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Sustainability Hub for Events
<!DOCTYPE html> <html lang="en"> <head> <meta charset="utf-8"> <title>Sustainability Hub for Events</title> <link rel="canonical" href="https://www.gcb.de/en/sustainability/she/"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="description" content="Information page of the GCB on the AI-powered online platform "Sustainability Hub for Events" including a link to the platform."> <meta property="og:url" content="https://www.gcb.de/en/sustainability/she/" /> <meta property="og:title" content="Sustainability Hub for Events" /> <meta property="og:description" content="Information page of the GCB on the AI-powered online platform "Sustainability Hub for Events" including a link to the platform." /> <meta property="og:image" content="https://www.gcb.de/site/assets/files/107105/c_pch-vector_freepik_com.1200x630.jpg" /> <meta name="theme-color" content="#E3000B" media="(prefers-color-scheme: light)"> <meta name="theme-color" content="#E3000B" media="(prefers-color-scheme: dark)"> <meta name="msapplication-TileColor" content="#fff"> <meta name="msapplication-config" content="/site/templates/images/favicon/IEconfig.xml"> <link rel="shortcut icon" href="/site/templates/images/favicon/favicon.ico" type="image/ico"> <link rel="apple-touch-icon" sizes="180x180" href="/site/templates/images/favicon/apple-touch-icon.png"> <link rel="apple-touch-icon" sizes="60x60" href="/site/templates/images/favicon/apple-touch-icon-60x60.png"> <link rel="apple-touch-icon" sizes="76x76" href="/site/templates/images/favicon/apple-touch-icon-76x76.png"> <link rel="apple-touch-icon" sizes="120x120" href="/site/templates/images/favicon/apple-touch-icon-120x120.png"> <link rel="apple-touch-icon" sizes="152x152" href="/site/templates/images/favicon/apple-touch-icon-152x152.png"> <link rel="apple-touch-icon" sizes="180x180" href="/site/templates/images/favicon/apple-touch-icon-180x180.png"> <link rel="icon" type="image/png" sizes="32x32" href="/site/templates/images/favicon/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="/site/templates/images/favicon/favicon-16x16.png"> <link rel="mask-icon" href="/site/templates/images/favicon/safari-pinned-tab.svg" color="#fff"> <link rel="manifest" href="/site/templates/images/favicon/site.webmanifest"> <link href="/site/templates/js/mapbox-gl.css" rel="stylesheet"> <link href="/site/templates/fontawesome/css/all.min.css" rel="stylesheet"> <link href="/site/templates/css/gcb/site.min.css?v=1732406072" rel="stylesheet"> <script src="/site/templates/js/jquery-3.4.1.min.js"></script> <script> var _paq = window._paq = window._paq || []; _paq.push(['trackPageView']); _paq.push(['enableLinkTracking']); (function() { var u="//statistik.gcb.de/"; _paq.push(['setTrackerUrl', u+'matomo.php']); _paq.push(['setSiteId', '1']); _paq.push(['HeatmapSessionRecording::disable']); var d=document, g=d.createElement('script'), s=d.getElementsByTagName('script')[0]; g.async=true; g.src=u+'matomo.js'; s.parentNode.insertBefore(g,s); })(); </script> </head> <body class="sg-tpl-content-basic sg-theme-gme"> <header> <div data-uk-sticky="show-on-up: true; animation: uk-animation-slide-top;" class="uk-sticky uk-active uk-sticky-below uk-sticky-fixed" id="totop"> <nav class="uk-navbar-container uk-navbar-transparent uk-navbar-sticky uk-position-top" data-uk-navbar> <div class="sg-container-full"> <div class="sg-logo"> <a href="/en/"> <img src="/site/templates/images/logo--gcb--sign-w.svg" alt="Logo: German Convention Bureau"><span>German Convention Bureau</span> </a> </div> <div class="sg-navbar-right"> <a href="#menu" title="Menü" id="ocmenu" data-uk-toggle data-uk-tooltip="title: Menu; pos:left"> <span class="sg-icon sg-icon-bars sg-icon-2x"></span> <span class="sg-screenreader-only">Menü</span> </a> </div> </div> </nav> </div> </header> <main class=""> <article> <section class="sg-article-wrapper"> <div class="sg-article-intro-wrapper"> <h1 