover hover:border-button-light-secondary-border-hover hover:ring-button-light-secondary-border-hover focus:text-button-light-secondary-text-focus focus:bg-button-light-secondary-bg-focus focus:border-button-light-secondary-border-focus focus:ring-button-light-secondary-border-focus active:text-button-light-secondary-text-active active:bg-button-light-secondary-bg-active active:border-button-light-secondary-border-active active:ring-button-light-secondary-border-active disabled:text-button-light-secondary-text-disabled disabled:bg-button-light-secondary-bg-disabled disabled:border-button-light-secondary-border-disabled disabled:ring-button-light-secondary-border-disabled mt-6" data-component-name="start-exploring-button" data-mode="light" target="" urlConfig="[object Object]">Comienza a explorar</a></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl items-center"><div class="col-span-4 sm:col-span-8 md:col-span-6 md:col-start-7 md:order-2"><div class="aspect-square"><picture data-component-name="image"><img alt="" class="object-contain w-full h-full" height="618" src="https://cdn.shopify.com/b/shopify-brochure2-assets/8805fc62c1a2bb7e8611dcc06d44ba2b.png?width=824&height=618" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/8805fc62c1a2bb7e8611dcc06d44ba2b.png 2x" width="824"/></picture></div></div><div class="col-span-4 sm:col-span-8 md:col-span-5 md:col-start-1 md:order-1"><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Supervisión en tiempo real</h2><p class="richtext text-body-base opacity-body pt-2">No te pierdas ningún cambio en el rendimiento de tu tienda gracias a las actualizaciones en tiempo real en el panel de control y todos los informes. Arrastra, suelta y adapta tu panel de control para ver rápidamente tus métricas más importantes y tomar decisiones oportunas que respondan a los cambios que haya en tus datos.</p></div><a href="https://admin.shopify.com/analytics?ui_locales=es" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-light-secondary-text bg-button-light-secondary-bg border-button-light-secondary-border ring-button-light-secondary-border hover:text-button-light-secondary-text-hover hover:bg-button-light-secondary-bg-hover hover:border-button-light-secondary-border-hover hover:ring-button-light-secondary-border-hover focus:text-button-light-secondary-text-focus focus:bg-button-light-secondary-bg-focus focus:border-button-light-secondary-border-focus focus:ring-button-light-secondary-border-focus active:text-button-light-secondary-text-active active:bg-button-light-secondary-bg-active active:border-button-light-secondary-border-active active:ring-button-light-secondary-border-active disabled:text-button-light-secondary-text-disabled disabled:bg-button-light-secondary-bg-disabled disabled:border-button-light-secondary-border-disabled disabled:ring-button-light-secondary-border-disabled mt-6" data-component-name="view-your-dashboard-button" data-mode="light" target="" urlConfig="[object Object]">Ver tu panel de control</a></div></div></section></div><div class=""><section class="grid gap-y-2xl grid-cols-full pb-2xl bg-section-dark-bg text-section-dark-text pt-2xl relative rounded-t-4xl md:rounded-t-5xl justify-items-center" data-section-name="check-essential-analytics-one-plane-section" data-component-name="check-essential-analytics-one-plane-section" data-viewable-component="true" data-mode="dark" id="check-essential-analytics-one-plane"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl" data-component-name="section-header"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-10 lg:col-span-8 xl:col-span-8 col-start-1"><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t2 text-balance">Revisa todos tus informes y estadísticas esenciales en un mismo lugar</h2></div></div></div><div class="grid grid-cols-1 gap-x-gutter gap-y-gutter sm:grid-cols-2 lg:grid-cols-3 container" data-component-name="card-grid"><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white bg-white/5 p-lg" data-mode="dark"><div><picture data-component-name="image"><img alt="Collage con una pieza de joyería y un gráfico de barras con ventas brutas por país, superpuesto por un gráfico lineal de ventas totales por mes." class="mb-md rounded-lg" height="302" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/46a5044b4bee352a748f17d135e27919.png?width=543&height=302" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/46a5044b4bee352a748f17d135e27919.png 2x" width="543"/></picture></div><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t5 text-balance">Ventas</h2><p class="richtext text-body-base opacity-body pt-2">Mira cuánto dinero gana tu tienda en los canales.</p></div></div></div><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white bg-white/5 p-lg" data-mode="dark"><div><picture data-component-name="image"><img alt="Collage con un gráfico de la tasa de conversión de una tienda online, superpuesto con una pieza de joyería y un mensaje emergente de pedido que dice "¡Gracias!"" class="mb-md rounded-lg" height="302" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/4c7be81c7a4b5ee997c1dc0fdbe948f6.png?width=543&height=302" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/4c7be81c7a4b5ee997c1dc0fdbe948f6.png 2x" width="543"/></picture></div><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t5 text-balance">Tasa de conversión</h2><p class="richtext text-body-base opacity-body pt-2">Conoce qué hace falta para que los visitantes del sitio se conviertan en clientes.</p></div></div></div><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white bg-white/5 p-lg" data-mode="dark"><div><picture data-component-name="image"><img alt="Collage con un gráfico circular de sesiones por dispositivo superpuesto a un gráfico de barras de sesiones por país, con imágenes pequeñas de las banderas de Canadá, Reino Unido y Estados Unidos." class="mb-md rounded-lg" height="302" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/2723a814c0deb1b5101f8f3ffe8619be.png?width=543&height=302" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/2723a814c0deb1b5101f8f3ffe8619be.png 2x" width="543"/></picture></div><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t5 text-balance">Sesiones</h2><p class="richtext text-body-base opacity-body pt-2">Ve cuánto tráfico obtiene tu tienda y de dónde vienen los visitantes.