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Heartwarming festive campaign reveals why Checkers branded a Lift aeroplane

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elevated-container--no-border"><div id="instance-swipe-container" class="jx" data-x="instanceNavigation" data-trigger="swipe"><h1 class="">Heartwarming festive campaign reveals why Checkers branded a Lift aeroplane </h1><div class="instance-byline clearfix d-md-flex instance-box-mb justify-between items-center"><div class="d-flex-justify-between-2 items-center flex-1 mb-20px mb-md-0"><div class="flex-1 IB-attribution"></div><span class="d-ib mr-05">19 Nov 2024</span></div><div class=""><span></span><div class="float-sm-right d-flex d-no-flex-none items-center justify-end mb-20px mb-md-0 " style="width:100%" data-x="stkyBx:{'topTriggerOffset':0,'topOffset':58,'stickEndElem':'.kInstance-article','forceSticky':true,'width_target':'.kInstance-article','realign_target_to_left':'.kInstance-article','customClass':'kInstance-article-fixed-icons','contentWrapClass':'KAFC-content'}" ><span class="d-ib mr-05 d-none">19 Nov 2024</span><a class="share-icon-link share-icon-link--sm-large jxTip" 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href="/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fheartwarming-festive-campaign-reveals-why-checkers-branded-a-lift-aeroplane-588090a&cnt=Heartwarming+festive+campaign+reveals+why+Checkers+branded+a+Lift+aeroplane" data-href="/Request/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fheartwarming-festive-campaign-reveals-why-checkers-branded-a-lift-aeroplane-588090a&cnt=Heartwarming+festive+campaign+reveals+why+Checkers+branded+a+Lift+aeroplane" target="_blank" rel="noindex,nofollow" original-title="Share Content"> <span class="sb-share-testsite "></span><span class="mui-icon-caption">More sharing options</span> </a> </li> </ul> </div> </div> </div> <script> function copyLinkToClipboard(e) { e.preventDefault(); navigator.clipboard.writeText(window.location.href); showSnackbar("Link copied to clipboard", 3000) } </script> </div></div><div class="kInstance-Summary">At the end of October, <a href="https://www.bizcommunity.com/article/a-sa-retail-first-checkers-sixty60-takes-to-the-sky-707962a"></a><i>Bizcommunity</i> reported that Checkers had branded a Lift aeroplane with &#x201c;Sixty60&#x201d; on its sides and &#x201c;Checkers&#x201d; on its belly. Now the brand has revealed why it launched a specially branded aeroplane.</div><div class="kInstance-Body instance-box-mb"><div class="kContentImage kContentImage--no-alignment"><img src="https://biz-file.com/c/2411/757968-700x364.jpg?2" width="700" height="364" alt="Source: © Shoprite Holdings Dr Nqobile Manzini and her son, Siya were reunited by Checkers Sixty60 via its branded Lift aeroplane"><div class="flip-cap" style="max-width:700px">Source: © Shoprite Holdings <a href="https://www.shopriteholdings.co.za/" target="_blank">Shoprite Holdings</a> Dr Nqobile Manzini and her son, Siya were reunited by Checkers Sixty60 via its branded Lift aeroplane</div></div><p>This festive season the retailer is taking to the skies to deliver more than just groceries and essentials &#x2013; they&#x2019;re bringing loved ones together for a truly Xtra special Christmas.</p><p>In a new commercial released this past weekend (16 November) Checkers provides a glimpse of the first family reunited through the retailer&#x2019;s latest heartwarming campaign.</p><p>Dr Nqobile Manzini is a senior cardiothoracic surgery registrar and mom to son Siya (5).</p><p>She studied at the University of Cape Town and is now completing her final year at Groote Schuur Hospital, where she often works shifts lasting up to 36 hours.