Seat belts campaign by the Road Safety Authority (RSA)

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href="/road-safety/road-users/special-purpose-vehicles/rickshaws-tuk-tuk-or-moto-taxis" role="menuitem"><span>Rickshaws, tuk-tuk or moto taxis</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/special-purpose-vehicles/mobile-machines-and-works-vehicles" role="menuitem"><span>Mobile machines and works vehicles</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/special-purpose-vehicles/armoured-and-custodial-vehicles" role="menuitem"><span>Armoured and custodial vehicles</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/special-purpose-vehicles/hearses" role="menuitem"><span>Hearses</span></a></li> </ul> </li> </ul> </div> <div class="col-sm-4"> <ul role="menu"> <li tabindex="-1"><a href="/road-safety/road-users/horse-drawn" role="menuitem"><span>Transportation and use of animals on roads</span></a></li> <li tabindex="-1" class="dropdown"> <a href="/road-safety/road-users/tourists" role="menuitem"><span>Tourists</span></a> <ul role="menu"> <li class="overview-link-mobile"> <a tabindex="0" role="menuitem" href="/road-safety/road-users/tourists">Overview</a> </li> <li tabindex="-1"><a href="/road-safety/road-users/tourists/advice-for-ukrainian-drivers" role="menuitem"><span>Advice for Ukrainian drivers</span></a></li> </ul> </li> <li tabindex="-1" class="dropdown"> <a href="/road-safety/road-users/vehicle-components" role="menuitem"><span>Vehicle components</span></a> <ul role="menu"> <li class="overview-link-mobile"> <a tabindex="0" role="menuitem" href="/road-safety/road-users/vehicle-components">Overview</a> </li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/vehicle-lighting" role="menuitem"><span>Vehicle lighting</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/vehicle-components/seatbelts-and-child-restraints" role="menuitem"><span>Seatbelts and child restraints</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/vehicle-glass" role="menuitem"><span>Vehicle glass</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/tyres" role="menuitem"><span>Tyres</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/frontal-protection-systems-(bull-bars)" role="menuitem"><span>Frontal protection systems (Bull bars)</span></a></li> <li tabindex="-1"><a href="/road-safety/road-users/vehicle-components/adblue-or-diesel-exhaust-fluid" role="menuitem"><span>AdBlue or diesel exhaust fluid</span></a></li> </ul> </li> <li tabindex="-1"><a href="/road-safety/road-users/legislation" role="menuitem"><span>Legislation</span></a></li> </ul> </div> </div> </div> </div> </div> </div> </li> <li class="dropdown"> <a href="#" data-display="static" data-toggle="dropdown" class="dropdown-toggle plus-icon " role="menuitem" aria-haspopup="true" aria-expanded="false">Education</a> <div class="dropdown-menu" aria-hidden="true"> <div class="container"> <div class="row"> <div class="col-sm-3 left-content"> <span class="h3">Education</span> <p>We deliver key road safety messages to a diverse audience - from primary school children to farm workers - through a wide range of engaging and interactive campaigns, initiatives and resources. </p> <a href="/road-safety/education" class="btn btn-default">View this section</a> </div> <div class="col-sm-9 right-menu"> <div class="row"> <div class="col-sm-4"> <ul role="menu"> <li class="overview-link-mobile"> <a tabindex="0" role="menuitem" href="/road-safety/education">Overview</a> </li> <li tabindex="-1"><a href="/road-safety/education/getting-to-school-safely" role="menuitem"><span>Getting to school safely</span></a></li> <li tabindex="-1"><a href="/road-safety/education/pre-primary" role="menuitem"><span>Pre-primary</span></a></li> <li tabindex="-1"><a href="/road-safety/education/primary" role="menuitem"><span>Primary</span></a></li> <li 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data-srcset="/images/default-source/desktop-banner-(2560-x-590)/seatbelts-capaign.jpg" media="(min-width: 641px)" srcset="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> <source data-srcset="/images/default-source/mobile-banner-(640-x-275)/seatbelts-capaign.jpg" media="(max-width: 640px)" srcset="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7">  <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" alt="seatbelts-campaign" class=" lazyload"> </picture> <div class="container"> <div class="wrapper"> <h1>No-one ever died asking their mates to wear their seat belt. Every time, every trip, everybody belt up.