</p></div></div></div></div><a href="https://admin.shopify.com/dashboards?ui_locales=es" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-secondary-text bg-button-dark-secondary-bg border-button-dark-secondary-border ring-current hover:text-button-dark-secondary-text-hover hover:bg-button-dark-secondary-bg-hover hover:border-button-dark-secondary-border-hover hover:ring-button-dark-secondary-border-hover focus:text-button-dark-secondary-text-focus focus:bg-button-dark-secondary-bg-focus focus:border-button-dark-secondary-border-focus focus:ring-button-dark-secondary-border-focus active:text-button-dark-secondary-text-active active:bg-button-dark-secondary-bg-active active:border-button-dark-secondary-border-active active:ring-button-dark-secondary-border-active disabled:text-button-dark-secondary-text-disabled disabled:bg-button-dark-secondary-bg-disabled disabled:border-button-dark-secondary-border-disabled disabled:ring-button-dark-secondary-border-disabled" data-component-name="go-to-your-dashboard-button" data-mode="dark" target="">Ir al panel de control</a></section></div><section class="grid gap-y-2xl grid-cols-full text-section-light-text py-0 pt-12 pb-4 [&>.container]:px-6 md:[&>.container]:px-0 bg-warm-grey [&_p.text-body-sm]:opacity-60" data-section-name="testimonials-section" data-component-name="testimonials-section" data-viewable-component="true" data-mode="light" id="testimonials"><div class="container rounded-2xl p-10 md:py-12 lg:py-15"><div class="grid gap-10 md:grid-cols-2 md:gap-4 lg:gap-6"><div class="flex flex-col sm:flex-row gap-4 lg:gap-6"><div class="w-16 h-16 md:w-20 md:h-20 rounded-full overflow-hidden shrink-0"><picture data-component-name="image"><img alt="Foto de Ruby Friel, fundadora de un negocio llamado Still Life Story." class="object-cover" height="161" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/40570d7e867526bfcf9df40af36789aa.png?width=160&height=161" width="160"/></picture></div><div class="sm:pr-6"><h3 class="richtext text-body-lg mb-5 inline-block before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote]"> Gracias al uso de los informes y estadísticas de Shopify para identificar los productos más vendidos y las tendencias de ventas, pudimos aumentar nuestros ingresos de Navidad en un 50% respecto al año anterior. </h3><div><p class="richtext text-body-sm">Ruby Friel, Fundadora, <a data-component-name="testimonial-still-life-link" data-mode="light" class="group font-bold focus:outline-state-focus outline-2 outline-offset-2 transition-colors duration-150 ease-in-out text-link-light focus:text-link-light-focus hover:text-link-light-hover active:text-link-light-active disabled:text-link-light-disabled text-body-sm" style="widows:2" aria-label="Still Life Story (Se abre en una ventana nueva)" href="/blog/using-analytics-to-grow-your-business" target="_blank"><span class="inline underline hover:no-underline">Still Life Story</span></a></p></div></div></div><div class="flex flex-col sm:flex-row gap-4 lg:gap-6"><div class="w-16 h-16 md:w-20 md:h-20 rounded-full overflow-hidden shrink-0"><picture data-component-name="image"><img alt="Foto de Shelby Adams, responsable de Operaciones de un negocio llamado Cleverhood." class="object-cover" height="161" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/f9e46941653a1b883927e508f6b1c1ff.png?width=160&height=161" width="160"/></picture></div><div class="sm:pr-6"><h3 class="richtext text-body-lg mb-5 inline-block before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote]"> Crear paneles de control personalizados nos permite enfocarnos en el rendimiento de nuestros productos principales sin exportar ni limpiar los datos. Nos da la oportunidad de mantener la agilidad y reacción. </h3><div><p class="richtext text-body-sm">Shelby Adams, Gerenta de operaciones, <a data-component-name="testimonial-cleverhood-link" data-mode="light" class="group font-bold focus:outline-state-focus outline-2 outline-offset-2 transition-colors duration-150 ease-in-out text-link-light focus:text-link-light-focus hover:text-link-light-hover active:text-link-light-active disabled:text-link-light-disabled text-body-sm" style="widows:2" aria-label="Fuente externa: Cleverhood (Se abre en una ventana nueva)" href="https://cleverhood.com/" target="_blank"><span class="inline underline hover:no-underline">Cleverhood</span></a></p></div></div></div></div></div></section><div class=""><section class="grid gap-y-2xl grid-cols-full pb-2xl bg-section-light-bg text-section-light-text pt-2xl relative" data-section-name="benchmarks-section" data-component-name="benchmarks-section" data-viewable-component="true" data-mode="light" id="benchmarks"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-xl" data-component-name="side-by-side"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-6 col-start-1 flex flex-col gap-y-xl"><picture data-component-name="image"><img alt="Una prenda de ropa y dos gráficos: uno lineal con las ventas atribuidas al marketing y otro con los principales canales de marketing, como Google, TikTok, etc." class="mx-auto rounded-lg" height="618" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/ee23057c0eca36c98a92d335d5a9131d.png?width=824&height=618" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/ee23057c0eca36c98a92d335d5a9131d.png 2x" width="824"/></picture></div><div class="col-span-4 xs:col-span-4 md:col-span-5 xs:col-start-1 sm:col-start-1 md:col-start-8 flex flex-col gap-y-xl sm:col-span-6 place-content-center"><div data-component-name="card" class="rounded-2xl ring-0 ring-black/20 border-black p-0" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Medición de marketing</h2><p class="richtext text-body-base opacity-body pt-2">Ten una vista centralizada e imparcial de tus inversiones de marketing con informes de atribución, costo de adquisición de cliente y rentabilidad del gasto en anuncios en canales como correo electrónico, redes sociales y anuncios.