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The BBC wanted to leverage AI tools to “face swap” interviewees in a documentary (instead of face blurring or pixelization) in order to more clearly tell a story. The BBC knew it was necessary to be transparent about the use of AI and considered: how could they disclose to audiences that they were seeing synthetic faces? By applying the Framework, the BBC was able to implement transparent direct disclosures that enabled documentary audiences to view the subjects without the bias that is typically inherent with traditional anonymization techniques. This is the BBC’s case submission as a supporter of PAI’s Synthetic Media Framework. Explore the other case studies ","How the BBC used face swapping to anonymize interviewees How the BBC used face swapping to anonymize interviewees introduction   Is it possible to disclose AI use in a documentary without negatively affecting storytelling? The BBC wanted to leverage AI tools to “face swap” interviewees in a documentary (instead of face blurring or pixelization) in order to more clearly tell a story. The BBC knew it was necessary to be transparent about the use of AI and considered: how could they disclose to audiences that they were seeing synthetic faces? By applying the Framework, the BBC was able to implement transparent direct disclosures that enabled documentary audiences to view the subjects without the bias that is typically inherent with traditional anonymization techniques. This is the BBC’s case submission as a supporter of PAI’s Synthetic Media Framework. Explore the other case studies ","How the BBC used face swapping to anonymize interviewees How the BBC used face swapping to anonymize interviewees introduction   Is it possible to disclose AI use in a documentary without negatively affecting storytelling? The BBC wanted to leverage AI tools to “face swap” interviewees in a documentary (instead of face blurring or pixelization) in order to more clearly tell a story. The BBC knew it was necessary to be transparent about the use of AI and considered: how could they disclose to audiences that they were seeing synthetic faces? By applying the Framework, the BBC was able to implement transparent direct disclosures that enabled documentary audiences to view the subjects without the bias that is typically inherent with traditional anonymization techniques. This is the BBC’s case submission as a supporter of PAI’s Synthetic Media Framework. 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&:before{ content:""; display: inline-block; width: 14px; height: 14px; background: #000; position: absolute; left:-28px; top:10px; border-radius: 0px; } &:after{ content:""; display: inline-block; width: 2px; background: #0757c3; position: absolute; left:-22px; top:24px; height: calc(100% + 20px ); } &:last-child:after { width: 0px; } } ul.dotline li.nodot{ list-style: none; position: relative; padding: 0; margin: 0 10px 10px 0; line-height: 1.3em; &:before{ content:""; display: inline-block; width: 2px; height: 14px; background: #0757c3; position: absolute; left:-22px; top:5px; } } .dotline a {text-decoration: none; font-size: 0.9em;} /* Forum event styles */ .padded {padding-bottom: 5em; } .lineabove { font-size: 1.8em; font-weight: 600; border-style: solid none none none; border-color: #000; border-width: 1px; margin: 0.6em 0 0 0; padding: 0.5em 0 0 0; } .forumtime {font-weight: bold; font-size: 1.1em; line-height: 1.3em; padding: 1.9rem 0 0 0.4em; } .forumlocation { margin: 0.4em 0 0.4em 0; background-color: white; color: #18181a; text-decoration: none; } .forumname {font-size: 1.8em; font-weight: 200; margin: 1rem 0 0.3em 0; line-height:1.1em; } .forumname-eyebrow {color: #0757c3; font-size: 1em; text-transform: uppercase; letter-spacing: 0.1em; font-weight: 900; margin: 