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YouTube Creator Opens Bookmobile in Nova Scotia - YouTube Blog

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"https://storage.googleapis.com/gweb-uniblog-publish-prod/images/175B97B2-69FC-45EC-8B06-9A726B.max-700x3000.format-webp.webp" }'/> </div> <div class=" yt-article-hero-section__page-content yt-article-hero__column yt-article-hero-section__page-content-right " > <div class="yt-speakable"> <p class="yt-article-hero-section__page-content-category"> <a href="https://blog.youtube/creator-and-artist-stories/" title="Creator and Artist Stories" class=" yt-article-hero-section__page-content-category-cta creator-and-artist-stories" data-ga4-analytics-click='{"event": "eyebrow_topic_click"}'> Creator and Artist Stories </a> </p> <h1 id="jump-content" tabindex="-1" class=" yt-article-hero-section__page-content-title " >&quot;BOOOKS&quot; on the Road: How one creator made her bookstore dreams come true</h1> <p class="yt-article-hero-section__page-content-author"> By <b>Julia Lee Harter</b><b>, </b><i>Contributor, YouTube Official Blog</i> </p> <p class="yt-article-hero-section__page-content-date"> <span class="span-date">Aug 20, 2024</span> – <span class="span-time" data-reading-time-render>[[read-time]] minute read</span> </p> </div> <section class="yt-social js-yt-gtm-social" > <div class="yt-social__list" data-analytics-module='{ "module_name": "undefined", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <ul> <li class="yt-social__list-item"> <a class="yt-social__list-link" aria-label="Facebook" href="https://www.facebook.com/sharer/sharer.php?caption=%22BOOOKS%22%20on%20the%20Road%3A%20How%20one%20creator%20made%20her%20bookstore%20dreams%20come%20true&amp;u=https%3A//blog.youtube/creator-and-artist-stories/book-mobile/" target="_blank" data-use-custom-options data-ga4-analytics-click='{ "event": "share", "method": "Facebook", "link_text": "undefined", "link_url": 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data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#social_facebook"></use> </svg> </a> </li> <li class="yt-social__list-twitter"> <a class="yt-social__list-link" aria-label="Twitter" href="https://twitter.com/intent/tweet?text=%22BOOOKS%22%20on%20the%20Road%3A%20How%20one%20creator%20made%20her%20bookstore%20dreams%20come%20true%20@YouTube&amp;url=https%3A//blog.youtube/creator-and-artist-stories/book-mobile/" target="_blank" data-use-custom-options data-ga4-analytics-click='{ "event": "share", "method": "Twitter", "link_text": "undefined", "link_url": "https://twitter.com/intent/tweet?text=%22BOOOKS%22%20on%20the%20Road%3A%20How%20one%20creator%20made%20her%20bookstore%20dreams%20come%20true%20@YouTube&amp;url=https%3A//blog.youtube/creator-and-artist-stories/book-mobile/", "article_name": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true" }' data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "hero social icon click", "eventLabel": "social - &quot;BOOOKS&quot; on the Road: How one creator made her bookstore dreams come true - https://twitter.com/intent/tweet?text=%22BOOOKS%22%20on%20the%20Road%3A%20How%20one%20creator%20made%20her%20bookstore%20dreams%20come%20true%20@YouTube&amp;url=https%3A//blog.youtube/creator-and-artist-stories/book-mobile/", "componentType": "hero" }'> <svg aria-hidden="false" class="yt-social__list-svg" viewBox="0 0 18 18" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#social_twitter"></use> </svg> </a> </li> <li> <div class="yt-social__list-copy-clipboard " data-component="yt-copy-to-clipboard"> <a class="yt-social__list-copy-clipboard-trigger" data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "hero copy icon click", "eventLabel": "copy clipboard", "componentType": "hero" }' tabindex="0" > <svg class="yt-social__list-svg" id="copy-popover-icon"> <title>Copy link</title> <use data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#social_link"></use> </svg> </a> <div class="yt-social__list-copy-clipboard-container"> <div class="yt-social__list-copy-clipboard-dialog"> <div class="yt-social__list-copy-clipboard-input-wrapper"> <input class="yt-social__list-copy-clipboard-input-wrapper-input" value="https://blog.youtube/creator-and-artist-stories/book-mobile/" readonly="readonly" type="text" /> </div> <div class="yt-social__list-copy-clipboard-copy-link-wrapper"> <svg aria-hidden="true" class="yt-social__list-copy-clipboard-copy-link-wrapper-thick" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#tick_icon"></use> </svg> <button data-ga4-analytics-click='{ "event": "copy_link_click", "link_url": "https://blog.youtube/creator-and-artist-stories/book-mobile/", "article_name": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true" }' data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "hero copy icon click", "eventLabel": "copy link", "componentType": "hero" }' class="yt-social__list-copy-clipboard-copy-link-wrapper-button" copy-success="Copied to clipboard" copy-fail="Press Ctrl+C or ⌘+C to copy">Copy link</button> </div> </div> </div> </div> </li> </ul> </div> </section> <h2 