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15.5312V12.0938Z" fill="#36494D"/> </svg> October 23, 2024</p><p><svg width="17" height="23" viewBox="0 0 17 23" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M7.375 22.2344C5.14062 19.4414 0.15625 12.7812 0.15625 9C0.15625 4.44531 3.80859 0.75 8.40625 0.75C12.9609 0.75 16.6562 4.44531 16.6562 9C16.6562 12.7812 11.6289 19.4414 9.39453 22.2344C8.87891 22.8789 7.89062 22.8789 7.375 22.2344ZM14.5508 11.75C15.0234 10.5898 15.2812 9.6875 15.2812 9C15.2812 5.21875 12.1875 2.125 8.40625 2.125C4.58203 2.125 1.53125 5.21875 1.53125 9C1.53125 9.6875 1.74609 10.5898 2.21875 11.75C2.69141 12.8672 3.33594 14.0703 4.10938 15.2734C5.57031 17.6367 7.28906 19.9141 8.40625 21.2891C9.48047 19.9141 11.1992 17.6367 12.6602 15.2734C13.4336 14.0703 14.0781 12.8672 14.5508 11.75Z" fill="#36494D"/> </svg> Online</p> </div> <a href="#form" class="button small yellow">Access the recording</a> </div> </div> </div> </div> </div> <div class="overlay" style="background-color:rgba(19, 20, 20, 0.1)"></div></section> <section class="article"> <div class="container1650"> <div class="row"> <div class="col-md-4 nav-col" data-aos="fade-up" data-aos-delay="300"> <div class="spy-navigation"> <div class="spy"> <div class="tags-box"> <h5>Topics</h5> <span>Strategic Analytics</span> </div> </div> </div> </div> <div class="col-md-8" data-aos="fade-up" data-aos-delay="300"> <div class="content"><p>Currently, most decision-making in the market relies heavily on platform metrics, which may improve efficiency but doesn't always ensure effectiveness. Often, effectiveness is driven more by intuition than data.</p> <p>In our upcoming webinar, Gabriel Hughes, Croud's Global Director of Advanced Analytics and global patent holder for Google’s attribution product, is sharing his best tips to measure brand and performance spend in one unified approach.</p> <p>Register for this webinar on Unlocking potential for brand & performance: A data-driven approach, to:</p> <ul> <li>Explore the very latest thinking in cross-media measurement</li> <li>Understand how to use predictive analytics for live marketing optimisation</li> <li>Learn how to develop a measurement strategy across both brand and performance and enable budget optimisation in the short- and long-term</li> </ul> <p>We hope to see you there, sign up below to secure your place!</p><section id='form' class="download-form"> <div class="container1650"> <div class="row"> <div class="col-12" data-aos="fade-up" data-aos-delay="300"> <div class="box"> <h3>Access the webinar recording</h3> <div class="embed-code"> <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"></script> <script> hbspt.forms.create({ portalId: "3306408", formId: "f26da8cc-86fe-4291-899b-a75f9da05bea" }); 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