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Protege tu marca: estrategias contra los trolls en línea

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Estas estrategias ayudan a mantener tu imagen en todas las plataformas."> <meta property="og:title" content="Tu marca está bajo el asedio de los trolls en línea. ¿Cómo protegerá su reputación en múltiples plataformas?"> <meta property="og:description" content="Proteja la reputación de su marca de los trolls en línea con un plan de respuesta sólido, monitoreo en tiempo real y participación positiva. 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Estas estrategias ayudan a mantener tu imagen en todas las plataformas.","url":"https://www.linkedin.com/advice/0/your-brand-under-siege-from-online-trolls-ipjoc","publisher":"www.linkedin.com","name":"Tu marca está bajo el asedio de los trolls en línea. ¿Cómo protegerá su reputación en múltiples 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bottom-0 left-0 right-0 top-0 opacity-0 invisible pointer-events-none z-[1000] transition-[opacity] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.17s] py-4 " aria-hidden="true"> <section aria-modal="true" role="dialog" aria-labelledby="base-contextual-sign-in-modal-modal-header" tabindex="-1" class="max-h-full modal__wrapper overflow-auto p-0 bg-color-surface max-w-[1128px] min-h-[160px] relative scale-[0.25] shadow-sm shadow-color-border-faint transition-[transform] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.33s] focus:outline-0 w-[1128px] mamabear:w-[744px] babybear:w-[360px] rounded-md"> <button class="modal__dismiss btn-tertiary h-[40px] w-[40px] p-0 rounded-full indent-0 contextual-sign-in-modal__modal-dismiss absolute right-0 m-[20px] cursor-pointer" aria-label="Descartar" data-tracking-control-name="pulse-article_contextual-sign-in-modal_modal_dismiss"> <icon class="contextual-sign-in-modal__modal-dismiss-icon" 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class="contextual-sign-in-modal__btn-container m-auto w-[320px] babybear:w-full"> <!----> <div class="w-full max-w-[400px] mx-auto"> <div class="google-auth-button"> <!----> <div class="google-auth-button__placeholder " data-theme="filled_blue" data-logo-alignment="center"></div> <!----> </div> </div> <div class="sign-in-modal" data-impression-id="pulse-article_contextual-sign-in-modal_sign-in-modal"> <button class="sign-in-modal__outlet-btn cursor-pointer btn-md btn-primary btn-secondary" data-tracking-client-ingraph data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_outlet-button" data-modal="base-sign-in-modal"> <!----> Iniciar sesión </button> <div class> <!----> <div id="base-sign-in-modal" class="modal modal--sign-in" data-outlet="base-sign-in-modal"> <!----> <div class="modal__overlay flex items-center bg-color-background-scrim justify-center fixed bottom-0 left-0 right-0 top-0 opacity-0 invisible pointer-events-none z-[1000] transition-[opacity] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.17s] py-4 " aria-hidden="true"> <section aria-modal="true" role="dialog" aria-labelledby="base-sign-in-modal-modal-header" tabindex="-1" class="max-h-full modal__wrapper overflow-auto p-0 bg-color-surface max-w-[1128px] min-h-[160px] relative scale-[0.25] shadow-sm shadow-color-border-faint transition-[transform] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.33s] focus:outline-0 w-[1128px] mamabear:w-[744px] babybear:w-[360px] rounded-md"> <button class="modal__dismiss btn-tertiary h-[40px] w-[40px] p-0 rounded-full indent-0 sign-in-modal__dismiss absolute right-0 cursor-pointer m-[20px]" aria-label="Descartar" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_dismiss"> <icon class="sign-in-modal__dismiss-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/gs508lg3t2o81tq7pmcgn6m2"></icon> </button> <div class="modal__main w-full"> <div class="sign-in-modal__screen flex flex-col py-4 w-[513px] babybear:w-full px-3"> <h2 class="sign-in-modal__header font-sans text-display-md text-color-text "> ¡Hola de nuevo! </h2> <code id="i18n_sign_in_form_show_text" style="display: none"><!--"Mostrar"--></code> <code id="i18n_sign_in_form_show_label" style="display: none"><!--"Mostrar tu contraseña de LinkedIn"--></code> <code id="i18n_sign_in_form_hide_text" style="display: none"><!--"Ocultar"--></code> <code id="i18n_sign_in_form_hide_label" style="display: none"><!--"Ocultar tu contraseña de LinkedIn"--></code> <code id="i18n_username_error_empty" style="display: none"><!--"Introduce un email o un número de teléfono"--></code> <code id="i18n_username_error_too_long" style="display: none"><!--"El email o teléfono debe tener entre 3 y 128 caracteres."--></code> <code id="i18n_username_error_too_short" style="display: none"><!--"El email o teléfono debe tener entre 3 y 128 caracteres."--></code> <code id="i18n_password_error_empty" style="display: none"><!--"Introduce una contraseña"--></code> <code id="i18n_password_error_too_short" style="display: none"><!--"La contraseña no puede tener menos de 6 caracteres."--></code> <code id="i18n_password_error_too_long" style="display: none"><!--"La contraseña no puede tener más de 400 caracteres."--></code> <!----> <form data-id="sign-in-form" action="https://www.linkedin.com/uas/login-submit" method="post" novalidate class="mt-1.5 mb-2"> <input name="loginCsrfParam" value="a8d131d3-5921-4e56-81f9-31fb9bf48d55" type="hidden"> <div class="flex flex-col"> <div class="mt-1.5" data-js-module-id="guest-input"> <div class="flex flex-col"> <label class="input-label mb-1" for="base-sign-in-modal_session_key"> Email o teléfono </label> <div class="text-input flex"> <input class="text-color-text font-sans text-md outline-0 bg-color-transparent grow" autocomplete="username" id="base-sign-in-modal_session_key" name="session_key" required data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-session-key" data-tracking-client-ingraph type="text"> </div> </div> <p class="input-helper mt-1.5" for="base-sign-in-modal_session_key" role="alert" data-js-module-id="guest-input__message"></p> </div> <div class="mt-1.5" data-js-module-id="guest-input"> <div class="flex flex-col"> <label class="input-label mb-1" for="base-sign-in-modal_session_password"> Contraseña </label> <div class="text-input flex"> <input class="text-color-text font-sans text-md outline-0 bg-color-transparent grow" autocomplete="current-password" id="base-sign-in-modal_session_password" name="session_password" required data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-password" data-tracking-client-ingraph type="password"> <button aria-live="assertive" aria-relevant="text" data-id="sign-in-form__password-visibility-toggle" class="font-sans text-md font-bold text-color-action z-10 ml-[12px] hover:cursor-pointer" aria-label="Mostrar tu contraseña de LinkedIn" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-password-visibility-toggle-btn" type="button">Mostrar</button> </div> </div> <p class="input-helper mt-1.5" for="base-sign-in-modal_session_password" role="alert" data-js-module-id="guest-input__message"></p> </div> <input name="session_redirect" value="https://es.linkedin.com/advice/0/your-brand-under-siege-from-online-trolls-ipjoc?lang=es" type="hidden"> <!----> </div> <div data-id="sign-in-form__footer" class="flex justify-between sign-in-form__footer--full-width"> <a data-id="sign-in-form__forgot-password" class="font-sans text-md font-bold link leading-regular sign-in-form__forgot-password--full-width" href="https://www.linkedin.com/uas/request-password-reset?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_forgot_password" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_forgot_password" data-tracking-will-navigate>¿Has olvidado tu contraseña?</a> <!----> <input name="trk" value="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-submit" type="hidden"> <button class="btn-md btn-primary flex-shrink-0 cursor-pointer sign-in-form__submit-btn--full-width" data-id="sign-in-form__submit-btn" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_sign-in-submit-btn" data-tracking-client-ingraph data-tracking-litms type="submit"> Inicia sesión </button> </div> <div class="sign-in-form__divider left-right-divider pt-2 pb-3"> <p class="sign-in-form__divider-text font-sans text-sm text-color-text px-2"> o </p> </div> </form> <div class="w-full max-w-[400px] mx-auto"> <div class="google-auth-button" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_google-auth-button" data-tracking-client-ingraph> <code id="isTermsAndConditionsSkipEnabledAuthButton" style="display: none"><!--true--></code> <p class="linkedin-tc__text text-color-text-low-emphasis text-xs pb-2" data-impression-id="pulse-article_contextual-sign-in-modal_sign-in-modal__button-skip-tc-text"> Al hacer clic en «Continuar» para unirte o iniciar sesión, aceptas las <a href="/legal/user-agreement?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_user-agreement" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_user-agreement" data-tracking-will-navigate="true">Condiciones de uso</a>, la <a href="/legal/privacy-policy?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_privacy-policy" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_privacy-policy" data-tracking-will-navigate="true">Política de privacidad</a> y la <a href="/legal/cookie-policy?trk=pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_cookie-policy" target="_blank" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_auth-button_cookie-policy" data-tracking-will-navigate="true">Política de cookies</a> de LinkedIn. </p> <div class="google-auth-button__placeholder google-auth-button__placeholder--black-border" data-theme="outline" data-logo-alignment="center"></div> <!----> </div> </div> <!----> <p class="sign-in-modal__join-now m-auto font-sans text-md text-color-text mt-2"> ¿Estás empezando a usar LinkedIn? <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&trk=pulse-article_contextual-sign-in-modal_sign-in-modal_join-link" data-tracking-control-name="pulse-article_contextual-sign-in-modal_sign-in-modal_join-link" data-tracking-will-navigate="true" class="sign-in-modal__join-link">Únete ahora</a> </p> </div> </div> <!----> </section> </div> </div> </div> </div> <div class="contextual-sign-in-modal__divider left-right-divider"> <p class="contextual-sign-in-modal__divider-text font-sans text-sm text-color-text px-2"> o </p> </div> </div> <p class="contextual-sign-in-modal__join-now m-auto font-sans text-md text-color-text my-1"> ¿Estás empezando a usar LinkedIn? <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&trk=pulse-article_contextual-sign-in-modal_join-link" data-tracking-control-name="pulse-article_contextual-sign-in-modal_join-link" data-tracking-will-navigate="true" class="contextual-sign-in-modal__join-link">Únete ahora</a> </p> <p class="linkedin-tc__text text-color-text-low-emphasis text-xs pb-2 contextual-sign-in-modal__terms-and-conditions m-auto w-[320px] pt-2 babybear:w-full" data-impression-id="linkedin-tc__button-skip-tc-text"> Al hacer clic en «Continuar» para unirte o 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data-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)" data-test-id="article-segment" data-total-count="53" data-tracking-prefix="article-ssr-frontend-x-article" role="presentation"> <div class="md:row pb-6 md:flex q-and-a-article article-content-row-reduced" data-test-q-and-a-article> <div class="column-article-segment-content md:column md:mb-8 md:flex md:w-2/5 md:justify-end"> <div class="h-fit md:pt-6"> <div class="article-segment-content-container md:box-content md:max-w-[392px] md:pr-1 lg:pr-4 xl:pr-8"> <div class="hidden md:block"> <div class="article_translation_container"> <div data-tracking-control-name="article-translation-select" class="article_translation_select_container mb-2 -ml-2"> <button class="article_translation_button btn-sm btn-tertiary py-2" id="article-translation-button" data-tracking-control-name="article_translation_button"> <div class="article_translation_button-content__text-icon inline-flex items-center"> <div class="article_translation_button-copy inline-block pr-1">Español (traducción del inglés)</div> <icon class="relative ml-0 inline-block pt-0.25 text-color-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7rz1hcfji6yvusskslpbrzru4" data-svg-class-name="w-2 h-2"></icon> </div> </button> </div> <div class="modal-article-translation-container"> <!