</h1> </div> </div> </section> <nav aria-label="breadcrumb" class="breadcrumb"> <div class="container"> <ol> <li><a href="/">Services </a></li> <li><a href="/road-safety">Road Safety </a></li> <li><a href="/road-safety/campaigns">Campaigns </a></li> <li aria-current="page">Seatbelts</li> </ol> </div> </nav><div id="Contentplaceholder1_T8574D4DF003_Col00" class="sf_colsIn container news-events-details standard" data-sf-element="Container" data-placeholder-label="Container"><div class="row" data-sf-element="Row"> <div id="Contentplaceholder1_T8574D4DF004_Col00" class="sf_colsIn col-sm-3 ne-left-col" data-sf-element="Column 1" data-placeholder-label="Left Navigation"> <a href="/road-safety/campaigns" class="btn-back">All Campaigns</a> </div> <div id="Contentplaceholder1_T8574D4DF004_Col01" class="sf_colsIn col-sm-9 right-nav pl-sm-6" data-sf-element="Column 2" data-placeholder-label="Content"><article id="Contentplaceholder1_T67DAB4DC015_Col00" class="sf_colsIn standard-content" data-sf-element="Article" data-placeholder-label="Article"> <H1 > Seatbelts </H1><div id="Contentplaceholder1_T67DAB4DC016_Col00" class="sf_colsIn" data-sf-element="Div" data-placeholder-label="Area - Intro"><h3>Promoting the use of seat belts as a key road safety behaviour. </h3><hr> </div> <h2>Passenger seat belts </h2><p>This campaign encourages drivers to ask their passengers, both in the front and rear seats, to put on their seat belt. As the driver of the car, you have the power and authority to tell anyone travelling with you to belt up. </p><div><a href="https://www.youtube.com/watch?v=T3nLPU-bUGw&list=PLi8nqrsVU6hvY6Aq-XNLhNHDKAJ64Gx-d&index=11" data-sf-ec-immutable="">Seatbelts</a><br></div><p>The advice to everyone travelling in a car, whether driving or as a passenger, is to always wear your seat belt before you set off.  </p><p><a href="/docs/default-source/about/seatbelt-usage-attitudes-online-survey-pres-(003).pdf?Status=Master&sfvrsn=c3eb93c4_3">Research on attitudes to seatbelt wearing</a> of adults under 35 years showed that forgetting to wear a seat belt is the main reason for not wearing them. But the simple act of asking your passengers to put on their seat belt will help reduce fatalities and serious injuries. The same research also shows that passengers expect to be asked by the driver to wear their seat belt. </p><p>No-one ever died asking their mates to wear their seat belt. Every time, every trip, everybody belt up. </p><h3>The facts behind our seat belt campaign </h3><p><span style="background-color: initial; font-family: inherit; font-size: inherit; text-transform: inherit; white-space: inherit; word-spacing: normal">In a 2020 behavioural and attitudinal survey: </span><br></p><ul><li><span style="background-color: initial; font-size: inherit; font-family: inherit; text-transform: inherit; white-space: inherit; word-spacing: normal">97% of motorists surveyed use a seat belt when they are a driver </span><span style="background-color: initial; font-family: inherit; font-size: inherit; text-transform: inherit; white-space: inherit; word-spacing: normal"></span></li><li><span style="background-color: initial; font-family: inherit; font-size: inherit; text-transform: inherit; white-space: inherit; word-spacing: normal"></span>97% use a seat belt when they are a front passenger </li><li>84% use a seat belt when they are a rear passenger. </li></ul><p>Provisional Garda figures for 2020 show that one in four passengers and drivers killed were not wearing a seat belt. </p><hr><h2>What do you think will happen? </h2><p></p><p>Our campaign encourages drivers to ask their passengers, both in the front and rear seats, to put on their seat belt before setting off. </p><p></p> <div id="gallery-1" class="rg-gallery"> <div class="rg-thumbs">  <div class="es-carousel-wrapper"> <div class="es-nav"> <span class="es-nav-prev">Previous</span> <span class="es-nav-next">Next</span> </div> <div class="es-carousel"> <ul> <li> <a href="#/"> <img class="lazyload" data-src="/images/default-source/2-up-layout-(350x306)/seatbelt-5.tmb-.jpg" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-embed="https://youtu.be/T3nLPU-bUGw" alt="" data-description="Seatbelts" /> </a> </li> <li> <a href="#/"> <img class="lazyload" data-src="/images/default-source/video-covers/what-do-you-think-will-happen.tmb-.jpg" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-embed="https://youtu.be/E71mBub006Y" alt="What do you think will happen" data-description="Seatbelts" /> </a> </li> <li> <a href="#/"> <img