class=" yt-article-hero-section__page-content-intro with-intro-image yt-speakable " > This summer, Ariel turned her passion for reading into a mobile bookstore. </h2> </div> </div> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media tts-container"> <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__media-container"></div> <div class="yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p-inner-container"> <google-read-aloud-player data-analytics-module='{ "event": "module_impression", "module_name": "ai_audio", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "has_impression": true }' data-api-key="AIzaSyAsUIethZHNKIX0b3DWr94TD_u9z8XzK8A" data-tracking-ids="G-RL1NDMZ0PJ,G-LFSMC8QYZK" data-voice-list="en-us-m-3:Cyan,en-us-f-1:Lime", data-voice="en-us-m-3:Cyan", data-layout-style="style1" data-highlight-mode="word-over-paragraph" data-highlight-text-color="#000000" data-highlight-word-background="#8AB4F8" data-highlight-paragraph-background="#D2E3FC" data-background="linear-gradient(180deg, #F1F3F4 0%, #F8F9FA 100%)" data-foreground-color="#202124" data-font="600 14px Google Sans, sans-serif" data-box-shadow="0px 1px 3px 1px rgba(60, 64, 67, 0.15)" data-speakable style="min-height:55px;display:block;margin-left:auto;margin-right:auto;margin-bottom:36px;" > </google-read-aloud-player> </div> </div> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph yt-article-paragraph-media--sticky-left " data-media-type="paragraph" > <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div class="yt-article-paragraph-media__row--desktop-rel-articles"> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media yt-speakable" data-analytics-module='{ "module_name": "Paragraph with Media", "event": "inline_link_click", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <div class="rich-text"><p data-block-key="76ghg">On a cloudy day, a powder blue truck travels along the Atlantic coast stocked full of stories — paperback and hardback, modern and classic. The owner of the book mobile, <a href="https://www.youtube.com/arielbissett">a YouTube creator named Ariel Bissett</a>, sits ready to recommend a book…or two…or ten. She’s read so many of them that picking just one can be a challenge.</p><p data-block-key="2fn1e">Ariel, who’s been reviewing books on YouTube for 13 years, started <a href="https://bookshop.org/shop/bissettbooks">Bissett Books</a> this summer as a way to share her love of reading with her local community in Nova Scotia. Since she works entirely online most days, the truck provides an opportunity to connect with other book lovers in-person and trade recommendations.</p><p data-block-key="dg9cs">“I started making book videos when I was just a teenager and the fact that I&#x27;m now selling teenagers my favorite books makes me want to cry,” says Ariel. “I sold this girl who looked to be about the age I was when I started my channel the Bell Jar by Sylvia Plath and I was like ‘that&#x27;s it.’ I know exactly what’s going to happen because it’s happened to me so many times. You&#x27;re going to read the book and it&#x27;s gonna change your life.”</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="yt-mixed-media" style="--background-color: #d09fff4d;"> <div class="yt-mixed-media__container"> <div class="yt-mixed-media__content yt-mixed-media__content-row"> <div class="yt-mixed-media__content--vertical-media"> <img class="img-vertical image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_4.19.5.max-100x100.format-webp.webp" alt="Ariel holding up a license plate reading &quot;BOOOKS&quot; to cover up her face" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_4.19.53P.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_4.19.53P.width-800.format-webp.webp" }' > </div> <div class="yt-mixed-media__content--multiple-media"> <div class="yt-mixed-media__content--multiple-media-landscape"> <img class="img-landscape image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.4.max-100x100.format-webp.webp" alt="Ariel carrying a piece of ply wood to her bookmobile" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.41P.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.41P.width-800.format-webp.webp" }' > </div> <div class="yt-mixed-media__content--multiple-media-landscape"> <img class="img-landscape image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.1.max-100x100.format-webp.webp" alt="Ariel sanding a piece of wood on a table" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.15P.