id="start"> Sustainability Hub for Events </h1> <p class="sg-text-subline">Empowering Event Planners Globally to Drive Sustainability</p> </div> <div class="box-left box-left-out sg-nav-content-wrapper"> <ul class="uk-nav sg-nav-content"> <li class="sg-nav-content-heading sg-nav-haschildren"> <a class="sg-nav-parent" href="/en/"> gcb.de </a> </li> <li> <a href="/en/sustainability/" class="sg-nav-parent sg-nav-parent-active"> <span class="sg-nav-parent-active">Sustainability</span> </a> </li> <li> <a href="/en/sustainability/contenthub/"> Sustainable Meetings Content Hub </a> </li> <li> <a href="/en/sustainability/gcb/"> Sustainability at the GCB </a> </li> <li class="uk-active"> <a href="/en/sustainability/she/"> Sustainability Hub for Events </a> </li> <li> <a href="/en/sustainability/nzce/"> Net Zero Carbon Events Initiative </a> </li> </ul> </div> <div class="sg-article-intro-wrapper"> <p class="sg-text-abstract">Developed by Gevme in collaboration with the Net Zero Carbon Events (NZCE) initiative and the Strategic Alliance of the National Convention Bureaux of Europe, which was co-founded by the GCB.</p> </div> </section> <div class="sg-fld-article sg-subfld-paragraph box-center"> <p>The success of the "Twin Transformation" of digitalization and sustainability in business events is greatly enhanced when sustainability strategies are based on comprehensive and systematic data. The "<a href="https://she.gevme.com/" target="_blank" rel="noreferrer noopener">Sustainability Hub for Events</a>" (SHE) offers a data-driven and AI-powered tool that provides event professionals with concrete answers, checklists, and knowledge resources on sustainability.</p> </div> <div class="sg-fld-article sg-subfld-image box-center sg-size-medium " > <figure> <div class="sg-image-copyright"> <picture> <source media="(max-width: 480px)" srcset="/site/assets/files/107107/she_logo.480x270.png 1x, /site/assets/files/107107/she_logo.480x270-hidpi.png 2x"> <source media="(max-width: 768px)" srcset="/site/assets/files/107107/she_logo.768x432.png 1x, /site/assets/files/107107/she_logo.768x432-hidpi.png 2x"> <img srcset="/site/assets/files/107107/she_logo.980x552.png 1x, /site/assets/files/107107/she_logo.980x552-hidpi.png 2x" src="/site/assets/files/107107/she_logo.980x552.png" alt="" title="" > <small class="sg-copyright" data-uk-tooltip="title: Gevme; pos: left">©<span class="sg-screenreader-only"> Gevme</span></small> </div> </figure> </div> <div class="sg-fld-article sg-subfld-paragraph box-center"> <p>SHE provides a variety of AI-powered tasks specifically designed for event planners and venues. These tasks cover essential areas such as energy efficiency, waste management, sustainable catering, and the calculation of CO2 emissions. Users first select a task, enter event details and additional specifications into the task form, and the platform then generates tailored recommendations.</p> <p>For example, an event planner can receive a checklist with recommendations for sustainable mobility for their participants by specifying the event location and type. Those who prefer other formats can also generate a one-pager, an FAQ, or even a quiz format. The results produced by SHE always take into account the complex NZCE guidelines, transforming them into concrete, actionable steps tailored to the specific event.</p> <p>Two additional elements make the platform a valuable tool for advancing the twin transformation of business events. The "Learning" module provides extensive knowledge resources on key topics such as CO2 compensation, emissions measurement, and climate-friendly travel planning, thereby strengthening knowledge transfer and the exchange of best practices. The topic of "Legacy," which refers to the long-term impact of an event at its location and within the local community, is also becoming increasingly relevant for event professionals. SHE offers specific modules that provide explicit recommendations on this topic as well.