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Amazon Leadership Principles
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Amazon Mitarbeiter:innen leben sie jeden Tag, zum Beispiel wenn sie ihre Ideen zu neuen Projekten besprechen, die besten Lösungen für Kundenprobleme suchen oder Vorstellungsgespräche mit Bewerber:innen führen."><meta name="keywords" content="Amazon employees,Amazon job interview,Amazon work culture,Amazon's Leadership Principles,bias for action,customer obsession,earn trust,interviewing at Amazon,ownership,raising the bar"><link rel="canonical" href="https://www.aboutamazon.de/wer-wir-sind/leadership-principles"><meta name="brightspot.contentId" content="0000017d-52a6-d6be-adfd-daaec0150016"><meta property="fb:pages" content="141727802539968"> <meta property="og:title" content="Leadership Principles"> <meta property="og:url" content="https://www.aboutamazon.de/wer-wir-sind/leadership-principles"> <meta property="og:image" content="https://assets.aboutamazon.com/dims4/default/baa6af7/2147483647/strip/true/crop/1600x800+0+400/resize/1200x600!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg"> <meta property="og:image:url" content="https://assets.aboutamazon.com/dims4/default/baa6af7/2147483647/strip/true/crop/1600x800+0+400/resize/1200x600!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg"> <meta property="og:image:secure_url" content="https://assets.aboutamazon.com/dims4/default/baa6af7/2147483647/strip/true/crop/1600x800+0+400/resize/1200x600!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg"> <meta property="og:image:width" content="1200"> <meta property="og:image:height" content="600"> <meta property="og:image:type" content="image/jpeg"> <meta property="og:image:alt" content="Amazon Smile Logo"> <meta property="og:description" content="Wir bei Amazon rufen uns gegenseitig dazu auf, unsere Leadership Principles tagtäglich zu leben. Diese Prinzipien beschreiben, wie wir bei Amazon arbeiten, wie Führungskräfte führen und wie wir die Kund:innen im Mittelpunkt unserer Entscheidungen halten. Unsere einzigartige Kultur – festgehalten in…"> <meta property="og:site_name" content="DE About Amazon"> <meta property="og:type" content="website"> <meta name="twitter:card" content="summary_large_image"/> <meta name="twitter:description" content="Wir bei Amazon rufen uns gegenseitig dazu auf, unsere Leadership Principles tagtäglich zu leben. Diese Prinzipien beschreiben, wie wir bei Amazon arbeiten, wie Führungskräfte führen und wie wir die Kund:innen im Mittelpunkt unserer Entscheidungen halten. Unsere einzigartige Kultur – festgehalten in 16 Leitlinien – hilft uns dabei, unsere Mission unablässig zu verfolgen: nämlich das kundenorientierteste Unternehmen, der beste Arbeitgeber und der sicherste Arbeitsplatz der Welt zu sein."/> <meta name="twitter:image" content="https://assets.aboutamazon.com/dims4/default/baa6af7/2147483647/strip/true/crop/1600x800+0+400/resize/1200x600!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg"/> <meta name="twitter:image:alt" content="Amazon Smile Logo"/> <meta name="twitter:site" content="@amazonnewsde"/> <meta name="twitter:title" content="Leadership Principles"/> <meta property="fb:app_id" content="2194788737494754"> <link rel="alternate" href="https://www.aboutamazon.com/about-us/leadership-principles" hreflang="en-US" /><link rel="alternate" href="https://www.aboutamazon.sg/about-us/leadership-principles" hreflang="en-SG" /><link rel="alternate" href="https://www.aboutamazon.com.au/about-us/leadership-principles" hreflang="en-AU" /><link rel="alternate" href="https://www.aboutamazon.jp/about-us/leadership-principles" hreflang="ja-JP" /><link rel="alternate" href="https://www.aboutamazon.in/about-us/leadership-principles" hreflang="en-IN" /><link rel="alternate" href="https://www.aboutamazon.co.uk/who-we-are/leadership-principles" hreflang="en-GB" /><link rel="alternate" href="https://www.aboutamazon.it/chi-siamo/principi-di-leadership" hreflang="it-IT" /><link rel="alternate" href="https://www.aboutamazon.eu/who-we-are/leadership-principles" hreflang="en" /><link