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.42.15P.width-800.format-webp.webp" }' > </div> </div> <div class="yt-mixed-media__content--caption yt-body--medium-roboto"> <p></p> </div> </div> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph yt-article-paragraph-media--sticky-left " data-media-type="paragraph" > <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div class="yt-article-paragraph-media__row--desktop-rel-articles"> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media yt-speakable" data-analytics-module='{ "module_name": "Paragraph with Media", "event": "inline_link_click", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <div class="rich-text"><h2 data-block-key="76ghg"><b>From reader to renovator</b></h2><p data-block-key="9tp9m">Ariel started her channel back in 2011 for the same reason she created the book mobile this year — to combine a love for both community and books. “Growing up, I didn’t have anyone in my real life who loved reading the way I did,” she explains. So, she sought out online discussions, typing the name of a book she’d just finished into YouTube’s search bar and subsequently falling into BookTube, YouTube’s online book loving community. Next thing she knew, she was asking her dad to help her set up her own channel and discovering the passion that would shape the next ten years of her life.</p><p data-block-key="bnjao">Ariel diligently reviewed every book she read on her channel through both highschool and University, totaling to about 250. By the time she finished her Master’s degree, she’d grown a large enough following that she was able to transition to creating content full-time and take on new challenges like renovating an 1850s Gothic Revival house, launching a podcast, and, of course, creating her very own bookmobile.</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="yt-article-pull-quote" data-component="yt-pull-quote" style="--pull-quote-color: #ffac73;"> <div class="yt-article-pull-quote__row yt-article-pull-quote__row--default "> <div class="yt-article-pull-quote__col yt-article-pull-quote__wrapper yt-article-pull-quote__wrapper--color yt-article-pull-quote__wrapper--default yt-article-pull-quote__wrapper--no-image yt-speakable "> <p class="yt-article-pull-quote__quote "> <span class="yt-article-pull-quote__quote--show-marks">&ldquo;</span> I think all readers want to own a bookshop. Every single book shop I ever walk into, I&#x27;m imagining if it was mine and thinking through what I’d change.&rdquo; </p> <div class="yt-article-pull-quote__quote-author-info"> <span class="yt-article-pull-quote__quote-author-name">Ariel Bissett</span> </div> </div> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph yt-article-paragraph-media--sticky-left " data-media-type="paragraph" > <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div class="yt-article-paragraph-media__row--desktop-rel-articles"> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media yt-speakable" data-analytics-module='{ "module_name": "Paragraph with Media", "event": "inline_link_click", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <div class="rich-text"><h2 data-block-key="mrzo3"><b>Becoming a bookseller</b></h2><p data-block-key="6kg9g">“I think all readers want to own a bookshop,” Ariel explains. “Every single book shop I ever walk into, I&#x27;m imagining if it was mine and thinking through what I’d change. So, I started scheming until I was ready to follow this dream of mine on a smaller scale with a mobile bookshop, using all the skills I learned from renovating my house.”</p><p data-block-key="arslv">The first step for Ariel was to buy the truck, since its design would impact everything from inventory to branding. After acquiring and insuring a right-hand drive Japanese vehicle, she was able to think through fun details like bookmarks and branding. However, a significant amount of the work ended up being administrative tasks like managing inventory, figuring out payment options, and contacting distributors.</p><p data-block-key="58lk3">“There were all these hidden rules to becoming a bookseller,” she says. “One distributor got so mad at me for shipping books to my house, because she didn’t believe that I was selling them from a bookmobile, not my home. Everything got very complicated. I think unfortunately starting a business is often just about being willing to go through red tape, to fill out the form, to do the follow-up call, to put through that extra email.”</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="yt-mixed-media" style="--background-color: #d09fff4d;"> <div class="yt-mixed-media__container"> <div class="yt-mixed-media__content yt-mixed-media__content-row"> <div class="yt-mixed-media__content--vertical-media"> <img class="img-vertical image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/41E9634E-7F19-4179-A579-FFAB656.max-100x100.format-webp.webp" alt="a handsewn book bag in the shape of a chicken" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/41E9634E-7F19-4179-A579-FFAB65669.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/41E9634E-7F19-4179-A579-FFAB65669.width-800.format-webp.webp" }' > </div> <div class="yt-mixed-media__content--multiple-media"> <div class="yt-mixed-media__content--multiple-media-landscape"> <img class="img-landscape image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/A296FCEE-7145-4B8D-A537-22D99B4.max-100x100.format-webp.webp" alt="A group of people gathered around the mobile bookshop, talking." loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/A296FCEE-7145-4B8D-A537-22D99B4CB.