</p></div></div></div></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-xl" data-component-name="side-by-side"><div class="col-span-4 xs:col-span-4 md:col-span-5 col-start-1 flex flex-col gap-y-xl sm:col-span-6 place-content-center"><div data-component-name="card" class="rounded-2xl ring-0 ring-black/20 border-black p-0" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group" subheadHtmlEN="Aprovecha la <a href="/es/blog/benchmarks" href="https://www.shopify.com/blog/benchmarks" data-component-name="benchmarks-link">información útil de plataforma agregada</a> de Shopify para comprender y comparar el rendimiento de tu negocio con otros similares de Shopify." subheadHtmlIntl="Aprovecha la <a href="https://help.shopify.com/es/manual/reports-and-analytics/shopify-reports/report-types/using-reports/benchmarks_in_reports" href="https://www.shopify.com/blog/benchmarks" data-component-name="benchmarks-link">información útil de plataforma agregada</a> de Shopify para comprender y comparar el rendimiento de tu negocio con otros similares de Shopify."><h2 class="richtext text-t3 text-balance">Compara tu tienda con otras similares de Shopify</h2><p class="richtext text-body-base opacity-body pt-2">Aprovecha la <a href="https://help.shopify.com/es/manual/reports-and-analytics/shopify-reports/report-types/using-reports/benchmarks_in_reports" href="https://www.shopify.com/blog/benchmarks" data-component-name="benchmarks-link">información útil de plataforma agregada</a> de Shopify para comprender y comparar el rendimiento de tu negocio con otros similares de Shopify.</p></div></div></div></div><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-6 xs:col-start-1 sm:col-start-1 md:col-start-7 flex flex-col gap-y-xl order-first md:order-last"><picture data-component-name="image"><img alt="Unos shorts y una camisa frente a un gráfico lineal de ventas netas, con una ventana emergente con datos específicos de la fecha sobre el promedio, el punto de referencia y la mediana de la tienda." class="mx-auto rounded-lg" height="618" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/441f7bd6c7dbe2e473da40e1c3133499.png?width=824&height=618" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/441f7bd6c7dbe2e473da40e1c3133499.png 2x" width="824"/></picture></div></div></section></div><div class=""><section class="grid gap-y-2xl grid-cols-full pb-2xl bg-section-light-bg text-section-light-text pt-2xl relative" data-section-name="live-view-section" data-component-name="live-view-section" data-viewable-component="true" data-mode="light" id="live-view"><div class="container relative flex flex-col rounded-2xl overflow-hidden bg-fullwidthcard-dark-bg text-fullwidthcard-dark-text sm:flex-row [&_picture]:w-full" data-mode="dark" data-component-name="full-width-card"><div class="flex basis-1/2"><picture data-component-name="image"><img alt="Un globo terráqueo, con líneas arqueadas que parten de un punto del mapa en el noreste de América del Norte hasta puntos invisibles en el lado opuesto; sobre él se superponen gráficos de seguimiento de los visitantes en este momento, las ventas totales y las principales transacciones." class="w-full h-full grow object-cover" height="586" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/1ace0a64b3ac85b7a2dda1eefb364849.png?width=710&height=586" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/1ace0a64b3ac85b7a2dda1eefb364849.png 2x" width="710"/></picture></div><div class="grid basis-1/2 sm:place-content-center gap-y-md p-8 md:p-10 lg:p-16"><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white p-0" data-mode="dark"><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="text-base tracking-ff-tight font-bold uppercase leading-none pb-xs text-eyebrow-dark-text" data-component-name="kicker">Vista en tiempo real</h2><p class="richtext text-t3 text-balance">Mira cómo se hacen las ventas</p><p class="richtext text-body-base opacity-body pt-2">Sigue las liquidaciones inmediatas, las ventas de Black Friday y Cyber Monday (BFCM) y las promociones en tiempo real con métricas dinámicas, datos geográficos y visualizaciones enriquecidas.</p></div><div class="mt-md leading-[0]"><a href="https://admin.shopify.com/dashboards/live?ui_locales=es" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-secondary-text bg-button-dark-secondary-bg border-button-dark-secondary-border ring-current hover:text-button-dark-secondary-text-hover hover:bg-button-dark-secondary-bg-hover hover:border-button-dark-secondary-border-hover hover:ring-button-dark-secondary-border-hover focus:text-button-dark-secondary-text-focus focus:bg-button-dark-secondary-bg-focus focus:border-button-dark-secondary-border-focus focus:ring-button-dark-secondary-border-focus active:text-button-dark-secondary-text-active active:bg-button-dark-secondary-bg-active active:border-button-dark-secondary-border-active active:ring-button-dark-secondary-border-active disabled:text-button-dark-secondary-text-disabled disabled:bg-button-dark-secondary-bg-disabled disabled:border-button-dark-secondary-border-disabled disabled:ring-button-dark-secondary-border-disabled" data-component-name="view-live-metrics-button" data-mode="dark" target="">Ve métricas en tiempo real</a></div></div></div></div></div></section></div><section class="grid gap-y-2xl grid-cols-full pb-4xl bg-section-light-bg text-section-light-text pt-2xl" data-section-name="built-to-scale-section" data-component-name="side-by-side-list" data-viewable-component="true" data-mode="light" id="built-to-scale"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl" data-component-name="section-header"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-10 lg:col-span-8 xl:col-span-8 col-start-1"><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="richtext text-t2 text-balance"> Medición que escala con tu negocio </h2></div></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-xl" data-component-name="side-by-side"><div class="col-span-4 xs:col-span-4 md:col-span-6 col-start-1 flex flex-col gap-y-xl sm:col-span-6 place-content-center"><div class="grid gap-y-xl mt-4 md:mt-0" mode="light"><div data-component-name="card" class="rounded-2xl ring-0 ring-black/20 border-black p-0 flex flex-col sm:flex-row gap-x-lg gap-y-4 sm:gap-y-0" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h3 class="richtext text-t5 text-balance">Conecta con tus datos</h3><p class="richtext text-body-base opacity-body pt-2">Accede a tus datos donde los necesites<a href="https://shopify.dev/docs/api/admin-graphql" data-component-name="ease-integration-link" target="_blank" rel="noopener noreferrer">mediante nuestra API</a> o conéctate a las integraciones de informes y estadísticas disponibles en nuestra <a href="https://apps.shopify.com/categories/store-management-analytics" data-component-name="app-store-link" target="_blank" rel="noopener noreferrer">tienda de aplicaciones</a>.