----> <div id="modal-article-translation" class="modal " data-outlet="default-outlet"> <!----> <div class="modal__overlay flex items-center bg-color-background-scrim justify-center fixed bottom-0 left-0 right-0 top-0 opacity-0 invisible pointer-events-none z-[1000] transition-[opacity] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.17s] py-4 " aria-hidden="true"> <section aria-modal="true" role="dialog" aria-labelledby="modal-article-translation-modal-header" tabindex="-1" class="max-h-full modal__wrapper overflow-auto p-0 bg-color-surface max-w-[1128px] min-h-[160px] relative scale-[0.25] shadow-sm shadow-color-border-faint transition-[transform] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.33s] focus:outline-0 modal__wrapper--with-footer flex flex-col w-[552px] babybear:w-[360px] article-translation- rounded-md"> <div class="modal-header mx-3 -mb-1 flex justify-between pt-3 pb-1"> <h2 class="label font-weight-500 text-lg font-medium leading-regular text-color-text" id="article-translation-modal-heading-label">Cambiar idioma del artículo</h2> <button class="modal__dismiss btn-tertiary h-[40px] w-[40px] p-0 rounded-full indent-0 article-translation-modal-dismiss-btn -mt-1" id="article-translation-modal-dismiss-btn" aria-label="Cerrar el módulo de traducción del artículo" data-tracking-control-name="article_translation_modal_dismiss" data-action-type="dismiss"> <icon class="article-translation-modal__dismiss-icon h-2 w-2 pb-1" data-svg-class-name="h-2 w-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/adzjokfylbe8pvjr9h8iv96mw"></icon> </button> </div> <hr> <div class="modal__main w-full flex-1"> <div class="article-translation-modal-content-container m-3 -mt-1" id="article-translation-modal-content"> <section class="select-language-dropdown-container justify-between"> <div class="mr-3 mt-1 flex w-[300px] flex-col md:w-[500px]"> <select class="select" id="select-language-dropdown" aria-required="true" data-tracking-control-name="article_translation_select_language"> <option value="English (Original)" key="en"> English (Original) </option> <option value="Português" key="pt"> Português </option> <option value="Français" key="fr"> Français </option> <option value="Español" key="es"> Español </option> <option value="Deutsch" key="de"> Deutsch </option> </select> </div> </section> </div> </div> <footer class="modal__footer flex justify-end py-1.5 px-3 border-t-1 border-solid border-color-border-faint"> <div class="article-translation-modal-cta" id="article-translation-modal-cta"> <button data-tracking-control-name="article_translation_cancel" id="article-translation-cancel-cta-btn" data-action-type="cancel" class="article-translation-cta btn-sm btn-tertiary text-color-text md:btn-md"> Cancelar </button> <button data-action-type="save" data-feed-control="article_translation_save" data-feed-action-category="save" data-feed-action-type="translateArticle" id="article-translation-save-cta-btn" class="article-translation-cta ease-linear duration-300 btn-sm btn-primary transition-all md:btn-md"> <div class="loader inline" id="save-cta-loader"> <div class="loader__container mb-2 overflow-hidden"> <icon class="loader__icon inline-block loader__icon--default text-color-progress-loading" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/ddi43qwelxeqjxdd45pe3fvs1" data-svg-class-name="loader__icon-svg--x-small fill-currentColor h-[20px] min-h-[20px] w-[20px] min-w-[20px]"></icon> </div> </div> <span id="save-cta-text">Save</span> </button> </div> </footer> </section> </div> </div> </div> <code id="articleTranslationError" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="isMobile" style="display: none"><!--false--></code> <code id="servedLocale" style="display: none"><!--{"locale":{"country":"ES","language":"es"},"localizedDisplayTitle":"Español (traducción del inglés)","localizedName":"Español"}--></code> <code id="availableLocales" style="display: none"><!--[{"locale":{"country":"US","language":"en"},"localizedDisplayTitle":"English (Original)","localizedName":"English (Original)"},{"locale":{"country":"BR","language":"pt"},"localizedDisplayTitle":"Português (traduzido do inglês)","localizedName":"Português"},{"locale":{"country":"FR","language":"fr"},"localizedDisplayTitle":"Français (traduit de l’anglais)","localizedName":"Français"},{"locale":{"country":"ES","language":"es"},"localizedDisplayTitle":"Español (traducción del inglés)","localizedName":"Español"},{"locale":{"country":"DE","language":"de"},"localizedDisplayTitle":"Deutsch (aus dem Englischen übersetzt)","localizedName":"Deutsch"}]--></code> </div> <div class="x-article-last-update-time text-sm leading-[24px] text-color-text-secondary"> Last updated on 11 nov 2024 </div> <section class="mb-2"> <ol itemscope itemtype="http://schema.org/BreadcrumbList" class="breadcrumbs "> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text-low-emphasis" href="https://es.linkedin.com/pulse/topics/home/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-normal" itemprop="name">Todo</span> </a> <meta itemprop="position" content="1"> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text-low-emphasis" href="https://es.linkedin.com/pulse/topics/marketing-s2461/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-normal" itemprop="name">Marketing</span> </a> <meta itemprop="position" content="2"> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a aria-current="page" itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text" href="https://es.linkedin.com/pulse/topics/marketing-s2461/social-media-marketing-s2174/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-semibold" itemprop="name">Marketing de redes sociales</span> </a> <meta itemprop="position" content="3"> </li> </ol> </section> <h1 class="q-a-article-title text-display-md text-color-text font-bold w-11/12 text-[36px] " data-test-q-and-a-article-title> Tu marca está bajo el asedio de los trolls en línea. ¿Cómo protegerá su reputación en múltiples plataformas? </h1> <div class="qa-redesign-article-content py-2 md:py-6" id="desktop-content-urn_li_articleSegment__urn_li_linkedInArticle_7261811652507967488_7261811653938159616_"> <div class="article-main__content" data-test-id="publishing-text-block"> <!----> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>En la era del diálogo digital, proteger su marca de los trolls en línea es crucial. A continuación, te explicamos cómo proteger tu reputación:</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- </span><span class><a href="https://www.linkedin.com/advice/1/what-steps-social-media-crisis-response?trk=article-ssr-frontend-x-article_little-text-block" target="_self" data-tracking-control-name="article-ssr-frontend-x-article_little-text-block" data-tracking-will-navigate data-test-link>Desarrollar un plan de respuesta<!----></a></span><span class>. Plantillas de borrador para escenarios comunes para responder de forma rápida y profesional.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- </span><span class><a href="https://www.linkedin.com/advice/1/how-do-you-track-social-media-mentions-your-marketing?trk=article-ssr-frontend-x-article_little-text-block" target="_self" data-tracking-control-name="article-ssr-frontend-x-article_little-text-block" data-tracking-will-navigate data-test-link>Monitorea las menciones constantemente<!----></a></span><span class>. Utiliza las herramientas de las redes sociales para hacer un seguimiento de lo que se dice sobre tu marca en tiempo real.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- Participa de forma positiva. Cuando corresponda, responda con hechos y positividad para desinflar la negatividad y mostrar la fuerza de la marca.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>¿Cómo se aborda la negatividad en línea? Comparte tus estrategias.</span><!----> </p> </div> </div> <div class="qa-redesign-article-content__components"> <div class="md:pb-2 pb-1 md:block hidden" data-test-qa-redesign-publisher-author-card> <div class="base-card relative w-full hover:no-underline focus:no-underline base-card--link base-main-card flex flex-wrap py-2 pr-2 babybear:pr-0 base-main-card--link publisher-author-card mb-4"> <a class="base-card__full-link absolute top-0 right-0 bottom-0 left-0 p-0 z-[2]" href="https://www.linkedin.com/showcase/skills-social-media-marketing/" data-tracking-control-name="article-ssr-frontend-x-article_publisher-author-card" data-tracking-will-navigate> <span class="sr-only"> Marketing de redes sociales </span> </a> <img class="inline-block relative w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/C4E0BAQESKaEVNateaQ/company-logo_100_100/company-logo_100_100/0/1675380363656/skills_social_media_marketing_logo?e=2147483647&amp;v=beta&amp;t=QTJhAXcReUOrdYPCb6zXLLVVbq5r6x-dJfhvb6j08dk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/cs8pjfgyw96g44ln9r7tct85f" alt="Marketing de redes sociales"> <div class="base-main-card__info self-center ml-1 flex-1 relative break-words papabear:min-w-0 mamabear:min-w-0 babybear:w-full "> <!----> <h3 class="base-main-card__title font-sans text-[18px] font-bold text-color-text overflow-hidden "> Marketing de redes sociales </h3> <!----> <!----> <div class="body-text text-color-text-low-emphasis base-main-card__metadata"> <!----> </div> <!----> </div> <div class="base-main-card__ctas z-[3] self-center ml-3 babybear:ml-1 babybear:self-start"> <a class="base-main-card__cta btn-sm btn-secondary" href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_publisher-author-card" data-tracking-control-name="article-ssr-frontend-x-article_publisher-author-card" data-tracking-will-navigate> Seguir </a> </div> </div> </div> </div> </div> </div> </div> </div> <div class="column-article-segment-contributions md:column md:pl-1 lg:pl-4 xl:pl-8 md:pb-[200px] md:flex md:w-3/5 md:justify-start"> <div class="md:box-content md:max-w-[576px]"> <div class="block md:hidden"> <div class="article_translation_container"> <div data-tracking-control-name="article-translation-select" class="article_translation_select_container mb-2 -ml-2"> <button class="article_translation_button btn-sm btn-tertiary py-2" id="article-translation-button" data-tracking-control-name="article_translation_button"> <div class="article_translation_button-content__text-icon inline-flex items-center"> <div class="article_translation_button-copy inline-block pr-1">Español (traducción del inglés)</div> <icon class="relative ml-0 inline-block pt-0.25 text-color-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7rz1hcfji6yvusskslpbrzru4" data-svg-class-name="w-2 h-2"></icon> </div> </button> </div> <div class="modal-article-translation-container"> <!----> <div id="modal-article-translation" class="modal " data-outlet="default-outlet"> <!