Graphic Design & Web Development Consultants | Lincoln, UK

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url('https://www.optimadesign.co.uk/images/jcogs_img/cache/Coveris-Connect-Covers-hero_-_28de80_-_6f8a02db5522221598d6ba6c31cfe3438ece87e6.jpg')"> <div class="container"> <div class="row"> <div class="col-12 col-lg-7"> <div class="hero_content"> <h1>Optima design powerful brand experiences that connect with people.</h1> <p>We believe in design that makes a difference, resonates with people on an emotional level, and creates a lasting impact for your business.</p> </div> </div> </div> </div> </div> <section class="section fl_60_40_content_image left" style="background-color: #E05397"> <div class="img-container px-0 container-xl" data-aos="fade-left" data-aos-once="true" data-aos-duration="1500"> <img loading="lazy" src="/images/jcogs_img/cache/big-fish-salmon-fillets-packaging-2_-_28de80_-_b8ce7923b2f3c7411482490ac0d9f35aca2de4b1.png" srcset="/images/jcogs_img/cache/big-fish-salmon-fillets-packaging-2_-_28de80_-_b8ce7923b2f3c7411482490ac0d9f35aca2de4b1_776w.png 776w, /images/jcogs_img/cache/big-fish-salmon-fillets-packaging-2_-_28de80_-_b8ce7923b2f3c7411482490ac0d9f35aca2de4b1_1164w.png 1164w, /images/jcogs_img/cache/big-fish-salmon-fillets-packaging-2_-_28de80_-_b8ce7923b2f3c7411482490ac0d9f35aca2de4b1.png 1165w" sizes="(max-width:776px) 776px, (max-width:1164px) 1164px, 1165px" alt="big-fish-salmon-fillets-packaging-2.png" class="image_60 lazy d-none d-lg-block"> <img loading="lazy" src="/images/jcogs_img/cache/big-fish-salmon-fillets-packaging-mobile_1_-_28de80_-_d33359d6888e7562c9afd8f3dd5b67a3c393aed7.png" srcset="/images/jcogs_img/cache/big-fish-salmon-fillets-packaging-mobile_1_-_28de80_-_d33359d6888e7562c9afd8f3dd5b67a3c393aed7_700w.png 700w, /images/jcogs_img/cache/big-fish-salmon-fillets-packaging-mobile_1_-_28de80_-_d33359d6888e7562c9afd8f3dd5b67a3c393aed7_1050w.png 1050w, /images/jcogs_img/cache/big-fish-salmon-fillets-packaging-mobile_1_-_28de80_-_d33359d6888e7562c9afd8f3dd5b67a3c393aed7.png 1051w" sizes="(max-width:700px) 700px, (max-width:1050px) 1050px, 1051px" alt="big-fish-salmon-fillets-packaging-2.png" class="image_60 lazy d-block d-lg-none"> <div class="img-gradient left" style="background: linear-gradient(90deg, rgba(255,255,255,0) 0%, #E05397 75%);"> </div> </div> <div class="content_container"> <div class="container h-100"> <div class="row h-100" data-aos="fade-left" data-aos-once="true" data-aos-duration="1500"> <div class="col-12 col-lg-5 h-100 d-lg-flex align-items-center" style="background-color: #E05397"> <div class="content"> <h2>Creative ways to communicate brand stories</h2> <a class="dyn-arrow-link dyn-arrow-link--white" href="https://www.optimadesign.co.uk/design"> Brand and Design </a> </div> </div> </div> </div> </div> </section><section class="section fl_60_40_content_image right" style="background-color: #29559E"> <div class="img-container px-0 container-xl" data-aos="fade-right" data-aos-once="true" data-aos-duration="1500"> <img loading="lazy" src="/images/jcogs_img/cache/vision-atlas-website-2_-_28de80_-_7bf2a21581cf89f0643e99d4475567bb8928be18.png" srcset="/images/jcogs_img/cache/vision-atlas-website-2_-_28de80_-_7bf2a21581cf89f0643e99d4475567bb8928be18_776w.png 776w, /images/jcogs_img/cache/vision-atlas-website-2_-_28de80_-_7bf2a21581cf89f0643e99d4475567bb8928be18_1164w.png 