</p></div></div></div><div data-component-name="card" class="rounded-2xl ring-0 ring-black/20 border-black p-0 flex flex-col sm:flex-row gap-x-lg gap-y-4 sm:gap-y-0" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h3 class="richtext text-t5 text-balance">Redacta consultas personalizadas</h3><p class="richtext text-body-base opacity-body pt-2">Consulta, explora y analiza tus datos dentro de un informe con <a href="https://shopify.dev/docs/api/shopifyql" data-component-name="write-custom-queries-link" target="_blank" rel="noopener noreferrer">ShopifyQL</a>, nuestro lenguaje de consulta diseñado para el comercio.</p></div></div></div><div data-component-name="card" class="rounded-2xl ring-0 ring-black/20 border-black p-0 flex flex-col sm:flex-row gap-x-lg gap-y-4 sm:gap-y-0" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h3 class="richtext text-t5 text-balance">Accede a más aplicaciones</h3><p class="richtext text-body-base opacity-body pt-2">Aprovecha el <a href="https://apps.shopify.com/categories/store-management-analytics" data-component-name="access-more-apps-link">ecosistema de aplicaciones y Partners</a>de Shopify para satisfacer todas tus necesidades de datos suplementarios y medición.</p></div></div></div></div></div><div class="col-span-4 xs:col-span-4 sm:col-span-6 md:col-span-5 xs:col-start-1 sm:col-start-1 md:col-start-8 flex flex-col gap-y-xl order-first md:order-last"><picture data-component-name="image"><img alt="Collage de pendientes dorados, los logos de Google y Meta, y una ventana emergente en una computadora con datos sin procesar para conectar la API." class="mx-auto rounded-lg" height="461" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/5a535dbb7bcb0a270f73bde6cd6b6816.png?width=614&height=461" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/5a535dbb7bcb0a270f73bde6cd6b6816.png 2x" width="614"/></picture></div></div></section><section class="grid gap-y-2xl grid-cols-full bg-section-light-bg text-section-light-text bg-core-creative-conversion [&_p]:text-white/70 [&_p]:!opacity-100 py-2xl [&_span]:bg-transparent" data-section-name="bottom-conversion" data-component-name="bottom-conversion" data-viewable-component="true" data-mode="light" id="bottom-conversion"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl" data-component-name="conversion"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-10 lg:col-span-8 xl:col-span-8 xs:col-start-1 sm:col-start-1 md:col-start-2 lg:col-start-3 xl:col-start-3"><div class="text-center text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t2 text-balance">Comienza hoy a medir con Shopify</h2><p class="richtext text-body-lg opacity-body pt-sm">Prueba Shopify gratis y descubre todas las herramientas y los servicios que necesitas para comenzar, gestionar y hacer crecer tu negocio.</p></div><div data-component-name="button-group" class="mt-md" data-mode="dark"><div class="flex gap-y-sm flex-wrap gap-x-sm justify-center"><a href="https://accounts.shopify.com/store-create?locale=es&language=es&signup_page=https%3A%2F%2Fwww.shopify.com%2Fes%2Fanalytics&signup_types%5B%5D=paid_trial_experience" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-primary-text bg-button-dark-primary-bg border-button-dark-primary-border ring-button-dark-primary-border hover:text-button-dark-primary-text-hover hover:bg-button-dark-primary-bg-hover hover:border-button-dark-primary-border-hover hover:ring-button-dark-primary-border-hover focus:text-button-dark-primary-text-focus focus:bg-button-dark-primary-bg-focus focus:border-button-dark-primary-border-focus focus:ring-button-dark-primary-border-focus active:text-button-dark-primary-text-active active:bg-button-dark-primary-bg-active active:border-button-dark-primary-border-active active:ring-button-dark-primary-border-active disabled:text-button-dark-primary-text-disabled disabled:bg-button-dark-primary-bg-disabled disabled:border-button-dark-primary-border-disabled disabled:ring-button-dark-primary-border-disabled" data-component-name="start-free-trial-bottom-button" data-mode="dark" target="">Comenzar prueba gratis</a></div></div></div></div></section></main><footer class="relative flex flex-col font-sans bg-black text-white" data-component-name="footer" data-viewable-component="true"><section class="container flex flex-col gap-16 py-16 my-0 sm:justify-start sm:pb-16 md:flex-row md:flex-nowrap md:justify-between md:pb-20 md:py-20 md:gap-20 xl:w-full bg-black text-white" data-section-name="footer" data-section-index="1" data-component-name="footer" data-viewable-component="true"><div class="min-w-[100px]"><svg fill="none" role="img" viewBox="0 0 56 64" class="h-[44px]" height="64" data-component-name="shopify-logo"><title>Logo de Shopify</title><g clip-path="url(#clip0_198_267)"><path d="M37.7102 7.42882C37.7102 7.42882 37.0044 7.6296 35.8448 7.98098C35.6432 7.32843 35.3407 6.57549 34.9374 5.77235C33.6266 3.26255 31.6604 1.90725 29.3414 1.90725C29.1901 1.90725 29.0389 1.90725 28.8372 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27.5398 33.7479 28.0348 41.3221C28.3948 47.2829 24.8848 51.3613 19.7548 51.6751C13.6348 51.9888 10.2598 48.4034 10.2598 48.4034L11.5648 42.8907C11.5648 42.8907 14.9848 45.4454 17.6848 45.2661C19.4398 45.1765 20.1148 43.6975 20.0248 42.7115C19.7548 38.4986 12.8248 38.7675 12.3748 31.8207C12.0148 25.9944 15.8398 20.1232 24.2998 19.5854C27.5848 19.3613 29.2498 20.2129 29.2498 20.2129Z" fill="black"></path></g><defs><clipPath id="clip0_198_267"><rect width="225" height="64" fill="white"></rect></clipPath></defs></svg></div><div class="md:block md:justify-end"><div class="flex flex-col flex-wrap gap-12 gap-x-4 md:gap-20 