----> <div class="modal__overlay flex items-center bg-color-background-scrim justify-center fixed bottom-0 left-0 right-0 top-0 opacity-0 invisible pointer-events-none z-[1000] transition-[opacity] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.17s] py-4 " aria-hidden="true"> <section aria-modal="true" role="dialog" aria-labelledby="modal-article-translation-modal-header" tabindex="-1" class="max-h-full modal__wrapper overflow-auto p-0 bg-color-surface max-w-[1128px] min-h-[160px] relative scale-[0.25] shadow-sm shadow-color-border-faint transition-[transform] ease-[cubic-bezier(0.25,0.1,0.25,1.0)] duration-[0.33s] focus:outline-0 modal__wrapper--with-footer flex flex-col w-[552px] babybear:w-[360px] article-translation- rounded-md"> <div class="modal-header mx-3 -mb-1 flex justify-between pt-3 pb-1"> <h2 class="label font-weight-500 text-lg font-medium leading-regular text-color-text" id="article-translation-modal-heading-label">Cambiar idioma del artículo</h2> <button class="modal__dismiss btn-tertiary h-[40px] w-[40px] p-0 rounded-full indent-0 article-translation-modal-dismiss-btn -mt-1" id="article-translation-modal-dismiss-btn" aria-label="Cerrar el módulo de traducción del artículo" data-tracking-control-name="article_translation_modal_dismiss" data-action-type="dismiss"> <icon class="article-translation-modal__dismiss-icon h-2 w-2 pb-1" data-svg-class-name="h-2 w-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/adzjokfylbe8pvjr9h8iv96mw"></icon> </button> </div> <hr> <div class="modal__main w-full flex-1"> <div class="article-translation-modal-content-container m-3 -mt-1" id="article-translation-modal-content"> <section class="select-language-dropdown-container justify-between"> <div class="mr-3 mt-1 flex w-[300px] flex-col md:w-[500px]"> <select class="select" id="select-language-dropdown" aria-required="true" data-tracking-control-name="article_translation_select_language"> <option value="English (Original)" key="en"> English (Original) </option> <option value="Português" key="pt"> Português </option> <option value="Français" key="fr"> Français </option> <option value="Español" key="es"> Español </option> <option value="Deutsch" key="de"> Deutsch </option> </select> </div> </section> </div> </div> <footer class="modal__footer flex justify-end py-1.5 px-3 border-t-1 border-solid border-color-border-faint"> <div class="article-translation-modal-cta" id="article-translation-modal-cta"> <button data-tracking-control-name="article_translation_cancel" id="article-translation-cancel-cta-btn" data-action-type="cancel" class="article-translation-cta btn-sm btn-tertiary text-color-text md:btn-md"> Cancelar </button> <button data-action-type="save" data-feed-control="article_translation_save" data-feed-action-category="save" data-feed-action-type="translateArticle" id="article-translation-save-cta-btn" class="article-translation-cta ease-linear duration-300 btn-sm btn-primary transition-all md:btn-md"> <div class="loader inline" id="save-cta-loader"> <div class="loader__container mb-2 overflow-hidden"> <icon class="loader__icon inline-block loader__icon--default text-color-progress-loading" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/ddi43qwelxeqjxdd45pe3fvs1" data-svg-class-name="loader__icon-svg--x-small fill-currentColor h-[20px] min-h-[20px] w-[20px] min-w-[20px]"></icon> </div> </div> <span id="save-cta-text">Save</span> </button> </div> </footer> </section> </div> </div> </div> <code id="articleTranslationError" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="isMobile" style="display: none"><!--false--></code> <code id="servedLocale" style="display: none"><!--{"locale":{"country":"ES","language":"es"},"localizedDisplayTitle":"Español (traducción del inglés)","localizedName":"Español"}--></code> <code id="availableLocales" style="display: none"><!--[{"locale":{"country":"US","language":"en"},"localizedDisplayTitle":"English (Original)","localizedName":"English (Original)"},{"locale":{"country":"BR","language":"pt"},"localizedDisplayTitle":"Português (traduzido do inglês)","localizedName":"Português"},{"locale":{"country":"FR","language":"fr"},"localizedDisplayTitle":"Français (traduit de l’anglais)","localizedName":"Français"},{"locale":{"country":"ES","language":"es"},"localizedDisplayTitle":"Español (traducción del inglés)","localizedName":"Español"},{"locale":{"country":"DE","language":"de"},"localizedDisplayTitle":"Deutsch (aus dem Englischen übersetzt)","localizedName":"Deutsch"}]--></code> </div> <div class="x-article-last-update-time text-sm leading-[24px] text-color-text-secondary"> Last updated on 11 nov 2024 </div> <section class="mb-2"> <ol itemscope itemtype="http://schema.org/BreadcrumbList" class="breadcrumbs "> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text-low-emphasis" href="https://es.linkedin.com/pulse/topics/home/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-normal" itemprop="name">Todo</span> </a> <meta itemprop="position" content="1"> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text-low-emphasis" href="https://es.linkedin.com/pulse/topics/marketing-s2461/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-normal" itemprop="name">Marketing</span> </a> <meta itemprop="position" content="2"> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem" class="breadcrumb inline-block mr-0.5 font-sans text-sm babybear:text-xs text-color-text after:content-['/'] after:text-color-text-low-emphasis after:ml-0.5 after:no-underline last:mr-0 last:after:hidden"> <a aria-current="page" itemprop="item" class="breadcrumb__link inline-block link-no-visited-state !text-color-text" href="https://es.linkedin.com/pulse/topics/marketing-s2461/social-media-marketing-s2174/?lang=es" data-tracking-control-name="breadcrumb" data-tracking-will-navigate> <span class="font-semibold" itemprop="name">Marketing de redes sociales</span> </a> <meta itemprop="position" content="3"> </li> </ol> </section> <h1 class="q-a-article-title text-display-md text-color-text font-bold w-11/12 text-[32px] md:text-[40px] " data-test-q-and-a-article-title> Tu marca está bajo el asedio de los trolls en línea. ¿Cómo protegerá su reputación en múltiples plataformas? </h1> </div> <div class="qa-redesign-article-content py-2 block md:hidden" id="mobile-content-urn_li_articleSegment__urn_li_linkedInArticle_7261811652507967488_7261811653938159616_"> <div class="article-main__content" data-test-id="publishing-text-block"> <!----> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>En la era del diálogo digital, proteger su marca de los trolls en línea es crucial. A continuación, te explicamos cómo proteger tu reputación:</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- </span><span class><a href="https://www.linkedin.com/advice/1/what-steps-social-media-crisis-response?trk=article-ssr-frontend-x-article_little-text-block" target="_self" data-tracking-control-name="article-ssr-frontend-x-article_little-text-block" data-tracking-will-navigate data-test-link>Desarrollar un plan de respuesta<!----></a></span><span class>. Plantillas de borrador para escenarios comunes para responder de forma rápida y profesional.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- </span><span class><a href="https://www.linkedin.com/advice/1/how-do-you-track-social-media-mentions-your-marketing?trk=article-ssr-frontend-x-article_little-text-block" target="_self" data-tracking-control-name="article-ssr-frontend-x-article_little-text-block" data-tracking-will-navigate data-test-link>Monitorea las menciones constantemente<!----></a></span><span class>. Utiliza las herramientas de las redes sociales para hacer un seguimiento de lo que se dice sobre tu marca en tiempo real.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>- Participa de forma positiva. Cuando corresponda, responda con hechos y positividad para desinflar la negatividad y mostrar la fuerza de la marca.</span><!----> </p> </div> <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>¿Cómo se aborda la negatividad en línea? Comparte tus estrategias.</span><!----> </p> </div> </div> <div data-test-qa-redesign-add-perspective class="article-segment-contributions-header-container sticky-on-scroll bg-color-canvas-tint md:ml-[-12px] md:pt-6 lg:ml-0 mt-1"> <!----> <div class="add-your-perspective-section relative flex flex-row items-center " data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)" data-test-add-contribution> <code id="add_your_perspective_tracking_prefix" style="display: none"><!--"article-ssr-frontend-x-article"--></code> <code id="isGuest" style="display: none"><!--true--></code> <code id="showFuseErrorMessage" style="display: none"><!--true--></code> <div class="mb-2"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article" target="_self" data-tracking-control-name="add_contribution_cta" data-tracking-will-navigate data-test-link class="add-your-perspective-button btn-sm flex flex-col items-start justify-center lg:btn-md bg-color-surface-accent-tint-1 hover:bg-color-container-tertiary-hover " data-test-add-contribution-btn aria-describedby="content-urn_li_articleSegment__urn_li_linkedInArticle_7261811652507967488_7261811653938159616_" data-test-contribution-cta-link-guest role="button"> <div data-test-contribution-btn-text class="add-your-perspective-button-text text-left text-color-text-low-emphasis">Añade tu opinión</div> <!----></a> </div> <div class="contribution-text-area-wrapper relative w-full hidden"> <code id="min_char_limit" style="display: none"><!--"125"--></code> <code id="min_reply_char_limit" style="display: none"><!--"1"--></code> <code id="max_char_limit" style="display: none"><!--"750"--></code> <code id="i18n_contribution_post_success" style="display: none"><!--"Se ha añadido la contribución"--></code> <code id="i18n_contribution_post_error" style="display: none"><!--"Lo sentimos, ha ocurrido un error al añadir tu contribución."--></code> <code id="i18n_contribution_edit_post_success" style="display: none"><!--"Se ha editado la contribución"--></code> <code id="i18n_contribution_edit_post_error" style="display: none"><!--"Lo sentimos, ha ocurrido un error al editar tu contribución. "--></code> <code id="i18n_try_refreshing_the_page" style="display: none"><!--"Prueba a actualizar la página."--></code> <code id="i18n_characters" style="display: none"><!--"10 caracteres"--></code> <code id="i18n_characters_fraction" style="display: none"><!--"10/20 caracteres"--></code> <code id="i18n_contribution_post_rate_limit_error" style="display: none"><!--"Parece que ya has contribuido varias veces. Para promover la diversidad en los puntos de vista, limitamos las contribuciones."--></code> <code id="i18n_contribution_post_rate_limit_error_suggestion" style="display: none"><!