Smart Start: The Do’s and Don’ts of Implementing a Backlinks Strategy

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<div class="u_1491273726 dmRespRow dmDefaultListContentRow" style="text-align:center" id="1491273726"> <div class="dmRespColsWrapper" id="1802602107"> <div class="u_1429394612 dmRespCol small-12 medium-12 large-12" id="1429394612"> <div class="u_1885618575 dmNewParagraph" data-element-type="paragraph" data-version="5" id="1885618575" style="transition: opacity 1s ease-in-out 0s;"> <h1 class="text-align-center m-size-35" style="line-height: 1.4;"><span class="m-font-size-35" m-font-size-set="true" style="color: rgb(255, 255, 255); font-weight: 700; display: initial;">Newswire Educational Resources</span></h1> </div> <div class="dmNewParagraph u_1999685079" data-element-type="paragraph" data-version="5" id="1999685079" style="transition: none 0s ease 0s; text-align: left; display: block;"> <h3 class="text-align-center" style=""><span style="display: unset; color: var(--color_2);">Explore Our Expert Advice, How-Tos and Guides</span></h3> </div> </div> </div> </div> <div class="dmRespRow 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data-element-type="paragraph" data-version="5" id="1477463545" style="transition: opacity 1s ease-in-out 0s;"><p style="line-height: 1.75;"><span style="font-weight: bold; display: initial;">What are backlinks? Why are backlinks important? Download this Smart Start guide for the answers to these questions and more.</span><span style="display: initial;"><span class="ql-cursor"></span></span></p></div> <div class="u_1700361995 dmNewParagraph" data-element-type="paragraph" data-version="5" id="1700361995" style="transition: opacity 1s ease-in-out 0s; text-align: left; display: block;"><p><span style="display: initial;">Backlinks, sometimes referred to as “inbound links” are links that are created when one website links to another. 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class="u_1839660518 align-center text-align-center dmSocialHub gapSpacing" id="1839660518" dmle_extension="social_hub" data-element-type="social_hub" wr="true" networks="" icon="true" surround="true" adwords=""> <div class="socialHubWrapper"> <div class="socialHubInnerDiv "> <a href="https://www.facebook.com/inewswire" target="_blank" dm_dont_rewrite_url="true" aria-label="facebook" onclick="dm_gaq_push_event && dm_gaq_push_event('socialLink', 'click', 'Facebook')"> <span class="dmSocialFacebook dm-social-icons-facebook oneIcon socialHubIcon style5" aria-hidden="true" data-hover-effect=""></span> </a> <a href="https://www.linkedin.com/company/newswire-com" target="_blank" dm_dont_rewrite_url="true" aria-label="linkedin" onclick="dm_gaq_push_event && dm_gaq_push_event('socialLink', 'click', 'Linkedin')"> <span class="dmSocialLinkedin icon-linkedin oneIcon socialHubIcon style5" aria-hidden="true" data-hover-effect=""></span> </a> <a href="https://www.instagram.com/newswirecom/" target="_blank" dm_dont_rewrite_url="true" aria-label="instagram" onclick="dm_gaq_push_event && dm_gaq_push_event('socialLink', 'click', 'Instagram')"> <span class="dmSocialInstagram dm-social-icons-instagram oneIcon socialHubIcon style5" aria-hidden="true" data-hover-effect=""></span> </a> <a href="https://twitter.com/inewswire" target="_blank" dm_dont_rewrite_url="true" aria-label="twitter" onclick="dm_gaq_push_event && dm_gaq_push_event('socialLink', 'click', 'Twitter')"> <span class="dmSocialTwitter dm-social-icons-twitter oneIcon socialHubIcon style5" aria-hidden="true" data-hover-effect=""></span> </a> </div> </div> </div> <div data-element-type="html" class="dmCustomHtml" id="1549482628"> <div id="codeModal" class="modal" style="display:none;"> <div class="modal-content"> <span class="close" onclick="closeModal()">×</span> <img src="your-image-url.jpg" alt="Your Image" class="modal-image" onerror="handleImageLoadError(this)"/> <p id="modal-message">To share your <span class="highlight">NEWSWIRE VIP</span> code, please use the form below and we will send your code to your friend on your behalf.