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/A296FCEE-7145-4B8D-A537-22D99B4CB.width-800.format-webp.webp" }' > </div> <div class="yt-mixed-media__content--multiple-media-square"> <img class="img-square image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_1.24.0.max-100x100.format-webp.webp" alt="A close-up photo of a table displaying books, a mug, stationery, and other items" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_1.24.06P.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_1.24.06P.width-500.format-webp.webp" }' > </div> <div class="yt-mixed-media__content--multiple-media-square"> <img class="img-square image-mixed" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.50.4.max-100x100.format-webp.webp" alt="Ariel smiling and looking away from the camera" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.50.47P.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Screenshot_2024-08-16_at_3.50.47P.width-500.format-webp.webp" }' > </div> </div> <div class="yt-mixed-media__content--caption yt-body--medium-roboto"> <p></p> </div> </div> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph yt-article-paragraph-media--sticky-left " data-media-type="paragraph" > <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div class="yt-article-paragraph-media__row--desktop-rel-articles"> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media yt-speakable" data-analytics-module='{ "module_name": "Paragraph with Media", "event": "inline_link_click", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <div class="rich-text"><h2 data-block-key="wspbj"><b>Inside the truck</b></h2><p data-block-key="chq88">Ariel knew from the very beginning that, given its size, there was no way Bissett Books could be a generalist bookstore. Even if the shop stocked just a few books in every genre, it would be so sporadic that it wouldn’t truly serve anyone at all. Instead, she chose to lean into her abundant experience in recommending and curating.</p><p data-block-key="ejsbi">“I was always taking the approach that this is my dream book shop. My dream book shop is full of my favorite books,” she says. “&#x27;I&#x27;ve chosen books that I really care about and I&#x27;ve had a lot of fun curating little selections. Now, when people ask questions I can easily answer or pitch them on a story, because I’ve read almost all of them.”</p><p data-block-key="c6n8h">And the reading selection isn’t the only thing that’s highly personalized. The truck itself is a true labor of love. Walking by Bissett Books on the street, you might be surprised to find her brother playing live music or her partner going on a water run to ensure everyone stays hydrated. Her dad’s knowledge of cars and carpentry has already come in handy and her mom’s hand sewn chicken book bags are a hit with children and adults alike.</p><p data-block-key="bu009">“I love that I get to work on these projects with my family and want to do it whenever I can,” says Ariel.</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--video_paragraph yt-article-paragraph-media--sticky-right yt-article-paragraph-media__media-with-articles " data-media-type="video_paragraph" > <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container yt-article-paragraph-media__media-container--related_articles "> <div class="yt-article-paragraph-media__media-with-articles-wrapper"> <div class="yt-article-paragraph-media__row--desktop-rel-articles"> <div style="--primary-color: #ff8d40;" class="yt-article-rel-article-paragraph__wrapper" data-analytics-module='{ "module_name": "Related article", "section_header": "More like this", "has_impression": true, "topic_tags": "creators" }' > <div class="yt-article-rel-article-paragraph__container"> <h2 class="yt-article-rel-article-paragraph__section-title">More like this</h2> <div class="yt-article-rel-article-paragraph__list"> <div class="yt-article-rel-article-paragraph__figure" data-analytics-module='{ "module_name": "Related article", "section_header": "More Like this", "topic_tags": "creators" }' > <a tabIndex="-1" aria-hidden="true" href="https://blog.youtube/culture-and-trends/booktube-list/" title="The ultimate BookTube reading list" data-use-custom-options data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "The ultimate BookTube reading list - https://blog.youtube/culture-and-trends/booktube-list/ - 1", "componentPosition": "left", "componentType": "related articles" }' data-ga4-analytics-click=' { "event": "related_articles_click", "article_name": "The ultimate BookTube reading list", "author_name": "The YouTube Culture \u0026 Trends team" }' > <div class="yt-article-rel-article-paragraph__image-wrapper"> <img src=" https://storage.googleapis.com/gweb-uniblog-publish-prod/images/yoodle_BookTube_homepage_promo3.max-100x100.format-webp.webp " class="yt-article-rel-article-paragraph__media" loading="lazy" data-loading='{ "mobile": " https://storage.googleapis.com/gweb-uniblog-publish-prod/images/yoodle_BookTube_homepage_promo3x.width-1000.format-webp.webp ", "desktop": " https://storage.googleapis.com/gweb-uniblog-publish-prod/images/yoodle_BookTube_homepage_promo3x.width-1000.format-webp.webp " }' alt="" /> </div> </a> <a class="yt-article-rel-article-paragraph__link" href="https://blog.youtube/culture-and-trends/booktube-list/" title="Culture and Trends, The ultimate BookTube reading list" data-use-custom-options data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "The ultimate BookTube reading list - https://blog.youtube/culture-and-trends/booktube-list/ - 1", "componentPosition": "left", "componentType": "related articles" }' data-ga4-analytics-click=' { "event": "related_articles_click", "article_name": "The ultimate BookTube reading list", "author_name": "The YouTube Culture \u0026 Trends team" }' > <span class="yt-article-rel-article-paragraph__title-eyebrow" aria-hidden="true">Culture and Trends</span> <h3 class="yt-article-rel-article-paragraph__title" aria-hidden="true">The ultimate BookTube reading list</h3> </a> </div> </div> </div> </div> </div> <div class="yt-article-paragraph-media__media-wrapper yt-article-paragraph-media__media-wrapper--video-no-img yt-article-paragraph-media__media-wrapper--related_articles "> <div class=" yt-article-paragraph-media__video-no-sticky"> <article class=" yt-article-video yt-article-video--loading js-yt-gtm-article-video " data-component="yt-article-yt-player" data-section-title="" data-page-url="https://blog.youtube/creator-and-artist-stories/book-mobile/" data-video-name="How I Built My Minitruck Bookmobile" data-video-test="https://www.youtube.com/watch?v=iOmUaX1GR4A" data-video-id="iOmUaX1GR4A" data-video-type="VIDEO_PARAGRAPH" data-video-source="article" data-index-id="7c66df73-a328-4f9e-a7b5-cf18e46a255c" data-component-position="left" data-component-type="article media paragraph" data-publication-date="20240820" data-topic-tags="creators" data-analytics-click='{ "event": "trackEvent", "eventAction": "article video click", "eventCategory": "module interaction", "eventLabel": "https://youtube.com/watch?v=iOmUaX1GR4A", "componentType": "article video", "componentPosition": "left" }' > <div class="yt-article-video__embed yt-article-video__embed-container hide-from-all "> <div id="yt-article-yt-player-iOmUaX1GR4A-7c66df73-a328-4f9e-a7b5-cf18e46a255c"></div> </div> <figure class="yt-article-video__container"> <div class="yt-image-placeholder"> <a class="yt-article-video__custom-wrapper " aria-label=" alt=&quot;&quot; " href="#" target="_blank"> <img class="yt-article-video__default-image" src="//i.ytimg.com/vi_webp/iOmUaX1GR4A/default.webp" alt="" loading="lazy" aria-hidden="true" data-hq-image="//i.ytimg.com/vi_webp/iOmUaX1GR4A/maxresdefault.webp" > <div class="yt-article-video__play-button "> <svg role="img" aria-label="Play button" class="h-c-video__play h-c-icon h-c-icon--color-white" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_video_play_button"></use> </svg> </div> </a> </div> <figcaption class="yt-article-video__caption"> <p class="yt-article-video__video-title"> <span aria-hidden="true">How I Built My Minitruck Bookmobile</span> </p> </figcaption> </figure> </article> </div> </div> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media yt-speakable" data-analytics-module='{ "module_name": "Paragraph with Media", "event": "inline_link_click", "section_header": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true", "topic_tags": "creators" }'> <div class="rich-text"><h2 data-block-key="b8u88"><b>Planning to (not) turn a profit</b></h2><p data-block-key="4ueb0">When we discuss the creator economy, it&#x27;s easy to get caught up in the endless possibilities for monetization — profit-maximizing business ventures, lucrative merchandise deals, elaborate branding strategies. However, money isn’t the only motivator. In fact, Ariel initially didn’t expect Bissett Books to turn any sort of profit.</p><p data-block-key="4n0gf">“Lots of friends asked me if I thought the bookshop was going to make money and my very genuine answer was ‘oh absolutely not!’ Bookselling isn’t a big money maker and the truck had lots of costs. I always knew that any money made from the project would be through YouTube. However, I have been pleasantly surprised because the events have actually been selling really well. If I do a steady amount, it could genuinely become profitable.”</p><p data-block-key="8vqbc">That being said, Ariel is fully aware that most of her supporters don’t live in her province and don’t have the ability to visit the shop in person. While the legality and logistics behind bookselling make online purchases difficult, she’s made plans to involve her audience in the process in other ways including an online merchandise store and a series of behind the scenes videos, <a href="https://youtu.be/iOmUaX1GR4A?si=NNeFX3hf7-6jfsCo">the most recent of which just went live</a>.</p><p data-block-key="ctsla">“When I first had this idea, my goals were to sell books to the good people of Nova Scotia, to have fun with my friends and get to meet people that love books,” says Ariel. “I’ve been able to do all of those things and it makes me want to cry.”