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class="dropdown"><div></div><ul><li><a class="link text-normal" href="/projects/squadcast/">SquadCast</a></li><li><a class="link text-normal" href="/projects/wizebank/">Wizebank</a></li><li><a class="link text-normal" href="/projects/yave/">Yave</a></li><li><a class="link text-normal" href="/projects/ftsy/">FTSY</a></li></ul></nav></li><li class="has-dropdown"><p class="accent">Resources</p><nav class="dropdown"><div></div><ul><li><a class="link text-normal" href="/blog/">Blog</a></li><li><a class="link text-normal" href="/startusertesting/">E-book</a></li></ul></nav></li><li><a class="link accent" href="/about/">About</a></li></ul><a class="btn btn-header" href="/contact/"><span>Contact us</span></a></nav></header><main class="main"><div class="template-page"><section id="block-header-277758ea-fc93-4962-b245-8a702fcb8dae" class="page-section"><div class="block-header"><div class="rich-text "><h1>Great <span class="portable-text-color" style="color:#5dcfc9">UX design</span> goes beyond creating something beautiful</h1></div></div></section><section id="block-textAndMedia-a50a01b9-9e43-423e-a260-e13e090d21f5" class="page-section"><div class="block-text-and-media"><header><div class="rich-text "><h4>We design based on knowledge and data, not assumptions</h4><p class="text-normal">Let’s combine our respective expertise by uniting your industry and customer prowess with data uncovered through our mastery of gathering user insights. Then we’ll build a product that is not only eye-catching but a super intuitive and unforgettable experience for your users.</p></div></header><div class="block-text-and-media__wrapper align-left "><figure class="gatsby-image"><picture style="--ratio:0.8691666666666666"><img src="data:image/png;base64,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" alt="An image of two people exploring visualized version of data graphs" class="gatsby-image__image css-0" style="object-fit:contain" width="1200" height="1043" data-lqip="true"/><style data-emotion="css 1sec1qy">.css-1sec1qy{position:absolute;width:10px!important;height:10px!important;opacity:0;z-index:-10;pointer-events:none;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;}</style><img data-loading="true" src="https://cdn.sanity.io/images/b5rm9tf1/production/aeaa9ef3e6b57c748ee806152645108b18f67d99-1200x1043.png?w=1440&h=1252&q=75&fit=max&auto=format" srcSet="https://cdn.sanity.io/images/b5rm9tf1/production/aeaa9ef3e6b57c748ee806152645108b18f67d99-1200x1043.png?w=1440&q=75&fit=max&auto=format&dpr=0.5 720w,https://cdn.sanity.io/images/b5rm9tf1/production/aeaa9ef3e6b57c748ee806152645108b18f67d99-1200x1043.png?w=1440&q=75&fit=max&auto=format&dpr=0.75 1080w,https://cdn.sanity.io/images/b5rm9tf1/production/aeaa9ef3e6b57c748ee806152645108b18f67d99-1200x1043.png?w=1440&q=75&fit=max&auto=format&dpr=2 1200w" loading="lazy" class="gatsby-image__image css-1sec1qy" style="object-fit:contain" sizes="(max-width: 1440px) 100vw, 75vw, 50vw, 1440px" title="An image of two people exploring visualized version of data graphs" alt="An image of two people exploring visualized version of data graphs" width="1200" height="1043"/></picture></figure></div></div></section><section id="block-textAndMedia-b8e24e0e-b6c3-4068-bdb3-b1d8ca2e9495" class="page-section"><div class="block-text-and-media full-bleed right"><header><div class="rich-text "><h4>Smart collaboration is our crux of success</h4><p class="text-normal">In our experience, the most remarkable solutions often come from the most unsuspecting of places. That’s why working with all the experts on your team is the key to creating a truly impactful product. We not only encourage cross-department collaboration but consult with developers during the design phase to ensure that our vision for the product is feasible in development. This two-way dialogue streamlines the process and elevates the end results.</p></div></header><div class="block-text-and-media__wrapper align-right full-bleed "><figure class="gatsby-image"><picture style="--ratio:0.9436795994993742"><img src="data:image/png;base64,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" alt="Smart Collaboration" class="gatsby-image__image css-0" style="object-fit:contain" width="1598" height="1508" data-lqip="true"/><style data-emotion="css 1sec1qy">.css-1sec1qy{position:absolute;width:10px!important;height:10px!important;opacity:0;z-index:-10;pointer-events:none;-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;}</style><img data-loading="true" src="https://cdn.sanity.io/images/b5rm9tf1/production/30485ff8ca7f0db47b26dcaad213fe0bcc04b418-1598x1508.png?w=1440&h=1359&q=75&fit=max&auto=format" srcSet="https://cdn.sanity.io/images/b5rm9tf1/production/30485ff8ca7f0db47b26dcaad213fe0bcc04b418-1598x1508.png?w=1440&q=75&fit=max&auto=format&dpr=0.5 720w,https://cdn.sanity.io/images/b5rm9tf1/production/30485ff8ca7f0db47b26dcaad213fe0bcc04b418-1598x1508.png?w=1440&q=75&fit=max&auto=format&dpr=0.75 1080w,https://cdn.sanity.io/images/b5rm9tf1/production/30485ff8ca7f0db47b26dcaad213fe0bcc04b418-1598x1508.png?w=1440&q=75&fit=max&auto=format 1440w,https://cdn.sanity.io/images/b5rm9tf1/production/30485ff8ca7f0db47b26dcaad213fe0bcc04b418-1598x1508.png?w=1440&q=75&fit=max&auto=format&dpr=2 