md:gap-x-16 sm:grid sm:max-h-fit sm:grid-cols-3 lg:grid-cols-4 max-h-[92rem] sm:max-h-[75rem]"><div class="w-[calc(50%_-_1rem)] sm:w-fit" data-component-name="shopify"><h2 class="text-base font-bold text-white">Shopify</h2><ul class="mt-4 md:mt-6"><li><a class="mt-2 block py-3 text-base font-semi-medium hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/es/acerca-de-nosotros" aria-label="Acerca de nosotros" data-component-name="acerca-de-nosotros">Acerca de nosotros</a></li><li><a class="mt-2 block py-3 text-base font-semi-medium hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/careers" aria-label="Empleos" data-component-name="empleos">Empleos</a></li><li><a class="mt-2 block py-3 text-base font-semi-medium hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://shopifyinvestors.com/home/default.aspx" aria-label="Fuente externa: Inversionistas" data-component-name="inversionistas">Inversionistas</a></li><li><a class="mt-2 block py-3 text-base font-semi-medium hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://www.shopify.com/news" aria-label="Fuente externa: Prensa y medios" data-component-name="prensa-y-medios">Prensa y medios</a></li><li><a class="mt-2 block py-3 text-base font-semi-medium hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/es/partners" 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de control de informes y estadísticas de Shopify\",\"metaDescription\",\"Descubre todas las funciones de informes y estadísticas en tiempo real integradas y gratis de Shopify que te ayudarán a gestionar y expandir tu negocio\",\"hero\",{\"_2225\":2226,\"_2244\":2245},\"images\",[2227,2230,2232,2234,2236,2238,2240,2242],{\"_2228\":2229},\"alt\",\"Un gráfico con datos de rendimiento de ventas que dice \\\"Sesiones por dispositivo\\\".\",{\"_2228\":2231},\"Un gráfico con datos de rendimiento de ventas que dice \\\"Clientes a lo largo del tiempo\\\".\",{\"_2228\":2233},\"Un gráfico con datos de rendimiento de ventas que dice \\\"Ventas totales\\\".\",{\"_2228\":2235},\"Un gráfico con datos de rendimiento de ventas que dice \\\"Ventas brutas por país\\\".\",{\"_2228\":2237},\"Un gráfico con datos de rendimiento de ventas que dice \\\"Sesiones por nombre de producto\\\".\",{\"_2228\":2239},\"Un gráfico con datos de rendimiento de ventas que dice \\\"Ventas brutas por 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Comienza con una \u003ca href=\\\"{{deeplinkFreeTrial}}\\\" data-component-name=\\\"{{deeplinkFreeTrialName}}\\\"\u003eprueba gratis de {{trialLength}} días\u003c/a\u003e.\",\"realTimeAnalytics\",{\"_2262\":2263,\"_2265\":2266},\"sectionHeader\",{\"_2249\":2264},\"Informes rápidos, flexibles y relevantes\",\"sideBySides\",[2267,2280,2289],{\"_2268\":2269,\"_2246\":2273,\"_2276\":2277},\"SideBySideVideoProps\",{\"_92\":2270},{\"_2271\":2272},\"videoAltDescription\",\"Un cursor se desplaza por un menú desplegable de informes y selecciona uno que dice \\\"Análisis de cohortes de clientes\\\" y, luego, ese informe aparecer en pantalla.\",{\"_2249\":2274,\"_2251\":2275},\"Informes prediseñados para el comercio\",\"Accede a \u003ca href=\\\"{{help, url(path: '/manual/reports-and-analytics/shopify-reports/report-types/default-reports')}}\\\" data-component-name=\\\"reports-link\\\"\u003einformes diseñados por Shopify\u003c/a\u003e y creados para brindar información útil de comercio. Comprende de inmediato el rendimiento de tu tienda sin trabajo adicional para que puedas responder más rápido y optimizar.\",\"cta\",{\"_2278\":2279},\"children\",\"Ver los informes\",{\"_2268\":2281,\"_2246\":2284,\"_2276\":2287},{\"_92\":2282},{\"_2271\":2283},\"Un cursor hace clic en un botón que dice \\\"Nueva exploración\\\", después en un botón que dice \\\"Métricas\\\", después en \\\"Ventas netas\\\" y, por último, selecciona \\\"Región\\\" en un menú desplegable de \\\"Dimensiones\\\"; en la pantalla aparece un gráfico que visualiza esa exploración.\",{\"_2249\":2285,\"_2251\":2286},\"Exploración de datos más profunda\",\"Modifica los informes prediseñados o crea los tuyos desde cero a fin de responder preguntas especificas para tu negocio. Agrega métricas y dimensiones adicionales para profundizar en tus informes y centrarte justo en los datos que estás buscando.\",{\"_2278\":2288},\"Comienza a explorar\",{\"_2268\":2290,\"_2246\":2293,\"_2276\":2296},{\"_92\":2291},{\"_2271\":2292},\"Un cursor hace clic y arrastra para cambiar el tamaño y agregar gráficos en una pantalla.\",{\"_2249\":2294,\"_2251\":2295},\"Supervisión en tiempo real\",\"No te pierdas ningún cambio en el rendimiento de tu tienda gracias a las actualizaciones en tiempo real en el panel de control y todos los informes. Arrastra, suelta y adapta tu panel de control para ver rápidamente tus métricas más importantes y tomar decisiones oportunas que respondan a los cambios que haya en tus datos.\",{\"_2278\":2297},\"Ver tu panel de control\",\"essentialMetrics\",{\"_2262\":2300,\"_2302\":2303,\"_2276\":2323},{\"_2249\":2301},\"Revisa todos tus informes y estadísticas esenciales en un mismo lugar\",\"cards\",[2304,2311,2317],{\"_2246\":2305,\"_2308\":2309},{\"_2249\":2306,\"_2251\":2307},\"Ventas\",\"Mira cuánto dinero gana tu tienda en los canales.\",\"image\",{\"_2228\":2310},\"Collage con una pieza de joyería y un gráfico de barras con ventas brutas por país, superpuesto por un gráfico lineal de ventas totales por mes.\",{\"_2246\":2312,\"_2308\":2315},{\"_2249\":2313,\"_2251\":2314},\"Tasa de conversión\",\"Conoce qué hace falta para que los visitantes del sitio se conviertan en clientes.\",{\"_2228\":2316},\"Collage con un gráfico de la tasa de conversión de una tienda online, superpuesto con una pieza de joyería y un mensaje emergente de pedido que dice \\\"¡Gracias!\\\"\",{\"_2246\":2318,\"_2308\":2321},{\"_2249\":2319,\"_2251\":2320},\"Sesiones\",\"Ve cuánto tráfico obtiene tu tienda y de dónde vienen los visitantes.\",{\"_2228\":2322},\"Collage con un gráfico circular de sesiones por dispositivo superpuesto a un gráfico de barras de sesiones por país, con imágenes pequeñas de las banderas de Canadá, Reino Unido y Estados Unidos.