class="lazyload" data-src="/images/default-source/video-covers/seatbelt-3.tmb-.jpg" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-embed="https://youtu.be/seq6KHBqcLU" alt="" data-description="Seatbelts" /> </a> </li> <li> <a href="#/"> <img class="lazyload" data-src="/images/default-source/video-covers/seatbelt-5.tmb-.jpg" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-embed="https://youtu.be/znd1-kl0374" alt="" data-description="Seatbelts" /> </a> </li> <li> <a href="#/"> <img class="lazyload" data-src="/images/default-source/video-covers/1.seatbelt.tmb-.jpg" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-embed="https://www.youtube.com/watch?v=T3nLPU-bUGw&list=PLi8nqrsVU6hvY6Aq-XNLhNHDKAJ64Gx-d&index=11" alt="seatbelts" data-description="Seatbelts" /> </a> </li> </ul> </div> </div> </div> </div> <script id="gallery-1-tmpl" type="text/x-jquery-tmpl"> <div class="rg-image-wrapper"> <div class="rg-image"></div> <div class="rg-image-nav"> <a href="#/" class="rg-image-nav-prev">Prev</a> <a href="#/" class="rg-image-nav-next">Next</a> </div> <div class="rg-loading"></div> <div class="rg-caption-wrapper"> <div class="rg-caption" style="display:none;"> <p></p> </div> </div> </div> </script> <a href="https://soundcloud.com/user-996283290/rsa-seatbelts-30-radio-vedit-with-verb-240521-1-3?utm_source=cmspreprodcontent.rsa.ie&utm_campaign=wtshare&utm_medium=widget&utm_content=https%253A%252F%252Fsoundcloud.com%252Fuser-996283290%252Frsa-seatbelts-30-radio-vedit-with-verb-240521-1-3" class="btn btn-default" data-sf-ec-immutable="" data-sf-marked="">Button Text</a><hr><h2>Get this season’s killer look </h2><p></p><p>Our campaign aims to discourage women from wearing their seat belts under their arm. Please see more <a href="/road-safety/campaigns/killer-look">here</a>.<br></p><p></p><p></p><p> </p><p></p><img alt="" src="/images/default-source/in-page-full-width-(868-x-487)/_aomo0890_1_extended-868.jpg?Status=Master&sfvrsn=fcffbfb7_3"><div class="addthis_inline_share_toolbox"><p></p></div><div id="Contentplaceholder1_T67DAB4DC018_Col00" class="sf_colsIn" data-sf-element="Div" data-placeholder-label="Area - Content"> </div> </article> </div> </div> </div> <section id="Contentplaceholder1_TCD02A13F010_Col00" class="sf_colsIn light-bg" data-sf-element="Section" data-placeholder-label="Other Articles"><div id="Contentplaceholder1_T67DAB4DC019_Col00" class="sf_colsIn cards-carousel" data-sf-element="Div" data-placeholder-label="Div"><div id="Contentplaceholder1_T67DAB4DC020_Col00" class="sf_colsIn container" data-sf-element="Container" data-placeholder-label="Container"><div class="row" data-sf-element="Row"> <div id="Contentplaceholder1_T67DAB4DC021_Col00" class="sf_colsIn col-sm-4 campaigns-slider" data-sf-element="Column 1" data-placeholder-label="Column 1"><span class="title">Campaigns</span> <p>Here are some of our latest campaigns, with resources to download for use with your students and other audiences.</p><a href="/road-safety/campaigns">View all</a> </div> <div id="Contentplaceholder1_T67DAB4DC021_Col01" class="sf_colsIn col-sm-8" data-sf-element="Column 2" data-placeholder-label="Column 2"> <div class="owl-carousel"> <div class="item"> <a href="/road-safety/campaigns/ploughing-championships" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/media-pics/1_ploughing2024_square_english-450.png?sfvrsn=39495cdb_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">Ploughing Championships</span> <p>Visit us at the National Ploughing Championships from 17 - 19 September 2024. We will be located at Hub 1 in the Government of Ireland Village. </p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/lose-your-licence-lose-your-independence" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/media-pics/rsa-lose-your-licence_270x201.jpg?sfvrsn=5d7f4dd3_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">Lose Your Licence, Lose Your Independence</span> <p>This campaign is designed to make disqualification more salient to young male drivers by making it relevant to them in a novel way. It is not about losing your licence; it’s about losing the freedom and independence that your licence gives you.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/dangerous-driving-behaviours" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/media-pics/dangerous-behaviours-640-(1).jpg?sfvrsn=bfcc0a5d_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">Dangerous Driving Behaviours</span> <p>This campaign aims at raising awareness of dangerous behaviours on Irish roads. The audio campaign tackles five dangerous behaviours – speeding, drink driving, distracted driving, not wearing seatbelts and drug driving.