1598w" loading="lazy" class="gatsby-image__image css-1sec1qy" style="object-fit:contain" sizes="(max-width: 1440px) 100vw, 75vw, 50vw, 1440px" title="Smart Collaboration" alt="Smart Collaboration" width="1598" height="1508"/></picture></figure></div></div></section><section id="block-orderedList-9036126f-c80a-49e7-9403-5ea5166b838b" class="page-section"><ol class="block-ordered-list"><li class="block-ordered-list__card block-ordered-list__card__title" style="color:#ffffff;background-color:#5dcfc9"><h2 class="h4">Our design process: A simple, efficient, and unrivaled guide to the right solution</h2></li><li class="block-ordered-list__card block-ordered-list__card__item"><div><p class="block-ordered-list__card__item__index text-small" style="color:#5dcfc9">Step One</p><div class="block-ordered-list__card__item__content"><h3 class="h6">Understand</h3><div class="rich-text "><p class="text-normal">We meet with stakeholders to solidify a shared vision of the problem. We discuss business goals and define what success looks like. We also look at where your product might be experiencing problems.</p></div></div></div></li><li class="block-ordered-list__card block-ordered-list__card__item"><div><p class="block-ordered-list__card__item__index text-small" style="color:#5dcfc9">Step Two</p><div class="block-ordered-list__card__item__content"><h3 class="h6">Design</h3><div class="rich-text "><p class="text-normal">We define how to reach our goals, choose features, and create a product prototype, all while verifying feasibility with development.</p></div></div></div></li><li class="block-ordered-list__card block-ordered-list__card__item"><div><p class="block-ordered-list__card__item__index text-small" style="color:#5dcfc9">Step Three</p><div class="block-ordered-list__card__item__content"><h3 class="h6">Test</h3><div class="rich-text "><p class="text-normal">We meticulously test your product prototype with your target customer to uncover their needs, behavior, and potential setbacks when using your product.</p></div></div></div></li><li class="block-ordered-list__card block-ordered-list__card__item"><div><p class="block-ordered-list__card__item__index text-small" style="color:#5dcfc9">Step Four</p><div class="block-ordered-list__card__item__content"><h3 class="h6">Iterate</h3><div class="rich-text "><p class="text-normal">Then, we use the insights gathered during user testing to improve usability and create a best-in-class experience your users genuinely love.</p></div></div></div></li><li class="block-ordered-list__card block-ordered-list__card__item"><div><p class="block-ordered-list__card__item__index text-small" style="color:#5dcfc9">Step Five</p><div class="block-ordered-list__card__item__content"><h3 class="h6">Repeat</h3><div class="rich-text "><p class="text-normal">Our process is never one and done. We repeat it as many times as we need until we’ve confidently designed a product that helps propel your business growth.</p></div></div></div></li></ol></section><section id="block-contactCallout-38d61248-a3e0-4dc4-a667-10140e40876a" class="page-section"><div class="block-contact-callout"><div class="block-contact-callout__wrapper"><h2 class="h3">Let’s work together</h2><p class="h6">We will help you design something people love.</p><a href="https://sixzero.co/contact/" target="_blank" rel="noreferrer" class="btn"><span>Contact Us</span></a></div></div></section></div><footer class="footer"><nav class="navigation menu"><ul><li class="has-dropdown"><p class="accent">Services</p><nav class="dropdown"><div></div><ul><li><a class="link text-normal" href="/ux-ui-design/">UX/UI design</a></li><li><a class="link text-normal" href="/ux-research/">User reseach</a></li><li><a class="link text-normal" href="/staff-augmentation/">Staff augmentation</a></li></ul></nav></li><li class="has-dropdown"><p class="accent">Case studies</p><nav class="dropdown"><div></div><ul><li><a class="link text-normal" href="/projects/squadcast/">SquadCast</a></li><li><a class="link text-normal" href="/projects/wizebank/">Wizebank</a></li><li><a class="link text-normal" href="/projects/yave/">Yave</a></li><li><a class="link text-normal" href="/projects/ftsy/">FTSY</a></li></ul></nav></li><li class="has-dropdown"><p class="accent">Resources</p><nav class="dropdown"><div></div><ul><li><a class="link text-normal" href="/blog/">Blog</a></li><li><a class="link text-normal" href="/startusertesting/">E-book</a></li></ul></nav></li><li><a class="link accent" href="/about/">About</a></li><li><a class="link accent" href="/contact/">Contact</a></li></ul></nav><p class="footnote"><span>© 2024 Sixzero</span><span> - </span><a href="mailto:hello@sixzero.co" target="_blank" rel="noreferrer">hello@sixzero.co</a></p></footer></main></div></div><div id="gatsby-announcer" style="position:absolute;top:0;width:1px;height:1px;padding:0;overflow:hidden;clip:rect(0, 0, 0, 0);white-space:nowrap;border:0" aria-live="assertive" aria-atomic="true"></div></div><script async="" src="https://www.googletagmanager.com/gtag/js?id=G-RBEC5SD1B4"></script><script> if(true) { window.dataLayer = window.dataLayer || []; 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