rel="alternate" href="https://www.aboutamazon.fr/qui-sommes-nous/principes-de-leadership" hreflang="fr-FR" /><link rel="alternate" href="https://www.aboutamazon.es/quienes-somos/principios-de-liderazgo" hreflang="es-ES" /><link rel="alternate" href="https://www.aboutamazon.de/wer-wir-sind/leadership-principles" hreflang="de-DE" /><link rel="alternate" href="https://www.aboutamazon.pl/kim-jestesmy/zasady-przywodztwa" hreflang="pl-PL" /><link rel="alternate" href="https://www.aboutamazon.mx/quienes-somos/principios-de-liderazgo" hreflang="es-MX" /><link rel="alternate" href="https://www.aboutamazon.com.br/quem-somos/principios-de-lideranca" hreflang="pt-BR" /><link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png"> <link rel="icon" type="image/png" href="/favicon-32x32.png"> <link rel="icon" type="image/png" href="/favicon-16x16.png"> <meta name="parsely-pub-date" content="2021-11-24T15:53:23Z" /><script type="application/ld+json">{"@context":"http://schema.org","@type":"Article","url":"https://www.aboutamazon.de/wer-wir-sind/leadership-principles","dateModified":"2021-11-24T15:53:23.207Z","datePublished":"2021-11-24T15:53:23.207Z","image":[{"@context":"http://schema.org","@type":"ImageObject","height":1486,"url":"https://assets.aboutamazon.com/dims4/default/54ec62f/2147483647/strip/false/crop/1600x1600+0+0/resize/1486x1486!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg","width":1486},{"@context":"http://schema.org","@type":"ImageObject","height":675,"url":"https://assets.aboutamazon.com/dims4/default/e92f33d/2147483647/strip/false/crop/1600x900+0+350/resize/1200x675!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F8e%2F92%2F8c42d5e64c6aa3620cb131141f9b%2Famazon-orange-smile-squid-ink-back-1x1.jpg","width":1200}],"publisher":{"@type":"Organization","name":"About Amazon Deutschland","logo":{"@type":"ImageObject","url":"https://amazon-blogs-brightspot-lower.s3.amazonaws.com/about/00/92/0260aab44ee8a2faeafde18ee1da/amazon-logo-inverse.svg"},"parentOrganization":{"@type":"Organization","name":"Amazon","url":"https://www.amazon.com"}},"description":"Unsere Leadership Principles sind mehr als motivierende Wandsprüche. 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class="Link" href="https://www.aboutamazon.pl/" target="_blank" data-cms-ai="0" ><span>About Amazon (Polski)</span></a> </li> </ul> </div> </div> </li> <li class="NavigationSubnavItem-items-item LanguageHamburgerMenu-SubnavItem-items-item"> <div class="NavigationSubnavItem LanguageHamburgerMenuInner-SubnavItem"> <a class="LanguagesMenuItem-link LanguageHamburgerMenuInner-SubnavItem-link" data-flag="es" href="https://www.aboutamazon.es/" target="_blank" data-cms-ai="0"><span>Spain</span></a> <div class="LanguageHamburgerMenuInner-SubnavItem-wrapper"> <ul class="NavigationSubnavItem-items LanguageHamburgerMenuInner-SubnavItem-items"> <li class="NavigationSubnavItem-items-item locales LanguageHamburgerMenuInner-SubnavItem-items-item"> <a class="Link" href="https://www.aboutamazon.es/" target="_blank" data-cms-ai="0" ><span>About Amazon (Español)</span></a> </li> </ul> </div> </div> </li> <li class="NavigationSubnavItem-items-item LanguageHamburgerMenu-SubnavItem-items-item"> <div 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Amazon (Español)</span></a> </div> </div> <div class="LanguageMenuList-items-item"><a class="LanguagesMenuItem-link" data-flag="uk" href="http://www.aboutamazon.co.uk/" target="_blank" data-cms-ai="0"><span>United Kingdom</span></a> <div class="LanguagesMenuItem-languages"> <a class="Link" href="http://www.aboutamazon.co.uk/" target="_blank" data-cms-ai="0" ><span>About Amazon (English)</span></a> <a class="Link" href="https://press.aboutamazon.com/uk/" target="_blank" data-cms-ai="0" ><span>Press Center (English)</span></a> </div> </div> </div> </div> </div> <div class="LanguagesMenu-dropdown-items-item"> <div class="LanguageMenuList"> <div class="LanguageMenuList-title"><span>Americas</span></div> <div class="LanguageMenuList-items" data-columns="4"> <div class="LanguageMenuList-items-item"><a class="LanguagesMenuItem-link" data-flag="us" href="https://www.aboutamazon.com/" target="_blank" data-cms-ai="0"><span>United