1.75rem 0 -0.25em 0; } .forumevent { padding: 0 0 1em 0; } .speakerbox { margin: -10px 0 -10px 0; } .headshot { display: inline-block; border-radius: 50%; width: 100px; height: 100px; margin: 1em 0 0 0 } p.headshottext { display: block; margin-top: -1rem; font-size: 0.9em; line-height: 1.2em; } .forumlocation, .redpill, .zoompill { font-weight: 600; text-transform: uppercase; letter-spacing: 0.05rem; font-size: 0.8em; line-height: 1em; padding: 4px 10px ; border-radius: 15px; margin: 0 10px 20px 0; display: inline-block; } .redpill {background-color: #df8270; color: white; } .zoompill {background-color: #0757c3; border-radius: 15px; color: white; text-decoration: none; } a.zoompill:hover { background-color: #1f3a9b; color: white; } td.leftedge, td.rightedge {border-style: none none none solid; border-color: white; border-width: 4px; } td.leftedge {border-style: none none none solid; } td.rightedge {border-style: none solid none none; } /* override fonts */ .literata {font-family: "Literata"; } .karla { font-family: "Karla"; } /* Contact form iframe */ .embed-container { position: relative; padding-bottom: 70.75%; height: 0; overflow: hidden; } .embed-container iframe { position: absolute; top:0; left: 0; width: 100%; height: 100%; } /* AR21 annual report */ .AR21-gianthead { font-size: 6em; } .AR21-bigtext { font-size: 1.8em; font-weight: 200; } .AR21-smalltext { font-size: 1.2em; font-weight: 300; } .whitetext { color: white; !important } a.coraltext:link, a.coraltext:hover, a.coraltext:active, a.coraltext:visited { color: #ec9982;} .coraltext { color: #ec9982; } .lightbluetext { color: #6490e8; } /* AR22 annual report */ .literata-text {font-family: "Literata", Serif; line-height: 1rem;} .bigquote {font-family: "Literata", Serif; font-style: italic; font-weight: 100; font-size: 2em; line-height:1.8em; color: #0757c3; text-align: center; margin-bottom: 1rem; } .smallquote {font-family: "Literata", Serif; font-style: italic; font-weight: 100; font-size: 1.5em; line-height: 1.8em; color: #19191A; text-align: left; margin-bottom: 3rem; text-indent: -1rem;} /* AR23 annual report */ .h3-ar23 { font-family: "Literata", Serif; font-weight: 600; line-height: 1.2em; padding-bottom: 1.3em; } h6.ar23 { padding-top: 0.6em; } .datanumber-green, .datanumber-red, .datanumber-blue, .datanumber-gray {font-family: Karla; font-weight: 900; font-size: 2.5em; margin-bottom: -0.3em;} .datanumber-green, .greentext {color: #00a193; } .datanumber-red, .redtext {color: #ba5a4b; } .datanumber-blue, .bluetext {color: #0757c3; } .datanumber-gray {color: #4e5050; } .datatext {font-size: 0.9em; margin-right: 1em;} .quote-ar23 {font-family: "Literata", Serif; font-style: normal; font-weight: 100; font-size: 1.2em; line-height: 1.8em; color: #0f3e9b; text-align: center; margin: 1.5rem 0 1rem 0; } .quotesource-ar23 {font-family: Karla; font-size: 0.8em; text-align: center; margin: 0rem 3rem 4rem 3rem; text-transform: uppercase; letter-spacing: 0.05em; line-height: 1em; } .circlebox {background-color: #fff; display: inline-block; border-radius: 10px; width: 300px; height: auto; margin: 100px 0 25px 0; padding: 5px 10px 5px 10px; font-size: 0.9em; line-height: 1em; vertical-align: top; box-shadow: 0px 5px 10px rgba(0, 0, 0, 0.1) } .circlebox-align { display: block; margin-left: auto; margin-right: auto; width: 300px;} .circlebox-text {padding-bottom: 1em;} .circlebox a { text-decoration: none; font-weight: 800; text-transform: uppercase; letter-spacing: 0.05em; } .circlebox-img { border-radius: 50%; width: 200px; height: 200px; position: relative; left: 45px; margin: -100px 0 0 0; display: block; } ul.dotline li.year{ list-style: none; position: relative; padding: 34px 0 0 21px; margin: 50px 10px 30px -70px; line-height: 100px; background: #0757c3; width: 100px; height: 100px; border-radius: 50%; &:before{ display: none; position: absolute; } &:after{ content:""; display: inline-block; width: 2px; background: #0757c3; position: absolute; left:48px; top:90px; height: calc(100% + 20px ); } &:last-child:after { width: 0px; } } /* sign up interest box */ .signup-box { font-family: "Karla"; font-size: 0.9em; color: #4E5050; text-align: center; padding: 10px 20px 15px 20px; background-color: #d2e7f9; margin-bottom: 2em; } .signup-box:before {content: "Interested in AI topics like this? Sign up for a ";} .signup-box:after {content: " for more insights.";} /* callout boxes */ .callouthead-define, .callouthead-quickguide, .callouthead-interventions, .callouthead-questions, .callouthead-sidenote, .callouthead-actions, .callouthead-limitations, .callouthead-recommendations, .callouthead-whitenote { padding: 10px 20px 5px 20px; border-radius: 10px 10px 0px 0px; } .callouthead-define { background-color: #82b1ef; } .callouthead-quickguide { background-color: #EC9982; } .callouthead-interventions { background-color: #f2ca85; margin-top: 2em; } .callouthead-questions { background-color: #969797; color: FFF; } .callouthead-sidenote { background-color: #0757c3; color: #FFF; } .callouthead-actions { background-color: #EC9982; } .callouthead-limitations, .callouthead-recommendations { background-color: #82b1ef; } .callouthead-whitenote { background-color: #f6f6f6; font-family: "Karla"; color: #0757c3; text-transform: uppercase; letter-spacing: 0.1em; font-size: 0.7em; font-weight: 900; } .callouthead-quickguide:before { content: "Quick Guide"; } .callouthead-define:before { content: "How we define..."; } .callouthead-questions:before { content: "Questions to Answer"; color: #FFF; } .callouthead-sidenote:before { content: "Note"; color: #FFF; } .callouthead-interventions:before { content: "Promising Interventions"; } .callouthead-actions:before { content: "Actions to Take"; } .callouthead-limitations:before { content: "Limitations"; } .callouthead-recommendations:before { content: "Recommendations"; } .callouthead, .callouthead-quickguide:before, .callouthead-define:before, .callouthead-questions:before, .callouthead-sidenote:before, .specialtext:before { font-family: "Karla"; text-transform: uppercase; letter-spacing: 0.1em; font-size: 0.7em; font-weight: 700; } .callouttitle, .callouthead-interventions:before, .callouthead-recommendations:before, .callouthead-actions:before, .callouthead-limitations:before { font-family: "Karla"; font-weight: 700; line-height: 1em; margin-top: -0.1em; margin-bottom: 0.4em; } .calloutbox, .whitebox { font-family: "Karla"; font-size: 0.9em; color: #4E5050; padding: 10px 20px 10px 20px; background-color: #f6f6f6; margin-bottom: 2em; } .calloutbox { border-radius: 0px 0px 10px 10px; } .whitebox, .signup-box { padding-top: 15px; border-radius: 10px; box-shadow: 0px 5px 10px rgba(0, 0, 0, 0.1); } .newsletterbox { color: #18181A; padding: 15px; background-color: #fff; border-radius: 20px; margin-bottom: 2em; } p.box { font-size: inherit; margin-bottom: 0.6em; } li.box { font-size: inherit; } mark { padding: 0.1em 0.2em; } .quickguide { background-color: #EC9982; } .define { background-color: #82b1ef; } .sidenote, .whitenote { background-color: #0757c3; color: #FFFFFF; } .blue-hilite { background-color: #d2e7f9;} .glossarylink /* synthetic media glossary */ { color: #000; background-color: #aad1f3; text-transform: uppercase; letter-spacing: 0.05em; font-size: 0.8em; font-weight: 500; text-decoration: none; padding: 0.1em 0.2em; } .tinytip { font-size: .75em; font-weight: 900; } .smalltext, .specialtext, a.specialtext { font-size: 0.9em; line-height: 1.3em; } .smalltext { margin-bottom: 0.9em; } } .specialtext, a.specialtext { color: #ba5a4b; margin: 0 2em 1em 2em; } a.specialtext { margin-left: 2em; margin-top: -0.5em; display: block; } .white { background-color: #ffffff; text-transform: uppercase; letter-spacing: 0.1em; font-size: 0.75em; font-weight: 800; } .floatleft, .floatright { margin: 0px 20px; width: 370px; } .floatleft { float: left; } .floatright { float: right; } .shadowbox { box-shadow: 0px 5px 10px rgba(0, 0, 0, 0.1); } .chaptercode { font-weight:800; color: #ba5a4b; margin-bottom: -0.25em; } .indent { margin-left: 2em; } /* SPI guidelines */ h1.karla { font-family: "Karla"; font-size: 2em; color: #18181A; } .listbox { padding: 1px 20px 10px 20px; background-color: #f6f6f6; margin-bottom: 2em; border-radius: 10px; box-shadow: 0px 5px 10px rgba(0, 0, 0, 0.1); } .bluetext { color: #1f3a9b; !important } .blueframe, .bluebox, .coralbox { width: 90%; padding: 10px 20px 10px 20px; border-radius: 10px; box-shadow: 0px 5px 10px #bbb; } .blueframe { background-color: #f6f6f6; } .bluebox { background-color: #d2e3f9; } .coralbox { background-color: #f3c1b4; } a.plain {color: 000; text-decoration: none; margin-top: -10px; position: relative; top: 0; left: 0; width: 100%; height: 100%; z-index: 2; } #center { text-align: center; } .resourcebox { background-color: #fff; display: inline-block; border-radius: 10px; width: 200px; height: auto; margin: 40px 10px 25px 0; padding: 10px 10px 15px 10px; font-size: 0.85em; line-height: 1.3em; vertical-align: top; box-shadow: 0px 5px 10px rgba(0, 0, 0, 0.1) } .resourcebox a { text-decoration: none; } .resourceimg { border-radius: 50%; width: 100px; height: 100px; position: relative; left: 40px; margin: -60px 0 10px 0; display: block; } .spgquote {font-size: 1.5em; font-weight: 300; color: #0757c3; margin: 3em 0 0.5em 0; text-indent: -0.3em; } .quotesource {font-weight: 700; margin: 25px 0 0 0;} .quoteimg {border-radius: 50%; width: 75px; height: 75px; position: relative; margin: -10px 10px 10px 0; display: inline-block;} /* BBC Beyond the Code */ h1.beyond {font-size: 300%; color: #000; font-family: "Literata"; font-weight: 200; line-height: 1.3em; margin-bottom: 1em;} h2.beyond {font-size: 1.5em; font-family: "Karla"; font-weight: 300 !important; margin-bottom: 1.5em !important;} p.beyond {font-size: 1.3em; font-family: "Karla"; font-weight: 200; margin-bottom: 1.5em; margin-top: 2em;} /* table styles */ .linetop { border-style: solid none none none; border-color: #000; border-width: 1px; margin: 0.6em 0 0 0; padding: 0.5em 0 0 0; } table { margin-top: 2em; margin-bottom: 3em; width: 100%; } td, th { padding: 6px 15px 5px 5px; vertical-align: top; line-height: 1.3em; font-size: 0.9em; } td.bullet, .bullet, td.narrow, th.narrow { padding-left: 7px; font-size: 1.6em; line-height: 1em; width: auto !important; } td.smaller-bullet { padding-left: 7px; font-size: 1.2em; line-height: 1em; } td.flushleft { padding-left: 0px } td.label, th.label {text-transform: uppercase; font-size: 1rem !important; letter-spacing: 0.1em; line-height: 1em !important; font-weight: 700; } p.table { margin-bottom: 0.6em; font-size: inherit; } li.table { padding: 0px !important; font-size: inherit; line-height: 1.3em !important; } thead { font-weight: 700; line-height: 1em; text-transform: uppercase; letter-spacing: 0.5em; border-bottom: 2px solid #333 !important; background: transparent; } th.sticky { position: sticky; top: 0; background: white; !important } /* table row colors */ tr { border-bottom: 1px solid #999; } tr:nth-child(odd), th {background: transparent !important; border-bottom: 1px solid #999; } tr:nth-child(even) {background: transparent !important; border-bottom: 1px solid #999; } tr.coral:nth-child(odd) {background: #f8dbd3;} tr.blue {background: #0757c3; color: #FFF;} /* responsive table styles */ .hscroll { overflow-x: auto; /* Horizontal scroll on mobile */ } .header { font-weight: 600; line-height: 1em; text-transform: uppercase; letter-spacing: 0.1em; font-size: 0.75em; border-bottom: 