</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> <div style="--primary-color: #ff8d40;" class="yt-article-rel-article-paragraph__wrapper" data-analytics-module='{ "module_name": "Related article", "section_header": "More like this", "has_impression": true, "topic_tags": "creators" }' > <div class="yt-article-rel-article-paragraph__container"> <h2 class="yt-article-rel-article-paragraph__section-title">More like this</h2> <div class="yt-article-rel-article-paragraph__list"> <div class="yt-article-rel-article-paragraph__figure" data-analytics-module='{ "module_name": "Related article", "section_header": "More Like this", "topic_tags": "creators" }' > <a tabIndex="-1" aria-hidden="true" href="https://blog.youtube/culture-and-trends/booktube-list/" title="The ultimate BookTube reading list" data-use-custom-options data-analytics-click=' { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "The ultimate BookTube reading list - 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class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://twitter.com/teamyoutube" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "TeamYouTube", "link_url": "https://twitter.com/teamyoutube" }'> TeamYouTube </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://twitter.com/youtubegaming" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Gaming", "link_url": "https://twitter.com/youtubegaming" }'> YouTube Gaming </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://twitter.com/youtubetv" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube TV", "link_url": "https://twitter.com/youtubetv" }'> YouTube TV </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://twitter.com/youtubemusic?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Music", "link_url": "https://twitter.com/youtubemusic?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" }'> YouTube Music </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://twitter.com/YouTubeInsider" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTubeInsider", "link_url": "https://twitter.com/YouTubeInsider" }'> YouTubeInsider </a> </li> </ul> </div> </div> </div> </div> <div class="yt-footer__row"> <div class="yt-footer__info-section-social"> <div class="yt-footer__info-section-social-title">Connect</div> <div class="yt-footer__info-section-social-network-wrapper"> <section class="yt-social js-yt-gtm-social" > <div class="yt-social__list" data-analytics-module='{ "module_name": "Footer Connect", "section_header": "undefined", "topic_tags": "creators" }'> <ul> <li class="yt-social__list-item"> <a class="yt-social__list-link" aria-label="Instagram" href="https://www.instagram.com/youtube/" target="_blank" data-use-custom-options data-ga4-analytics-click='{ "event": "social_follow", "method": "Instagram", "link_text": "undefined", "link_url": "https://www.instagram.com/youtube/", "article_name": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true" }' data-analytics-click=' { "event": "trackEvent", "eventCategory": "progress", "eventAction": "footer - social share click", "eventLabel": "social - https://www.instagram.com/youtube/", "componentType": "footer" }'> <svg aria-hidden="false" class="yt-social__list-svg" viewBox="0 0 18 18" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#social_instagram"></use> </svg> </a> </li> <li class="yt-social__list-item"> <a class="yt-social__list-link" aria-label="Facebook" href="https://www.facebook.com/youtube" target="_blank" data-use-custom-options data-ga4-analytics-click='{ "event": "social_follow", "method": "Facebook", "link_text": "undefined", "link_url": "https://www.facebook.com/youtube", "article_name": "\u0022BOOOKS\u0022 on the Road: How one creator made her bookstore dreams come true" }' data-analytics-click=' { "event": "trackEvent", "eventCategory": "progress", "eventAction": "footer - social share click", "eventLabel": "social - https://www.facebook.com/youtube", "componentType": "footer" }'> <svg aria-hidden="false" class="yt-social__list-svg" viewBox="0 0 18 18" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_social_facebook"></use> </svg> </a> </li> </ul> </div> </section> </div> </div> </div> <div class="yt-footer__row"> <div class="yt-footer__info-section yt-footer__mid-nav" data-component="yt-accordion"> <div class="yt-footer__info-section-accordion yt-accordion__section" id="item-nav-1"> <button aria-expanded="false" class="yt-footer__info-section-accordion-title-wrapper yt-accordion__title-wrapper js-accordion-button"> <h2 class="yt-footer__info-section-accordion-title yt-accordion__title"> <span>About YouTube</span> </h2> <div class="yt-search-filters__accordion-icon yt-accordion__icon"> <svg aria-hidden="true"> <title>Toggle</title> <desc>Toggle Accordion</desc> <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_footer_chevron_down"></use> </svg> </div> </button> <div class="yt-footer__info-section-accordion-body yt-accordion__body"> <ul class="yt-footer__info-section-list" data-analytics-module='{ "module_name": "footer" }'> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://youtube.com/about/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "About", "link_url": "https://youtube.com/about/" }'> About </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="/press" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Press", "link_url": "/press" }'> Press </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/jobs/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Jobs", "link_url": "https://www.youtube.com/jobs/" }'> Jobs </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/howyoutubeworks/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "How YouTube Works", "link_url": "https://www.youtube.com/howyoutubeworks/" }'> How YouTube Works </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="http://youtube.com/trends" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Culture &amp; Trends", "link_url": "http://youtube.com/trends" }'> YouTube Culture &amp; Trends </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://support.google.com/youtube/community" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Community Forum", "link_url": "https://support.google.com/youtube/community" }'> Community Forum </a> </li> </ul> </div> </div> <div class="yt-footer__info-section-accordion yt-accordion__section" id="item-nav-2"> <button aria-expanded="false" class="yt-footer__info-section-accordion-title-wrapper yt-accordion__title-wrapper js-accordion-button"> <h2 class="yt-footer__info-section-accordion-title yt-accordion__title"> <span>YouTube Products</span> </h2> <div class="yt-search-filters__accordion-icon yt-accordion__icon"> <svg aria-hidden="true"> <title>Toggle</title> <desc>Toggle Accordion</desc> <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_footer_chevron_down"></use> </svg> </div> </button> <div class="yt-footer__info-section-accordion-body yt-accordion__body"> <ul class="yt-footer__info-section-list" data-analytics-module='{ "module_name": "footer" }'> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtubego.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Go", "link_url": "https://www.youtubego.com/" }'> YouTube Go </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/kids/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Kids", "link_url": "https://www.youtube.com/kids/" }'> YouTube Kids </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/musicpremium" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Music", "link_url": "https://www.youtube.com/musicpremium" }'> YouTube Music </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/channel/UCqVDpXKLmKeBU_yyt_QkItQ" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Originals", "link_url": "https://www.youtube.com/channel/UCqVDpXKLmKeBU_yyt_QkItQ" }'> YouTube Originals </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/premium/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Premium", "link_url": "https://www.youtube.com/premium/" }'> YouTube Premium </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://studio.youtube.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Studio", "link_url": "https://studio.youtube.com/" }'> YouTube Studio </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://tv.youtube.com/welcome/?zipcode=78702" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube TV", "link_url": "https://tv.youtube.com/welcome/?zipcode=78702" }'> YouTube TV </a> </li> </ul> </div> </div> <div class="yt-footer__info-section-accordion yt-accordion__section" id="item-nav-3"> <button aria-expanded="false" class="yt-footer__info-section-accordion-title-wrapper yt-accordion__title-wrapper js-accordion-button"> <h2 class="yt-footer__info-section-accordion-title yt-accordion__title"> <span>For Business</span> </h2> <div class="yt-search-filters__accordion-icon yt-accordion__icon"> <svg aria-hidden="true"> <title>Toggle</title> <desc>Toggle Accordion</desc> <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_footer_chevron_down"></use> </svg> </div> </button> <div class="yt-footer__info-section-accordion-body yt-accordion__body"> <ul class="yt-footer__info-section-list" data-analytics-module='{ "module_name": "footer" }'> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/ads/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Advertising", "link_url": "https://www.youtube.com/ads/" }'> Advertising </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://developers.google.com/youtube" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Developers", "link_url": "https://developers.google.com/youtube" }'> Developers </a> </li> </ul> </div> </div> <div class="yt-footer__info-section-accordion yt-accordion__section" id="item-nav-4"> <button aria-expanded="false" class="yt-footer__info-section-accordion-title-wrapper yt-accordion__title-wrapper js-accordion-button"> <h2 class="yt-footer__info-section-accordion-title yt-accordion__title"> <span>For Creators</span> </h2> <div class="yt-search-filters__accordion-icon yt-accordion__icon"> <svg aria-hidden="true"> <title>Toggle</title> <desc>Toggle Accordion</desc> <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_footer_chevron_down"></use> </svg> </div> </button> <div class="yt-footer__info-section-accordion-body yt-accordion__body"> <ul class="yt-footer__info-section-list" data-analytics-module='{ "module_name": "footer" }'> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://artists.youtube.