Engage with people and build an audience : Learn new skills to build your brand or business

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button_title: (element.innerText || element.textContent).trim() } } }) }) }) // Track clicks on links links = document.getElementsByTagName("a") links_arr = Array.from(links) links_arr.forEach(element => { element.addEventListener("click", function () { snowplow('trackSelfDescribingEvent' + trackersToUse, { event: { schema: "iglu:com.intellum/link_click/jsonschema/1-0-0", data: { link_name: element.dataset.objectName || 'unnamed_link', link_title: (element.innerText || element.textContent).trim(), link_href: element.href } } }) }) element.addEventListener("auxclick", function () { snowplow('trackSelfDescribingEvent' + trackersToUse, { event: { schema: "iglu:com.intellum/link_click/jsonschema/1-0-0", data: { link_name: element.dataset.objectName || 'unnamed_link', link_title: (element.innerText || element.textContent).trim(), link_href: element.href } } }) }) }) // Track video usage trackVideos() // Track catalog cards impressions if (gon.page_entity && gon.page_entity["page_type"] == 'homepage') { prevVisibleCatalogCards = new Set() maxChecks = 20 checkInterval = 5000 currentCheck = 0 function checkNewCatalogCards(prevVisibleCatalogCards) { catalogCards = Array.from(document.getElementsByClassName("catalogcards")) catalogCards.forEach((el, index) => { if (el.getElementsByTagName("h2")[0]) { title = el.getElementsByTagName("h2")[0].innerText courses = Array.from(el.getElementsByClassName("catalogcard")) .map(el => { return { course_id: parseInt(el.dataset.courseId, 10), course_type: el.dataset.courseType } }) .filter(el => !isNaN(el["course_id"])) if (courses.length != 0 && !prevVisibleCatalogCards.has(title)) { snowplow('trackSelfDescribingEvent' + trackersToUse, { event: { schema: "iglu:com.intellum/gallery_impression/jsonschema/1-0-0", data: { title: title, gallery_position: index, results: courses } } }) prevVisibleCatalogCards.add(title) } } }) } checkNewCatalogCards(prevVisibleCatalogCards) const catalogCheckInterval = setInterval(function() { checkNewCatalogCards(prevVisibleCatalogCards) if (currentCheck > maxChecks) { clearInterval(catalogCheckInterval) } currentCheck += 1 }, checkInterval) } if (gon.page_entity && gon.page_entity["page_type"] == 'search_result_page') { searchList = document.getElementsByTagName("exceed-filter-content")[0] if (searchList != undefined) { courses = Array.from(searchList.getElementsByTagName("article")).map(x => { return { course_id: parseInt(x.dataset.courseId, 10), course_type: x.dataset.courseType } }) snowplow('trackSelfDescribingEvent' + trackersToUse, { event: { schema: "iglu:com.intellum/search_impression/jsonschema/1-0-2", data: { search_query: gon.page_entity["search_query"], results: courses } } }) } } }, false) </script>  <script async src="https://www.googletagmanager.com/gtag/js?id=G-9QZZZPK0JH"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-9QZZZPK0JH'); </script> <script> 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c0.391-0.391,1.024-0.391,1.415,0c0.39,0.391,0.39,1.024,0,1.414C10.513,19.144,9.489,19.533,8.464,19.533z"></path> </g> </svg> <span class="appnav__label"> Workshops </span> </a></li> <li class="navmenu__listitem--mobile navmenu__option"> <a class="appnav__link appnav__link--mobile" target="_blank" href="https://www.facebook.com/business/learn/lms/sso/?org=certifications"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" class="appnav__icon appnav__icon--left" focusable="false"> <g aria-hidden="true" fill="currentColor"> <path d="M12.707,15.293c-1.068,0-2.073-0.416-2.828-1.172c-0.391-0.391-0.391-1.023,0-1.414s1.023-0.391,1.414,0 c0.756,0.756,2.072,0.756,2.828,0l2.829-2.828c0.779-0.78,0.779-2.049,0-2.829c-0.756-0.755-2.072-0.757-2.829,0 c-0.391,0.391-1.023,0.391-1.414,0s-0.391-1.023,0-1.414c1.56-1.559,4.096-1.561,5.657,0c1.559,1.559,1.559,4.097,0,5.657 l-2.829,2.828C14.78,14.877,13.775,15.293,12.707,15.293z"></path> <path d="M8.464,19.533c-1.024,0-2.048-0.39-2.828-1.169c-0.756-0.756-1.172-1.76-1.172-2.829c0-1.068,0.416-2.072,1.172-2.828 l2.828-2.828c1.511-1.512,4.145-1.512,5.657,0c0.391,0.391,0.391,1.023,0,1.414s-1.023,0.391-1.414,0 c-0.756-0.757-2.074-0.756-2.829,0L7.05,14.121c-0.78,0.78-0.78,2.049,0,2.829c0.779,0.779,2.048,0.779,2.829,0 c0.391-0.391,1.024-0.391,1.415,0c0.39,0.391,0.39,1.024,0,1.414C10.513,19.144,9.489,19.533,8.464,19.533z"></path> </g> </svg> <span