States</span></a> <div class="LanguagesMenuItem-languages"> <a class="Link" href="https://www.aboutamazon.com/" target="_blank" data-cms-ai="0" ><span>About Amazon (English)</span></a> <a class="Link" href="http://press.aboutamazon.com/press-release-archive" target="_blank" data-cms-ai="0" ><span>Press Center (English)</span></a> </div> </div> <div class="LanguageMenuList-items-item"><a class="LanguagesMenuItem-link" data-flag="mx" href="https://www.aboutamazon.mx/" target="_blank" data-cms-ai="0"><span>México</span></a> <div class="LanguagesMenuItem-languages"> <a class="Link" href="https://www.aboutamazon.mx/" target="_blank" data-cms-ai="0" ><span>About Amazon (Español)</span></a> </div> </div> <div class="LanguageMenuList-items-item"><a class="LanguagesMenuItem-link" data-flag="ca" href="http://www.aboutamazon.ca/" target="_blank" data-cms-ai="0"><span>Canada</span></a> <div class="LanguagesMenuItem-languages"> <a class="Link" href="http://www.aboutamazon.ca/" target="_blank" data-cms-ai="0" ><span>About Amazon (English)</span></a> <a class="Link" href="http://www.aboutamazon.ca/fr" target="_blank" data-cms-ai="0" ><span>About Amazon (Français)</span></a> <a class="Link" href="http://press.aboutamazon.com/canada-press-center" target="_blank" data-cms-ai="0" ><span>Press Center (English) </span></a> </div> </div> <div class="LanguageMenuList-items-item"><a class="LanguagesMenuItem-link" data-flag="br" href="https://www.aboutamazon.com.br/" target="_blank" data-cms-ai="0"><span>Brazil</span></a> <div class="LanguagesMenuItem-languages"> <a class="Link" href="https://www.aboutamazon.com.br/" target="_blank" data-cms-ai="0" ><span>About Amazon (Português)</span></a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </ps-header> </div> <div class="mood-bgcolorListNavPage-header-statusBar"></div> </header> <div class="ListNavPage-contentWrapper" data-modulewell > <div class="ListNavPage-topContainer-background"></div> <div class="ListNavPage-topContainer" data-module data-inverse-module-colors="true"> <div class="ListNavPage-breadcrumbs"><a class="Link" href="https://www.aboutamazon.de/wer-wir-sind" data-cms-ai="0" ><span>Wer wir sind</span></a></div> <div class="ListNavPage-topContainer-leadDetails"> <div class="ListNavPage-topContainer-title"> <h1 class="ListNavPage-headline">Leadership Principles</h1> </div> <div class="ListNavPage-topContainer-textDetails"> <div class="ListNavPage-subHeadline">Wir bei Amazon rufen uns gegenseitig dazu auf, unsere Leadership Principles tagtäglich zu leben. Diese Prinzipien beschreiben, wie wir bei Amazon arbeiten, wie Führungskräfte führen und wie wir die Kund:innen im Mittelpunkt unserer Entscheidungen halten. Unsere einzigartige Kultur – festgehalten in 16 Leitlinien – hilft uns dabei, unsere Mission unablässig zu verfolgen: nämlich das kundenorientierteste Unternehmen, der beste Arbeitgeber und der sicherste Arbeitsplatz der Welt zu sein.<br></div> </div> </div> </div> <div class="ListNavPage-aside-select-container"> <select class="ListNavPage-aside-select mobile"> <option value="" disabled selected>ÜBERSICHT</option> <option value="1.0" data-label="100 Prozent kundenorientiert">100 Prozent kundenorientiert</option> <option value="2.0" data-label="Verantwortung übernehmen">Verantwortung übernehmen</option> <option value="3.0" data-label="Erfinden und Vereinfachen ">Erfinden und Vereinfachen </option> <option value="4.0" data-label="Die richtige Entscheidung treffen">Die richtige Entscheidung treffen</option> <option value="5.0" data-label="Neugierig bleiben und nie aufhören, zu lernen">Neugierig bleiben und nie aufhören, zu lernen</option> <option value="6.0" data-label="Die besten Mitarbeiter einstellen und weiterentwickeln">Die besten Mitarbeiter einstellen und weiterentwickeln</option> <option value="7.0" data-label="Immer höchste Maßstäbe anlegen">Immer höchste Maßstäbe anlegen</option> <option value="8.0" data-label="In großen Dimensionen denken">In großen Dimensionen denken</option> <option value="9.0" data-label="Aktiv handeln">Aktiv handeln</option> <option value="10.0" data-label="Gezielter Einsatz von Ressourcen">Gezielter Einsatz von