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Artists", "link_url": "https://artists.youtube.com/" }'> Artists </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/creators/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creators", "link_url": "https://www.youtube.com/creators/" }'> Creators </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://creatoracademy.youtube.com/page/home" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creator Academy", "link_url": "https://creatoracademy.youtube.com/page/home" }'> Creator Academy </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/yt/family/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creating for Kids", "link_url": "https://www.youtube.com/yt/family/" }'> Creating for Kids </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://youtube.com/creatorresearch/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creators Research", "link_url": "https://youtube.com/creatorresearch/" }'> Creators Research </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://servicesdirectory.withyoutube.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creators Services Directory", "link_url": "https://servicesdirectory.withyoutube.com/" }'> Creators Services Directory </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/nextup/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube NextUp", "link_url": "https://www.youtube.com/nextup/" }'> YouTube NextUp </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/space/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube Space", "link_url": "https://www.youtube.com/space/" }'> YouTube Space </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://vr.youtube.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "YouTube VR", "link_url": "https://vr.youtube.com/" }'> YouTube VR </a> </li> </ul> </div> </div> <div class="yt-footer__info-section-accordion yt-accordion__section" id="item-nav-5"> <button aria-expanded="false" class="yt-footer__info-section-accordion-title-wrapper yt-accordion__title-wrapper js-accordion-button"> <h2 class="yt-footer__info-section-accordion-title yt-accordion__title"> <span>Our Commitments</span> </h2> <div class="yt-search-filters__accordion-icon yt-accordion__icon"> <svg aria-hidden="true"> <title>Toggle</title> <desc>Toggle Accordion</desc> <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_footer_chevron_down"></use> </svg> </div> </button> <div class="yt-footer__info-section-accordion-body yt-accordion__body"> <ul class="yt-footer__info-section-list" data-analytics-module='{ "module_name": "footer" }'> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://www.youtube.com/creators-for-change/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Creators for Change", "link_url": "https://www.youtube.com/creators-for-change/" }'> Creators for Change </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://youtube.com/csai-match/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "CSAI Match", "link_url": "https://youtube.com/csai-match/" }'> CSAI Match </a> </li> <li class="yt-footer__info-section-list-item"> <a class="yt-footer__info-section-list-item-link js-ga-yt-footer-link" href="https://socialimpact.youtube.com/" target="_blank" data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Social Impact", "link_url": "https://socialimpact.youtube.com/" }'> Social Impact </a> </li> </ul> </div> </div> </div> </div> <div class="yt-footer__nav-section"> <div class="yt-footer__nav-section-nav-wrapper"> <a href="https://www.youtube.com/" class="yt-footer__nav-section-icon-link" data-analytics-click=' { "event": "trackEvent", "eventCategory": "footer", "eventAction": "footer logo click", "eventLabel": "logo - https://www.youtube.com/", "componentType": "footer" }' data-ga4-analytics-click=' { "event": "nav_click", "link_text": "YouTube logo" }' > <svg role="img" aria-label="YouTube Logo" class="yt-footer__nav-section-yt-icon" > <use xmlns:xlink="http://www.w3.org/1999/xlink" data-xlink="/static/blog_youtube/images/icons.svg?version=pr20241113-1756#yt_logo"></use> </svg> </a> <nav> <ul class="yt-footer__nav-section-nav"> <li class="yt-footer__nav-section-nav-item"> <a class="yt-footer__nav-section-nav-item-link" href="https://www.youtube.com/about/policies/#community-guidelines" data-analytics-click=' { "event": "trackEvent", "eventCategory": "footer", "eventAction": "footer policy link click", "eventLabel": "Policy \u0026 Safety - https://www.youtube.com/about/policies/#community-guidelines", "componentType": "footer" }' data-ga4-analytics-click='{ "event": "nav_click", "link_text": "Policy &amp; Safety", "link_url": "https://www.youtube.com/about/policies/#community-guidelines" }' > Policy &amp; Safety </a> </li> <li class="yt-footer__nav-section-nav-item"> <a class="yt-footer__nav-section-nav-item-link" 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