CINXE.COM

<!DOCTYPE html> <html lang="fr-FR"> <head><link rel="preload" as="image" href="https://landingicom.b-cdn.net/Vector-4.svg" imagesrcset="" imagesizes="100vw"> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="robots" content="index, follow, max-image-preview:large"> <link rel="alternate" hreflang="en" href="https://landingi.com/product/ab-testing/"> <link rel="alternate" hreflang="pl" href="https://landingi.com/pl/produkt/testy-ab/"> <link rel="alternate" hreflang="pt-br" href="https://landingi.com/pt-br/produto/ab-testing/"> <link rel="alternate" hreflang="de" href="https://landingi.com/de/produkt/a-b-testing/"> <link rel="alternate" hreflang="es" href="https://landingi.com/es/producto/a-b-testing/"> <link rel="alternate" hreflang="fr" href="https://landingi.com/fr/produit/test-ab/"> <link rel="alternate" hreflang="it" href="https://landingi.com/it/prodotto/a-b-testing/"> <link rel="alternate" hreflang="x-default" href="https://landingi.com/product/ab-testing/"> <link rel="apple-touch-icon" sizes="57x57" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-57x57.png"> <link rel="apple-touch-icon" sizes="60x60" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-60x60.png"> <link rel="apple-touch-icon" sizes="72x72" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-72x72.png"> <link rel="apple-touch-icon" sizes="76x76" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-76x76.png"> <link rel="apple-touch-icon" sizes="114x114" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-114x114.png"> <link rel="apple-touch-icon" sizes="120x120" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-120x120.png"> <link rel="apple-touch-icon" sizes="144x144" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-144x144.png"> <link rel="apple-touch-icon" sizes="152x152" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-152x152.png"> <link rel="apple-touch-icon" sizes="180x180" href="https://landingi.com/wp-content/themes/landingi/img/favicon/apple-icon-180x180.png"> <link rel="icon" type="image/png" sizes="192x192" href="https://landingi.com/wp-content/themes/landingi/img/favicon/android-icon-192x192.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://landingi.com/wp-content/themes/landingi/img/favicon/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="96x96" href="https://landingi.com/wp-content/themes/landingi/img/favicon/favicon-96x96.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://landingi.com/wp-content/themes/landingi/img/favicon/favicon-16x16.png"> <link rel="manifest" href="https://landingi.com/wp-content/themes/landingi/img/favicon/manifest.json"> <meta name="msapplication-TileColor" content="#2550aa"> <meta name="msapplication-TileImage" content="https://landingi.com/wp-content/themes/landingi/img/favicon/ms-icon-144x144.png"> <meta name="theme-color" content="#2550aa"> <link rel="dns-prefetch" href="https://landingicom.b-cdn.net/"> <link rel="preload" href="https://landingicom.b-cdn.net/inter-v13-latin-ext-600.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="https://landingicom.b-cdn.net/roboto-mono-v23-latin-regular.woff2" as="font" type="font/woff2" crossorigin>  <meta name="description" content="Améliorez les performances de votre site web grâce à nos solutions complètes de test a/b. Optimisez l'expérience utilisateur et augmentez les conversions dès aujourd'hui!"> <link rel="canonical" href="https://landingi.com/fr/produit/test-ab/"> <meta property="og:locale" content="fr_FR"> <meta property="og:type" content="article"> <meta property="og:title" content="Optimiser les conversions grâce aux solutions de test A/B | Landingi"> <meta property="og:description" content="Améliorez les performances de votre site web grâce à nos solutions complètes de test a/b. Optimisez l'expérience utilisateur et augmentez les conversions dès aujourd'hui!"> <meta property="og:url" content="https://landingi.com/fr/produit/test-ab/"> <meta property="og:site_name" content="Landingi"> <meta property="article:publisher" content="https://www.facebook.com/Landingi"> <meta property="article:modified_time" content="2024-10-04T08:50:36+00:00"> <meta property="og:image" content="https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp"> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:label1" content="Est. reading time"> <meta name="twitter:data1" content="3 minutes"> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://landingi.com/fr/produit/test-ab/#article","isPartOf":{"@id":"https://landingi.com/fr/produit/test-ab/"},"author":{"name":"Patrycja Szurgacz","@id":"https://landingi.com/#/schema/person/fa0a1452c13dc8127730c0d01d592b81"},"headline":"A/B Testing","datePublished":"2024-03-06T19:12:27+00:00","dateModified":"2024-10-04T08:50:36+00:00","mainEntityOfPage":{"@id":"https://landingi.com/fr/produit/test-ab/"},"wordCount":511,"publisher":{"@id":"https://landingi.com/#organization"},"image":{"@id":"https://landingi.com/fr/produit/test-ab/#primaryimage"},"thumbnailUrl":"https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp","inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https://landingi.com/fr/produit/test-ab/","url":"https://landingi.com/fr/produit/test-ab/","name":"Optimiser les conversions grâce aux solutions de test A/B | Landingi","isPartOf":{"@id":"https://landingi.com/#website"},"primaryImageOfPage":{"@id":"https://landingi.com/fr/produit/test-ab/#primaryimage"},"image":{"@id":"https://landingi.com/fr/produit/test-ab/#primaryimage"},"thumbnailUrl":"https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp","datePublished":"2024-03-06T19:12:27+00:00","dateModified":"2024-10-04T08:50:36+00:00","description":"Améliorez les performances de votre site web grâce à nos solutions complètes de test a/b. Optimisez l'expérience utilisateur et augmentez les conversions dès aujourd'hui!","breadcrumb":{"@id":"https://landingi.com/fr/produit/test-ab/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https://landingi.com/fr/produit/test-ab/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https://landingi.com/fr/produit/test-ab/#primaryimage","url":"https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp","contentUrl":"https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp"},{"@type":"BreadcrumbList","@id":"https://landingi.com/fr/produit/test-ab/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://landingi.com/fr/"},{"@type":"ListItem","position":2,"name":"Produit","item":"https://landingi.com/fr/produit/"},{"@type":"ListItem","position":3,"name":"A/B Testing"}]},{"@type":"WebSite","@id":"https://landingi.com/#website","url":"https://landingi.com/","name":"Landingi","description":"","publisher":{"@id":"https://landingi.com/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://landingi.com/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https://landingi.com/#organization","name":"Landingi","url":"https://landingi.com/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https://landingi.com/#/schema/logo/image/","url":"https://landingi.com/wp-content/uploads/2024/04/logo.svg","contentUrl":"https://landingi.com/wp-content/uploads/2024/04/logo.svg","width":148,"height":48,"caption":"Landingi"},"image":{"@id":"https://landingi.com/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/Landingi"]},{"@type":"Person","@id":"https://landingi.com/#/schema/person/fa0a1452c13dc8127730c0d01d592b81","name":"Patrycja Szurgacz","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https://landingi.com/#/schema/person/image/","url":"https://secure.gravatar.com/avatar/b73cb13f0ae901ef607f7860130898a8?s=96&d=mm&r=g","contentUrl":"https://secure.gravatar.com/avatar/b73cb13f0ae901ef607f7860130898a8?s=96&d=mm&r=g","caption":"Patrycja Szurgacz"}}]}</script>  <title>Optimiser les conversions grâce aux solutions de test A/B | Landingi</title><link rel="stylesheet" id="siteground-optimizer-combined-css-c58c40dc7cb979c0a4680070b1c747c4" href="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/siteground-optimizer-combined-css-c58c40dc7cb979c0a4680070b1c747c4.css" media="all" /> <style> .js-megamenu--hide { height: 70px; visibility: hidden; } .js-secondary-navigation--hide { height: 70px; overflow: hidden; } .js-secondary-navigation--hide .wp-block-buttons { width: 100px; overflow: hidden; white-space: nowrap; } @media (min-width: 768px) { .js-secondary-navigation--hide .wp-block-buttons { width: 75vw; } } @media (min-width: 1400px) { .js-secondary-navigation--hide .wp-block-buttons { width: auto; } } </style> <script nowprocket> function domReadyLoad() { let js_init = false; var body_container = document.querySelector('html'); body_container.addEventListener('mousemove', e => { if (js_init == false) { js_init = true; initGtm(); } }); body_container.addEventListener('touchstart', e => { if (js_init == false) { js_init = true; initGtm(); } }); window.addEventListener('keydown', () => { if (js_init == false) { js_init = true; initGtm(); } }); } if (window.addEventListener) window.addEventListener("load", domReadyLoad, false); else if (window.attachEvent) window.attachEvent("onload", domReadyLoad); else window.onload = domReadyLoad; function initGtm() { window.dataLayer = window.dataLayer || []; window.dataLayer.push({ 'gtm.start': new Date().getTime(), event: 'gtm.js' }); const script = document.createElement('script'); script.type = 'text/javascript'; script.async = true; script.onload = function() { window.dataLayer.push({ event: 'gtm.js', 'gtm.start': new Date().getTime(), 'gtm.uniqueEventId': 0 }); }; script.src = 'https://www.googletagmanager.com/gtm.js?id=GTM-K8X29B6'; const firstScript = document.getElementsByTagName('script')[0]; firstScript.parentNode.insertBefore(script, firstScript); } </script> <style> @font-face { font-family: 'Inter'; src: local('Inter'), url('https://landingicom.b-cdn.net/inter-v13-latin-ext-300.woff2') format('woff2'); font-weight: 300; font-style: normal; font-display: swap; } @font-face { font-family: 'Arial Fallback 400'; src: local(Arial); size-adjust: 106%; ascent-override: 92%; descent-override: normal; line-gap-override: 0%; letter-spacing: 2px; } @font-face { font-family: 'Inter'; src: local('Inter'), url('https://landingicom.b-cdn.net/inter-v13-latin-ext-regular.woff2') format('woff2'); font-weight: 400; font-style: normal; font-display: swap; } @font-face { font-family: 'Inter'; src: local('Inter'), url('https://landingicom.b-cdn.net/inter-v13-latin-ext-600.woff2') format('woff2'); font-weight: 600; font-style: normal; font-display: swap; } @font-face { font-family: 'Roboto Mono'; src: local('Roboto Mono'), url('https://landingicom.b-cdn.net/roboto-mono-v23-latin-regular.woff2') format('woff2'); font-weight: 400; font-style: normal; font-display: swap; } </style> <style id="global-styles-inline-css"> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--classicblue-100: #2550AA;--wp--preset--color--classicblue-80: #4168C4;--wp--preset--color--classicblue-20: #E9EDF7;--wp--preset--color--calmviolet-100: #7271D4;--wp--preset--color--calmviolet-20: #F1F1FB;--wp--preset--color--almostcyan-100: #1EC7B8;--wp--preset--color--almostcyan-20: #E8F9F8;--wp--preset--color--sunnyyellow-100: #F8D260;--wp--preset--color--sunnyyellow-20: #FEFBEF;--wp--preset--color--warmpink-100: #F27589;--wp--preset--color--warmpink-20: #FEF1F3;--wp--preset--color--friendlyblue-100: #5D92FF;--wp--preset--color--friendlyblue-20: #EFF4FF;--wp--preset--color--leafgreen-100: #46BE83;--wp--preset--color--leafgreen-20: #ECF8F3;--wp--preset--color--tangerineorange-100: #FF8E56;--wp--preset--color--tangerineorange-20: #FFF4EE;--wp--preset--color--dark-100: #1F1F1F;--wp--preset--color--dark-60: #5c5c5c;--wp--preset--color--dark-40: #707070;--wp--preset--color--dark-20: #707070;--wp--preset--color--white-100: #ffffff;--wp--preset--color--bg-color-100: #F9F9F9;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.405), 20px);--wp--preset--font-size--large: clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 0.943), 36px);--wp--preset--font-size--x-large: clamp(25.014px, 1.563rem + ((1vw - 3.2px) * 1.148), 42px);--wp--preset--font-size--10: .625rem;--wp--preset--font-size--12: .75rem;--wp--preset--font-size--14: .875rem;--wp--preset--font-size--16: clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.135), 1rem);--wp--preset--font-size--18: clamp(1.125rem, 1.125rem + ((1vw - 0.2rem) * 1), 1.125rem);--wp--preset--font-size--24: clamp(1.375rem, 1.375rem + ((1vw - 0.2rem) * 0.135), 1.5rem);--wp--preset--font-size--32: clamp(1.5rem, 1.5rem + ((1vw - 0.2rem) * 0.541), 2rem);--wp--preset--font-size--40: clamp(1.875rem, 1.875rem + ((1vw - 0.2rem) * 0.676), 2.5rem);--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--spacing--xmin: var(--spacing--xmin);--wp--preset--spacing--min: var(--spacing--min);--wp--preset--spacing--xxs: var(--spacing--xxs);--wp--preset--spacing--xs: var(--spacing--xs);--wp--preset--spacing--sm: var(--spacing--sm);--wp--preset--spacing--md: var(--spacing--md);--wp--preset--spacing--lg: var(--spacing--lg);--wp--preset--spacing--xl: var(--spacing--xl);--wp--preset--spacing--xxl: var(--spacing--xxl);--wp--preset--spacing--huge: var(--spacing--huge);--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}.wp-block-button .wp-block-button__link{--wp--preset--font-size--14: .875rem;--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;}.wp-block-pullquote{--wp--preset--font-size--24: 1.5rem;}.wp-block-post-title{--wp--preset--font-size--12: .75rem;--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;--wp--preset--font-size--24: 1.5rem;--wp--preset--font-size--32: 2rem;--wp--preset--font-size--40: 2.5rem;}.wp-block-heading{--wp--preset--font-size--12: .75rem;--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;--wp--preset--font-size--24: 1.5rem;--wp--preset--font-size--32: 2rem;--wp--preset--font-size--40: 2.5rem;}p{--wp--preset--font-size--10: .625rem;--wp--preset--font-size--14: .875rem;--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;}.wp-block-quote{--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;--wp--preset--font-size--24: 1.5rem;}.wp-block-details{--wp--preset--font-size--14: .875rem;--wp--preset--font-size--18: 1.125rem;}.wp-block-list{--wp--preset--font-size--14: .875rem;--wp--preset--font-size--16: 1rem;}.wp-block-landingi-note{--wp--preset--font-size--14: .875rem;--wp--preset--font-size--16: 1rem;--wp--preset--font-size--18: 1.125rem;}.wp-block-landingi-badge{--wp--preset--font-size--12: .75rem;--wp--preset--font-size--14: .875rem;}:root { --wp--style--global--content-size: 1320px;--wp--style--global--wide-size: 1800px; }:where(body) { margin: 0; }.wp-site-blocks > .alignleft { float: left; margin-right: 2em; }.wp-site-blocks > .alignright { float: right; margin-left: 2em; }.wp-site-blocks > .aligncenter { justify-content: center; margin-left: auto; margin-right: auto; }:where(.wp-site-blocks) > * { margin-block-start: 24px; margin-block-end: 0; }:where(.wp-site-blocks) > :first-child { margin-block-start: 0; }:where(.wp-site-blocks) > :last-child { margin-block-end: 0; }:root { --wp--style--block-gap: 24px; }:root :where(.is-layout-flow) > :first-child{margin-block-start: 0;}:root :where(.is-layout-flow) > :last-child{margin-block-end: 0;}:root :where(.is-layout-flow) > *{margin-block-start: 24px;margin-block-end: 0;}:root :where(.is-layout-constrained) > :first-child{margin-block-start: 0;}:root :where(.is-layout-constrained) > :last-child{margin-block-end: 0;}:root :where(.is-layout-constrained) > *{margin-block-start: 24px;margin-block-end: 0;}:root :where(.is-layout-flex){gap: 24px;}:root :where(.is-layout-grid){gap: 24px;}.is-layout-flow > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}.is-layout-flow > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}.is-layout-flow > .aligncenter{margin-left: auto !important;margin-right: auto !important;}.is-layout-constrained > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}.is-layout-constrained > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}.is-layout-constrained > .aligncenter{margin-left: auto !important;margin-right: auto !important;}.is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width: var(--wp--style--global--content-size);margin-left: auto !important;margin-right: auto !important;}.is-layout-constrained > .alignwide{max-width: var(--wp--style--global--wide-size);}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}body{padding-top: 0px;padding-right: 0px;padding-bottom: 0px;padding-left: 0px;}a:where(:not(.wp-element-button)){text-decoration: underline;}:root :where(.wp-element-button, .wp-block-button__link){background-color: #32373c;border-width: 0;color: #fff;font-family: inherit;font-size: inherit;line-height: inherit;padding: calc(0.667em + 2px) calc(1.333em + 2px);text-decoration: none;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-classicblue-100-color{color: var(--wp--preset--color--classicblue-100) !important;}.has-classicblue-80-color{color: var(--wp--preset--color--classicblue-80) !important;}.has-classicblue-20-color{color: var(--wp--preset--color--classicblue-20) !important;}.has-calmviolet-100-color{color: var(--wp--preset--color--calmviolet-100) !important;}.has-calmviolet-20-color{color: var(--wp--preset--color--calmviolet-20) !important;}.has-almostcyan-100-color{color: var(--wp--preset--color--almostcyan-100) !important;}.has-almostcyan-20-color{color: var(--wp--preset--color--almostcyan-20) !important;}.has-sunnyyellow-100-color{color: var(--wp--preset--color--sunnyyellow-100) !important;}.has-sunnyyellow-20-color{color: var(--wp--preset--color--sunnyyellow-20) !important;}.has-warmpink-100-color{color: var(--wp--preset--color--warmpink-100) !important;}.has-warmpink-20-color{color: var(--wp--preset--color--warmpink-20) !important;}.has-friendlyblue-100-color{color: var(--wp--preset--color--friendlyblue-100) !important;}.has-friendlyblue-20-color{color: var(--wp--preset--color--friendlyblue-20) !important;}.has-leafgreen-100-color{color: var(--wp--preset--color--leafgreen-100) !important;}.has-leafgreen-20-color{color: var(--wp--preset--color--leafgreen-20) !important;}.has-tangerineorange-100-color{color: var(--wp--preset--color--tangerineorange-100) !important;}.has-tangerineorange-20-color{color: var(--wp--preset--color--tangerineorange-20) !important;}.has-dark-100-color{color: var(--wp--preset--color--dark-100) !important;}.has-dark-60-color{color: var(--wp--preset--color--dark-60) !important;}.has-dark-40-color{color: var(--wp--preset--color--dark-40) !important;}.has-dark-20-color{color: var(--wp--preset--color--dark-20) !important;}.has-white-100-color{color: var(--wp--preset--color--white-100) !important;}.has-bg-color-100-color{color: var(--wp--preset--color--bg-color-100) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-classicblue-100-background-color{background-color: var(--wp--preset--color--classicblue-100) !important;}.has-classicblue-80-background-color{background-color: var(--wp--preset--color--classicblue-80) !important;}.has-classicblue-20-background-color{background-color: var(--wp--preset--color--classicblue-20) !important;}.has-calmviolet-100-background-color{background-color: var(--wp--preset--color--calmviolet-100) !important;}.has-calmviolet-20-background-color{background-color: var(--wp--preset--color--calmviolet-20) !important;}.has-almostcyan-100-background-color{background-color: var(--wp--preset--color--almostcyan-100) !important;}.has-almostcyan-20-background-color{background-color: var(--wp--preset--color--almostcyan-20) !important;}.has-sunnyyellow-100-background-color{background-color: var(--wp--preset--color--sunnyyellow-100) !important;}.has-sunnyyellow-20-background-color{background-color: var(--wp--preset--color--sunnyyellow-20) !important;}.has-warmpink-100-background-color{background-color: var(--wp--preset--color--warmpink-100) !important;}.has-warmpink-20-background-color{background-color: var(--wp--preset--color--warmpink-20) !important;}.has-friendlyblue-100-background-color{background-color: var(--wp--preset--color--friendlyblue-100) !important;}.has-friendlyblue-20-background-color{background-color: var(--wp--preset--color--friendlyblue-20) !important;}.has-leafgreen-100-background-color{background-color: var(--wp--preset--color--leafgreen-100) !important;}.has-leafgreen-20-background-color{background-color: var(--wp--preset--color--leafgreen-20) !important;}.has-tangerineorange-100-background-color{background-color: var(--wp--preset--color--tangerineorange-100) !important;}.has-tangerineorange-20-background-color{background-color: var(--wp--preset--color--tangerineorange-20) !important;}.has-dark-100-background-color{background-color: var(--wp--preset--color--dark-100) !important;}.has-dark-60-background-color{background-color: var(--wp--preset--color--dark-60) !important;}.has-dark-40-background-color{background-color: var(--wp--preset--color--dark-40) !important;}.has-dark-20-background-color{background-color: var(--wp--preset--color--dark-20) !important;}.has-white-100-background-color{background-color: var(--wp--preset--color--white-100) !important;}.has-bg-color-100-background-color{background-color: var(--wp--preset--color--bg-color-100) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-classicblue-100-border-color{border-color: var(--wp--preset--color--classicblue-100) !important;}.has-classicblue-80-border-color{border-color: var(--wp--preset--color--classicblue-80) !important;}.has-classicblue-20-border-color{border-color: var(--wp--preset--color--classicblue-20) !important;}.has-calmviolet-100-border-color{border-color: var(--wp--preset--color--calmviolet-100) !important;}.has-calmviolet-20-border-color{border-color: var(--wp--preset--color--calmviolet-20) !important;}.has-almostcyan-100-border-color{border-color: var(--wp--preset--color--almostcyan-100) !important;}.has-almostcyan-20-border-color{border-color: var(--wp--preset--color--almostcyan-20) !important;}.has-sunnyyellow-100-border-color{border-color: var(--wp--preset--color--sunnyyellow-100) !important;}.has-sunnyyellow-20-border-color{border-color: var(--wp--preset--color--sunnyyellow-20) !important;}.has-warmpink-100-border-color{border-color: var(--wp--preset--color--warmpink-100) !important;}.has-warmpink-20-border-color{border-color: var(--wp--preset--color--warmpink-20) !important;}.has-friendlyblue-100-border-color{border-color: var(--wp--preset--color--friendlyblue-100) !important;}.has-friendlyblue-20-border-color{border-color: var(--wp--preset--color--friendlyblue-20) !important;}.has-leafgreen-100-border-color{border-color: var(--wp--preset--color--leafgreen-100) !important;}.has-leafgreen-20-border-color{border-color: var(--wp--preset--color--leafgreen-20) !important;}.has-tangerineorange-100-border-color{border-color: var(--wp--preset--color--tangerineorange-100) !important;}.has-tangerineorange-20-border-color{border-color: var(--wp--preset--color--tangerineorange-20) !important;}.has-dark-100-border-color{border-color: var(--wp--preset--color--dark-100) !important;}.has-dark-60-border-color{border-color: var(--wp--preset--color--dark-60) !important;}.has-dark-40-border-color{border-color: var(--wp--preset--color--dark-40) !important;}.has-dark-20-border-color{border-color: var(--wp--preset--color--dark-20) !important;}.has-white-100-border-color{border-color: var(--wp--preset--color--white-100) !important;}.has-bg-color-100-border-color{border-color: var(--wp--preset--color--bg-color-100) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;}.has-10-font-size{font-size: var(--wp--preset--font-size--10) !important;}.has-12-font-size{font-size: var(--wp--preset--font-size--12) !important;}.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.has-24-font-size{font-size: var(--wp--preset--font-size--24) !important;}.has-32-font-size{font-size: var(--wp--preset--font-size--32) !important;}.has-40-font-size{font-size: var(--wp--preset--font-size--40) !important;}.wp-block-button .wp-block-button__link.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}.wp-block-button .wp-block-button__link.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-button .wp-block-button__link.