1164w, /images/jcogs_img/cache/vision-atlas-website-2_-_28de80_-_7bf2a21581cf89f0643e99d4475567bb8928be18.png 1165w" sizes="(max-width:776px) 776px, (max-width:1164px) 1164px, 1165px" alt="vision-atlas-website-2.png" class="image_60 lazy d-none d-lg-block"> <img loading="lazy" src="/images/jcogs_img/cache/vision-atlas-website-mobile_-_28de80_-_6a454869b83e92e40e82a14bc59e4f9b884d1d54.png" srcset="/images/jcogs_img/cache/vision-atlas-website-mobile_-_28de80_-_6a454869b83e92e40e82a14bc59e4f9b884d1d54_700w.png 700w, /images/jcogs_img/cache/vision-atlas-website-mobile_-_28de80_-_6a454869b83e92e40e82a14bc59e4f9b884d1d54_1050w.png 1050w, /images/jcogs_img/cache/vision-atlas-website-mobile_-_28de80_-_6a454869b83e92e40e82a14bc59e4f9b884d1d54.png 1051w" sizes="(max-width:700px) 700px, (max-width:1050px) 1050px, 1051px" alt="vision-atlas-website-2.png" class="image_60 lazy d-block d-lg-none"> <div class="img-gradient right" style="background: linear-gradient(90deg, rgba(255,255,255,0) 0%, #29559E 75%);"> </div> </div> <div class="content_container"> <div class="container h-100"> <div class="row h-100" data-aos="fade-right" data-aos-once="true" data-aos-duration="1500"> <div class="col-12 col-lg-5 h-100 d-lg-flex align-items-center" style="background-color: #29559E"> <div class="content"> <h2>Powerful, user-focused experiences</h2> <a class="dyn-arrow-link dyn-arrow-link--white" href="https://www.optimadesign.co.uk/web"> Web Development </a> </div> </div> </div> </div> </div> </section> <section class="section fl_60_40_content_image left" style="background-color: #023434"> <div class="img-container px-0 container-xl" data-aos="fade-left" data-aos-once="true" data-aos-duration="1500"> <img loading="lazy" src="/images/jcogs_img/cache/connecting-the-worlds-professionals-2_-_28de80_-_ac9337d0e795729cdcdb736541dddedd26da63e5.png" srcset="/images/jcogs_img/cache/connecting-the-worlds-professionals-2_-_28de80_-_ac9337d0e795729cdcdb736541dddedd26da63e5_765w.png 765w, /images/jcogs_img/cache/connecting-the-worlds-professionals-2_-_28de80_-_ac9337d0e795729cdcdb736541dddedd26da63e5_1147w.png 1147w, /images/jcogs_img/cache/connecting-the-worlds-professionals-2_-_28de80_-_ac9337d0e795729cdcdb736541dddedd26da63e5.png 1148w" sizes="(max-width:765px) 765px, (max-width:1147px) 1147px, 1148px" alt="connecting-the-worlds-professionals-2.png" class="image_60 lazy d-none d-lg-block"> <img loading="lazy" src="/images/jcogs_img/cache/connecting-the-worlds-professionals-mobile_-_28de80_-_42dc06193af4270684035aae84c897a3812cec11.png" srcset="/images/jcogs_img/cache/connecting-the-worlds-professionals-mobile_-_28de80_-_42dc06193af4270684035aae84c897a3812cec11_700w.png 700w, /images/jcogs_img/cache/connecting-the-worlds-professionals-mobile_-_28de80_-_42dc06193af4270684035aae84c897a3812cec11_1050w.png 1050w, /images/jcogs_img/cache/connecting-the-worlds-professionals-mobile_-_28de80_-_42dc06193af4270684035aae84c897a3812cec11.png 1051w" sizes="(max-width:700px) 700px, (max-width:1050px) 1050px, 1051px" alt="connecting-the-worlds-professionals-2.png" class="image_60 lazy d-block d-lg-none"> <div class="img-gradient left" style="background: linear-gradient(90deg, rgba(255,255,255,0) 0%, #023434 75%);"> </div> </div> <div class="content_container"> <div class="container h-100"> <div class="row