\",{\"_2278\":2324},\"Ir al panel de control\",\"testimonialDuo\",{\"_2327\":2328},\"testimonials\",[2329,2339],{\"_2330\":2331,\"_2332\":2333,\"_2334\":2335,\"_986\":2336,\"_2308\":2337},\"quoteHtml\",\"Gracias al uso de los informes y estadísticas de Shopify para identificar los productos más vendidos y las tendencias de ventas, pudimos aumentar nuestros ingresos de Navidad en un 50% respecto al año anterior.\",\"author\",\"Ruby Friel\",\"authorTitle\",\"Fundadora\",\"Still Life Story\",{\"_2228\":2338},\"Foto de Ruby Friel, fundadora de un negocio llamado Still Life Story.\",{\"_2330\":2340,\"_2332\":2341,\"_2334\":2342,\"_986\":2343,\"_2308\":2344},\"Crear paneles de control personalizados nos permite enfocarnos en el rendimiento de nuestros productos principales sin exportar ni limpiar los datos. 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Shopify\",\"subheadHtmlEN\",\"Aprovecha la \u003ca href=\\\"{{site, url(path: '/blog/benchmarks)}}\\\" href=\\\"https://www.shopify.com/blog/benchmarks\\\" data-component-name=\\\"benchmarks-link\\\"\u003einformación útil de plataforma agregada\u003c/a\u003e de Shopify para comprender y comparar el rendimiento de tu negocio con otros similares de Shopify.\",\"subheadHtmlIntl\",\"Aprovecha la \u003ca href=\\\"{{help, url(path: '/manual/reports-and-analytics/shopify-reports/report-types/using-reports/benchmarks_in_reports)}}\\\" href=\\\"https://www.shopify.com/blog/benchmarks\\\" data-component-name=\\\"benchmarks-link\\\"\u003einformación útil de plataforma agregada\u003c/a\u003e de Shopify para comprender y comparar el rendimiento de tu negocio con otros similares de Shopify.\",{\"_2308\":2368},{\"_2228\":2369},\"Unos shorts y una camisa frente a un gráfico lineal de ventas netas, con una ventana emergente con datos específicos de la fecha sobre el promedio, el punto de referencia y la mediana de la tienda.\",\"liveView\",{\"_2308\":2372,\"_2350\":2374},{\"_2228\":2373},\"Un globo terráqueo, con líneas arqueadas que parten de un punto del mapa en el noreste de América del Norte hasta puntos invisibles en el lado opuesto; sobre él se superponen gráficos de seguimiento de los visitantes en este momento, las ventas totales y las principales transacciones.\",{\"_2246\":2375,\"_2379\":2380},{\"_2248\":2376,\"_2249\":2377,\"_2251\":2378},\"Vista en tiempo real\",\"Mira cómo se hacen las ventas\",\"Sigue las liquidaciones inmediatas, las ventas de Black Friday y Cyber Monday (BFCM) y las promociones en tiempo real con métricas dinámicas, datos geográficos y visualizaciones enriquecidas.\",\"button\",{\"_2278\":2381},\"Ve métricas en tiempo real\",\"builtToScale\",{\"_2262\":2384,\"_2386\":2387,\"_2355\":2400},{\"_2249\":2385},\" Medición que escala con tu negocio \",\"sideBySideItems\",[2388,2392,2396],{\"_2246\":2389},{\"_2249\":2390,\"_2251\":2391},\"Conecta con tus datos\",\"Accede a tus datos donde los necesites\u003ca href=\\\"https://shopify.dev/docs/api/admin-graphql\\\" data-component-name=\\\"ease-integration-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003emediante nuestra API\u003c/a\u003e o conéctate a las integraciones de informes y estadísticas disponibles en nuestra \u003ca href=\\\"https://apps.shopify.com/categories/store-management-analytics\\\" data-component-name=\\\"app-store-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003etienda de aplicaciones\u003c/a\u003e.\",{\"_2246\":2393},{\"_2249\":2394,\"_2251\":2395},\"Redacta consultas personalizadas\",\"Consulta, explora y analiza tus datos dentro de un informe con \u003ca href=\\\"https://shopify.dev/docs/api/shopifyql\\\" data-component-name=\\\"write-custom-queries-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eShopifyQL\u003c/a\u003e, nuestro lenguaje de consulta diseñado para el comercio.\",{\"_2246\":2397},{\"_2249\":2398,\"_2251\":2399},\"Accede a más aplicaciones\",\"Aprovecha el \u003ca href=\\\"https://apps.shopify.com/categories/store-management-analytics\\\" data-component-name=\\\"access-more-apps-link\\\"\u003eecosistema de aplicaciones y Partners\u003c/a\u003ede Shopify para satisfacer todas tus necesidades de datos suplementarios y medición.\",{\"_2308\":2401},{\"_2228\":2402},\"Collage de pendientes dorados, los logos de Google y Meta, y una ventana emergente en una computadora con datos sin procesar para conectar la API.\",\"conversion\",{\"_2249\":2405,\"_2251\":2406,\"_2255\":2407},\"Comienza hoy a medir con Shopify\",\"Prueba Shopify gratis y descubre todas las herramientas y\u2028los servicios que necesitas para comenzar, gestionar y hacer crecer tu negocio.\",[2408],{\"_377\":649},\"pages/analytics/settings\",{},{\"_9\":2412,\"_2215\":2413,\"_2409\":2414},{},{},{},{\"_9\":2416,\"_2409\":2459,\"_2215\":2460},{\"_11\":12,\"_13\":2417,\"_100\":2427,\"_117\":2429,\"_129\":2430,\"_205\":2431,\"_238\":2432,\"_252\":2433,\"_259\":2434,\"_270\":2437,\"_322\":1270,\"_324\":1271,\"_326\":283,\"_51\":1272,\"_328\":2439,\"_332\":2440,\"_306\":307,\"_73\":2441,\"_346\":2442,\"_373\":2444,\"_424\":1308,\"_426\":427,\"_428\":429,\"_430\":431,\"_432\":433,\"_434\":435,\"_436\":437,\"_438\":2453,\"_448\":2455,\"_451\":2456,\"_455\":2457,\"_29\":2458},{\"_15\":1122,\"_17\":2418,\"_29\":2419,\"_37\":2420,\"_47\":2421,\"_51\":1138,\"_53\":2422,\"_60\":61,\"_62\":2423,\"_67\":1145,\"_69\":1146,\"_71\":1147,\"_73\":2424,\"_77\":1151,\"_79\":1152,\"_81\":2425,\"_91\":92,\"_92\":2426},{\"_19\":17,\"_21\":21,\"_23\":1124,\"_25\":1125,\"_27\":1126},{\"_31\":1128,\"_33\":1129,\"_35\":1130},{\"_39\":1132,\"_41\":1133,\"_43\":1134,\"_45\":1135},{\"_49\":1137},{\"_55\":1140,\"_35\":1141,\"_58\":59},{\"_15\":1143,\"_65\":1144},{\"_69\":1149,\"_67\":1150},{\"_83\":1154,\"_85\":1155,\"_67\":1156,\"_69\":1157,\"_25\":1158,\"_27\":1159},{\"_25\":1161,\"_27\":1162,\"_96\":1163,\"_98\":1164},{\"_102\":1166,\"_104\":2428},{\"_106\":1168,\"_108\":1169,\"_110\":1170,\"_112\":1171,\"_114\":1172,\"_116\":1171},{\"_119\":1174,\"_121\":1175,\"_123\":1176,\"_125\":1177,\"_127\":1178},{\"_131\":132,\"_133\":1180,\"_135\":1181,\"_137\":1182,\"_139\":140,\"_141\":142,\"_143\":1183,\"_145\":1184,\"_147\":1185,\"_7\":1186,\"_150\":1187,\"_152\":1188,\"_154\":1189,\"_156\":1190,\"_158\":1191,\"_160\":161,\"_162\":1192,\"_164\":165,\"_166\":1193,\"_168\":1194,\"_170\":1195,\"_172\