<br/><br/></p> <div class="form-container"> <div class="hs_embed"></div> </div> <br/>Or just share your code: <span id="personalized-code"></span> with your friends and for every referral made you <span class="highlight">receive 20% off</span> your next purchase* and your friends receive 20% off their first purchase. <p></p> </div> </div>  <style>.modal { display: none; /* Hidden by default */ position: fixed; /* Stay in place */ z-index: 1; /* Sit on top */ padding-top: 60px; /* Location of the box */ left: 0; top: 0; width: 100%; /* Full width */ height: 100%; /* Full height */ overflow: auto; /* Enable scroll if needed */ background-color: rgba(0, 0, 0, 0.8); /* Black background with opacity */ } .modal-content { background-color: #000; /* Black background */ margin: 5% auto; /* 5% from the top and centered horizontally */ padding: 20px; border: 2px dashed #FFD700; /* Dashed border with golden color */ width: 400px; /* Could be more or less, depending on screen size */ color: #fff; /* White text */ text-align: center; position: relative; /* Relative positioning for centering */ } .close { color: #fff; /* White color */ float: right; font-size: 28px; font-weight: bold; } .close:hover, .close:focus { color: #ddd; /* Light grey color */ text-decoration: none; cursor: pointer; } .modal-image { width: 200px; /* Set your desired width */ height: 200px; /* Set your desired height */ object-fit: cover; /* Ensures the image covers the area */ margin-bottom: 20px; } #modal-message { font-size: 18px; } #personalized-code { font-weight: bold; font-size: 24px; /* Slightly bigger */ color: #FFD700; /* Golden color */ } .highlight { font-weight: bold; font-size: 20px; /* Slightly bigger */ color: #FFD700; /* Golden color */ } .form-container { display: flex; justify-content: center; /* Center horizontally */ margin-bottom: 20px; /* Space between form and text */ } .hs_embed { width: 100%; max-width: 500px; /* Set a max-width for the form */ text-align: center; /* Center the form fields */ }</style>  <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"> </script> <script> // Function to get the value of a query parameter function getQueryParam(param) { var params = new URLSearchParams(window.location.search); return params.get(param); } // Function to close the modal function closeModal() { document.getElementById('codeModal').style.display = 'none'; } // Check if 'code', 'firstname', and 'lastname' query parameters are present var code = getQueryParam('code').toUpperCase(); var firstname = getQueryParam('firstname'); var lastname = getQueryParam('lastname'); if (code && firstname && lastname) { // Display the modal document.getElementById('codeModal').style.display = 'block'; // Combine firstname and lastname var sender = firstname + ' ' + lastname; // Create personalized code with lastname and "20" var personalizedCode = lastname + '20'; document.getElementById('personalized-code').innerText = personalizedCode.toUpperCase();; // Create the HubSpot form with hidden fields hbspt.forms.create({ region: "na1", portalId: "21179411", formId: "6c94bcef-5049-41f9-824d-ff75ade0ce91", target: '.hs_embed', onFormReady: function($form) { // Populate the hidden fields with the code and sender $form.find('input[name="referral"]').val(code); $form.find('input[name="sender"]').val(sender); } }); } </script>  <div id="custom-modal-unique" class="modal-unique"> <div class="modal-content-unique"> <span class="close-button-unique" onclick="closeModalUnique()">×</span> <div id="greeting-message-unique"></div> <div id="form-container-unique"></div> </div> </div>  <style>.modal-unique { display: none; /* Hidden by default */ position: fixed; /* Stay in place */ z-index: 999; /* Sit on top */ left: 0; top: 0; width: 100%; /* Full width */ height: 100%; /* Full height */ overflow: auto; /* Enable scroll if needed */ background-color: rgb(0, 0, 0); /* Fallback color */ background-color: rgba(0, 0, 0, 0.7); /* Black w/ opacity */ } .modal-content-unique { background-color: black; margin: 15% auto; /* 15% from the top and centered */ padding: 20px; width: 80%; /* Could be more or less, depending on screen size */ max-width: 500px; /* Max width for large screens */ } .close-button-unique { color: #aaa; float: right; font-size: 28px; font-weight: bold; } .close-button-unique:hover, .close-button-unique:focus { color: black; text-decoration: none; cursor: pointer; } #form-container-unique { margin-top: 20px; }</style> <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"> </script> <script> // Function to get query parameter by name function getQueryParamUnique(name) { const urlParams = new URLSearchParams(window.location.search); return urlParams.get(name); } // Function to show the unique modal function showModalUnique() { document.getElementById('custom-modal-unique').style.display = 'block'; } // Function to close the unique modal function closeModalUnique() { document.getElementById('custom-modal-unique').style.display = 'none'; } // Function to pre-populate form fields and greeting message // Function to set a cookie function setCookie2(name, value, days) { const d = new Date(); d.setTime(d.getTime() + (days * 24 * 60 * 60 * 1000)); const expires = "expires=" + d.toUTCString(); document.cookie = name + "=" + value + ";" + expires + ";path=/"; } function prepopulateFormUnique() { const phone = getQueryParamUnique('phone'); const firstName = getQueryParamUnique('firstname'); const lastName = getQueryParamUnique('lastname'); const email = getQueryParamUnique('email'); if (phone) { // Show the modal showModalUnique(); // Set the greeting message const greetingMessage = document.getElementById('greeting-message-unique'); greetingMessage.innerHTML = `<img style="width: 30%; display: block; margin: 0 auto;" src="https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Diamond01-ezgif.com-crop.gif" alt="VIP" style="width: 30%;"><p style="color: white;">Hi again, ${firstName}! To continue with your <b style="color: #FFD966;">early access</b>, please confirm the information below:</p>`; // Embed the HubSpot form inside the form container hbspt.forms.create({ region: "na1", portalId: "21179411", formId: "bb89547f-f971-4cef-be6d-6f01cff4c798", target: '#form-container-unique', onFormReady: function($form) { if (phone) $form.find('input[name="phone"]').val(phone); if (firstName) $form.find('input[name="firstname"]').val(firstName); if (lastName) $form.find('input[name="lastname"]').val(lastName); if (email) $form.find('input[name="email"]').val(email); setCookie2('firstname', firstName, 7); setCookie2('lastname', lastName, 7); setCookie2('email', email, 7); } }); } } // Run prepopulateFormUnique on page load document.addEventListener('DOMContentLoaded', prepopulateFormUnique); </script> </div> </div> <div class="dmRespCol large-4 medium-4 small-12" id="1956430698"> <div class="u_1268643271 dmNewParagraph" data-element-type="paragraph" data-version="5" id="1268643271" style="transition: opacity 1s ease-in-out 0s; text-align: left;"><p class="m-size-14 m-text-align-left text-align-right size-14"><a href="https://www.newswire.com/terms-of-service" target="_blank" runtime_url="https://www.newswire.com/terms-of-service" type="url" class="font-size-14 m-font-size-14" m-font-size-set="true" style="color: rgb(255, 255, 255); display: initial;">Terms of Service</a><span m-font-size-set="true" class="font-size-14 m-font-size-14" style="color: rgb(255, 255, 255); display: initial;"> </span><a href="https://www.newswire.com/privacy-policy" target="_blank" runtime_url="https://www.newswire.com/privacy-policy" m-font-size-set="true" class="font-size-14 m-font-size-14" style="color: rgb(255, 255, 255); display: initial;">|</a><span single-space="true" class="m-font-size-14" style="display: initial;"> <span class="m-font-size-14" style="display: initial;"></span> </span><a href="https://www.newswire.com/privacy-policy" target="_blank" runtime_url="https://www.newswire.com/privacy-policy" type="url" class="m-font-size-14 font-size-14" m-font-size-set="true" style="display: initial; color: rgb(255, 255, 255);">Privacy</a><span m-font-size-set="true" class="m-font-size-14 font-size-14" style="display: initial; color: rgb(255, 255, 255);"> </span><a href="https://uptime.com/devices/services/60826/f23c95798372fa7b" target="_blank" runtime_url="https://uptime.com/devices/services/60826/f23c95798372fa7b" m-font-size-set="true" class="m-font-size-14 font-size-14" style="display: initial; color: rgb(255, 255, 255);">|</a><span single-space="true" class="m-font-size-14" style="display: initial;"> <span class="m-font-size-14" style="display: initial;"></span> </span><a href="https://uptime.com/devices/services/60826/f23c95798372fa7b" target="_blank" runtime_url="https://uptime.com/devices/services/60826/f23c95798372fa7b" type="url" class="m-font-size-14 font-size-14" m-font-size-set="true" style="display: initial; color: rgb(255, 255, 255);">Uptime</a></p></div> </div> </div> </div> </div> </div> </div> </div> <div id="1236746004" dmle_extension="powered_by" data-element-type="powered_by" icon="true" surround="false"></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>  <script type="text/javascript" id="d_track_campaign"> (function() { if (!window.location.search) { return; } const cleanParams = window.location.search.substring(1); // Strip ? const queryParams = cleanParams.split('&'); const expires = 'expires=' + new Date().getTime() + 24 * 60 * 60 * 1000; const domain = 'domain=' + window.location.hostname; const path = "path=/"; queryParams.forEach((param) => { const [key, value = ''] = param.split('='); if (key.startsWith('utm_')) { const cookieName = "_dm_rt_" + key.substring(4); const cookie = cookieName + "=" + value; const joined = [cookie, expires, domain, path].join(";"); document.cookie = joined; } }); }()); </script> <script type="text/javascript" > var _dm_gaq = {}; var _gaq = _gaq || []; var _dm_insite = []; </script> <div style="display:none;" id="P6iryBW0Wu"></div>   <div class="pswp" tabindex="-1" role="dialog" aria-hidden="true">  <div class="pswp__bg"></div>  <div class="pswp__scroll-wrap">  <div class="pswp__container"> <div class="pswp__item"></div> <div class="pswp__item"></div> <div class="pswp__item"></div> </div>  <div class="pswp__ui pswp__ui--hidden"> <div class="pswp__top-bar">  <div class="pswp__counter"></div> <button class="pswp__button pswp__button--close" title="Close (Esc)"></button> <button class="pswp__button pswp__button--share" title="Share"></button> <button class="pswp__button pswp__button--fs" title="Toggle fullscreen"></button> <button class="pswp__button pswp__button--zoom" title="Zoom in/out"></button>   <div class="pswp__preloader"> <div class="pswp__preloader__icn"> <div class="pswp__preloader__cut"> <div class="pswp__preloader__donut"></div> </div> </div> </div> </div> <div class="pswp__share-modal pswp__share-modal--hidden pswp__single-tap"> <div class="pswp__share-tooltip"></div> </div> <button class="pswp__button pswp__button--arrow--left" title="Previous (arrow left)"> </button> <button class="pswp__button pswp__button--arrow--right" title="Next (arrow right)"> </button> <div class="pswp__caption"> <div class="pswp__caption__center"></div> </div> </div> </div> </div> <div id="fb-root" data-locale="en"></div>  <div class="dmPopupMask" id="dmPopupMask"></div> <div id="dmPopup" class="dmPopup"> <div class="dmPopupCloseWrapper"> <div class="dmPopupClose dm-common-icons-close oneIcon" onclick="dmHidePopup(event);"></div> </div> <div class="dmPopupTitle"> <span></span> Share by:</div> <div class="data"></div> </div><script type="text/javascript"> Parameters.NavigationAreaParams.MoreButtonText = 'MORE'; Parameters.NavigationAreaParams.LessButtonText = 'LESS'; Parameters.HomeLinkText = 'Home'; </script>   <style> /*Navigation Icons*/ /*Products*/ /* SHIFT ICONS DOWN BY 2PX */ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap .unifiednav__item:before { margin-top: 3px; margin-bottom: -3px; } /*MENU ITEM - 1st child*/ /*Submenu item - 1st child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-PressReleaseDistribution.svg') !important; width: 20px; margin-right: 20px; } /* ========================== */ /* Sub menu position fix /* ========================== */ #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] { background-color: transparent !important; padding-top: 0px; left: -20px !important; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li { background-color: #fff; border-radius: 0; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li:first-child { border-radius: 8px 8px 0 0; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li:last-child { border-radius: 0 0 8px 8px; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li:first-child a { padding-top: 20px !important; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li:last-child a { padding-bottom: 20px !important; } #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] a { padding-top: 10px !important; padding-bottom: 10px !important; padding-left: 25px !important; padding-right: 40px !important; } /*Submenu item - 2nd child .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(2) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Nav-Icon_AImee.svg') !important; width: 20px; margin-right: 20px; }*/ /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(2) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-PressReleaseOptimizer.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(3) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-MediaSuite.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-MediaDatabase.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 3rd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(5) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-MediaPitching.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 4th child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(6) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-MediaMonitoring.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 5th child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(7) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-Analytic.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 6th child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(8) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Nav-Icon_Analytics.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - 7th child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:nth-child(9) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Nav-Icon_MediaAdvantagePlatform.svg') !important; width: 20px; margin-right: 20px; } /*Submenu item - last child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__container>.unifiednav__item-wrap:last-child .