--"Echa un vistazo a otros artículos"--></code> <div class="contribution-text-area-border ease-linear duration-300 mb-2 rounded-md border-1 border-solid border-[var(--color-input-container-border)] p-2 transition-all focus-within:shadow-border hover:shadow-border active:shadow-border-active md:px-3"> <textarea class="contribution-text-area leading-normal placeholder:text-color-input-hint box-border w-full resize-none border-0 bg-color-transparent p-0 text-md leading-open tracking-wide text-color-text outline-none placeholder:text-color-text-disabled lg:text-lg" placeholder="Algunas ideas para empezar: - Una vez en el trabajo… - Según mi experiencia… - Una utilidad que le he encontrado a nivel profesional…" rows="4" data-segment-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)" aria-errormessage="error-urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)" data-feed-control="comment_box" data-feed-action-category="EXPAND" data-feed-action-type="expandContributionBox"></textarea> <div class="contribution-action-bar flex w-full items-center pt-2"> <span class="contribution-helper-text grow text-left text-xs text-color-text-secondary lg:text-sm" role="alert"> <span class="contribution-character-count"></span> <span class="contribution-error-message hidden text-color-signal-negative" id="error-urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> Ayuda a los demás compartiendo más (125 caracteres como mínimo) </span> </span> <button class="contribution-cancel-button ease-linear duration-300 btn-sm btn-tertiary mr-1 transition-all lg:btn-md" data-tracking-control-name="cancel_contribution"> Cancelar </button> <button disabled="true" aria-disabled="true" class="submit-contribution-button ease-linear duration-300 btn-sm btn-primary transition-all lg:btn-md" data-tracking-control-name="comment_post" data-feed-control="comment_post" data-feed-action-category="COMMENT" data-feed-action-type="submitContribution"> <div class="loader flex"> <div class="loader__container mb-2 overflow-hidden"> <icon class="loader__icon inline-block loader__icon--default text-color-progress-loading" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/ddi43qwelxeqjxdd45pe3fvs1" data-svg-class-name="loader__icon-svg--x-small fill-currentColor h-[20px] min-h-[20px] w-[20px] min-w-[20px]"></icon> </div> </div> <span class="submit-contribution-button-text">Añadir</span> <span class="save-contribution-changes-button-text">Guardar</span> </button> </div> </div> </div> </div> </div> <div class> <div class="total-count flex items-center gap-0.5 md:px-1 pt-3 text-right text-md text-color-text font-bold" data-test-contributions-answers-count data-test-id="contributions-count" data-tracking-control-name="article-ssr-frontend-x-article_comments_count" data-feed-control="article-ssr-frontend-x-article_comments_count" data-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <span class="total-count__count">53</span> respuestas </div> <code id="contributionSingular" style="display: none"><!--"\u003cspan class=\"total-count__count\"\u003e1\u003c/span\u003e respuesta"--></code> <code id="contributionPlural" style="display: none"><!--"\u003cspan class=\"total-count__count\"\u003e2\u003c/span\u003e respuestas"--></code> <ul class="contribution-list pt-3" data-test-qa-redesign-contribution-list> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-contributor-urn="urn:li:member:916276121" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://in.linkedin.com/in/mehak-sharma-475a38216?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQGh9Jf9YIEznA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1697456609998?e=2147483647&amp;v=beta&amp;t=VMzkyo8PeOhqYDDcXhozwPNuue1ZRqtgEZzQegAFiqc" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQGh9Jf9YIEznA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1697456609998?e=2147483647&amp;v=beta&amp;t=VMzkyo8PeOhqYDDcXhozwPNuue1ZRqtgEZzQegAFiqc" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Mehak Sharma </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Social Media Marketing| Influencer Marketing| Anchor| Communication specialist| Content Planner| Campaigns and PR| Freelancer </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Abrir menú" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copiar enlace a la contribución</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fes.linkedin.com%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=comment-semaphore-sign-in-redirect&amp;guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&amp;_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-semaphore-author-urn="urn:li:member:916276121" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Denunciar la contribución</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> ¡Gracias por avisarnos! Ya no verás esta contribución</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Se ha copiado el enlace en el portapapeles"--></code> <code id="contributionCopyFail" style="display: none"><!--"Error al copiar. Vuelve a intentarlo más tarde."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"No se puede copiar en el portapapeles."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">1. Make a Plan: Prepare messages, choose spokespeople, and set rules for handling issues. 2. Watch Social Media: Use tools to keep track of negative comments and react quickly. 3. Be Honest: Correct false information with clear facts. 4. Ask Supporters to Help: Encourage loyal customers to speak up for your brand. 5. Set Rules for Behavior: Make sure people know how to engage respectfully online.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">… ver más</button> </div> <div data-tracking-control-name="x_article_on_demand_translation_buttons" class="translation-buttons-container"> <div class="translation-status after:middot my-1 -mr-1.5 inline-flex hidden items-center justify-start gap-1 text-sm text-color-text-secondary"> Traducido </div> <button class="show-translation-button btn-sm btn-tertiary-emphasis my-1 -ml-2" data-tracking-control-name="show_translated_contribution"> Mostrar traducción </button> <button class="show-original-button btn-sm btn-tertiary-emphasis my-1 hidden" data-tracking-control-name="show_original_contribution"> Mostrar original </button> <code id="sourceLocale" style="display: none"><!--{"primaryLocale":{"country":"US","language":"en"}}--></code> <code id="targetLocale" style="display: none"><!--"es"--></code> <code id="contributionTranslationFail" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="contributionTranslationLoading" style="display: none"><!--"Traduciendo…"--></code> <code id="contributionTranslated" style="display: none"><!--"Traducido"--></code> </div> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-reactions-count="12"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" data-reactions-count="12"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Hacer gracia</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="12 reacciones" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="12" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262366744365682688)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 12 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-contributor-urn="urn:li:member:494705513" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://www.linkedin.com/in/akshay-rohida-ab5813119?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQF5qmCN7BKWMA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1668176710612?e=2147483647&amp;v=beta&amp;t=nr2fpFBw0o8FVNIlFjk2Cdvq8Twqps-bodaSlxLRBOk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQF5qmCN7BKWMA/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1668176710612?e=2147483647&amp;v=beta&amp;t=nr2fpFBw0o8FVNIlFjk2Cdvq8Twqps-bodaSlxLRBOk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Akshay Rohida </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Founder @growyourbrand.org| EX BNI Member| Digital PR Available from $20 upto $20k| Crypto PR | Tier 1 PR| Press Release| Public Relations| SEO| Paid Ads| eCommerce| Lead Generation </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Abrir menú" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copiar enlace a la contribución</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fes.linkedin.com%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=comment-semaphore-sign-in-redirect&amp;guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&amp;_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-semaphore-author-urn="urn:li:member:494705513" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Denunciar la contribución</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> ¡Gracias por avisarnos! Ya no verás esta contribución</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Se ha copiado el enlace en el portapapeles"--></code> <code id="contributionCopyFail" style="display: none"><!--"Error al copiar. Vuelve a intentarlo más tarde."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"No se puede copiar en el portapapeles."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Handling online trolls to protect your brand’s reputation requires a strategic approach that balances assertive moderation with empathy. Here’s a guide for responding effectively across platforms: Set Clear Community Guidelines: Make your brand’s values and expectations for respectful engagement visible on each platform. Point to these guidelines when responding to or moderating inappropriate comments, as it demonstrates a commitment to respectful dialogue. Monitor Social Channels Closely: Use social media monitoring tools like Sprout Social, Hootsuite, or Mention to track and respond to harmful content before it escalates. Real-time monitoring is key to managing threats before they harm your reputation.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">… ver más</button> </div> <div data-tracking-control-name="x_article_on_demand_translation_buttons" class="translation-buttons-container"> <div class="translation-status after:middot my-1 -mr-1.5 inline-flex hidden items-center justify-start gap-1 text-sm text-color-text-secondary"> Traducido </div> <button class="show-translation-button btn-sm btn-tertiary-emphasis my-1 -ml-2" data-tracking-control-name="show_translated_contribution"> Mostrar traducción </button> <button class="show-original-button btn-sm btn-tertiary-emphasis my-1 hidden" data-tracking-control-name="show_original_contribution"> Mostrar original </button> <code id="sourceLocale" style="display: none"><!--{"primaryLocale":{"country":"US","language":"en"}}--></code> <code id="targetLocale" style="display: none"><!--"es"--></code> <code id="contributionTranslationFail" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="contributionTranslationLoading" style="display: none"><!--"Traduciendo…"--></code> <code id="contributionTranslated" style="display: none"><!--"Traducido"--></code> </div> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-reactions-count="10"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" data-reactions-count="10"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Hacer gracia</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="10 reacciones" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="10" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262002103399669760)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <img alt data-reaction-type="INTEREST" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 10 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-contributor-urn="urn:li:member:129001934" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://sa.linkedin.com/in/1bosaja1?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQHPhO10B2B-xQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1711920844689?e=2147483647&amp;v=beta&amp;t=pZDSsbxxn5JpzjTvzIRs6-qgVfD2V3KuJKkahHcTeXk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4D03AQHPhO10B2B-xQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1711920844689?e=2147483647&amp;v=beta&amp;t=pZDSsbxxn5JpzjTvzIRs6-qgVfD2V3KuJKkahHcTeXk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Mohammed Al Huwail </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> CEO @ Saudi Marketer | LinkedIn Certified Marketing Insider | Top Digital Marketing Voice </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Abrir menú" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copiar enlace a la contribución</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fes.linkedin.com%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=comment-semaphore-sign-in-redirect&amp;guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&amp;_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-semaphore-author-urn="urn:li:member:129001934" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Denunciar la contribución</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> ¡Gracias por avisarnos! Ya no verás esta contribución</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Se ha copiado el enlace en el portapapeles"--></code> <code id="contributionCopyFail" style="display: none"><!