</p><p><div style="max-width:700px"><div class="responsive-container-16-9"><iframe width="560" height="315" src="https://www.youtube.com/embed/oruxrFAMfJA?si=4AX7VHLUh2Y3gYsX" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen="" class="responsive-iframe"></iframe></div></div></p><p>Due to her demanding schedule, little Siya lives with his grandmother in KwaZulu-Natal, and Nqobile hasn't seen her son in many months.</p><p>Unbeknownst to Nqobile &#x2013; who thought she was being filmed for an insert on essential workers - Checkers arranged to fly her mother, brother, and son to Cape Town for a surprise reunion.</p><p>Siya, also unaware of the surprise, was taken to the hospital where she works. When he saw his mom, he ran straight into her arms, leaving Nqobile completely stunned and overjoyed.</p><p>Watching and reliving that moment on film, Nqobile says she was again overcome with emotion. &#x201c;I hope this inspires other families to get together over Christmas,&#x201d; she says.</p><div class="kInstance-Body_embed-content"><article class="CB_i " itemscope="" itemtype="http://schema.org/Article"><div class="CBI_image" itemprop="image"><img src="https://biz-file.com/c/2410/755503-120x120.jpg?2" data-src="https://biz-file.com/c/2410/755503-120x120.jpg?2" class="lazyload" width="120" height="120" alt="In a SA first for retail, Checkers Sixty60 has taken to the skies (image supplied)" loading="lazy"></div><div class="CBI_body"><h5 class="CBI_title" itemprop="headline"><a href="/article/a-sa-retail-first-checkers-sixty60-takes-to-the-sky-707962a">A SA retail first, Checkers Sixty60 "lifts" off and takes to the sky</a></h5><p class="content-item_attrib"><!--883i3983--> 25&nbsp;Oct&nbsp;2024<a class="m-icon m-icon_share d-mobile-only" aria-label="Share Icon" data-x="mobileShare" data-url="https://www.bizcommunity.com//article/a-sa-retail-first-checkers-sixty60-takes-to-the-sky-707962a" data-title="A SA retail first, Checkers Sixty60 &quot;lifts&quot; off and takes to the sky" data-text="A SA retail first, Checkers Sixty60 &quot;lifts&quot; off and takes to the sky" href="http://www.sharethis.com/share?publisher=54869764-0f12-4063-99cd-a49c07279e8a&url=https%3a%2f%2fwww.bizcommunity.com%2f%2farticle%2fa-sa-retail-first-checkers-sixty60-takes-to-the-sky-707962a&title=Heartwarming+festive+campaign+reveals+why+Checkers+branded+a+Lift+aeroplane&img=https%3a%2f%2fbiz-file.com%2fc%2f2411%2f757968-1200x624.jpg%3f2&summary=Checkers+has+revealed+why+it+branded+a+Lift+aeroplane+with+%26%23x201c%3bSixty60%26%23x201d%3b+on+its+sides+and+%26%23x201c%3bCheckers%26%23x201d%3b+on+its+belly..." target="_blank"></a><a class="m-icon m-icon_share jxTip" data-target="j-sharePopup" data-x="mobileShare:{'on':'hover','delay':0,'position':'below','transition':'none','showLoading':true}" data-url="/ContentShare.aspx?ct=1&ci=252872&ajax=1" data-title="A SA retail first, Checkers Sixty60 &quot;lifts&quot; off and takes to the sky" data-share-href="https://www.bizcommunity.com//article/a-sa-retail-first-checkers-sixty60-takes-to-the-sky-707962a" href="/ContentShare.aspx?ct=1&ci=252872" target="_blank" aria-label="shareIcon"></a></p></div></article></div><p>Checkers is giving away more than 2,000 airlines tickets through its Festive Competition to connect loved ones from across the country during this special time of the year.</p><p>To enter the competition:</p><ul><p><li>Buy any three qualifying products from well-known brands, swipe your Xtra Savings card in-store, and check your slip for entry details.<br><li>Alternatively, shop on Checkers Sixty60 for an automatic entry.</li></ul></div><a name="contact"></a></div><div class="instance-footer 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