</p> <p>SHE currently draws input from sources in 25 countries worldwide. The meetings destination Germany is among those providing the largest volume of data from strategies and best practices, significantly contributing to the quality of the results.</p> </div> <div class="sg-fld-article sg-subfld-teaser box-center"> <div class="sg-fld-article sg-subfld-cta"> <ul class="sg-cta-box"> <li class="sg-cta-size-m sg-teaser-ext"> <a href="https://she.gevme.com/" class="sg-cta-item " target="_blank" > <i class="fa-solid fa-arrow-right-long"></i> Your Access to SHE </a> </li> </ul> </div> </div> <div class="sg-fld-article-medium sg-subfld-teaser box-center"> <div class="sg-fld-article sg-subfld-headline"> <h2 class="sg-headline-medium">You Might Also Be Interested In:</h2> </div> <div class="sg-tile-teaser sg-tiles-medium sg-tiles-txtsep" > <a class=" sg-tile sg-tile-2-1 sg-tile-image " href="/en/sustainability/nzce/" > <figure> <img srcset="/site/assets/files/35484/people-working-tech-brand-together.500x280.jpg 1x, /site/assets/files/35484/people-working-tech-brand-together.500x280-hidpi.jpg 2x" src="/site/assets/files/35484/people-working-tech-brand-together.500x280.jpg" alt="Five people working together" title="Five people working together" > <div class="sg-tile-highlight"></div> <small class="sg-copyright" data-uk-tooltip="title: freepik.com; pos: left">©<span class="sg-screenreader-only"> freepik.com</span></small> </figure> <h3>Net Zero Carbon Events Initiative</h3> </a> <a class=" sg-tile sg-tile-2-1 sg-tile-image sg-teaser-ext" href="https://www.convention-europe.com" target="_blank" > <figure> <img srcset="/site/assets/files/107186/usgs-innzgtprkhk-unsplash.500x280.jpg 1x, /site/assets/files/107186/usgs-innzgtprkhk-unsplash.500x280-hidpi.jpg 2x" src="/site/assets/files/107186/usgs-innzgtprkhk-unsplash.500x280.jpg" alt="Map of Europe" title="Map of Europe" > <div class="sg-tile-highlight"></div> <small class="sg-copyright" data-uk-tooltip="title: USGS / unsplash.com; pos: left">©<span class="sg-screenreader-only"> USGS / unsplash.com</span></small> </figure> <h3>Strategic Alliance of the National Convention Bureaux of Europe</h3> </a> <a class=" sg-tile sg-tile-2-1 sg-tile-image " href="/en/sustainability/contenthub/" > <figure> <img srcset="/site/assets/files/2869/istock_scyther5-1278858409.500x280.jpg 1x, /site/assets/files/2869/istock_scyther5-1278858409.500x280-hidpi.jpg 2x" src="/site/assets/files/2869/istock_scyther5-1278858409.500x280.jpg" alt="Young business people are discussing together a new startup project. A glowing light bulb as a new idea." title="Young business people are discussing together a new startup project. A glowing light bulb as a new idea." > <div class="sg-tile-highlight"></div> <small class="sg-copyright" data-uk-tooltip="title: iStock.com / scyther5; pos: left">©<span class="sg-screenreader-only"> iStock.com / scyther5</span></small> </figure> <h3>Sustainable Meetings</h3> <p>Content Hub</p> </a> <a class=" sg-tile sg-tile-2-1 sg-tile-image " href="https://opendata.gcb.de/en/" > <figure> <img srcset="/site/assets/files/55718/istock_com_matejmo.500x280.jpg 1x, /site/assets/files/55718/istock_com_matejmo.500x280-hidpi.jpg 2x" src="/site/assets/files/55718/istock_com_matejmo.500x280.jpg" alt="" title="" > <div class="sg-tile-highlight"></div> <small class="sg-copyright" data-uk-tooltip="title: iStock.com / matejmo; pos: left">©<span class="sg-screenreader-only"> iStock.com / matejmo</span></small> </figure> <h3>Open Data MICE</h3> </a> </div> </div> </article> </main> <div class="sg-after-content"> <div class="sg-container-small sg-nav-siblings"> <h4> In this area </h4> <span> <a href="/en/sustainability/contenthub/"> Sustainable Meetings Content Hub </a> </span> | <span> <a href="/en/sustainability/gcb/"> Sustainability at the GCB </a> </span> | <span class="sg-active"> Sustainability Hub for Events </span> | <span> <a href="/en/sustainability/nzce/"> Net Zero Carbon Events Initiative </a> </span> </div> <div class="sg-container-small sg-nav-categories"> <h4> More from the category </h4> <ul class="sg-categorylist sg-row"> <li> <a href="/en/kategorien/themen/nachhaltigkeit/"> Sustainability </a> </li> </ul> </div> <div class="sg-container-small sg-breadcrumb"> <h4>Path to page</h4> <a href="/en/">gcb.de</a> <a href="/en/sustainability/">Sustainability</a> <span>Sustainability Hub for Events</span> </div> </div> <footer> <section class="sg-container-full foo-social"> <div class="sg-container-medium"> <div class="sg-row"> <h3>Also visit us on:</h3> <div> <ul> <li> <a href="https://www.youtube.com/user/GermanyMeetings" target="_blank" title="YouTube"> <span class="fab fa-2x fa-youtube"></span><span class="sg-screenreader-only">YouTube</span> </a> </li> <li> <a href="https://www.instagram.com/germany_meetings/" target="_blank" title="Instagram"> <span class="fab fa-2x fa-instagram"></span><span class="sg-screenreader-only">Instagram</span> </a> </li> <li> <a href="https://www.linkedin.com/company/german-convention-bureau/" target="_blank" title="LinkedIn"> <span class="fab fa-2x fa-linkedin-in"></span><span class="sg-screenreader-only">LinkedIn</span> </a> </li> </ul> </div> </div> </div> </section> <section class="sg-container-full foo-links"> <div class="sg-container-medium"> <div class="sg-row"> <div class="foo-cdv"> <a href="/de/nachhaltigkeit/gcb/charta-der-vielfalt/" title="Erfahren Sie hier mehr zur Charta der Vielfalt" target="_blank"> <img src="/site/templates/images/logo--cdv-2019-dt.svg" alt="Logo: Charta der Vielfalt – Unterzeichner"> <span class="sg-screenreader-only">Charta der Vielfalt – Unterzeichnet!</span> </a> </div> <ul class="foo-links-info"> <li> <a href="/en/terms-conditions/" class="sg-link sg-link-btn"> Terms and Conditions </a> </li> <li> <a href="/en/privacy-policy/" class="sg-link sg-link-btn"> Privacy Policy </a> </li> <li> <a href="/en/imprint/" class="sg-link sg-link-btn"> Imprint </a> </li> <li> <a onclick="return klaro.show();" class="sg-link sg-link-btn"> Cookie and privacy settings </a> </li> </ul> </div> </div> </section> <section class="sg-container-full foo-end"> <div class="sg-container-medium"> <div class="sg-row"> <div class="foo-logo"> <a href="/en/" title="To home page"> <img src="/site/templates/images/logo--gcb-sign.svg" alt="Logo: German Convention Bureau"> <span class="sg-screenreader-only">German Convention Bureau</span> </a> </div> <div class="foo-adress foo-adress-us"> <p> <strong>GCB German Convention Bureau e. V.</strong><br> c/o German National Tourist Board<br> 1350 Broadway, Suite 440<br> New York, NY 10018<br> USA<br> <br> Phone: 001 646 761 7746<br> Internet: <a href="http://www.germany-meetings.com">www.germany-meetings.com</a><br> E-Mail: <a href="mailto:hilchey@germany-meetings.com">hilchey@germany-meetings.com</a> </p> </div> <div class="foo-adress"> <p><strong>GCB German Convention Bureau e. V.</strong><br /> c/o WeWork<br /> Taunusanlage 8<br /> 60329 Frankfurt<br /> Germany<br /> <br /> Phone: 0049 - 69 - 24 29 30 - 0<br /> Internet: <a href="https://www.gcb.de" target="_blank" rel="noreferrer noopener">www.gcb.de</a><br /> E-Mail: <a href="mailto:info@gcb.de">info@gcb.de</a></p> </div> <div class="foo-adress foo-adress-cn"> <p> <strong>GCB German Convention Bureau e. 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European Association of Event Centres e.V.