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-pullquote.has-24-font-size{font-size: var(--wp--preset--font-size--24) !important;}.wp-block-post-title.has-12-font-size{font-size: var(--wp--preset--font-size--12) !important;}.wp-block-post-title.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-post-title.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-post-title.has-24-font-size{font-size: var(--wp--preset--font-size--24) !important;}.wp-block-post-title.has-32-font-size{font-size: var(--wp--preset--font-size--32) !important;}.wp-block-post-title.has-40-font-size{font-size: var(--wp--preset--font-size--40) !important;}.wp-block-heading.has-12-font-size{font-size: var(--wp--preset--font-size--12) !important;}.wp-block-heading.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-heading.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-heading.has-24-font-size{font-size: var(--wp--preset--font-size--24) !important;}.wp-block-heading.has-32-font-size{font-size: var(--wp--preset--font-size--32) !important;}.wp-block-heading.has-40-font-size{font-size: var(--wp--preset--font-size--40) !important;}p.has-10-font-size{font-size: var(--wp--preset--font-size--10) !important;}p.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}p.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}p.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-quote.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-quote.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-quote.has-24-font-size{font-size: var(--wp--preset--font-size--24) !important;}.wp-block-details.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}.wp-block-details.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-list.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}.wp-block-list.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-landingi-note.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;}.wp-block-landingi-note.has-16-font-size{font-size: var(--wp--preset--font-size--16) !important;}.wp-block-landingi-note.has-18-font-size{font-size: var(--wp--preset--font-size--18) !important;}.wp-block-landingi-badge.has-12-font-size{font-size: var(--wp--preset--font-size--12) !important;}.wp-block-landingi-badge.has-14-font-size{font-size: var(--wp--preset--font-size--14) !important;} :root :where(.wp-block-landingi-hero){background-color: var(--wp--preset--color--friendlyblue-100);color: var(--wp--preset--color--white-100);margin-bottom: var(--wp--preset--spacing--xl);} :root :where(.wp-block-post-content-is-layout-flow) > :first-child{margin-block-start: 0;}:root :where(.wp-block-post-content-is-layout-flow) > :last-child{margin-block-end: 0;}:root :where(.wp-block-post-content-is-layout-flow) > *{margin-block-start: var(--wp--preset--spacing--sm);margin-block-end: 0;}:root :where(.wp-block-post-content-is-layout-constrained) > :first-child{margin-block-start: 0;}:root :where(.wp-block-post-content-is-layout-constrained) > :last-child{margin-block-end: 0;}:root :where(.wp-block-post-content-is-layout-constrained) > *{margin-block-start: var(--wp--preset--spacing--sm);margin-block-end: 0;}:root :where(.wp-block-post-content-is-layout-flex){gap: var(--wp--preset--spacing--sm);}:root :where(.wp-block-post-content-is-layout-grid){gap: var(--wp--preset--spacing--sm);} </style> <style id="block-style-variation-styles-inline-css"> :root :where(.wp-block-button.is-style-outline--d3733f62590137bed6ff422a53b5a2cf .wp-block-button__link){background: transparent none;border-color: currentColor;border-width: 2px;border-style: solid;color: currentColor;padding-top: 0.667em;padding-right: 1.33em;padding-bottom: 0.667em;padding-left: 1.33em;} </style> <style id="core-block-supports-inline-css"> .wp-elements-c8d6d6873b7e023d46867681fefb6a9b a:where(:not(.wp-element-button)){color:var(--wp--preset--color--dark-100);}.wp-elements-4c48377bd5c2c2278bad1769f9795646 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--dark-100);}.wp-elements-60343768209c945313d759e0214a632d a:where(:not(.wp-element-button)){color:var(--wp--preset--color--dark-100);}.wp-elements-3de91106d3e38736b94e8aa9865c2141 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--dark-100);}.wp-elements-5ab33704d6345913d3d91ac88e950423 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--dark-100);}.wp-container-core-group-is-layout-2 > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:800px;margin-left:auto !important;margin-right:auto !important;}.wp-container-core-group-is-layout-2 > .alignwide{max-width:800px;}.wp-container-core-group-is-layout-2 .alignfull{max-width:none;}.wp-elements-d4f284dc83a1859c0045f61d72bccf95 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white-100);}.wp-elements-e6986f4be01e156521f93aad6a1c6762 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white-100);}.wp-elements-68b7a6dfe3f1dbd32ddcaed9d732314f a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white-100);}.wp-elements-aea6a44a318a1fbc38ebe8b593a98c29 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white-100);} </style> <style id="wp-block-template-skip-link-inline-css"> .skip-link.screen-reader-text { border: 0; clip: rect(1px,1px,1px,1px); clip-path: inset(50%); height: 1px; margin: -1px; overflow: hidden; padding: 0; position: absolute !important; width: 1px; word-wrap: normal !important; } .skip-link.screen-reader-text:focus { background-color: #eee; clip: auto !important; clip-path: none; color: #444; display: block; font-size: 1em; height: auto; left: 5px; line-height: normal; padding: 15px 23px 14px; text-decoration: none; top: 5px; width: auto; z-index: 100000; } </style> <script id="wpml-cookie-js-extra"> var wpml_cookies = {"wp-wpml_current_language":{"value":"fr","expires":1,"path":"\/"}}; var wpml_cookies = {"wp-wpml_current_language":{"value":"fr","expires":1,"path":"\/"}}; </script> <meta name="generator" content="WPML ver:4.6.9 stt:1,4,3,27,40,42,2;"> <link rel="icon" href="https://landingi.com/wp-content/uploads/2024/01/cropped-apple-touch-icon-1-40x40-optimized.png" sizes="32x32"> <link rel="icon" href="https://landingi.com/wp-content/uploads/2024/01/cropped-apple-touch-icon-1-200x200-optimized.png" sizes="192x192"> <link rel="apple-touch-icon" href="https://landingi.com/wp-content/uploads/2024/01/cropped-apple-touch-icon-1-200x200-optimized.png"> <meta name="msapplication-TileImage" content="https://landingi.com/wp-content/uploads/2024/01/cropped-apple-touch-icon-1-440x440-optimized.png"> </head> <body class="page-template-default page page-id-91992 page-child parent-pageid-90577 wp-custom-logo wp-embed-responsive"> <div class="wp-site-blocks"> <header class="wp-block-template-part"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"> <div class="wp-block-landingi-megamenu b-megamenu alignfull js-megamenu--close js-megamenu--hide" style="margin-top:0"><div class="b-megamenu__container"><div class="b-megamenu__navigation navigation"><input type="checkbox" class="navigation__checkbox" id="navi-toggle"><label for="navi-toggle" class="navigation__button"><span class="navigation__icon"> </span></label></div><div class="b-megamenu__bg-wrapper"><div class="b-megamenu__wrapper"><div class="is-default-size wp-block-site-logo"><a href="https://landingi.com/fr/" class="custom-logo-link" rel="home"><img width="120" height="20" src="https://landingi.com/wp-content/uploads/2024/01/Vector-4.svg" class="custom-logo" alt="Landingi" decoding="async"></a></div> <div class="wp-block-landingi-megamenu-item b-megamenu-item is-dropdown is-dropdown--close"><div class="b-megamenu-item__menuname">Produit</div><div class="b-megamenu-item__columns-wrapper"> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/LandingPage.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/produit/outil-de-creation/">Outil de création</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Créez, publiez et optimisez vos pages à l’aide d’un éditeur par glisser/déposer, parfait au pixel près et adapté aux mobiles.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/templates.