":1196,\"_174\":1197,\"_176\":177,\"_178\":1198,\"_180\":1199,\"_182\":1200,\"_184\":1201,\"_186\":1202,\"_188\":189,\"_190\":1203,\"_192\":1204,\"_194\":1205,\"_196\":1206,\"_198\":1207,\"_200\":1185,\"_201\":202,\"_203\":1208},{\"_207\":1210,\"_209\":1211,\"_150\":1212,\"_147\":1213,\"_7\":1214,\"_152\":1215,\"_154\":1216,\"_166\":1217,\"_217\":1218,\"_219\":1219,\"_221\":1220,\"_178\":1221,\"_186\":1222,\"_188\":1223,\"_226\":1224,\"_228\":1225,\"_194\":1226,\"_196\":1227,\"_232\":1228,\"_234\":1229,\"_236\":1230},{\"_240\":1232,\"_242\":243,\"_244\":1233,\"_246\":247,\"_248\":1234,\"_250\":1235},{\"_240\":1237,\"_242\":255,\"_244\":1238,\"_246\":257,\"_248\":1234,\"_250\":1239},{\"_261\":2435},{\"_263\":2436},{\"_58\":1243,\"_266\":1244,\"_268\":1245},{\"_272\":1247,\"_274\":1248,\"_276\":1249,\"_278\":1250,\"_280\":281,\"_282\":283,\"_284\":1251,\"_286\":1252,\"_288\":289,\"_290\":1253,\"_291\":1254,\"_1255\":1256,\"_293\":1257,\"_295\":1258,\"_297\":1259,\"_299\":1260,\"_301\":1259,\"_302\":1261,\"_304\":2438,\"_318\":1268,\"_320\":1269},{\"_306\":307,\"_308\":1263,\"_310\":1264,\"_312\":1265,\"_314\":1266,\"_316\":1267},{\"_330\":1274},{\"_37\":1276,\"_335\":1277,\"_337\":1278,\"_339\":1279,\"_341\":1280},{\"_344\":1282},{\"_123\":1254,\"_1284\":1256,\"_348\":1261,\"_349\":1285,\"_58\":1286,\"_266\":1287,\"_353\":1288,\"_355\":1289,\"_357\":1290,\"_359\":1291,\"_361\":2443},{\"_363\":1293,\"_365\":1294,\"_367\":1295,\"_369\":1296,\"_371\":1297},{\"_375\":2445,\"_385\":2446,\"_390\":2447,\"_404\":2448,\"_408\":2449,\"_412\":2450,\"_416\":2451,\"_421\":2452},{\"_377\":378,\"_379\":380,\"_381\":382,\"_383\":384},{\"_377\":387,\"_379\":388,\"_383\":389},{\"_377\":392,\"_379\":393,\"_381\":394,\"_395\":396,\"_397\":398,\"_383\":399,\"_400\":401,\"_402\":403},{\"_377\":406,\"_379\":407},{\"_377\":410,\"_379\":411},{\"_377\":414,\"_379\":415},{\"_377\":418,\"_379\":419,\"_383\":420},{\"_377\":1307,\"_379\":423},{\"_440\":2454,\"_446\":1313,\"_266\":1287,\"_123\":1314},{\"_442\":1311,\"_444\":1312},{\"_377\":1316},{\"_453\":1318},{\"_457\":1320,\"_459\":460,\"_461\":1321,\"_463\":1322,\"_465\":1323,\"_467\":1324,\"_469\":1325,\"_471\":1326,\"_473\":1327,\"_475\":1328,\"_477\":1329,\"_479\":1330,\"_481\":482,\"_483\":1331,\"_485\":1332,\"_487\":1333,\"_489\":1334,\"_491\":1335,\"_493\":1336,\"_495\":1337,\"_497\":1338,\"_499\":1339,\"_501\":1340,\"_503\":1341,\"_505\":506,\"_507\":1342,\"_509\":1343,\"_511\":1344,\"_513\":1345,\"_515\":1346,\"_517\":1347,\"_519\":1348,\"_521\":1349,\"_523\":1350,\"_525\":1351,\"_527\":1352,\"_529\":530,\"_531\":1353,\"_533\":1354,\"_535\":1355,\"_537\":1356,\"_539\":1357,\"_541\":1358,\"_543\":1266,\"_544\":1359,\"_545\":1360,\"_547\":1361,\"_549\":1362,\"_551\":1363,\"_553\":1364,\"_555\":1365,\"_557\":1366,\"_559\":1367,\"_560\":1368,\"_562\":1369,\"_564\":1370,\"_566\":1371,\"_568\":1372,\"_570\":1373,\"_572\":1374,\"_574\":575,\"_576\":1375,\"_578\":1376,\"_580\":1377,\"_582\":1378,\"_584\":1379,\"_586\":1380,\"_588\":1381,\"_590\":1382,\"_592\":1383,\"_594\":1268,\"_596\":1384,\"_598\":599,\"_600\":1385,\"_602\":1386,\"_604\":1387,\"_606\":1388,\"_608\":1389,\"_375\":610,\"_611\":1390,\"_613\":1391,\"_615\":1392,\"_617\":1393,\"_619\":1394,\"_621\":622,\"_623\":1395,\"_625\":626,\"_627\":13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Analytics and Reporting Dashboards\",\"Discover all of Shopify’s free, built-in analytics, and real-time reporting features to help you run and scale your business\",{\"_2225\":2465,\"_2244\":2482},[2466,2468,2470,2472,2474,2476,2478,2480],{\"_2228\":2467},\"A chart with sales performance data that reads 'Sessions by device'.\",{\"_2228\":2469},\"A chart with sales performance data that reads 'Customers over time'.\",{\"_2228\":2471},\"A chart with sales performance data that reads 'Total sales'.\",{\"_2228\":2473},\"A chart with sales performance data that reads 'Gross sales by country'.\",{\"_2228\":2475},\"A chart with sales performance data that reads 'Sales by product name'.\",{\"_2228\":2477},\"A chart with sales performance data that reads 'Gross sales by device'.\",{\"_2228\":2479},\"A chart with sales performance data that reads 'Sessions by country'.\",{\"_2228\":2481},\"A chart with sales performance data that reads 'Sessions over time'.\",{\"_2246\":2483,\"_2253\":2487},{\"_2248\":2484,\"_2249\":2485,\"_2251\":2486},\"Analytics and reporting\",\"Make smart business decisions, quickly\",\"Real-time and reliable data about your store, no set-up required\",{\"_2255\":2488,\"_353\":2491},[2489],{\"_377\":2490},\"View your analytics\",\"Don’t have a Shopify store? Get started with a \u003ca href=\\\"{{deeplinkFreeTrial}}\\\" data-component-name=\\\"{{deeplinkFreeTrialName}}\\\"\u003e{{trialLength}}-day free trial\u003c/a\u003e.\",{\"_2262\":2493,\"_2265\":2495},{\"_2249\":2494},\"Fast, flexible, and relevant reporting\",[2496,2505,2514],{\"_2268\":2497,\"_2246\":2500,\"_2276\":2503},{\"_92\":2498},{\"_2271\":2499},\"A cursor scrolls through a dropdown menu of reports and selects one that reads ‘Customer cohort analysis,’ then that report appears onscreen.\",{\"_2249\":2501,\"_2251\":2502},\"Pre-built reports for commerce\",\"Access \u003ca href=\\\"{{help, url(path: '/manual/reports-and-analytics/shopify-reports/report-types/default-reports')}}\\\" data-component-name=\\\"reports-link\\\"\u003eShopify-built reports\u003c/a\u003e that are designed for commerce insights. Immediately understand your store’s performance with no additional work required, so you can respond faster and make optimizations.\",{\"_2278\":2504},\"See reports\",{\"_2268\":2506,\"_2246\":2509,\"_2276\":2512},{\"_92\":2507},{\"_2271\":2508},\"A cursor clicks a button that says ‘New exploration,’ then a button that says ‘Metrics,’ then ‘Net sales,’ and then selects ‘Region’ from a ‘Dimensions’ drop-down; onscreen, a graph visualizing that exploration appears.\",{\"_2249\":2510,\"_2251\":2511},\"Deeper data exploration\",\"Modify pre-built reports or create your own from scratch to answer questions specific to your business. Layer on additional metrics and dimensions to drill down deeper into your reporting, and hone in on the exact data you’re looking for.