Ressourcen</option> <option value="11.0" data-label="Vertrauen aufbauen und verdienen">Vertrauen aufbauen und verdienen</option> <option value="12.0" data-label="Dingen auf den Grund gehen">Dingen auf den Grund gehen</option> <option value="13.0" data-label="Rückgrat zeigen, eigene Meinungen vertreten und getroffene Entscheidungen mittragen">Rückgrat zeigen, eigene Meinungen vertreten und getroffene Entscheidungen mittragen</option> <option value="14.0" data-label="Ergebnisse liefern">Ergebnisse liefern</option> <option value="15.0" data-label="Der beste Arbeitgeber der Welt werden">Der beste Arbeitgeber der Welt werden</option> <option value="16.0" data-label="Erfolg und Größe kommen mit Verantwortung">Erfolg und Größe kommen mit Verantwortung</option> </select> </div> <div class="ListNavPage-background" data-modulewell> <bsp-listnav-page class="ListNavPage-wrapper" data-module> <main class="ListNavPage-main"> <article class="ListNavPage-mainContent"> <ul class="ListNavPage-items"> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">100 Prozent kundenorientiert</div> </div> <div class="ListNavPageItem-body"><p>Leader fangen bei den Kund:innen an und arbeiten von dort aus rückwärts. Sie arbeiten stetig daran, das Vertrauen unserer Kund:innen zu gewinnen und zu bewahren. Leader behalten Mitbewerber im Blick, aber die Kundschaft bleibt immer im Fokus.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Verantwortung übernehmen</div> </div> <div class="ListNavPageItem-body"><p>Leader sind Eigentümer:innen des Unternehmens. Sie planen auf lange Sicht und opfern langfristige Entscheidungen nicht zugunsten kurzfristiger Ergebnisse. Sie handeln im Interesse des gesamten Unternehmens, nicht nur im Interesse des eigenen Teams. Sie sagen nie: „Das ist nicht meine Aufgabe.“</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Erfinden und Vereinfachen</div> </div> <div class="ListNavPageItem-body"><p>Leader fordern von sich und ihren Teams, innovativ und einfallsreich zu sein und immer wieder Wege zu finden, Dinge zu vereinfachen. Sie kennen ihr Umfeld, suchen überall nach neuen Ideen und lassen sich nicht davon beeinflussen, ob Innovationen innerhalb oder außerhalb ihres Teams entwickelt wurden. Wenn wir etwas Neues in Angriff nehmen, akzeptieren wir, dass wir missverstanden werden könnten.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Die richtige Entscheidung treffen</div> </div> <div class="ListNavPageItem-body"><p>Unsere Leader treffen die richtigen Entscheidungen. Sie haben ein ausgezeichnetes Urteilsvermögen und einen guten Instinkt. Sie suchen unterschiedliche Perspektiven und hören niemals damit auf, ihre Überzeugungen auf den Prüfstand zu stellen.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Neugierig bleiben und nie aufhören, zu lernen</div> </div> <div class="ListNavPageItem-body"><p>Für Leader ist der Lernprozess nie abgeschlossen, denn sie wollen immer noch besser werden. Neuen Möglichkeiten begegnen sie neugierig und aufgeschlossen und erkunden sie.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Die besten Mitarbeiter einstellen und weiterentwickeln</div> </div> <div class="ListNavPageItem-body"><p>Leader setzen die Messlatte mit jeder Einstellung und Beförderung höher. Sie erkennen außergewöhnliches Talent und unterstützen Versetzungen und Entwicklung im Unternehmen. Leader entwickeln Leader und nehmen ihre Coaching-Rolle ernst. Im Sinne unserer Mitarbeiter:innen entwickeln wir Mechanismen zur Karriereförderung wie zum Beispiel Career Choice.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Immer höchste Maßstäbe anlegen</div> </div> <div class="ListNavPageItem-body"><p>Leader setzen unermüdlich hohe Standards – vielen mag dieser Standard sogar unverhältnismäßig hoch erscheinen. Leader legen kontinuierlich die Messlatte höher und motivieren ihre Teams, qualitativ hochwertige Produkte, Services und Prozesse zu entwickeln. Leader achten darauf, dass Fehler keine weiten Kreise ziehen und dass ihre Ursache endgültig behoben wird.