h-100" data-aos="fade-left" data-aos-once="true" data-aos-duration="1500"> <div class="col-12 col-lg-5 h-100 d-lg-flex align-items-center" style="background-color: #023434"> <div class="content"> <h2>Helping brands flourish and grow online</h2> <a class="dyn-arrow-link dyn-arrow-link--white" href="https://www.optimadesign.co.uk/digital-marketing-services"> Digital Marketing </a> </div> </div> </div> </div> </div> </section> <section class="section fl_60_40_content_image_plain mt-0 mt-lg-5" data-aos="fade-up" data-aos-once="true" data-aos-duration="1500"> <div class="container"> <div class="row"> <div class="col-12 col-lg-7 d-lg-flex align-items-center order-2 order-lg-1 "> <div class="content"> <h2>Optima is a multi-disciplinary digital marketing, web development and graphic design agency – a megamix of new and experienced creative and technical talent.</h2> <p>We provide an expert blend of brand and campaign strategy, together with <a href="/design">graphic design</a>, <a href="/design/design-for-digital">UX design</a>, <a href="/web">website development</a>, <a href="/digital-marketing-services">digital marketing</a>, project management and planning. We’re proud of the innovative and influential work we produce and the tangible results we achieve online and offline.</p> <p>As a studio, we strive to deliver work which makes a difference – to people, businesses and the world we share. We do this from the stunning city of Lincoln, UK – working with clients from our Lincolnshire doorstep to the other side of the globe.</p> <a class="dyn-arrow-link dyn-arrow-link--secondary" href="https://www.optimadesign.co.uk/about-us"> More about us </a> </div> </div> <div class="col-12 col-lg-5 order-1 order-lg-2 mb-5 mb-lg-0 mt-3 mt-lg-5 "> <img loading="lazy" src="/images/jcogs_img/cache/Celebrating_30_Years_-_28de80_-_23fffab7db5a532118cbad2602d03db93901aeae.jpg" srcset="/images/jcogs_img/cache/Celebrating_30_Years_-_28de80_-_23fffab7db5a532118cbad2602d03db93901aeae_440w.jpg 440w, /images/jcogs_img/cache/Celebrating_30_Years_-_28de80_-_23fffab7db5a532118cbad2602d03db93901aeae_660w.jpg 660w, /images/jcogs_img/cache/Celebrating_30_Years_-_28de80_-_23fffab7db5a532118cbad2602d03db93901aeae.jpg 661w" sizes="(max-width:440px) 440px, (max-width:660px) 660px, 661px" alt="Celebrating_30_Years.jpg" class="lazy"> </div> </div> </div> </section> <section class="section fl_70_30_content_logo swap-0" data-aos="fade-up" data-aos-once="true" data-aos-duration="1500"> <div class="container"> <div class="row"> <div class="col-12 col-lg-3 "> <img loading="lazy" src="/images/jcogs_img/cache/Optima_Thirty_Things_-_28de80_-_0c16251142f6c2ed01f1f86843da39a4ffbe8890.png" srcset="/images/jcogs_img/cache/Optima_Thirty_Things_-_28de80_-_0c16251142f6c2ed01f1f86843da39a4ffbe8890_271w.png 271w, /images/jcogs_img/cache/Optima_Thirty_Things_-_28de80_-_0c16251142f6c2ed01f1f86843da39a4ffbe8890_406w.png 406w, /images/jcogs_img/cache/Optima_Thirty_Things_-_28de80_-_0c16251142f6c2ed01f1f86843da39a4ffbe8890.png 407w" sizes="(max-width:271px) 271px, (max-width:406px) 406px, 407px" alt="Optima_Thirty_Things.png" class="lazy"> </div> <div class="col-12 col-lg-8 d-lg-flex align-items-center offset-lg-1 "> <div class="content"> <h2>Celebrating our milestone birthday</h2> <p>Hitting the big 3-0 as a business is no small feat. So, we’re taking a moment to celebrate this milestone with our team, clients, and the wider community. To mark the occasion, we’re challenging ourselves to do ‘Thirty Things’ in our birthday year to celebrate our 30th on 21 March 2025. It’s a tall order, but we’ve got a plan – a manifesto, if you will – on how we’ll celebrate, commemorate, and share our 30th birthday.