\",{\"_2278\":2513},\"Start exploring\",{\"_2268\":2515,\"_2246\":2518,\"_2276\":2521},{\"_92\":2516},{\"_2271\":2517},\"A cursor clicks and drags to resize and add graphs on a screen.\",{\"_2249\":2519,\"_2251\":2520},\"Real-time monitoring\",\"Never miss a change in your store’s performance with real-time data updates in your dashboard and across all reports. Drag, drop, and tailor your dashboard to see your most critical metrics at a glance, and make timely decisions in response to changes in your data.\",{\"_2278\":2522},\"View your dashboard\",{\"_2262\":2524,\"_2302\":2526,\"_2276\":2545},{\"_2249\":2525},\"Check all of your essential analytics in one place\",[2527,2533,2539],{\"_2246\":2528,\"_2308\":2531},{\"_2249\":2529,\"_2251\":2530},\"Sales\",\"Know how much money your store is making across channels.\",{\"_2228\":2532},\"Collage with a piece of jewelry and a bar graph with gross sales by country, overlaid by a total sales line graph by month.\",{\"_2246\":2534,\"_2308\":2537},{\"_2249\":2535,\"_2251\":2536},\"Conversion rate\",\"Understand what it takes for site visitors to become customers.\",{\"_2228\":2538},\"Collage with a graph of online store conversion rate, overlaid with a piece of jewelry and an order pop-up that says “Thank you!”\",{\"_2246\":2540,\"_2308\":2543},{\"_2249\":2541,\"_2251\":2542},\"Sessions\",\"See the site traffic your store is getting, and where your visitors come from.\",{\"_2228\":2544},\"Collage with circle graph of sessions by device overlaid by a sessions by country bar graph, with small images of Canada, U.K., and U.S. flags.\",{\"_2278\":2546},\"Go to your dashboard\",{\"_2327\":2548},[2549,2554],{\"_2330\":2550,\"_2332\":2333,\"_2334\":2551,\"_986\":2336,\"_2308\":2552},\"By using Shopify’s analytics and reporting to identify best sellers and sales trends, we were able to grow our revenue year over year by 50% at Christmas.\",\"Founder\",{\"_2228\":2553},\"Headshot of Ruby Friel, the founder of a business called Still Life Story.\",{\"_2330\":2555,\"_2332\":2341,\"_2334\":2556,\"_986\":2343,\"_2308\":2557},\"Creating custom dashboards lets us focus on our core product performance without needing to export and clean the data. It allows us to stay nimble and reactive.\",\"Operations Manager\",{\"_2228\":2558},\"Headshot of Shelby Adams, the operations manager of a business called Cleverhood.\",{\"_2265\":2560},[2561,2569],{\"_2350\":2562,\"_2355\":2566},{\"_2246\":2563},{\"_2249\":2564,\"_2251\":2565},\"Marketing measurement\",\"Get a centralized and unbiased view of your marketing investments with attribution, customer acquisition cost, and return on ad spend reporting across channels like email, social, and ads.\",{\"_2308\":2567},{\"_2228\":2568},\"Clothing item and two graphs: one line chart showing sales attributed to marketing, and a second with top marketing channels like Google, TikTok, etc.\",{\"_2350\":2570,\"_2355\":2575},{\"_2246\":2571},{\"_2249\":2572,\"_2363\":2573,\"_2365\":2574},\"Benchmark your store based on similar stores across Shopify\",\"Take advantage of Shopify’s \u003ca href=\\\"{{site, url(path: '/blog/benchmarks)}}\\\" href=\\\"https://www.shopify.com/blog/benchmarks\\\" data-component-name=\\\"benchmarks-link\\\"\u003eaggregated platform insights\u003c/a\u003e to understand and compare your business performance to similar businesses on Shopify.\",\"Take advantage of Shopify’s \u003ca href=\\\"{{help, url(path: '/manual/reports-and-analytics/shopify-reports/report-types/using-reports/benchmarks_in_reports)}}\\\" href=\\\"https://www.shopify.com/blog/benchmarks\\\" data-component-name=\\\"benchmarks-link\\\"\u003eaggregated platform insights\u003c/a\u003e to understand and compare your business performance to similar businesses on Shopify.\",{\"_2308\":2576},{\"_2228\":2577},\"Shorts and shirt in front of a net sales line chart, with a pop-up featuring date-specific store average, benchmark, and median data.\",{\"_2308\":2579,\"_2350\":2581},{\"_2228\":2580},\"A globe of the world, with arcing lines leading from a map point on Northeastern North America to unseen points on the opposite side; superimposed are charts tracking visitors right now, total sales, and top transactions.\",{\"_2246\":2582,\"_2379\":2586},{\"_2248\":2583,\"_2249\":2584,\"_2251\":2585},\"Live view\",\"Watch every sale roll in\",\"Follow flash sales, Black Friday Cyber Monday (BFCM), and promotions in real time with dynamic metrics, geographical data, and rich visualizations.\",{\"_2278\":2587},\"View live metrics\",{\"_2262\":2589,\"_2386\":2591,\"_2355\":2604},{\"_2249\":2590},\" Measurement that scales with your business \",[2592,2596,2600],{\"_2246\":2593},{\"_2249\":2594,\"_2251\":2595},\"Connect to your data\",\"Access your data wherever you need it \u003ca href=\\\"https://shopify.dev/docs/api/admin-graphql\\\" data-component-name=\\\"ease-integration-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003ethrough our API\u003c/a\u003e or connect to analytics integrations available in our \u003ca href=\\\"https://apps.shopify.com/categories/store-management-analytics\\\" data-component-name=\\\"app-store-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eapp store\u003c/a\u003e.\",{\"_2246\":2597},{\"_2249\":2598,\"_2251\":2599},\"Write custom queries\",\"Query, explore, and analyze your data within a report using \u003ca href=\\\"https://shopify.dev/docs/api/shopifyql\\\" data-component-name=\\\"write-custom-queries-link\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eShopifyQL\u003c/a\u003e, our query language designed for commerce.\",{\"_2246\":2601},{\"_2249\":2602,\"_2251\":2603},\"Access more apps\",\"Tap into Shopify’s \u003ca href=\\\"https://apps.shopify.com/categories/store-management-analytics\\\" data-component-name=\\\"access-more-apps-link\\\"\u003eecosystem of apps and partners\u003c/a\u003e to meet all your supplemental data and measurement needs.\",{\"_2308\":2605},{\"_2228\":2606},\"Collage of gold earrings, Google and Meta app logos, and a computer pop-up window featuring raw data to connect API.\",{\"_2249\":2608,\"_2251\":2609,\"_2255\":2610},\"Start measuring 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