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">In großen Dimensionen denken</div> </div> <div class="ListNavPageItem-body"><p>Wer klein denkt, kann keine großen Ziele erreichen. Leader entwickeln und kommunizieren eine mutige Vision und inspirieren zu großen Ergebnissen. Sie denken anders und um die Ecke und suchen überall nach neuen Wegen, um den Kund:innen zu dienen.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Aktiv handeln</div> </div> <div class="ListNavPageItem-body"><p>Schnelles Handeln ist wichtig im Geschäftsleben. Viele Entscheidungen und Handlungen sind widerrufbar und müssen nicht ausgiebig vorab untersucht werden. Wir schätzen kalkulierte Risikobereitschaft.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Gezielter Einsatz von Ressourcen</div> </div> <div class="ListNavPageItem-body"><p>Mit weniger mehr erreichen. Sich einzuschränken kann auch Einfallsreichtum bewirken, finanzielle Unabhängigkeit und Innovation fördern. Es gibt bei uns keinen Applaus für Leader, die nur die Anzahl der Mitarbeiter:innen, das Budget oder die Fixkosten erhöhen.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Vertrauen aufbauen und verdienen</div> </div> <div class="ListNavPageItem-body"><p>Leader sind aufmerksame Zuhörer, treffen aufrichtige Aussagen und behandeln ihre Mitmenschen mit Respekt. Sie üben offen Selbstkritik, selbst wenn sie unangenehm oder peinlich erscheint. Leader wissen, dass sie und ihr Team nicht unfehlbar sind. Sie messen sich und ihre Teams an den Besten.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Dingen auf den Grund gehen</div> </div> <div class="ListNavPageItem-body"><p>Leader arbeiten auf allen Ebenen und verlieren nicht den Blick fürs Detail. Sie überprüfen Entscheidungen und Prozesse regelmäßig und reagieren skeptisch, wenn Erwartungen und Resultate nicht im Einklang stehen. Keine Aufgabe ist ihnen zu unbedeutend.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Rückgrat zeigen, eigene Meinungen vertreten und getroffene Entscheidungen mittragen</div> </div> <div class="ListNavPageItem-body"><p>Leader müssen Entscheidungen, mit denen sie nicht einverstanden sind, auf respektvolle Art in Frage stellen, auch wenn dies unangenehm oder anstrengend ist. Leader haben Überzeugungen und vertreten diese hartnäckig. Sie akzeptieren keine Kompromisse, wenn diese nur zugunsten des Zusammenhalts der Gemeinschaft getroffen werden. Wenn eine Entscheidung gefallen ist, stellen sie sich voll und ganz dahinter.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Ergebnisse liefern</div> </div> <div class="ListNavPageItem-body"><p>Leader richten ihr Augenmerk auf die wichtigsten Einflussfaktoren für ihren Geschäftsbereich und liefern Ergebnisse in der richtigen Qualität und unter Einhaltung aller Fristen ab. Auch wenn sie Rückschläge hinnehmen müssen, stellen sie sich der Herausforderung und geben niemals auf.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Der beste Arbeitgeber der Welt werden</div> </div> <div class="ListNavPageItem-body"><p>Leader schaffen ein sicheres, produktives, effizientes, inklusives und gerechtes Arbeitsumfeld. Jeden Tag. Sie führen mit Empathie, haben Freude an der Arbeit und machen es anderen leicht, auch mit Freude dabei zu sein. Sie fragen sich: Wachsen meine Kolleg:innen mit ihren Aufgaben? Haben sie alles Nötige, um sich zu entwickeln? Sind sie bereit für den nächsten Schritt? Leader entwickeln eine Vision für den Erfolg der Mitarbeiter:innen und unterstützen sie, damit sie Perspektiven für eine erfolgreiche Zukunft haben – bei Amazon und darüber hinaus.</p></div> </div> </li> <li class="ListNavPage-items-item"> <div class="ListNavPageItem"> <div class="ListNavPageItem-titleContainer"> <div class="ListNavPageItem-title">Erfolg und Größe kommen mit Verantwortung</div> </div> <div class="ListNavPageItem-body"><p>Alles begann in einer Garage, aber seitdem hat sich vieles verändert. Wir sind groß geworden, haben für viele an Bedeutung gewonnen, und sind dabei bei Weitem nicht perfekt. Wir handeln bescheiden und bedacht, auch in Hinblick auf die indirekten Folgen unserer Entscheidungen. Wir wollen jeden Tag mehr bewegen – für die Gemeinschaften, in denen wir tätig sind, für unseren Planeten und für zukünftige Generationen. Jeden Tag beginnen wir mit der Entschlossenheit, besser zu werden, für unsere Kund:innen, Mitarbeiter:innen, Partner:innen und die Welt insgesamt. Und jeden Abend machen wir uns aufs Neue bewusst, dass wir morgen noch mehr tun können. Leader geben mehr als sie nehmen und hinterlassen Dinge immer besser, als sie sie vorgefunden haben.