</p> <a class="dyn-arrow-link dyn-arrow-link--secondary" href="https://www.optimadesign.co.uk/blog/optimas-thirty-things"> Thirty Things </a> </div> </div> </div> </div> </section> <div class="scrolling_cs_banner"> <div class="slide height_height-100" data-aos="scrolling_cs_banner_mobile_slide" data-aos-once="true" data-aos-duration="3000" data-aos-offset="-100"> <div class="project"> <div> <img loading="lazy" src="/images/jcogs_img/cache/Clearing_Cluster_Munition_Remnants_2022_-_28de80_-_d7f55da158c0dfed4b21f61712e7410db797c4f2.jpg" srcset="/images/jcogs_img/cache/Clearing_Cluster_Munition_Remnants_2022_-_28de80_-_d7f55da158c0dfed4b21f61712e7410db797c4f2_579w.jpg 579w, /images/jcogs_img/cache/Clearing_Cluster_Munition_Remnants_2022_-_28de80_-_d7f55da158c0dfed4b21f61712e7410db797c4f2_868w.jpg 868w, 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src="/images/jcogs_img/cache/Burrells_Landscape_Preview_-_28de80_-_500b81c3549c0b8d54efa8f71df36c8173617e22.jpg" srcset="/images/jcogs_img/cache/Burrells_Landscape_Preview_-_28de80_-_500b81c3549c0b8d54efa8f71df36c8173617e22_766w.jpg 766w, /images/jcogs_img/cache/Burrells_Landscape_Preview_-_28de80_-_500b81c3549c0b8d54efa8f71df36c8173617e22_1149w.jpg 1149w, /images/jcogs_img/cache/Burrells_Landscape_Preview_-_28de80_-_500b81c3549c0b8d54efa8f71df36c8173617e22.jpg 1150w" sizes="(max-width:766px) 766px, (max-width:1149px) 1149px, 1150px" alt="Burrells_Landscape_Preview.jpg"> <div class="content_overlay"> <h4><a href="/work/massingberd-mundy-gin" class="full-card-click">Massingberd-Mundy Gin</a></h4> <p>A local family history proves to be our ginspiration</p> <p class="dyn-arrow-link dyn-arrow-link--secondary">View Project</p> </div> </div> </div> </div>  <div class="slide height_height-100" data-aos="scrolling_cs_banner_mobile_slide" data-aos-once="true" data-aos-duration="3000" data-aos-offset="-100"> <div class="project"> <div> <img loading="lazy" src="/images/jcogs_img/cache/Jimmys_Popcorn_Packaging_-_28de80_-_2b464e929f33eaf01cbacce8dad78e9a7141c8ce.jpg" srcset="/images/jcogs_img/cache/Jimmys_Popcorn_Packaging_-_28de80_-_2b464e929f33eaf01cbacce8dad78e9a7141c8ce_483w.jpg 483w, /images/jcogs_img/cache/Jimmys_Popcorn_Packaging_-_28de80_-_2b464e929f33eaf01cbacce8dad78e9a7141c8ce_724w.jpg 724w, /images/jcogs_img/cache/Jimmys_Popcorn_Packaging_-_28de80_-_2b464e929f33eaf01cbacce8dad78e9a7141c8ce.jpg 725w" sizes="(max-width:483px) 483px, (max-width:724px) 724px, 725px" alt="Jimmys Popcorn in Milk and White chocolate packaging shown on a pink background"> <div class="content_overlay"> <h4><a href="/work/jimmys" class="full-card-click">Jimmy’s</a></h4> <p>Popcorn and more – Jimmy’s brand development and bespoke snacking ranges</p> <p class="dyn-arrow-link dyn-arrow-link--secondary">View Project</p> </div> </div> </div> </div>  </div> <section class="section fl_title_content_split" data-aos="fade-up" data-aos-once="true" data-aos-duration="1000"> <div class="container"> <div class="row"> <div class="col-12 col-lg-7 title_col "> <div class="inner" id=""> <h2>We’re passionate about building, developing and defining brands and helping businesses connect with their audiences.