--"Error al copiar. Vuelve a intentarlo más tarde."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"No se puede copiar en el portapapeles."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">When facing online trolls, a proactive and strategic approach is key. Don't just react – anticipate potential attacks and develop a comprehensive crisis communication plan. This includes identifying key spokespeople, crafting pre-approved messaging, and establishing escalation protocols. 📢 Transparency is crucial. If misinformation is involved, address it directly with factual and concise responses. 💪 Finally, empower your community. Encourage loyal customers and brand advocates to speak up and defend your brand. Their positive voices can help drown out the negativity and demonstrate the strength of your community.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">… ver más</button> </div> <div data-tracking-control-name="x_article_on_demand_translation_buttons" class="translation-buttons-container"> <div class="translation-status after:middot my-1 -mr-1.5 inline-flex hidden items-center justify-start gap-1 text-sm text-color-text-secondary"> Traducido </div> <button class="show-translation-button btn-sm btn-tertiary-emphasis my-1 -ml-2" data-tracking-control-name="show_translated_contribution"> Mostrar traducción </button> <button class="show-original-button btn-sm btn-tertiary-emphasis my-1 hidden" data-tracking-control-name="show_original_contribution"> Mostrar original </button> <code id="sourceLocale" style="display: none"><!--{"primaryLocale":{"country":"US","language":"en"}}--></code> <code id="targetLocale" style="display: none"><!--"es"--></code> <code id="contributionTranslationFail" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="contributionTranslationLoading" style="display: none"><!--"Traduciendo…"--></code> <code id="contributionTranslated" style="display: none"><!--"Traducido"--></code> </div> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-reactions-count="9"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" data-reactions-count="9"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Hacer gracia</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="9 reacciones" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="9" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261826929513660417)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <img alt data-reaction-type="INTEREST" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt" height="16px" width="16px"> <img alt data-reaction-type="EMPATHY" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 9 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-contributor-urn="urn:li:member:263562108" data-contribution-tracking-id="v76GWUdFg224k3YqYYT5DQ==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://in.linkedin.com/in/askanurag?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQE24GD4Mc0Izg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1676630832300?e=2147483647&amp;v=beta&amp;t=uKylI4JCi5BxLNzBhsdK_JVkFmQuT8ueixpIzgUDlkg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D5603AQE24GD4Mc0Izg/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1676630832300?e=2147483647&amp;v=beta&amp;t=uKylI4JCi5BxLNzBhsdK_JVkFmQuT8ueixpIzgUDlkg" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Anurag Sharma </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Ace Marketer &amp; Strategy Consultant | Award-winning Podcaster | 1K+ episodes &amp; 2M+ listenership | LiCAP 2022 </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Abrir menú" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copiar enlace a la contribución</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fes.linkedin.com%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=comment-semaphore-sign-in-redirect&amp;guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&amp;_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-semaphore-author-urn="urn:li:member:263562108" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Denunciar la contribución</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> ¡Gracias por avisarnos! Ya no verás esta contribución</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Se ha copiado el enlace en el portapapeles"--></code> <code id="contributionCopyFail" style="display: none"><!--"Error al copiar. Vuelve a intentarlo más tarde."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"No se puede copiar en el portapapeles."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">To tackle online negativity, I focus on staying calm, responsive, and constructive. I assess each comment or message to understand its validity—if it’s constructive criticism, I acknowledge it and offer a solution or clarify any misunderstandings. For general negative feedback, I respond politely, showing empathy and a willingness to address concerns, which often defuses tension. In cases of trolling or abusive comments, I maintain a firm but respectful tone or, if necessary, remove harmful content.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">… ver más</button> </div> <div data-tracking-control-name="x_article_on_demand_translation_buttons" class="translation-buttons-container"> <div class="translation-status after:middot my-1 -mr-1.5 inline-flex hidden items-center justify-start gap-1 text-sm text-color-text-secondary"> Traducido </div> <button class="show-translation-button btn-sm btn-tertiary-emphasis my-1 -ml-2" data-tracking-control-name="show_translated_contribution"> Mostrar traducción </button> <button class="show-original-button btn-sm btn-tertiary-emphasis my-1 hidden" data-tracking-control-name="show_original_contribution"> Mostrar original </button> <code id="sourceLocale" style="display: none"><!--{"primaryLocale":{"country":"US","language":"en"}}--></code> <code id="targetLocale" style="display: none"><!--"es"--></code> <code id="contributionTranslationFail" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="contributionTranslationLoading" style="display: none"><!--"Traduciendo…"--></code> <code id="contributionTranslated" style="display: none"><!--"Traducido"--></code> </div> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-reactions-count="8"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" data-reactions-count="8"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Hacer gracia</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="8 reacciones" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="8" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7261993871654420480)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <img alt data-reaction-type="INTEREST" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 8 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <!----><!----><!----> </li> <li class="contribution" data-contribution-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-contributor-urn="urn:li:member:555616409" data-contribution-tracking-id="en18dhR4PNL8+UZKdVfkuA==" data-is-logged-in="false"> <div class="flex items-center justify-between"> <a href="https://lu.linkedin.com/in/aislingguilfoyle?trk=article-ssr-frontend-x-article" target="_blank" data-tracking-control-name="comment_actor" data-tracking-will-navigate class="contribution__lockup relative flex items-center overflow-hidden pr-1 font-sans hover:no-underline focus:no-underline xs:left-[-56px]"> <figure class="top-[4px] inline-flex lg:hidden"> <img class="inline-block relative rounded-[50%] w-4 h-4 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQFyZ3uArNuOoQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1695921476676?e=2147483647&amp;v=beta&amp;t=iwfKtAKOzdwT4AzL8esBUR5P7b3AUTcosWphMnpmcbI" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <figure class="top-[4px] hidden lg:inline-flex"> <img class="inline-block relative rounded-[50%] w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQFyZ3uArNuOoQ/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1695921476676?e=2147483647&amp;v=beta&amp;t=iwfKtAKOzdwT4AzL8esBUR5P7b3AUTcosWphMnpmcbI" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt="Foto de perfil del colaborador"> </figure> <div class="min-w-0 ml-2"> <div class="flex items-center"> <span class="mr-0.5 truncate text-sm font-bold text-color-text lg:text-md"> Aisling Guilfoyle </span> <!----><!----> </div> <p class="m-0 truncate text-sm text-color-text-low-emphasis md:text-md" data-test-id="contribution-lock-up-headline"> Communication &amp; Marketing @HoST </p> </div> </a> <div class="flex items-center"> <!----> <div class="ellipsis-menu absolute right-0 top-0 contribution-control-menu relative" data-feed-action="show-comment-dropdown" data-id="comment__ellipsis-menu" data-feed-control="control_menu" data-tracking-control-name="comment_control_menu" data-feed-action-type="expandControl" data-feed-action-category="expand"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] ellipsis-menu__trigger--small w-[32px] h-[32px] flex justify-center w-[40px] min-w-[40px]" aria-expanded="false" aria-label="Abrir menú" data-tracking-control-name="article-ssr-frontend-x-article_ellipsis-menu-trigger" tabindex="0"> <icon class="ellipsis-menu__trigger-icon m-0 p-0 centered-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c26vw8uiog92lvrqov98hvbxr"></icon> </button> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-auto top-[100%]" role="menu" tabindex="-1"> <!----> <li class="ellipsis-menu__item flex contribution-control-menu-item--copy" data-feed-action="copyComment" data-feed-control="comment_control_menu_copy" data-tracking-control-name="comment_control_menu_copy" data-feed-action-type="controlMenuCopy" data-feed-action-category="copy" data-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-comment-thread-urn="urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616)"> <button class="contribution-control-menu-item ellipsis-menu__item-button flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " data-tracking-control-name="comment_control_menu_copy" data-feed-action-category="expand" data-feed-action-type="expandCopyContribution" role="menuitem"> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/85z203x9ymzz8gu3a3jmtxy81"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Copiar enlace a la contribución</span> </button> </li> <li class="ellipsis-menu__item flex" data-feed-action="semaphoreComment" data-feed-control="comment_control_menu_report" data-tracking-control-name="comment_control_menu_report" data-feed-action-type="expandContributionReporting" data-feed-action-category="expand" data-test-id="contribution-control-menu-report"> <a href="https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fes.linkedin.com%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=comment-semaphore-sign-in-redirect&amp;guestReportContentType=AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION&amp;_f=guest-reporting" data-tracking-control-name="comment-semaphore-sign-in-redirect" data-tracking-will-navigate data-item-type="semaphore" data-semaphore-content-type="AUTO_GENERATED_SKILL_ARTICLE_CONTRIBUTION" data-semaphore-content-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-semaphore-author-urn="urn:li:member:555616409" data-semaphore-tracking-prefix="comment-semaphore" data-is-logged-in="false" data-modal="semaphore__toggle" class="semaphore__toggle visited:text-color-text-secondary mx-0.25 flex items-center w-full py-1 px-2 cursor-pointer font-sans text-sm font-bold link-styled focus:link-styled link:no-underline active:bg-color-background-container-tint hover:bg-color-background-container-tint " role="menuitem"> <!