cmo-roundtable-account-based-marketing

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font-size: 13px;} } .bg-2080 {background: url(https://events.marketsandmarkets.com/CBEimg/bg-2080.jpg) no-repeat; background-position: right;} p { color:#fff; } </style> </head> <body> <div class="header-Nav" id="overview"> <div class="container">  <nav class="navbar navbar-expand-sm navbar-dark">  <a class="navbar-brand" href="https://events.marketsandmarkets.com/"> <img src="https://events.marketsandmarkets.com/img/logo.png" /> </a> <button class="navbar-toggler" type="button" data-toggle="collapse" data-target="#navbarSupportedContent" aria-controls="navbarSupportedContent" aria-expanded="false" aria-label="Toggle navigation"> <span class="navbar-toggler-icon"></span> </button> <div class="collapse navbar-collapse" id="navbarSupportedContent"> <ul class="navbar-nav mr-auto"> </ul>  <ul class="navbar-nav"> <li class="nav-item"> <a class="nav-link js-scroll-trigger active" href="#overviews">OVERVIEW</a> </li> <li class="nav-item"> <a class="nav-link js-scroll-trigger" href="#agenda">AGENDA</a> </li> <li class="nav-item"> <a class="nav-link js-scroll-trigger" href="#speakers">SPEAKERS</a> </li> <li class="nav-item"> <a class="nav-link js-scroll-trigger" href="https://events.marketsandmarkets.com/marketsandmarkets-cmo-roundtable-account-based-marketing/become-sponsor">SPONSORS</a> </li>  </ul> </nav> </nav>  </div> </div>  <div class="new-Is"> <div class="container"> <div class="row"> <div class="col-4 col-md-2 mob-new2080 "> <img src="https://events.marketsandmarkets.com/CBEimg/new2080.jpg" alt=""/> </div>  <div class="col-8 col-md-5 d-flex align-items-center justify-content-center px-4 mob-new-Is-RHS bg-2080"> <div class="new-Is-RHS"> Maximize your positive impact through the Crystal Ball Event Series by MarketsandMarkets </div> </div> <div class="col-12 col-md-5 d-flex align-items-center justify-content-center px-4 mob-new-Is-RHS"> <div class="new-Is-RHS2"> <div class="font26"></div> <p style="color:#fff;"> MarketsandMarkets CMO Roundtable - Account Based Marketing (Edition 1) </p> </div> </div> </div> </div> </div> <div class="banner-bg"> <div class="container"> <div class="row"> <div class="col-12 col-md-8 pt-5"> <div class="ban-mnm">MarketsandMarkets</div> <div class="ban-Head">Crystal Ball Events</div>  <p class="font22 pt-4 fontweig6 eventName"></p> </div> </div> </div> </div> <div class="bioproduction-text"> <div class="container"> <h2 class="font29 mb-4 fontweig6 mob-font18">Exploring the Progressively Changing Role of a CMO in the Currently Volatile Economy?</h2> <div class="mob-font14"> <p>The role of today’s CMO is not only limited to marketing activities but also responsible for being a revenue driver of a business. A CMO faces many challenges, and quality insights and networking opportunities are hard to come by. The CMO Talks Spin-off -A Round Table Initiative by MarketsandMarkets aims to rectify those pain points by bringing together top thought leaders in the business world – exploring the dimensions and ramifications of this new age of ever-evolving leadership roles.</p> <p><strong>EVENT FORMAT:</strong></p> <ul> <li>90 minutes of brainstorming among 5 great minds will aim at bringing out a tangible action plan which can be used as an event takeaway for all attendees</li> <li>Just like a live workshop, focused on the most critical issues of today and future. Real-world topics having a material economic impact while identifying new 20% to replace existing 80%</li> <li>A round-table format, bringing a small group of 4 Top C-suites from core/adjacent/ connected industries together to reveal Actionable Intelligence</li> </ul> </div>  </div> </div> <div class="what-to-exp"> <div class="container"> <h2 class="headType py-4">What to Expect </h2>  <div class="row"> <div class="col-12 col-md-6"> <h2 class="key-hig font29"> Key<br>Highlights </h2> <div class='tpdetails strng'><ul> <li>Diverse knowledge of marketing success stories from multiple domain leaders, enabling our audience to explore multi-channel use cases<br />  </li> <li>Discussion on Marketing Tactics and Strategies that impacts Account Based Marketing</li> </ul> </div> </div> <div class="col-12 col-md-6"> <h2 class="cb-speak"> Major Areas of Focus </h2> <div class='tpdetails'><ul> <li>With the rise of ABM, even your competitors are doing ABM, how can you set yourself apart from them?<br />  </li> <li>How to measure your ABM program effectiveness?<br />  </li> <li>How to ensure desired ROI achievement in your ABM efforts?</li> </ul> </div> </div> </div> </div> </div> <div class="py-4" id='agenda'> <div class="container"> <h2 class="headType"> Conference Agenda</h2>  <div class="row"> <div class="col-12 col-md-2 position-relative pb-2">   </div> <div class="col-12 col-md-10 tpdetails"> <p><strong>ROUNDTABLE QUESTIONS:</strong></p> <ul> <li>What Marketing Tactics and Strategies directly impact ABM?<br />  </li> <li>How do you execute a differentiated ABM strategy that makes you stand out among increasing competition?<br />  </li> <li>Which innovative ABM strategies can be deployed for effective proliferation in your key accounts?<br />  </li> <li>Exploring pathways to succeeding in the face ofagainst novel challenges & disruptions</li> </ul> </div> </div> </div> </div>  <div class="modal fade" id="modalForm" role="dialog"> <div class="modal-dialog"> <div 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