</h2> </div> </div> <div class="col-12 col-lg-5 content_col"> <p>We establish close partnerships with our clients and work as an extension of their team so we can understand the challenges and the markets in which they operate. These insights help us think creatively and strategically about developing distinctive and authentic brands with engaging stories and unique personalities.</p> <p>We bring these brand stories to life through various channels and touchpoints to create meaningful connections with our clients' audiences.</p> <a class="dyn-arrow-link dyn-arrow-link--secondary" href="https://www.optimadesign.co.uk/design"> Design services </a> </div> </div> </div> </section> <section class="section fl_latest_news_projects"> <div class="container"> <div class="row"> <div class="col-12"> <h2>Latest</h2> <div class="row"> <div class="col-12 col-lg-4" data-aos="fade-up" data-aos-once="true" data-aos-duration="1500"> <div class="card latest_news_project"> <div class="card_img"> <img loading="lazy" src="/images/jcogs_img/cache/Thirty-preview_-_28de80_-_dadee0eec50e8fa4c8cedc72f6915da9a79ab5d2.jpg" srcset="/images/jcogs_img/cache/Thirty-preview_-_28de80_-_dadee0eec50e8fa4c8cedc72f6915da9a79ab5d2_674w.jpg 674w, /images/jcogs_img/cache/Thirty-preview_-_28de80_-_dadee0eec50e8fa4c8cedc72f6915da9a79ab5d2_1011w.jpg 1011w, /images/jcogs_img/cache/Thirty-preview_-_28de80_-_dadee0eec50e8fa4c8cedc72f6915da9a79ab5d2.jpg 1012w" sizes="(max-width:674px) 674px, (max-width:1011px) 1011px, 1012px" alt="Cork logo style image with Thirty Things 1995 2025 Let's Go for celebrating 30 Years Optima Design logo in the bottom right - in the background there is several corks with coins sticking out of the top" class="lazy"> </div> <h3> <a href="/blog/optimas-thirty-things">Optima’s Thirty Things to Celebrate Turning 30</a> </h3> <span class="tag">blog</span> <p>Find out about the manifesto of Thirty Things we have planned to celebrate our milestone birthday</p> </div> </div> <div class="col-12 col-lg-7 offset-lg-1" data-aos="fade-up" data-aos-once="true" data-aos-duration="1500"> <div class="card latest_news_project"> <div class="card_img"> <img loading="lazy" src="/images/jcogs_img/cache/Belvin_Square_Preview_-_28de80_-_73a3bcd97f9d8119589dcf5a5b15f32e91311bc1.jpg" srcset="/images/jcogs_img/cache/Belvin_Square_Preview_-_28de80_-_73a3bcd97f9d8119589dcf5a5b15f32e91311bc1_697w.jpg 697w, /images/jcogs_img/cache/Belvin_Square_Preview_-_28de80_-_73a3bcd97f9d8119589dcf5a5b15f32e91311bc1_1045w.jpg 1045w, /images/jcogs_img/cache/Belvin_Square_Preview_-_28de80_-_73a3bcd97f9d8119589dcf5a5b15f32e91311bc1.jpg 1046w" sizes="(max-width:697px) 697px, (max-width:1045px) 1045px, 1046px" alt="Belvin Construction digital and printed banner" class="lazy"> </div> <h3> <a href="/work/belvin">Belvin Construction</a> </h3> <span class="tag">Design</span> <p>How Belvin Construction built a company and a brand from scratch.</p> </div> </div> </div> </div> </div> </div> </section> </main> <section class="section section--pre-footer"> <div class="container"> <div class="row"> <div class="col-12" data-aos="fade-up" data-aos-once="true" data-aos-duration="1000"> <div 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