----> <icon data-svg-class-name=" ellipsis-menu__item-icon text-color-icon h-[20px] w-[auto] mr-1 flex " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/eo60762wicg7snl6mo020acft"></icon> <span class=" ellipsis-menu__item-text inline-block text-color-text font-semibold ">Denunciar la contribución</span> </a> <!----> <template id="comment-reported-card-template"> <p class="comment-reported-card bg-color-background-container p-2 text-sm font-medium text-color-text-secondary"> ¡Gracias por avisarnos! Ya no verás esta contribución</p> </template> </li> <!----><!----> </ul> <!----> </div> </div> <code id="contributionCopyLink" style="display: none"><!--"Se ha copiado el enlace en el portapapeles"--></code> <code id="contributionCopyFail" style="display: none"><!--"Error al copiar. Vuelve a intentarlo más tarde."--></code> <code id="contributionCopyUnsupported" style="display: none"><!--"No se puede copiar en el portapapeles."--></code> </div> </div> <div class="contribution__container left__border -mb-2 -mt-1 animate-show ml-0 pl-0 md:ml-[-41px] md:pl-[32px] pr-0 lg:ml-[-33px] lg:pl-[40px] lg:pr-1 pt-2 pb-4 left__border--show"> <div class="flex flex-col justify-between lg:flex-col"> <div class="flex items-center justify-between gap-1"> </div> </div> <div class="contribution__text-wrapper relative"> <p class="contribution__text mb-1 whitespace-pre-wrap pt-1 text-md leading-open text-color-text md:mb-0 md:pt-0 line-clamp-5 lg:text-lg" data-tracking-control-name="comment_text">Online trolls might be aiming to ruffle feathers, but they also offer an unexpected opportunity to showcase your brand's wit and resilience. Responding with a clever twist doesn't just diffuse negativity-it makes your brand memorable in the eyes of the silent majority who are watching from the sidelines. Most people are just reading comments to 'test the waters,' not necessarily to join in. A witty, well-crafted comeback can turn a potentially negative moment into one that boosts respect for your brand. After all, showing you can hold your ground with humor doesn't just defend your reputation-it elevates it.</p> <button class="contribution__see-more-button absolute bottom-0 right-0 hidden cursor-pointer border-0 bg-color-surface p-0 text-md leading-open text-color-text-secondary hover:text-color-action hover:underline lg:text-lg" data-tracking-control-name="comment_expand" data-feed-control="comment_expand" data-feed-action-type="expandContributionText" data-feed-action-category="EXPAND" role="button" type="button">… ver más</button> </div> <div data-tracking-control-name="x_article_on_demand_translation_buttons" class="translation-buttons-container"> <div class="translation-status after:middot my-1 -mr-1.5 inline-flex hidden items-center justify-start gap-1 text-sm text-color-text-secondary"> Traducido </div> <button class="show-translation-button btn-sm btn-tertiary-emphasis my-1 -ml-2" data-tracking-control-name="show_translated_contribution"> Mostrar traducción </button> <button class="show-original-button btn-sm btn-tertiary-emphasis my-1 hidden" data-tracking-control-name="show_original_contribution"> Mostrar original </button> <code id="sourceLocale" style="display: none"><!--{"primaryLocale":{"country":"US","language":"en"}}--></code> <code id="targetLocale" style="display: none"><!--"es"--></code> <code id="contributionTranslationFail" style="display: none"><!--"Lo sentimos. La traducción no está disponible. Actualiza la página."--></code> <code id="contributionTranslationLoading" style="display: none"><!--"Traduciendo…"--></code> <code id="contributionTranslated" style="display: none"><!--"Traducido"--></code> </div> <div class="contribution__social-action-bar relative right-1 flex flex-row items-center justify-start gap-1"> <div class="contribution-social-activity inline-flex items-center justify-start"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto contribution-social-activity__reactions-menu " data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-reactions-count="8"> <a class="reactions-menu__link text-color-text contribution-social-activity__button flex items-center btn-sm btn-tertiary justify-center sm:flex-row sm:text-sm rounded-sm px-0.5 relative h-6 cursor-pointer w-full contribution-social-activity__reactions-menu " href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_contribution-social-activity_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_contribution-social-activity_reactions-cta" data-parent-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-tracking-will-navigate data-accessory-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" data-reactions-count="8"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0" data-svg-class-name="contribution-social-activity__icon w-[24px] h-[24px] mr-0.5 sm:m-0--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="contribution-social-activity__button-text sm:pl-0.5 text-md font-bold hidden md:block">Hacer gracia</span> </div> </div> </template> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs contribution-social-activity__social-actions before:middot flex items-center justify-start gap-1 pr-1 before:mx-0.5" data-sap-comment-urn="urn:li:comment:(articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="8 reacciones" data-separate-ctas="false" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="8" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:comment:(urn:li:articleSegment:(urn:li:linkedInArticle:7261811652507967488,7261811653938159616),7262008119549915136)" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <img alt data-reaction-type="APPRECIATION" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw" height="16px" width="16px"> <img alt data-reaction-type="INTEREST" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 8 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----><!----><!----> </div> </div> <!----> </div> <!----><!----> </div> <button data-tracking-control-name="contribution__preview-cta" class="cursor-pointer appearance-none bg-transparent color-inherit font-normal text-decoration-none border-none padding-0 margin-0 contribution__preview-cta mb-2"> <div class="relative flex"> <figure class="hidden lg:block"> <div class="face-pile flex !no-underline contribution-reply-preview__lockup mr-1 md:absolute md:mr-0 md:left-[-53px] lg:left-[-48px]"> <div class="face-pile__images-container self-start flex-shrink-0 mr-1 leading-[1]"> <img class="inline-block relative rounded-[50%] w-4 h-4 face-pile__image border-1 border-solid border-color-transparent -ml-2 first:ml-0" data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQFQL3j30P02_w/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1731156119073?e=2147483647&amp;v=beta&amp;t=0y6uUAvanitu6W_EGi2L604D5smC_DoGrqzg-Xp6dXc" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt> </div> <!----> </div> </figure> <figure class="lg:hidden"> <div class="face-pile flex !no-underline contribution-reply-preview__lockup mr-1 md:absolute md:mr-0 md:left-[-53px] lg:left-[-48px]"> <div class="face-pile__images-container self-start flex-shrink-0 mr-1 leading-[1]"> <img class="inline-block relative rounded-[50%] w-3 h-3 face-pile__image border-1 border-solid border-color-transparent -ml-1.5 first:ml-0" data-delayed-url="https://media.licdn.com/dms/image/v2/D4E03AQFQL3j30P02_w/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1731156119073?e=2147483647&amp;v=beta&amp;t=0y6uUAvanitu6W_EGi2L604D5smC_DoGrqzg-Xp6dXc" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/9c8pery4andzj6ohjkjp54ma2" alt> </div> <!----> </div> </figure> <div class="text-left text-sm leading-open text-color-text line-clamp-2 md:-ml-1 lg:ml-1 lg:text-md"> <span class="font-bold"> Chloe Guilfoyle ha respondido: </span> Thanks for your insight ! </div> </div> </button> <!----><!----> </li> </ul> <div class="qa-article-redesign article-segment__cta-container ml-[-18px] lg:ml-0"> <a href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article" 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data-tracking-control-name="article-ssr-frontend-x-article_publisher-author-card" data-tracking-will-navigate> <span class="sr-only"> Marketing de redes sociales </span> </a> <img class="inline-block relative w-6 h-6 " data-delayed-url="https://media.licdn.com/dms/image/v2/C4E0BAQESKaEVNateaQ/company-logo_100_100/company-logo_100_100/0/1675380363656/skills_social_media_marketing_logo?e=2147483647&amp;v=beta&amp;t=QTJhAXcReUOrdYPCb6zXLLVVbq5r6x-dJfhvb6j08dk" data-ghost-classes="bg-color-entity-ghost-background" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/cs8pjfgyw96g44ln9r7tct85f" alt="Marketing de redes sociales"> <div class="base-main-card__info self-center ml-1 flex-1 relative break-words papabear:min-w-0 mamabear:min-w-0 babybear:w-full "> <!----> <h3 class="base-main-card__title font-sans text-[18px] font-bold text-color-text overflow-hidden "> Marketing de redes sociales </h3> <!----> <!----> <div class="body-text text-color-text-low-emphasis base-main-card__metadata"> <!----> </div> <!----> </div> <div class="base-main-card__ctas z-[3] self-center ml-3 babybear:ml-1 babybear:self-start"> <a class="base-main-card__cta btn-sm btn-secondary" href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_publisher-author-card" data-tracking-control-name="article-ssr-frontend-x-article_publisher-author-card" data-tracking-will-navigate> Seguir </a> </div> </div> </div> <div class="md:pb-2 pb-1 block" data-test-qa-redesign-survey> <!-- Entry --> <!-- Confirmation --> <div class="x-article-survey x-article-feedback-entry mb-2 rounded-md bg-color-surface py-2"> <div class="x-article-survey-entry"> <div class="md:flex items-center"> <div class="flex-grow pr-2"> <h2 class="pb-0.5 text-md font-bold text-color-text">Valorar este artículo</h2> <div class="text-sm text-color-text-secondary">Hemos creado este artículo con la ayuda de la inteligencia 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How will you navigate last-minute client requests for changes? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 18 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://es.linkedin.com/advice/0/your-brands-storytelling-getting-lost-social-pfwae?lang=es" aria-label="La narración de tu marca se pierde en el ruido de las redes sociales. ¿Cómo puedes hacer que se destaque? 50 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> La narración de tu marca se pierde en el ruido de las redes sociales. ¿Cómo puedes hacer que se destaque? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 50 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://www.linkedin.com/advice/1/youre-coordinating-social-media-efforts-91cmc" aria-label="You're coordinating social media efforts across multiple teams. How do you allocate resources effectively? 28 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> You're coordinating social media efforts across multiple teams. How do you allocate resources effectively? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 28 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://www.linkedin.com/advice/3/youre-investing-time-money-social-media-dumlf" aria-label="You're investing time and money in social media. How can you know if it's paying off? 42 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> You're investing time and money in social media. How can you know if it's paying off? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 42 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://es.linkedin.com/advice/0/dealing-clients-shifting-social-media-goals-c8uwe?lang=es" aria-label="Tratar con los clientes que cambian los objetivos de las redes sociales. ¿Cómo se mantiene una estrategia cohesiva? 35 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> Tratar con los clientes que cambian los objetivos de las redes sociales. ¿Cómo se mantiene una estrategia cohesiva? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 35 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://es.linkedin.com/advice/1/struggling-juggle-time-constraints-quality-jcdif?lang=es" aria-label="¿Te cuesta hacer malabarismos con las limitaciones de tiempo y el contenido de calidad para un público de nicho? 50 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> ¿Te cuesta hacer malabarismos con las limitaciones de tiempo y el contenido de calidad para un público de nicho? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 50 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://www.linkedin.com/advice/3/your-social-media-team-facing-internal-conflicts-tqngf" aria-label="Your social media team is facing internal conflicts during a crisis. 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How can you harness influencers' reach for hashtag-driven success? 4 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text line-clamp-3"> You're exploring social media initiatives. 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How do you decide where to focus your efforts? </p> <p class="x-more-articles-card__contributions-count mt-1 text-xs font-normal text-color-text-secondary"> 34 contributions </p> </div> </div> </a> </li> <li class="slide-list__item mr-2 rtl:ml-2"> <a class="x-more-articles-card__link outline-offset-[-2px] hover:no-underline focus:no-underline active:no-underline" href="https://es.linkedin.com/advice/1/your-brand-losing-traction-new-social-media-6bujc?lang=es" aria-label="Tu marca está perdiendo tracción en una nueva plataforma de redes sociales. ¿Cómo vas a recuperar la atención de tu público? 29 contributions" data-tracking-control-name="recommended_article_card" data-tracking-will-navigate="true"> <div class="x-more-articles-card container-lined flex h-[119px] w-[272px] overflow-hidden hover:container-raised active:container-raised"> <!----> <div class="x-more-articles-card__text p-1.5"> <p class="x-more-articles-card__title break-words text-sm font-bold text-color-text 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class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-[100%] top-auto" role="menu" tabindex="-1"> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="العربية (árabe)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ar_AE" data-locale="ar_AE" role="menuitem" lang="ar_AE"> العربية (árabe) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="বাংলা (bengalí)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-bn_IN" data-locale="bn_IN" role="menuitem" lang="bn_IN"> বাংলা (bengalí) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Čeština (checo)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-cs_CZ" data-locale="cs_CZ" role="menuitem" lang="cs_CZ"> Čeština (checo) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Dansk (danés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-da_DK" data-locale="da_DK" role="menuitem" lang="da_DK"> Dansk (danés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Deutsch (alemán)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-de_DE" data-locale="de_DE" role="menuitem" lang="de_DE"> Deutsch (alemán) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Ελληνικά (griego)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-el_GR" data-locale="el_GR" role="menuitem" lang="el_GR"> Ελληνικά (griego) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="English (inglés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-en_US" data-locale="en_US" role="menuitem" lang="en_US"> English (inglés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Español (Spanish) seleccionado" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link--selected" data-tracking-control-name="language-selector-es_ES" data-locale="es_ES" role="menuitem" lang="es_ES"> <strong>Español (Spanish)</strong> </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="لاررل (persa)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fa_IR" data-locale="fa_IR" role="menuitem" lang="fa_IR"> لاررل (persa) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Suomi (finlandés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fi_FI" data-locale="fi_FI" role="menuitem" lang="fi_FI"> Suomi (finlandés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Français (francés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fr_FR" data-locale="fr_FR" role="menuitem" lang="fr_FR"> Français (francés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="हिंदी (hindi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hi_IN" data-locale="hi_IN" role="menuitem" lang="hi_IN"> हिंदी (hindi) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Magyar (húngaro)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hu_HU" data-locale="hu_HU" role="menuitem" lang="hu_HU"> Magyar (húngaro) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Bahasa Indonesia (indonesio)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-in_ID" data-locale="in_ID" role="menuitem" lang="in_ID"> Bahasa Indonesia (indonesio) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Italiano (italiano)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-it_IT" data-locale="it_IT" role="menuitem" lang="it_IT"> Italiano (italiano) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="עברית (hebreo)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-iw_IL" data-locale="iw_IL" role="menuitem" lang="iw_IL"> עברית (hebreo) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="日本語 (japonés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ja_JP" data-locale="ja_JP" role="menuitem" lang="ja_JP"> 日本語 (japonés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="한국어 (coreano)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ko_KR" data-locale="ko_KR" role="menuitem" lang="ko_KR"> 한국어 (coreano) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="मराठी (marati)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-mr_IN" data-locale="mr_IN" role="menuitem" lang="mr_IN"> मराठी (marati) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Bahasa Malaysia (malayo)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ms_MY" data-locale="ms_MY" role="menuitem" lang="ms_MY"> Bahasa Malaysia (malayo) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Nederlands (neerlandés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-nl_NL" data-locale="nl_NL" role="menuitem" lang="nl_NL"> Nederlands (neerlandés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Norsk (noruego)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-no_NO" data-locale="no_NO" role="menuitem" lang="no_NO"> Norsk (noruego) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="ਪੰਜਾਬੀ (punyabí)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pa_IN" data-locale="pa_IN" role="menuitem" lang="pa_IN"> ਪੰਜਾਬੀ (punyabí) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Polski (polaco)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pl_PL" data-locale="pl_PL" role="menuitem" lang="pl_PL"> Polski (polaco) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Português (portugués)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pt_BR" data-locale="pt_BR" role="menuitem" lang="pt_BR"> Português (portugués) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Română (rumano)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ro_RO" data-locale="ro_RO" role="menuitem" lang="ro_RO"> Română (rumano) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Русский (ruso)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ru_RU" data-locale="ru_RU" role="menuitem" lang="ru_RU"> Русский (ruso) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Svenska (sueco)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-sv_SE" data-locale="sv_SE" role="menuitem" lang="sv_SE"> Svenska (sueco) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="తెలుగు (telugu)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-te_IN" data-locale="te_IN" role="menuitem" lang="te_IN"> తెలుగు (telugu) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="ภาษาไทย (tailandés)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-th_TH" data-locale="th_TH" role="menuitem" lang="th_TH"> ภาษาไทย (tailandés) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Tagalog (tagalo)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tl_PH" data-locale="tl_PH" role="menuitem" lang="tl_PH"> Tagalog (tagalo) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Türkçe (turco)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tr_TR" data-locale="tr_TR" role="menuitem" lang="tr_TR"> Türkçe (turco) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Українська (ucraniano)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-uk_UA" data-locale="uk_UA" role="menuitem" lang="uk_UA"> Українська (ucraniano) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="Tiếng Việt (vietnamita)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-vi_VN" data-locale="vi_VN" role="menuitem" lang="vi_VN"> Tiếng Việt (vietnamita) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="简体中文 (chino simplificado)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-zh_CN" data-locale="zh_CN" role="menuitem" lang="zh_CN"> 简体中文 (chino simplificado) </button> </li> <li class="language-selector__item" role="presentation"> <!-- Adding aria-label to both the li and the button because screen reader focus goes to button on desktop and li on mobile--> <button aria-label="正體中文 (chino tradicional)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-zh_TW" data-locale="zh_TW" role="menuitem" lang="zh_TW"> 正體中文 (chino tradicional) </button> </li> <!----> </ul> <button class="language-selector__button select-none relative pr-2 font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover hover:cursor-pointer focus:text-color-link-focus focus:outline-dotted focus:outline-1" aria-expanded="false" data-tracking-control-name="footer-lang-dropdown_trigger"> <span class="language-selector__label-text mr-0.5 break-words"> Idioma </span> <icon class="language-selector__label-chevron w-2 h-2 absolute top-0 right-0" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> </div> </li> </ul> <!----> </footer> </div> <code id="ugcPostUrl" style="display: none"><!--"https://www.linkedin.com/feed/update/urn:li:ugcPost:7261811652897964032"--></code> <code id="ugcPost" style="display: none"><!--"urn:li:ugcPost:7261811652897964032"--></code> <code id="disableLinkedinShareRedirectLink" style="display: none"><!--true--></code> <code id="ugcPostUrn" style="display: none"><!--"urn:li:ugcPost:7261811652897964032"--></code> <code id="signInUrl" style="display: none"><!--"https://www.linkedin.com/uas/login?