</a></li><li><a href="/en/why-germany/gcb-partners/cooperative-members/vdvo/">VDVO - Association of German Event Planners</a></li></ul></li></ul></li><li><a href="/en/why-germany/industry-expertise/">Germany.Expertise</a></li><li><a href="/en/why-germany/destination-germany/">Destination Germany</a></li></ul></li><li class="uk-parent"><a href="/en/gcb-events-und-messen/">GCB Events, Trade Shows, and Education</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu GCB Events, Trade Shows, and Education</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/gcb-events-und-messen/event-platform/">GCB Event Platform</a></li><li class="uk-parent"><a href="/en/gcb-events-und-messen/gcb-events/">GCB Events</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu GCB Events</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/gcb-events-und-messen/gcb-events/ebx.lab/">ebx.lab</a></li><li class="uk-parent"><a href="/en/gcb-events-und-messen/gcb-events/events-for-planners/">Events for Meeting Planners</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu Events for Meeting Planners</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/gcb-events-und-messen/gcb-events/events-for-planners/duesseldorf-2024/">Pre-IMEX Educational Trip Düsseldorf</a></li><li><a href="/en/gcb-events-und-messen/gcb-events/events-for-planners/dresden-2024/">Post-IMEX Educational Trip Dresden</a></li></ul></li></ul></li><li class="uk-parent"><a href="/en/gcb-events-und-messen/messen/">Trade Shows</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu Trade Shows</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/gcb-events-und-messen/messen/imex-america/">IMEX America</a></li><li><a href="/en/gcb-events-und-messen/messen/ibtm-world/">IBTM World</a></li><li class="uk-parent"><a href="/en/gcb-events-und-messen/messen/imex-frankfurt/">IMEX Frankfurt</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu IMEX Frankfurt</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/gcb-events-und-messen/messen/imex-frankfurt/exhibitor/">Exhibitor Information 2024</a></li><li><a href="/en/gcb-events-und-messen/messen/imex-frankfurt/business-boulevard/">Business Boulevard 2024 - German Booth</a></li></ul></li></ul></li><li><a href="/en/gcb-events-und-messen/weiterbildung/">Education</a></li><li><a href="/en/gcb-events-und-messen/all-events/">All Events</a></li><li><a href="/en/gcb-events-und-messen/next-gen-mice-network/">Next Gen MICE Network</a></li></ul></li><li class="uk-parent"><a href="/en/wissen-und-innovation/">Knowledge and Innovation</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu Knowledge and Innovation</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li class="uk-parent"><a href="/en/wissen-und-innovation/future-meeting-space/">Future Meeting Space</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu Future Meeting Space</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2024/">2024: Business Events in a Transformative Era</a></li><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2023/">2023: Creating Meaningful Events in Challenging Times</a></li><li class="uk-parent"><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2022/">2022: Redefining Event Attendance</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu 2022: Redefining Event Attendance</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2022/statements-research-partners-2022/">Statements Research Partners 2022</a></li></ul></li><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2021/">2021: Challenges of the Post-Corona Era</a></li><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2019-20/">2019/20: The Future Role and Purpose of Events</a></li><li><a href="/en/wissen-und-innovation/future-meeting-space/research-2017-18/">Research Phase 2017/18</a></li><li><a href="/en/wissen-und-innovation/future-meeting-space/research-phase-2015-16/">Research Phase 2015/16</a></li></ul></li><li><a href="/en/wissen-und-innovation/meeting-and-eventbarometer/">Meeting- & EventBarometer</a></li><li><a href="/en/wissen-und-innovation/thought-leader-panel/">Thought Leader Panel</a></li><li><a href="/en/wissen-und-innovation/befuture/">BEFuture</a></li><li class="uk-parent"><a href="/en/wissen-und-innovation/research-archive/">Research Archive</a><span class="sg-nav-toggle fn-nav-toggle" data-uk-icon="icon: chevron-right"><span class="sg-screenreader-only">Unterseiten aufklappen zu Research Archive</span></span><ul class="uk-nav uk-nav-sub" data-uk-nav="toggle: > .fn-nav-toggle"><li><a 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