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/modeles/landing-pages/" data-type="link" data-id="https://landingi.com/templates/">Modèles</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Accélérez le processus de création grâce à plus de 400 modèles personnalisables pour les pages de renvoi, les pop-ups et les sections.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/ai_assistant.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/produit/ia-landing-page/" data-type="link" data-id="https://landingi.com/product/ai-landing-page/">Landing Page IA</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-dark-100-color has-text-color has-link-color has-10-font-size wp-elements-c8d6d6873b7e023d46867681fefb6a9b">Améliorez votre message grâce à un texte, un référencement et une édition d’images générés par l’IA. Tout en une seule application.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/AB_testing-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/product/ai-landing-page/" data-type="link" data-id="https://landingi.com/product/ai-landing-page/"></a><a href="https://landingi.com/fr/produit/test-ab/" data-type="link" data-id="https://landingi.com/fr/produit/test-ab/">Tests A/B</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-dark-100-color has-text-color has-link-color has-10-font-size wp-elements-4c48377bd5c2c2278bad1769f9795646">Testez et comparez des variantes de pages pour des décisions basées sur des données et des informations sur les interactions utilisateurs.</p> </div> </div> </div> </div></div> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/et-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/produit/eventracker/">EventTracker</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Suivez les microconversions dans votre tableau de bord et analysez les évènements et les clics à l’aide d’une carte visuelle.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2025/01/figma-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/produit/figma-a-landingi/">De Figma à Landingi</a></div> <div class="b-megamenu-tab-item__badge-text">NEW</div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Transformez vos designs Figma en landing pages en un clic</p> <p class="is-style-default has-10-font-size"></p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/integration-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/integrations/">Intégrations</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Intégrez vos pages à vos applications et solutions mar-tech préférées pour que votre campagne soit efficace.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/infrastructure-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/produit/infrastructure/">Infrastructure</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Utilisez une plateforme fiable et sécurisée qui gère sans problème des millions de visites.</p> </div> </div> </div> </div></div> </div></div> <div class="wp-block-landingi-megamenu-item b-megamenu-item is-dropdown is-dropdown--close"><div class="b-megamenu-item__menuname">Solutions</div><div class="b-megamenu-item__columns-wrapper"> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/Group-3861.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/generation-de-leads/">Generation de leads</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment générer plus de trafic et obtenir plus de prospects.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/translation-6.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/landing-pages-multi-langues/" data-type="link" data-id="https://landingi.com/templates/">Landing pages multi langues</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment atteindre un public mondial avec des versions linguistiques.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/Group-3933.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/optimisation-de-la-conversion/" data-type="link" data-id="https://landingi.com/product/ai-landing-page/">Optimisation de la conversion</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-dark-100-color has-text-color has-link-color has-10-font-size wp-elements-60343768209c945313d759e0214a632d">Comment convertir le trafic en ventes.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/group-4-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/optimisation-de-la-conversion/">Optimisation campagnes payantes</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-dark-100-color has-text-color has-link-color has-10-font-size wp-elements-3de91106d3e38736b94e8aa9865c2141">Comment optimiser les annonces payantes pour un meilleur ROAS.</p> </div> </div> </div> </div></div> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/08/presence.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/presence-sur-internet/">Présence en ligne</a> </div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment prendre soin de votre empreinte numérique.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/08/services.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/services-de-landing-page/">Landing pages humaines</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment publier des pages non génériques, faites à la main.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/08/scale.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/creation-pages-echelle/">Création de pages à grande échelle</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment gérer un grand volume de pages et de clients.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/08/personalization.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/solutions/landing-pages-personnalisees/">Landing pages personnalisées</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Comment proposer du contenu personnalisé aux clients potentiels.</p> </div> </div> </div> </div></div> </div></div> <div class="wp-block-landingi-megamenu-item b-megamenu-item is-dropdown is-dropdown--close"><div class="b-megamenu-item__menuname">Ressources</div><div class="b-megamenu-item__columns-wrapper"> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/blog-1-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/blog/" data-type="page" data-id="344">Blog</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Maîtrisez le marketing numérique avec l’aide de professionnels avisés et augmentez les conversions de votre site web.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/help-1-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/help/" data-type="link" data-id="https://landingi.com/help/">Help Center</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Guides pour les débutants, consignes de configuration et conseils de création pour démarrer et optimiser vos pages.</p> </div> </div> </div> <div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/education-1.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://pages.landingi.com/landing-page-academy?">Landing Page Academy</a></div> <div class="b-megamenu-tab-item__badge-text">FREE</div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Un cours en ligne gratuit pour les créateurs de landing pages! Découvrez les secrets des pages à fort taux de conversion et devenez un expert.