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-MediaRoom.svg') !important; width: 20px; margin-right: 20px; } /*Resources*/ /*MENU ITEM - 4th child*/ /*Submenu item - 1st child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:first-child .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-Educate.svg') !important; width: 20px; margin-right: 20px; position: relative; top: 3px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:nth-child(2) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-Blog.svg') !important; width: 20px; margin-right: 20px; position: relative; top: 3px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:nth-child(3) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-PR-EarnedMediaPlanner.svg') !important; width: 20px; margin-right: 20px; position: relative; top: 3px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-ForJournalists.svg') !important; width: 20px; margin-right: 20px; position: relative; top: 3px; } /*Submenu item - 2nd child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:nth-child(5) .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-RSSFeeds.svg') !important; width: 17px; margin-right: 20px; position: relative; top: 3px; } /*ATTENTION: You will need to add 3 more submenu items between 2nd and last child. Simply copy paste the class for the 2nd child and change :nth-child(2) to :nth-child(3) or :nth-child(4) or :nth-child(5)*/ /*Submenu item - last child*/ .main-navigation.unifiednav .unifiednav__container>.unifiednav__item-wrap:nth-child(4) .unifiednav__container>.unifiednav__item-wrap:last-child .unifiednav__item:before { content: url('https://irp.cdn-website.com/fbdae4c0/dms3rep/multi/Icon-Support.svg') !important; width: 20px; margin-right: 20px; position: relative; top: 3px; } /*ROUNDED CORNERS HEADER SUBMENU FIX*/ #dm .p_hfcontainer nav.u_1112353738.main-navigation.unifiednav .unifiednav__container[data-depth] .unifiednav__item:first-child{ border-top-left-radius: 20px; border-top-right-radius: 20px; } #dm .p_hfcontainer nav.u_1112353738.main-navigation.unifiednav .unifiednav__container[data-depth] .unifiednav__item:last-child{ border-bottom-left-radius: 20px; border-bottom-right-radius: 20px; } /*HEADER ALIGNMENT FIX*/ *#dm *.p_hfcontainer div.u_1861705244{ width: 100%!important; } .dmHeaderResp.dmHeaderStack.noSwitch{ display: flex; justify-content: center; } /*SLANTED LEFT SIDE*/ *#dm *.dmBody div.slanted-left{ clip-path: polygon(10% 0%, 100% 0%, 100% 100%, 0% 100%); } /*SLANTED RIGHT SIDE*/ *#dm *.dmBody div.slanted-right{ clip-path: polygon(0% 0%, 100% 0%, 90% 100%, 0% 100%); } /*CENTER IMAGE INSIDE COLUMN*/ *#dm *.dmBody div.flex-center-center{ display: flex; justify-content: center; align-items: center; } /*MOBILE MENU BACKGROUND FIX*/ @media screen and (max-width:1024px){ #dm .p_hfcontainer nav.main-navigation.unifiednav[role="navigation"] .unifiednav__container[role=menubar]:not([data-depth]) > .unifiednav__item-wrap .unifiednav__container.unifiednav__container_sub-nav[data-depth="0"] li { background-color: transparent; } /*Invert all submenu icons of the top nav on tablet and mobile*/ *#dm *.p_hfcontainer nav.u_1144820115.main-navigation.unifiednav .unifiednav__container[data-depth] .unifiednav__item:before, *#dm *.p_hfcontainer nav.u_1644918746.main-navigation.unifiednav *.unifiednav__container[data-depth] *.unifiednav__item:before{ filter: invert(1); } } @media (min-width: 1400px){ #group_h9a { max-width: 1403px!important; } } </style> <script> (() => { /* Fix for the scrolling company logos widget. */ let containers = [...document.querySelectorAll('.widget-c43653')]; for (let container of containers) { let marquee = container.querySelectorAll('marquee')[0]; marquee.setAttribute('truespeed', true); marquee.setAttribute('scrolldelay', 30); marquee.setAttribute('scrollamount', window.innerWidth - 1); window.addEventListener('load', () => { setTimeout(() => marquee.setAttribute('scrollamount', 5), 30); }); } })(); </script>    <link rel="stylesheet" type="text/css" href="https://cdn.newswire.com/assets_v3/css/hubspot-modal.css?id=c3c52aa304b7cf8e1ed8630276e4663f" /> <div id="hubspot-modal"> <div class="hubspot-modal-content"> <span class="close-hubspot-modal">✕</span> <section class="hubspot-form-section"> <p class="loading-block"><i class="loading-block__spin">L</i></p> <div id="hs-form-121827e8-20a3-4cc3-90a1-deb721a7b924"></div> <script type="module"> import HubspotHelper from 'https://cdn.newswire.com/assets_v3/js/hubspot-helper.js?id=c3c52aa304b7cf8e1ed8630276e4663f'; 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