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/road-users/special-purpose-vehicles/e-scooters" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/e--scooters/rsa_e-scooter_270x201.png?sfvrsn=2d5eb4f9_3" alt="270" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">E-scooters</span> <p>Our new TV led E-scooter campaign aims to raise awareness of the new laws for E-scooters.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/time-to-talk" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/media-pics/rsa_hearse_270x201.png?sfvrsn=723846be_3" alt="270" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">Time to Talk</span> <p>This campaign aims to address the rising number of fatalities on our roads by encouraging people to have life-saving conversations with family members about their unsafe driving behaviours.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/30km-h-in-urban-areas" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/30k-campaign/30k-town-298.jpg?sfvrsn=2a3cf1c6_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">Anti-speeding</span> <span class="title">30km/h in urban areas</span> <p>Promoting the benefits of 30km/h speed limit zones and build support for the introduction of the 30km/h limit in urban areas.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/vision-zero-mary-ward" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/vison-zero-campaigns-page/532.png?sfvrsn=f8d1a609_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">visionzero</span> <span class="title">Vision Zero</span> <p>The new ‘Who was Mary Ward? Vision Zero’ campaign raises awareness of the fact that the first person in the world to die in a road crash happened here in Ireland and thousands more have lost their lives on our roads since then. It’s time we saw an end to road deaths in Ireland.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> <div class="item"> <a href="/road-safety/campaigns/cycle-safety-campaign" class="campaign-spotlight"> <div class="image-wrapper"> <img data-src="/images/default-source/events/imogan-cotter-532.jpg?sfvrsn=25e444b5_3" alt="" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7"> </div> <div class="spot-content"> <span class="topic">road safety</span> <span class="title">Cycle safety campaign</span> <p>RSA launch new cycle safety campaign with professional cyclist Imogen Cotter and Škoda Ireland.</p> <span class="btn btn-link-gray btn-small" aria-hidden="true">Learn more</span> </div> </a> </div> </div> </div> </div> </div> </div> </section> </main><footer id="Contentplaceholder1_TB7533EB4052_Col00" class="sf_colsIn rs" data-sf-element="Footer" data-placeholder-label="Non-Searchable Footer"><div id="Contentplaceholder1_TB7533EB4014_Col00" class="sf_colsIn dark-section" data-sf-element="Div" data-placeholder-label="Div"><div id="Contentplaceholder1_TB7533EB4016_Col00" class="sf_colsIn dark-section-title-wrapper" data-sf-element="Div" data-placeholder-label="Div"><div id="Contentplaceholder1_TB7533EB4017_Col00" class="sf_colsIn container" data-sf-element="Container" data-placeholder-label="Quicklinks Title"><h2 class="dark-section-title d-md-none">RSA online services</h2> </div> </div> <div id="Contentplaceholder1_TB7533EB4015_Col00" class="sf_colsIn container qlinks" data-sf-element="Div" data-placeholder-label="Quick Links"><h2 class="dark-section-title d-none d-md-block">RSA online services</h2><div id="Contentplaceholder1_TB7533EB4018_Col00" class="sf_colsIn" data-sf-element="Div" data-placeholder-label="Div"><div id="Contentplaceholder1_TB7533EB4019_Col00" class="sf_colsIn row" data-sf-element="Row" data-placeholder-label="Quicklinks Row"> <div class="col-sm-3"> <a class="quick-link" href="https://myroadsafety.rsa.ie/"> <div class="image-wrapper"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="/images/default-source/dummy-content/default-album/myroadsafety.jpg" alt="MyRoadSafety" class="lazyload"> </div> <span class="title">MyRoadSafety</span> <p>Easily and safely manage all your driver services, tests, permits and licenses online.</p> </a> </div> <div class="col-sm-3"> <a class="quick-link" href="https://www.theorytest.ie"> <div class="image-wrapper"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="/images/default-source/dummy-content/default-album/dtt.jpg" alt="Driver Theory Test" class="lazyload"> </div> <span class="title">Driver Theory Test</span> <p>Book, reschedule or cancel your theory test. 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CINXE.COM

Seat belts campaign by the Road Safety Authority (RSA)