</p> </div> </div> </div> </div></div> <div class="wp-block-landingi-megamenu-column b-megamenu-column has-white-100-background-color has-background"><div class="b-megamenu-column__inner-blocks"><div class="b-megamenu-tab-item has-icon"> <div class="b-megamenu-tab-item__content"> <div class="b-megamenu-tab-item__heading-wrapper"> <div class="b-megamenu-tab-item__image-wrapper"> <img data-src="https://landingi.com/wp-content/uploads/2024/04/Group-3911.svg" class="b-megamenu-tab-item__img js-megamenu-load-img" height="40" width="40" loading="lazy"> </div> <div class="b-megamenu-tab-item__heading"><a href="https://landingi.com/fr/entreprise/contact/">Contact</a></div> </div> <div class="b-megamenu-tab-item__inner-blocks"> <p class="is-style-default has-10-font-size">Obtenez les réponses à vos questions – contactez-nous</p> </div> </div> </div> </div></div> </div></div> <div class="wp-block-landingi-megamenu-item b-megamenu-item"><div class="b-megamenu-item__menuname"><a href="https://landingi.com/fr/tarifs/">Tarifs</a></div></div> <div class="wp-block-landingi-megamenu-extras b-megamenu-extras"><div class="b-megamenu-extras__inner-blocks"> <div class="b-megamenu-search megamenu-extras wp-block-landingi-megamenu-search" id="block-afabf501-03d6-40b0-91c8-dc66d20ff51b"> <div class="b-megamenu-search__toggle"> <button class="js-search-toggle"> <img decoding="async" src="https://landingi.com/wp-content/themes/landingi/img/icons/search.svg" width="16" height="16" alt="Search"> </button> </div> <div class="b-megamenu-search__search js-search-container"> <div class="c-ajax-search js-search" data-tab-id=""> <form autocomplete="off" action="https://landingi.com/fr/" class="c-form" method="get"> <img src="https://landingi.com/wp-content/themes/landingi/vendor/fooz/ajax-search/assets/images/icon-search.svg" loading="lazy" decoding="async" class="c-form__input-icon" width="20" height="20" alt="Search icon"> <label class="c-form__label" for="c-form__input"> Search </label> <input type="search" placeholder="" name="s" value="" id="c-form__input" class="c-form__input js-search-input"> <div class="c-form__loader"></div> <div class="c-form__button--clear js-search-clear"> <img src="https://landingi.com/wp-content/themes/landingi/vendor/fooz/ajax-search/assets/images/icon-clear.svg" loading="lazy" decoding="async" width="16" height="16" alt="Clear search icon"> </div> </form> <div class="c-form__suggestions js-search-sugestions"> <div class="c-form__suggestions-inner"> <ul class="c-form-nav"> <li class="c-form-nav__item"> <button class="c-form-nav__item-button c-form-nav__item-button--active11 js-search-nav-link" data-id="all"> <img src="https://landingi.com/wp-content/themes/landingi/img/simple-icon/all.svg" loading="lazy" decoding="async" width="20" height="20" alt="Search icon" class="c-button__icon"> <span class="c-button__label"> All </span> </button> </li> </ul> <div class="c-ajax-search__results js-search-results"></div> </div> </div> </div> </div> </div> <div class="b-wpml-switcher megamenu-extras wp-block-landingi-wpml-switcher"> <div class="wpml-ls-statics-shortcode_actions wpml-ls wpml-ls-legacy-dropdown js-wpml-ls-legacy-dropdown"> <ul> <li tabindex="0" class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-pl wpml-ls-current-language wpml-ls-item-legacy-dropdown"> <button class="js-wpml-ls-item-toggle wpml-ls-item-toggle"> <span class="wpml-ls-native"> Français </span> </button> <ul class="wpml-ls-sub-menu"> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/product/ab-testing/" class="wpml-ls-link" data-locale="en-US"> <span class="wpml-ls-native" lang="en"> English </span> </a> </li> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/es/producto/a-b-testing/" class="wpml-ls-link" data-locale="es-ES"> <span class="wpml-ls-native" lang="es"> Español </span> </a> </li> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/de/produkt/a-b-testing/" class="wpml-ls-link" data-locale="de-DE"> <span class="wpml-ls-native" lang="de"> Deutsch </span> </a> </li> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/it/prodotto/a-b-testing/" class="wpml-ls-link" data-locale="it-IT"> <span class="wpml-ls-native" lang="it"> Italiano </span> </a> </li> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/pl/produkt/testy-ab/" class="wpml-ls-link" data-locale="pl-PL"> <span class="wpml-ls-native" lang="pl"> Polski </span> </a> </li> <li class="wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-first-item"> <a href="https://landingi.com/pt-br/produto/ab-testing/" class="wpml-ls-link" data-locale="pt-BR"> <span class="wpml-ls-native" lang="pt-br"> Português </span> </a> </li> </ul> </li> </ul> </div> </div> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button has-custom-font-size is-style-underline has-16-font-size"><a class="wp-block-button__link wp-element-button" href="https://app.landingi.com/login" target="_blank" rel="noreferrer noopener">Se connecter</a></div> <div class="wp-block-button has-custom-font-size has-16-font-size"><a class="wp-block-button__link wp-element-button" href="https://landingi.com/fr/tarifs/" target="_blank" rel="noreferrer noopener">Essai gratuit</a></div> </div> </div></div> </div></div></div></div> </div> </header> <main class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"><div class="entry-content alignfull wp-block-post-content is-layout-constrained wp-block-post-content-is-layout-constrained"> <section class="wp-block-landingi-hero alignfull b-hero has-text-align-center has-dark-100-color has-white-100-background-color has-text-color has-background has-link-color has-paddings has-paddings--default wp-elements-5ab33704d6345913d3d91ac88e950423" data-time="10" style="margin-top:0;margin-bottom:0"><div class="content-wrapper"><h1 class="b-hero__heading">La réussite passe par l’exploitation des données et <strong>les tests A/B</strong></h1><p class="b-hero__text">Exploitez le pouvoir de transformation des tests A/B pour augmenter vos taux de conversion. Réalisez des tests de comparaison avec différentes versions de vos pages pour comprendre ce qui attire vraiment votre public et permet de convertir les visiteurs en clients potentiels.</p><div class="extra-wrapper"><div class="b-hero__inner-blocks"> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button is-style-fill"><a class="wp-block-button__link wp-element-button" href="https://landingi.com/fr/tarifs/">Essai gratuit</a></div> <div class="wp-block-button is-style-outline is-style-outline--d3733f62590137bed6ff422a53b5a2cf"><a class="wp-block-button__link wp-element-button" href="#ab-testing">En savoir plus sur les tests A/B</a></div> </div> </div></div></div></section> <div class="wp-block-group alignfull has-bg-color-100-background-color has-background is-layout-constrained wp-container-core-group-is-layout-2 wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl)"> <h2 class="wp-block-heading has-text-align-center">Êtes-vous mécontent du coût élevé de la génération de prospects et du faible taux de conversion?</h2> <p class="has-text-align-center">D’année en année, le coût des clics augmente, ce qui rend l’acquisition de clients de plus en plus onéreuse. D’autre part, les clients souhaitent obtenir des informations personnalisées et précises sur ce qu’ils recherchent.</p> <p class="has-text-align-center">Il est essentiel de comprendre quelle est la perception des clients pour que votre tunnel de conversion marketing soit un succès. Grâce aux tests A/B, vous pouvez obtenir des informations importantes sur ce qui attire ou non l’attention des visiteurs dans un court laps de temps.</p> </div> <div class="wp-block-group alignfull has-warmpink-20-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained" id="ab-testing" style="margin-top:0"> <div class="wp-block-landingi-two-columns b-two-columns is-vertically-aligned-center has-warmpink-20-background-color has-background" style="margin-top:0;margin-bottom:0"> <figure class="wp-block-landingi-two-columns-image b-two-columns-image image-wrapper has-square-aspect-ratio has-one-half-image-max-width"><img decoding="async" loading="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp" alt="AB testing in Landingi" class="image-wrapper__img wp-image-69581 lazyload"><noscript><img fetchpriority="high" decoding="async" width="921" height="921" loading="lazyload" src="https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp" alt="AB testing in Landingi" class="image-wrapper__img wp-image-69581 lazyload" srcset="https://landingi.com/wp-content/uploads/2024/04/ab_image1-921x921-optimized.webp 921w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-200x200-optimized.webp 200w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-768x768-optimized.webp 768w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-660x660-optimized.webp 660w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-40x40-optimized.webp 40w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-50x50-optimized.webp 50w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-440x440-optimized.webp 440w, https://landingi.com/wp-content/uploads/2024/04/ab_image1-optimized.webp 1320w" sizes="(max-width: 921px) 100vw, 921px"></noscript></figure> <div class="wp-block-landingi-icon-box b-icon-box c-box has-text-align-left b-feature-box has-paddings has-paddings--default" style="padding-top:var(--wp--preset--spacing--xl);padding-right:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl);padding-left:var(--wp--preset--spacing--xl)"><div class="b-icon-box__content-wrapper"> <h2 class="wp-block-heading is-style-font-weight-bold has-32-font-size">Tests A/B pour l’optimisation des conversions</h2> <p class="is-style-font-weight-thin has-18-font-size">Qu’il s’agisse de modifier un titre, de changer la couleur d’un bouton ou de tester différentes images, chaque modification est l’occasion d’optimiser votre page pour qu’elle soit la plus performante possible. Avec les tests A/B, vous transformez votre intuition en information, en veillant à ce que chaque élément de la page de renvoi soit perfectionné.