</p><p><u><span class="Enhancement-inline"><span class="Enhancement-item"><a class="Link" href="https://assets.aboutamazon.com/41/de/baf3165e4f649f8a6a29035521a8/amazon-de-lp-03-2022.pdf" target="_blank" data-cms-ai="0" ><span>Alle Leadership Principles als PDF.</span></a></span></span></u></p></div> </div> </li> </ul> <div class="knotch_placeholder"></div> </article> </main> <aside class="ListNavPage-aside"> <div class="ListNavPage-aside-nav"> <ul class="ListNavPage-aside-nav-items"> <li class="ListNavPage-aside-nav-items-item" data-label="100 Prozent kundenorientiert"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> 100 Prozent kundenorientiert </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Verantwortung übernehmen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Verantwortung übernehmen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Erfinden und Vereinfachen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Erfinden und Vereinfachen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Die richtige Entscheidung treffen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Die richtige Entscheidung treffen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Neugierig bleiben und nie aufhören, zu lernen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Neugierig bleiben und nie aufhören, zu lernen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Die besten Mitarbeiter einstellen und weiterentwickeln"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Die besten Mitarbeiter einstellen und weiterentwickeln </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Immer höchste Maßstäbe anlegen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Immer höchste Maßstäbe anlegen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="In großen Dimensionen denken"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> In großen Dimensionen denken </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Aktiv handeln"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Aktiv handeln </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Gezielter Einsatz von Ressourcen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Gezielter Einsatz von Ressourcen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Vertrauen aufbauen und verdienen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Vertrauen aufbauen und verdienen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Dingen auf den Grund gehen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Dingen auf den Grund gehen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Rückgrat zeigen, eigene Meinungen vertreten und getroffene Entscheidungen mittragen"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Rückgrat zeigen, eigene Meinungen vertreten und getroffene Entscheidungen mittragen </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Ergebnisse liefern"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Ergebnisse liefern </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Der beste Arbeitgeber der Welt werden"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Der beste Arbeitgeber der Welt werden </div> </div> </li> <li class="ListNavPage-aside-nav-items-item" data-label="Erfolg und Größe kommen mit Verantwortung"> <div class="ListNavPage-aside-itemContainer"> <div class="ListNavPage-aside-itemContainer-title"> Erfolg und Größe kommen mit Verantwortung </div> </div> </li> </ul> </div> </aside> </bsp-listnav-page> </div> <div class="ListNavPage-stickyEnd" data-sticky-end></div> </div> <ps-scroll-to-top> <div class="Page-scrollToTop"> <svg class="Page-scrollToTop-arrow"> <use xlink:href="#arrow-right"></use> </svg> </div> </ps-scroll-to-top> <bsp-gateway class="Page-gateway" data-footer> <div class="GatewayMenu"> <a href="https://www.amazon.de/ref=nodl_&nodl_android" 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