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Snapchat Introduces New AR Lenses, Platform Features, and Spectacles Capabilities - Small Business Trends
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class=nav-search-block id=nav-search-block-wrap><form id=nav-searchform action=https://smallbiztrends.com/><input id=s name=s placeholder=Search...> <input class=nav-search-button type=submit value=Search></form></div></div></nav><script type=text/ez-screx>smb_set_search_button();</script></header></div><div id=main-content class=container><div class=content><article class="post-listing post-1498718 post type-post status-publish format-standard has-post-thumbnail category-small-business-news"><div class=post-inner><h1 class="post-title entry-title">Snapchat Introduces New AR Lenses, Platform Features, and Spectacles Capabilities</h1><meta content="Snapchat Introduces New AR Lenses, Platform Features, and Spectacles Capabilities"><span class=byline><span class=article-date>Published: <span datetime=2024-11-17T19:10:14-05:00>Nov 17, 2024</span></span> <span class=article-author>by <span class=nickname><a href=https://smallbiztrends.com/author/joshua-sophy/ title="Posts by Joshua Sophy">Joshua Sophy</a></span></span> <span class=article-author>In <a href=https://smallbiztrends.com/category/small-business-news/ title="View all articles in Small Business News">Small Business News</a></span></span><hr class=clear><span class=full-span-featured-image><img width=850 height=478 src="https://smallbiztrends.com/ezoimgfmt/media.smallbiztrends.com/2024/11/Snapchat-ar-lenses-850x478.png?ezimgfmt=rs%3Adevice%2Frscb1-1" class="attachment-general_850w_image size-general_850w_image" alt decoding=async ezimgfmt="rs rscb1 src ng ngcb1" loading=eager srcset sizes importance=high fetchpriority=high></span><div class=entry><div class=entry-wrap><p>Snapchat has unveiled a series of new Lenses, platform features, and tools aimed at enhancing augmented reality (AR) experiences for developers and users alike. The updates are part of the Snap OS v5.58 release, which introduces innovative capabilities for Spectacles, Snap’s AR-enabled smart glasses, along with expanded tools for developers to create and experiment with AR applications.</p><span id=ezoic-pub-ad-placeholder-901 data-method=placement-service></span><span data-ez-ph-id=901></span><h3>New Lenses: Piano Tutor and Ball Game</h3><p>Snapchat’s new Lenses demonstrate the power of the Spectacles camera and SnapML, Snap’s machine learning technology.<ul><li><strong>Piano Tutor Lens</strong>: Designed to bring a personal piano instructor to users, this Lens uses custom machine learning models to identify and track a variety of pianos. It overlays notes onto the keys in real-time, helping users familiarize themselves with the keyboard layout and practice coordination. The Lens also evaluates performance, providing real-time feedback for continuous improvement.<li><strong>Ball Game Lens</strong>: This interactive Lens turns a physical ball into a controller for a series of challenges. A custom ML tracking model follows the ball’s movements, enabling users to interact with both physical and digital elements. It’s designed to help players refine their kicking skills while having fun.</ul><h3>Enhanced Platform Features and APIs</h3><p>To empower developers to build more advanced AR experiences, Snap OS v5.58 includes several new platform features and APIs:</p><span id=ezoic-pub-ad-placeholder-909 data-method=placement-service></span><span data-ez-ph-id=909></span><ul><li><strong>Fetch API</strong>: Enables Lenses to interact with hosted multi-modal Large Language Models (LLMs), allowing for enhanced functionality and smarter interactions.<li><strong>Image Spatialization API</strong>: Uses generative AI to convert standard 2D image formats into realistic 3D visuals, adding depth and immersion to AR content.</ul><p>Additional capabilities include:<ul><li><strong>Spatial Anchors</strong>: Attach digital objects to specific locations within a Lens and revisit them later for consistent AR experiences.<li><strong>Basic Location</strong>: Access GPS coordinates of Spectacles to create outdoor experiences tied to real-world locations.<li><strong>Layout Mode</strong>: Import images from a smartphone via the Spectacles app and spatialize them into engaging 3D experiences.<li><strong>Web View</strong>: Drag and drop web pages directly into Lenses for added interactivity.<li><strong>Lens Unlock</strong>: Share a URL to unlock Lenses that are pending categorization or addition to Lens Explorer.</ul><h3>Get Started with Snap OS v5.58</h3><p>To access the new features and start building with the updated tools, users and developers can update to the latest versions of Snap OS and the Spectacles app. Snap encourages developers to explore these capabilities and innovate with AR.<p>“We can’t wait to see what you create!” Snap said in its release, highlighting its commitment to supporting the AR community and driving the development of immersive, interactive experiences.</p><span id=ezoic-pub-ad-placeholder-910 data-method=placement-service></span><span data-ez-ph-id=910></span><p>For more details and to update your devices, visit Snapchat’s Spectacles page.<p><em><small>Image: Snapchat</small></em><hr class=clear></div></div></div></article><span id=ezoic-pub-ad-placeholder-105></span><span data-ez-ph-id=105></span><section id=related-articles><div class=single_section_title>Editor's Picks</div><ul class=single-related-articles><li class=related-article-0><a href=https://smallbiztrends.com/website-features/><span class=related-articles-img><img width=325 height=182 src="data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20width=%22325%22%20height=%22182%22%3E%3C/svg%3E" class="ezlazyload attachment-home_cat_image size-home_cat_image" alt="website features" decoding=async ezimgfmt="rs rscb1 src ng ngcb1" data-ezsrc=https://smallbiztrends.com/ezoimgfmt/media.smallbiztrends.com/2023/03/Website-Features-Your-Small-Business-Must-Have-325x182.png></span><hr class=clear><span class=related-articles-title>Website Features Your Small Business Must 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src="data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20width=%2265%22%20height=%2265%22%3E%3C/svg%3E" alt="Joshua Sophy" width=65 height=150 class="ezlazyload photo" ezimgfmt="rs rscb1 src ng ngcb1" data-ezsrc=https://smallbiztrends.com/wp-content/uploads/userphoto/431.thumbnail.jpg></a> Joshua Sophy is the Editor for Small Business Trends and has been a member of the team for 16 years. A professional journalist with 20 years of experience in traditional media and online media, he attended Waynesburg University and is a member of the Society of Professional Journalists. 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