</p> <p class="is-style-font-weight-thin has-dark-60-color has-text-color has-14-font-size">En présentant différentes variantes de votre page aux visiteurs, les tests A/B vous permettent de collecter des données sur la performance, l’engagement et la conversion avec précision.</p> <div class="wp-block-button has-custom-font-size is-style-fill has-18-font-size"><a class="wp-block-button__link wp-element-button" href="https://landingi.com/fr/tarifs/">S’inscrire et essayer les tests A/B</a></div> </div></div> </div> </div> <div class="wp-block-group alignfull has-leafgreen-20-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0"> <div class="wp-block-landingi-two-columns b-two-columns is-vertically-aligned-center has-leafgreen-20-background-color has-background" style="margin-top:0;margin-bottom:0"> <div class="wp-block-landingi-icon-box b-icon-box c-box has-text-align-left b-feature-box has-paddings has-paddings--default" style="padding-top:var(--wp--preset--spacing--xl);padding-right:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl);padding-left:var(--wp--preset--spacing--xl)"><div class="b-icon-box__content-wrapper"> <h2 class="wp-block-heading is-style-font-weight-bold has-32-font-size">Tests multivariés</h2> <p class="is-style-font-weight-thin has-18-font-size">Créez plusieurs variantes de votre page pour effectuer un test complet de plusieurs changements simultanément. Avancés mais faciles à lancer, les tests multivariés permettent de prendre des décisions éclairées qui améliorent l’efficacité des pages, ce qui se traduit à terme par un meilleur engagement de l’utilisateur et des taux de conversion plus élevés.</p> <p class="is-style-font-weight-thin has-dark-60-color has-text-color has-14-font-size">Les tests multivariés sont un moyen puissant d’optimiser les pages et les efforts de marketing numérique en vous permettant de tester plusieurs changements simultanément et d’identifier la combinaison d’éléments la plus performante.</p> <div class="wp-block-button has-custom-font-size is-style-fill has-18-font-size"><a class="wp-block-button__link wp-element-button" href="https://landingi.com/fr/tarifs/">Démarrer l’essai gratuit et essayer les tests multivariés</a></div> </div></div> <figure class="wp-block-landingi-two-columns-image b-two-columns-image image-wrapper has-square-aspect-ratio has-one-half-image-max-width has-image-in-col-1 has-image-top-order"><img decoding="async" loading="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://landingi.com/wp-content/uploads/2024/04/ab3-921x922-optimized.webp" alt="Multivariate tests in Landingi" class="image-wrapper__img wp-image-69584 lazyload"><noscript><img decoding="async" width="921" height="922" loading="lazyload" src="https://landingi.com/wp-content/uploads/2024/04/ab3-921x922-optimized.webp" alt="Multivariate tests in Landingi" class="image-wrapper__img wp-image-69584 lazyload" srcset="https://landingi.com/wp-content/uploads/2024/04/ab3-921x922-optimized.webp 921w, https://landingi.com/wp-content/uploads/2024/04/ab3-200x200-optimized.webp 200w, https://landingi.com/wp-content/uploads/2024/04/ab3-768x769-optimized.webp 768w, https://landingi.com/wp-content/uploads/2024/04/ab3-660x661-optimized.webp 660w, https://landingi.com/wp-content/uploads/2024/04/ab3-40x40-optimized.webp 40w, https://landingi.com/wp-content/uploads/2024/04/ab3-50x50-optimized.webp 50w, https://landingi.com/wp-content/uploads/2024/04/ab3-440x441-optimized.webp 440w, https://landingi.com/wp-content/uploads/2024/04/ab3-optimized.webp 1320w" sizes="(max-width: 921px) 100vw, 921px"></noscript></figure> </div> </div> <div class="wp-block-group alignfull has-leafgreen-20-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"> <div class="wp-block-landingi-two-columns b-two-columns is-vertically-aligned-center has-leafgreen-20-background-color has-background" style="margin-top:0;margin-bottom:0"> <figure class="wp-block-landingi-two-columns-image b-two-columns-image image-wrapper has-square-aspect-ratio has-one-half-image-max-width"><img decoding="async" loading="lazyload" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://landingi.com/wp-content/uploads/2024/03/ab3-921x922-optimized.jpg" alt="" class="image-wrapper__img wp-image-16496 lazyload"><noscript><img decoding="async" width="921" height="922" loading="lazyload" src="https://landingi.com/wp-content/uploads/2024/03/ab3-921x922-optimized.jpg" alt="" class="image-wrapper__img wp-image-16496 lazyload" srcset="https://landingi.com/wp-content/uploads/2024/03/ab3-921x922-optimized.jpg 921w, https://landingi.com/wp-content/uploads/2024/03/ab3-200x200-optimized.jpg 200w, https://landingi.com/wp-content/uploads/2024/03/ab3-768x769-optimized.jpg 768w, https://landingi.com/wp-content/uploads/2024/03/ab3-660x661-optimized.jpg 660w, https://landingi.com/wp-content/uploads/2024/03/ab3-40x40-optimized.jpg 40w, https://landingi.com/wp-content/uploads/2024/03/ab3-50x50-optimized.jpg 50w, https://landingi.com/wp-content/uploads/2024/03/ab3-440x441-optimized.jpg 440w, https://landingi.com/wp-content/uploads/2024/03/ab3-optimized.jpg 1320w" sizes="(max-width: 921px) 100vw, 921px"></noscript></figure> <div class="wp-block-landingi-icon-box b-icon-box c-box has-text-align-left b-feature-box has-paddings has-paddings--default" style="padding-top:var(--wp--preset--spacing--xl);padding-right:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl);padding-left:var(--wp--preset--spacing--xl)"><div class="b-icon-box__content-wrapper"> <h2 class="wp-block-heading is-style-font-weight-bold has-32-font-size">Tests de répartition</h2> <p class="is-style-font-weight-thin has-18-font-size">Comparez les performances de deux ou plusieurs pages complètement différentes en envoyant du trafic vers la même URL pour déterminer quelle page a la meilleure conversion, afin de comprendre clairement quelle stratégie de conception ou de contenu est la plus efficace.</p> <p class="is-style-font-weight-thin has-dark-60-color has-text-color has-14-font-size">Obtenez des informations claires et exploitables quant à l’impact des changements majeurs de conception et de structure sur le comportement des utilisateurs et les taux de conversion. Veillez à ce que chaque mise à jour contribue positivement à l’expérience utilisateur et aux objectifs de l’entreprise.</p> <div class="wp-block-button has-custom-font-size is-style-fill has-18-font-size"><a class="wp-block-button__link wp-element-button" href="https://landingi.com/fr/tarifs/">S’inscrire gratuitement</a></div> </div></div> </div> </div> </div></main> <footer class="wp-block-template-part"> <div class="wp-block-landingi-cta alignfull b-cta has-text-align--center has-ornaments has-ornaments--white has-white-100-color has-classicblue-100-background-color has-text-color has-background has-link-color wp-elements-d4f284dc83a1859c0045f61d72bccf95" style="padding-top:0;padding-bottom:0"><div class="b-cta__box"><div class="b-cta__inner-blocks"> <h2 class="wp-block-heading is-style-font-weight-bold has-white-100-color has-text-color has-link-color has-32-font-size wp-elements-e6986f4be01e156521f93aad6a1c6762">Créez les meilleures landing pages</h2> <p class="has-white-100-color has-text-color has-link-color has-16-font-size wp-elements-68b7a6dfe3f1dbd32ddcaed9d732314f">Créez des landing pages sur une plateforme sécurisée et constamment mise à jour</p> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button has-custom-font-size is-style-filled-white has-18-font-size"><a class="wp-block-button__link wp-element-button" href="https://app.landingi.com/register/">Commence gratuitement</a></div> </div> <p class="has-white-100-color has-text-color has-link-color has-14-font-size wp-elements-aea6a44a318a1fbc38ebe8b593a98c29">Essai gratuit de 14 jours. Garantie de remboursement de 30 jours.