class="appnav__label"> Certifications </span> </a></li> <li class="navmenu__listitem--mobile navmenu__option"> <a class="appnav__link appnav__link--mobile" target="_blank" href="https://www.facebook.com/business/learn/lms/sso/?org=agencies"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" class="appnav__icon appnav__icon--left" focusable="false"> <g aria-hidden="true" fill="currentColor"> <path d="M12.707,15.293c-1.068,0-2.073-0.416-2.828-1.172c-0.391-0.391-0.391-1.023,0-1.414s1.023-0.391,1.414,0 c0.756,0.756,2.072,0.756,2.828,0l2.829-2.828c0.779-0.78,0.779-2.049,0-2.829c-0.756-0.755-2.072-0.757-2.829,0 c-0.391,0.391-1.023,0.391-1.414,0s-0.391-1.023,0-1.414c1.56-1.559,4.096-1.561,5.657,0c1.559,1.559,1.559,4.097,0,5.657 l-2.829,2.828C14.78,14.877,13.775,15.293,12.707,15.293z"></path> <path d="M8.464,19.533c-1.024,0-2.048-0.39-2.828-1.169c-0.756-0.756-1.172-1.76-1.172-2.829c0-1.068,0.416-2.072,1.172-2.828 l2.828-2.828c1.511-1.512,4.145-1.512,5.657,0c0.391,0.391,0.391,1.023,0,1.414s-1.023,0.391-1.414,0 c-0.756-0.757-2.074-0.756-2.829,0L7.05,14.121c-0.78,0.78-0.78,2.049,0,2.829c0.779,0.779,2.048,0.779,2.829,0 c0.391-0.391,1.024-0.391,1.415,0c0.39,0.391,0.39,1.024,0,1.414C10.513,19.144,9.489,19.533,8.464,19.533z"></path> </g> </svg> <span class="appnav__label"> Agency </span> </a></li> <li class="navmenu__listitem--mobile navmenu__option"> <a class="appnav__link appnav__link--mobile" target="_blank" href="https://www.facebook.com/business/learn/lms/sso/?org=community"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" class="appnav__icon appnav__icon--left" focusable="false"> <g aria-hidden="true" fill="currentColor"> <path d="M12.707,15.293c-1.068,0-2.073-0.416-2.828-1.172c-0.391-0.391-0.391-1.023,0-1.414s1.023-0.391,1.414,0 c0.756,0.756,2.072,0.756,2.828,0l2.829-2.828c0.779-0.78,0.779-2.049,0-2.829c-0.756-0.755-2.072-0.757-2.829,0 c-0.391,0.391-1.023,0.391-1.414,0s-0.391-1.023,0-1.414c1.56-1.559,4.096-1.561,5.657,0c1.559,1.559,1.559,4.097,0,5.657 l-2.829,2.828C14.78,14.877,13.775,15.293,12.707,15.293z"></path> <path d="M8.464,19.533c-1.024,0-2.048-0.39-2.828-1.169c-0.756-0.756-1.172-1.76-1.172-2.829c0-1.068,0.416-2.072,1.172-2.828 l2.828-2.828c1.511-1.512,4.145-1.512,5.657,0c0.391,0.391,0.391,1.023,0,1.414s-1.023,0.391-1.414,0 c-0.756-0.757-2.074-0.756-2.829,0L7.05,14.121c-0.78,0.78-0.78,2.049,0,2.829c0.779,0.779,2.048,0.779,2.829,0 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src="https://exceed-facebook-production-v2-main.s3.amazonaws.com/uploads/resource_hero_pictures/targets/510513/w550/c27-engage-with-people-and-build-an-audience-courseherodesktop.png?X-Amz-Expires=86400&X-Amz-Date=20241126T172633Z&X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=AKIASCCEEX4NBMOWODM5/20241126/us-east-1/s3/aws4_request&X-Amz-SignedHeaders=host&X-Amz-Signature=d8d8a577094d3ed8aba8b173c3a332ecf0a64ffed6555fe9efb72063f1fe61d4" /></picture></div> </div> <header class="course__headercontainer" data-save-state-restore-el> <script> if (window.Intellum && window.Intellum.util && window.Intellum.util.reinitialize) { // Re-init dialog window.Intellum.util.reinitialize.trigger(); }; </script> <div class="course__header"> <div class="activityheading"> <h1 class="u-headingpage--activity activityheading__name" dir="ltr"> Engage with people and build an audience </h1> <ul class="activityheading__meta activitymeta activitymeta--heading"> <li class="activitymeta__item">By Meta Blueprint</li> <li class="activitymeta__item"> <span class="a11y-atonly">Duration </span>9m </li> <li class="activitymeta__item"><span class="a11y-atonly">Difficulty </span>Beginner</li> <li class="activitymeta__item course__metaratings" id="course-rating"> <div class="rating__container" id="activity-rating-container" data-rating-url="/student/reviews/rating/253102-build-your-audience-through-engagement-methods"> <form id="activity-rating" class="rating rating--disabled hint--top hint--mobile" data-rating-enabled="false" data-review-enabled="false" data-rating="false" data-rating-value="4.9" data-student-rated="false" data-dialog-id="activity_reviews_dialog" data-dialog-url="/student/reviews/list/253102" data-hint-when-complete="Review this activity" data-disable-hint-a11y="true" action="/student/reviews?course_id=253102" accept-charset="UTF-8" method="post"><input name="utf8" type="hidden" value="✓" autocomplete="off" /><input type="hidden" name="authenticity_token" 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