1px solid #999; padding-bottom: 4px; background: transparent; } .odd, .even { padding: 4px 0 4px 0;} .odd {background: #f8dbd3} .even {background: transparent; } /*cookies */ #CybotCookiebotDialog.CybotEdge{ bottom:0; top:unset; } #CybotCookiebotDialogBodyContentText{ font-size:12px !important; line-height:1.2; } #CybotCookiebotDialogBodyContentTitle{ font-size:14px !important; line-height:1.25 !important; } /* partners event calendar */ tr.gray { background-color: transparent; } tr.white { background-color: white; } td.date { width: 20%; } h4.date { color: #0757c3; line-height: 0; padding: 0.7em 0em 0 0; white-space: nowrap; } p.time { font-weight: 400; font-size: 1em; line-height: 1.1em; } p.label { color: #df8270; font-size: 1em; text-transform: uppercase; letter-spacing: 0.1em; font-weight: 700; } h4.event { margin: 0em 0px 0.25em 0px; } /* Our Partners section circles alignment (12 Oct 22) */ .circle-graph-container .circle-graph .circle-of-total>.circle-content span.count{ font-size:54%; } .circle-graph-container .circle-graph .outer-circle.outer-circle-4{ left: -30px; } .circle-graph-container .circle-graph .outer-circle.outer-circle-3{ left: -30px; } @media only screen and (max-width:768px){ .circle-graph-container .circle-graph .outer-circle.outer-circle-4 { left: -20px; } .circle-graph-container .circle-graph .outer-circle.outer-circle-3 { left: -20px; } } /* Increase font size by 2px */ /* .impact_card .card_content p{ font-size:18px; } .wysiwyg-content p , .wysiwyg-content li { font-size: 18px; } */ p , li{ font-size:1.8rem; } .single-paper blockquote.floatright p { font-size: 24px !important; } blockquote p { font-size: 24px !important; } .medium-description p { font-size: 2.4rem !important; } .medium-description { font-size: 2.4rem !important; } .large-description p ,.general-hero-container .wysiwyg-container p, .lg-description p { font-size: 3rem; } body { font-size: 1.8rem; } /* vertical header for tables */ .vertical-header thead th, .vertical-header thead td { white-space: nowrap; vertical-align: bottom; } .vertical-header thead th.rotate div, .vertical-header thead td.rotate div { transform: rotate(180deg); writing-mode: vertical-lr; padding: 5px 10px; } .vertical-header td { min-width: 20px; } /* STICKY TABLE STYLING */ .sticky-table { border-spacing: 0; } .sticky-table thead th, .sticky-table thead th p { font-size: 14px; line-height: 16px; letter-spacing: 0.05em; text-transform: uppercase; border: none !important; margin: 0; } .sticky-table tbody { font-size: 16px; } .sticky-table th, .sticky-table td { padding: 4px 2px 4px 6px; position: relative; } .sticky-table tr:last-child td { border-bottom: none; } .sticky-table tr.sticky { z-index: 2; background: #f6f6f6 !important; } .sticky-table th:not(.sticky):after, .sticky-table th.sticky:before { content: ""; position: absolute; left: 0; bottom: 0; width: 100%; height: 1px; background-color: #000; } .sticky-table th.sticky, .sticky-table td.sticky { background: #f6f6f6 !important; z-index: 1; } .sticky-table th.sticky::after, .sticky-table td.sticky::after { content: ""; position: absolute; right: -5px; top: 0; bottom: -1px; width: 5px; border-left: 1px solid #999; } .sticky-table td.sticky.noborder::after, .sticky-table th.sticky.noborder::after { border: none; } table.narrow td { min-width: 50px; } @media screen and (max-width: 992px) { .sticky-table-wrapper { overflow: auto; max-height: calc(100vh - 100px); } .sticky-table tr.sticky { position: sticky; top: 0; } .sticky-table th.sticky, .sticky-table td.sticky { position: sticky; left: 0; } } /* Rollover image styles */ .figure { position: relative; width: 600px; /* can be omitted for a regular non-lazy image */ max-width: 100%; } .figure img.Sirv.image-hover { position: absolute; top: 0; 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