</p> <figure class="wp-block-video"><video preload="none" autoplay loop muted src="https://landingi.com/wp-content/uploads/2024/11/stopka_grafika_crop.mp4"></video></figure> </div></div></div> <hr class="wp-block-separator has-text-color has-dark-20-color has-alpha-channel-opacity has-dark-20-background-color has-background is-style-wide" style="margin-top:var(--wp--preset--spacing--md);margin-bottom:0"> <div class="wp-block-group has-dark-100-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0"> <div class="wp-block-landingi-footer-big b-footer-big" style="padding-top:54px;padding-bottom:var(--wp--preset--spacing--md)"> <div class="wp-block-landingi-footer-big-column b-footer-big-column"> <div class="wp-block-landingi-navigation-header b-navigation-header"><div class="b-navigation-header__text">Templates and Categories</div><nav class="has-text-color has-white-100-color is-vertical wp-block-navigation is-layout-flow wp-block-navigation-is-layout-flow" aria-label="Footer column 1 (Copy)"><ul class="wp-block-navigation__container has-text-color has-white-100-color is-vertical wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/templates/landing-pages/education/"><span class="wp-block-navigation-item__label">Education & Training</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/templates/landing-page/advertising-marketing/"><span class="wp-block-navigation-item__label">Advertising & Marketing</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/templates/landing-page/health-beauty/"><span class="wp-block-navigation-item__label">Health & Beauty</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/templates/landing-page/real-estate/"><span class="wp-block-navigation-item__label">Real Estate</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/templates/"><span class="wp-block-navigation-item__label">Browse all templates</span></a></li></ul></nav></div> </div> <div class="wp-block-landingi-footer-big-column b-footer-big-column"> <div class="wp-block-landingi-navigation-header b-navigation-header"><div class="b-navigation-header__text"><strong>Learn with Landingi</strong></div><nav class="has-text-color has-white-100-color is-vertical wp-block-navigation is-layout-flow wp-block-navigation-is-layout-flow" aria-label="Footer column 2"><ul class="wp-block-navigation__container has-text-color has-white-100-color is-vertical wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/landing-page/"><span class="wp-block-navigation-item__label">Landing Page Guide</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/blog/111-landing-page-examples/"><span class="wp-block-navigation-item__label">Landing Page Ideas</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/conversion-optimization/"><span class="wp-block-navigation-item__label">Conversion Optimization Guide</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/ppc/"><span class="wp-block-navigation-item__label">PPC Ultimate Guide</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/digital-marketing/"><span class="wp-block-navigation-item__label">Digital Marketing Guide</span></a></li></ul></nav></div> </div> <div class="wp-block-landingi-footer-big-column b-footer-big-column"> <div class="wp-block-landingi-navigation-header b-navigation-header"><div class="b-navigation-header__text"><strong>Company</strong></div><nav class="has-text-color has-white-100-color is-vertical wp-block-navigation is-layout-flow wp-block-navigation-is-layout-flow" aria-label="Navigation"><ul class="wp-block-navigation__container has-text-color has-white-100-color is-vertical wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/company/about-us/"><span class="wp-block-navigation-item__label">About Us</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/company/contact/"><span class="wp-block-navigation-item__label">Contact</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/sitemap/"><span class="wp-block-navigation-item__label">Sitemap</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://landingi.com/legal/"><span class="wp-block-navigation-item__label">Legal Stuff</span></a></li><li class=" wp-block-navigation-item cookie-settings-modal wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="#"><span class="wp-block-navigation-item__label">Cookie Setting</span></a></li></ul></nav></div> </div> <div class="wp-block-landingi-footer-big-column b-footer-big-column"> <figure class="wp-block-image size-thumbnail"><img decoding="async" width="181" height="200" loading="lazy" src="https://landingi.com/wp-content/uploads/2024/12/badge_22-2-181x200-optimized.webp" alt="Landingi badges" class="wp-image-105053" srcset="https://landingi.com/wp-content/uploads/2024/12/badge_22-2-181x200-optimized.webp 181w, https://landingi.com/wp-content/uploads/2024/12/badge_22-2-45x50-optimized.webp 45w, https://landingi.com/wp-content/uploads/2024/12/badge_22-2-36x40-optimized.webp 36w, https://landingi.com/wp-content/uploads/2024/12/badge_22-2-440x487-optimized.webp 440w, https://landingi.com/wp-content/uploads/2024/12/badge_22-2-optimized.webp 600w" sizes="(max-width: 181px) 100vw, 181px"></figure> </div> </div> </div> <div class="wp-block-group has-dark-100-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"> <div class="wp-block-landingi-footer-small b-footer-small" style="padding-top:var(--wp--preset--spacing--sm);padding-bottom:54px"><div class="is-default-size wp-block-site-logo"><a href="https://landingi.com/fr/" class="custom-logo-link" rel="home"><img width="120" height="20" src="https://landingi.com/wp-content/uploads/2024/01/Vector-4.svg" class="custom-logo" alt="Landingi" decoding="async"></a></div> <div class="wp-block-landingi-copyright b-copyright"><span class="b-copyright__prefix">Copyright ©</span><span class="b-copyright__year">2025</span><span class="b-copyright__text">Landingi</span></div> </div> </div> </footer></div> <script id="landingi-main-scripts-js-extra"> var phpvars = {"hostUrl":"https:\/\/landingi.com","ajaxUrl":"https:\/\/landingi.com\/wp-admin\/admin-ajax.php","security":"451810b3b6","templateUrl":"https:\/\/landingi.com\/wp-content\/themes\/landingi","lang":"fr"}; </script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/landingi-main-scripts.min.js?ver=1.0.20250205.1316" id="landingi-main-scripts-js"></script> <script id="ajax-search-scripts-js-extra"> var fz_ajaxsearch_phpvars = {"ajaxUrl":"https:\/\/landingi.com\/wp-admin\/admin-ajax.php","security":"35b06db7b0","templateUrl":"https:\/\/landingi.com\/wp-content\/themes\/landingi"}; </script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-column-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-column-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-extras-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-extras-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-item-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-item-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-search-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-search-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/block-megamenu-tab-item-scripts.min.js?ver=1.0.20250205.1316" id="block-megamenu-tab-item-scripts-js"></script> <script defer src="https://landingi.com/wp-content/uploads/siteground-optimizer-assets/siteground-optimizer-combined-js-ddb442729fb12a9b90703e38798355ea.js"></script></body> </html>