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des"--></code> <!----> <div class="article-social-activity z-[201] x-social-activity-wrapper xs:sticky bottom-0 flex justify-center border-t-1 border-solid border-color-border-faint bg-color-background-container " data-impression-id="article-ssr-frontend-x-article_x-social-details"> <!----> <div class="x-social-activity social-details x-social-activity-left flex flex-wrap w-full max-w-x-article-width-small justify-between lg:max-w-x-article-width"> <div class="flex x-social-activity-left flex-wrap"> <code id="i18n_reaction_selection_state" style="display: none"><!--"%reactionType% %selectionState%"--></code> <div class="reactions-menu flex flex-row relative items-center justify-center select-none [-webkit-user-select:none] pointer-events-auto" data-feed-control="article-ssr-frontend-x-article_x-social-details_like-toggle_reactions-cta"> <a class="reactions-menu__link text-color-text social-action-bar__button relative h-6 cursor-pointer w-full" href="https://www.linkedin.com/uas/login?session_redirect=%2Fadvice%2F0%2Fyour-brand-under-siege-from-online-trolls-ipjoc%3Flang%3Des&amp;trk=article-ssr-frontend-x-article_x-social-details_like-toggle_like-cta" target="_blank" data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_like-toggle_reactions-cta" data-parent-urn="urn:li:ugcPost:7261811652897964032" data-tracking-will-navigate data-feed-control="article-ssr-frontend-x-article_x-social-details_like-toggle_reactions-cta"> <!----> <div class="like-button-default flex flex-row items-center "> <icon class="social-action-bar__icon" data-svg-class-name="social-action-bar__icon--svg" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e2cf8dn8tvjcu9gl3qcxhw31q"> </icon> <span class="social-action-bar__button-text">Recomendar</span> </div> </a> </div> <template id="selected-reaction"> <div> <div class="selected-reaction--LIKE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Recomendar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/7ze70iqo2l1rn7hwfoykiwjod"> <span class="social-action-bar__button-text">Recomendar</span> </div> <div class="selected-reaction--PRAISE flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Celebrar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/czva5w81r4b0pjr7sh5r4nbw9"> <span class="social-action-bar__button-text">Celebrar</span> </div> <div class="selected-reaction--APPRECIATION flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Apoyar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/8kvqqk9m1eu5ffqkdlum1ka1m"> <span class="social-action-bar__button-text">Apoyar</span> </div> <div class="selected-reaction--EMPATHY flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Encantar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5yukss5d7kh4xrbd5642z6tk0"> <span class="social-action-bar__button-text">Encantar</span> </div> <div class="selected-reaction--INTEREST flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Interesar" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/es4dlamdpym2zbuhglwx2cuz0"> <span class="social-action-bar__button-text">Interesar</span> </div> <div class="selected-reaction--ENTERTAINMENT flex flex-row items-center"> <img class="inline-block align-middle relative w-3 h-3 mr-1 babybear:mr-0 mb-0.5" alt="Hacer gracia" aria-hidden="true" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e0rqrq0h755yqqu59fy047ayt"> <span class="social-action-bar__button-text">Hacer gracia</span> </div> </div> </template> <!----> <code id="i18n_copy_cta_message_success" style="display: none"><!--"Se ha copiado el enlace en el portapapeles."--></code> <code id="i18n_copy_cta_message_error" style="display: none"><!--"Ha ocurrido un error al copiar en el portapapeles."--></code> <div class="collapsible-dropdown flex items-center relative hyphens-auto social-share inline-block relative select-none x-social-share " data-share-message="Compartir" data-share-url="https://www.linkedin.com/advice/0/your-brand-under-siege-from-online-trolls-ipjoc?utm_source=share&amp;utm_medium=guest_desktop" data-feed-control="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_main_button" data-feed-action-category="EXPAND" data-feed-action-type="openShareMenu"> <!----> <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-[100%] top-auto" role="menu" tabindex="-1"> <li> <button data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_copy" class="social-share__item social-share-item" data-share-service="copy"> <icon class="social-share__item-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/aup4g97pdky3ff73gv9lyhjvx"></icon> <span class="social-share__item-text pl-1">Copiar</span> </button> </li> <li> <button data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_linkedin" class="social-share__item social-share-item" data-share-service="linkedin"> <icon class="social-share__item-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/2uoxvguhsfspfnmr6tvfuyw4y" data-svg-class-name="text-color-text"></icon> <span class="social-share__item-text pl-1">LinkedIn</span> </button> </li> <li> <button data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_facebook" class="social-share__item social-share-item" data-share-service="facebook"> <icon class="social-share__item-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5xkjpykqkamtr6skk0vodqwd2"></icon> <span class="social-share__item-text pl-1">Facebook</span> </button> </li> <li> <button data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_twitter" class="social-share__item social-share-item" data-share-service="twitter"> <icon class="social-share__item-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4bmfmbwr1b97362o29qmjo1zj"></icon> <span class="social-share__item-text pl-1">Twitter</span> </button> </li> <!----> </ul> <button aria-expanded="false" class="social-share__button social-share__button-square social-share-button social-action-bar__button social-share-button--square " aria-label data-tracking-control-name="article-ssr-frontend-x-article_x-social-details_social-share-intent_social-share_main_button"> <icon class="social-share__button-icon " data-delayed-url="https://static.licdn.com/aero-v1/sc/h/852gyy4s01pfis5qf9k99s6d2" data-svg-class-name="social-share-button-icon social-action-bar__icon--svg "></icon> <span class="social-share__button-text-square social-action-bar__button-text "> Compartir </span> </button> </div> </div> <code id="i18n_reaction_singular" style="display: none"><!--"%numReactions% reacción"--></code> <code id="i18n_reactions_plural" style="display: none"><!--"%numReactions% reacciones"--></code> <div class="flex items-center font-sans text-sm babybear:text-xs" data-sap-comment-urn="urn:li:ugcPost:7261811652897964032"> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis my-1" role="button" aria-label="6 reacciones" data-test-id="social-actions__reactions" data-id="social-actions__reactions" data-num-reactions="6" data-singular="%numReactions%" data-plural="%numReactions%" data-entity-urn="urn:li:ugcPost:7261811652897964032" tabindex="0"> <img alt data-reaction-type="LIKE" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur" height="16px" width="16px"> <img alt data-reaction-type="INTEREST" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt" height="16px" width="16px"> <span aria-hidden="true" class="font-normal ml-0.5" data-test-id="social-actions__reaction-count"> 6 </span> </div> <code id="social-actions__reaction-image-APPRECIATION" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cib97epu77mrzque5gqlzjgaw"--></code> <!----><!----> <code id="social-actions__reaction-image-EMPATHY" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/37hg81qnm85dsy5mbqfifg9qs"--></code> <code id="social-actions__reaction-image-ENTERTAINMENT" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/e7ppwfmo0if15fgie4q5r4us4"--></code> <!----> <code id="social-actions__reaction-image-INTEREST" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4v7dh2d6cuqm24mzps1pqzeqt"--></code> <code id="social-actions__reaction-image-LIKE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/9sun4diznbhgyelaeryxy75ur"--></code> <code id="social-actions__reaction-image-MAYBE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/4iy169rwfs5rdhspekg2r5wc6"--></code> <code id="social-actions__reaction-image-PRAISE" style="display: none"><!--"https://static.licdn.com/aero-v1/sc/h/cjrxeu0ese8oxe32kiom8kzoh"--></code> <!----><!----> <div class="flex items-center font-normal text-color-text-low-emphasis no-underline visited:text-color-text-low-emphasis before:middot my-1" data-test-id="social-actions__comments" data-id="social-actions__comments" data-num-comments="53" data-singular="%numComments% contribución" data-plural="%numComments% contribuciones" data-entity-urn="urn:li:ugcPost:7261811652897964032"> 53 contribuciones </div> <!----> </div> </div> </div> <!----><!----> <code id="contentUrn" style="display: none"><!--"urn:li:linkedInArticle:7261811652507967488"--></code> <div id="toasts" class="toasts fixed z-8 babybear:right-4 mamabear:right-4 papabear:min-h-[96px] invisible top:auto bottom-4 left-4 papabear:w-[400px] toasts--bottom" type="bottom"> <template id="toast-template"> <div class="toast container-raised flex toast--bottom transition ease-accelerate duration-xxslow " data-id="toast"> <div class="toast__message flex flex-1 babybear:items-center mamabear:items-center papabear:items-start py-2 px-1.5" data-id="toast__message" role="alert" tabindex="-1"> <div class="toast__message-content-container" data-id="toast__message-content-container"> <p class="toast__message-content font-sans text-sm opacity-90 inline babybear:self-center mamabear:self-center papabear:self-start" data-id="toast__message-content"></p> </div> </div> <button class="toast__dismiss-btn cursor-pointer babybear:self-center mamabear:self-center papabear:self-start pt-3 pb-2 papabear:py-2 pl-0.5 pr-0" data-id="toast__dismiss-btn" aria-label="Cerrar"> <svg width="24" height="24" class="fill-color-icon"><path d="M13 4.32 9.31 8 13 11.69 11.69 13 8 9.31 4.31 13 3 11.69 6.69 8 3 4.31 4.31 3 8 6.69 11.68 3Z"></path></svg> </button> </div> </template> <template id="toast-icon-caution"> <icon class="text-color-icon-caution toast__icon w-3 h-3 shrink-0 mr-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/u6kgm8vi5s4rhtbgmjlphlp6"></icon> </template> <template id="toast-icon-error"> <icon class="text-color-icon-negative toast__icon w-3 h-3 shrink-0 mr-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/2ffvlzyh9wb65459t9va8w2ph"></icon> </template> <template id="toast-icon-gdpr"> <icon class="text-color-icon-neutral toast__icon w-3 h-3 shrink-0 mr-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/a0d85elrpgg38lskvq1kvzb3"></icon> </template> <template id="toast-icon-notify"> <icon class="text-color-icon-neutral toast__icon w-3 h-3 shrink-0 mr-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/de23f5me7dfm17unsj9up4vga"></icon> </template> <template id="toast-icon-success"> <icon class="text-color-icon-positive toast__icon w-3 h-3 shrink-0 mr-2" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/c44ryoszao52cyd0y87z7s0uf"></icon> </template> <template id="toast-cta"> <a class="toast__cta cta-link font-medium ml-0.5 text-sm text-inherit inline" target="_blank"></a> </template> </div> </div> <script src="https://static.licdn.com/aero-v1/sc/h/4kdl05tfo7lc1e6o63oput2ah" async></script> <!----> <script src="https://static.licdn.com/aero-v1/sc/h/8umyf7gld1hnxajvy9yfi52ck" async defer></script> <!----> </body> </html>

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