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Fear not, because targeted advertising and marketing personalization aren’t going anywhere. Learn how to effectively adjust your strategy with our guide.</p> <p class="blog-listing__read-more" href="/resources/guides-and-reports/advanced-guide-zero-first-party-data-strategies-for-retargeting" class="cta-alt">Learn More <i class="fa-solid fa-arrow-right"></i></p> </a> </div> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/programmatic-vs-non-programmatic-advertising"> <h3 class="blog-listing__title">Programmatic vs. Non-Programmatic Advertising: What’s the&nbsp;Difference?</h3> <p class="blog-listing__lede">How do programmatic and non-programmatic advertising compare? In this blog, we’ll discuss the main differences between these marketing methods to help advertisers make an informed decision when choosing how to incorporate them into their marketing mix.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/how-to-turn-holiday-bargain-hunters-into-loyal-customers"> <h3 class="blog-listing__title">How to Turn Holiday Bargain Hunters Into Loyal&nbsp;Customers</h3> <p class="blog-listing__lede">After you’ve engaged with many discount-hunting customers during the holidays, what happens? Don’t let one-off buyers disappear from your radar! Convert them into loyal buyers with these tips.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/strategy-for-the-2024-shortened-holiday-shopping-season"> <h3 class="blog-listing__title">Strategy for the 2024 Shortened Holiday Shopping&nbsp;Season</h3> <p class="blog-listing__lede">Despite a shortened holiday shopping season, there's still opportunity for advertisers to take advantage of projected sales growth. Let’s go into depth on these holiday challenges so you’re prepared to face them with a clear strategy.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/mobile-ad-attribution-how-app-tracking-works"> <h3 class="blog-listing__title">Mobile Ad Attribution: How App Tracking&nbsp;Works</h3> <p class="blog-listing__lede">App tracking is essential for driving growth and ensuring you stay ahead of the curve. Let’s take a closer look at mobile app tracking and how it works.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/how-to-win-sales-location-based-advertising"> <h3 class="blog-listing__title">How to Win Sales With Location-Based&nbsp;Advertising</h3> <p class="blog-listing__lede">You’ve stumbled across this blog and will soon discover a strategy to stop losing potential customers to competitors and encourage more local purchases: location-based advertising.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> <li class="blog-listing__item"> <article class="blog-listing__info"> <a class="blog-listing__link" href="/blog/adroll-2024-customer-love-week"> <h3 class="blog-listing__title">AdRoll's 2024 Customer Love Week: 6 New Improvements to&nbsp;AdRoll</h3> <p class="blog-listing__lede">This is our second biannual Customer Love Week, and each year we wrap the week with product improvements customers have been asking for. 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Not all programmatic ad platforms are equal, which is why we’ve put together this guide with defining features to help you decide.</p> <p class="blog-listing__read-more" class="cta">Read More <i class="fa-solid fa-arrow-right"></i></p> </a> </article> </li> </ul> <div class="blog-pagination"> <ul class="blog-pagination__pages"> <li class="blog-pagination__page disabled"><span>&laquo;</span></li> <li class="blog-pagination__page active"><span>1</span></li> <li class="blog-pagination__page "><a href="https://www.adroll.com/blog?page=2">2</a></li> <li class="blog-pagination__page disabled"><span>...</span></li> <li class="blog-pagination__page "><a href="https://www.adroll.com/blog?page=108">108</a></li> <li class="blog-pagination__page "><a href="https://www.adroll.com/blog?page=109">109</a></li> <li class="blog-pagination__page"><a href="https://www.adroll.com/blog?page=2">&raquo;</a></li> </ul> </div> </div> </div> <section class="bkgd-blush footer-wrapper-stack"> <div class="container 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