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0l5.771 15.87a2.02 2.02 0 0 0 1.194 1.195l15.871 5.771a1.99 1.99 0 0 1 0 3.732l-15.87 5.771a2.02 2.02 0 0 0-1.195 1.194"></path></svg><p class="bf b bg z du">Member-only story</p></div></div></div></div></div></div></div></div><div class="gs gt gu gv gw"><div class="ab cb"><div class="ci bh fz ga gb gc"><div><h1 id="c0d1" class="pw-post-title gx gy gz bf ha hb hc hd he hf hg hh hi hj hk hl hm hn ho hp hq hr bk" data-testid="storyTitle">The Best Entrepreneurs Know When to Take “No” for an Answer</h1></div><div><h2 id="d5ac" class="pw-subtitle-paragraph hs gy gz bf b ht hu hv hw hx hy hz ia ib ic id ie if ig ih cq du">Despite what you’ve always heard, the word “no” isn’t always something entrepreneurs should ignore.</h2><div><div class="speechify-ignore ab cp"><div class="speechify-ignore bh l"><div class="ii ij ik il im ab"><div><div class="ab in"><div><div class="bm" aria-hidden="false"><a href="https://aarondinin.medium.com/?source=post_page---byline--80c83f36d743---------------------------------------" rel="noopener follow"><div class="l io ip by iq ir"><div class="l fj"><img alt="Aaron Dinin, PhD" class="l fd by dd de cx" src="https://miro.medium.com/v2/resize:fill:88:88/2*7YSB9E-vJYEhaOW0rJt8Gw.png" width="44" height="44" loading="lazy" data-testid="authorPhoto"/><div class="is by l dd de fs n it ft"></div></div></div></a></div></div><div class="iu ab fj"><div><div class="bm" aria-hidden="false"><a href="https://ehandbook.com/?source=post_page---byline--80c83f36d743---------------------------------------" rel="noopener ugc nofollow"><div class="l iv iw by iq ix"><div class="l fj"><img alt="Entrepreneurship Handbook" class="l fd by br iy cx" src="https://miro.medium.com/v2/resize:fill:48:48/1*8sfeJBcpkpaPmv9Epi2Pjw.png" width="24" height="24" loading="lazy" data-testid="publicationPhoto"/><div class="is by l br iy fs n it 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(max-width: 700px) 50vw, (-webkit-min-device-pixel-ratio: 4) and (max-width: 700px) 50vw, (min-resolution: 3dppx) and (max-width: 700px) 67vw, (-webkit-min-device-pixel-ratio: 3) and (max-width: 700px) 65vw, (min-resolution: 2.5dppx) and (max-width: 700px) 80vw, (-webkit-min-device-pixel-ratio: 2.5) and (max-width: 700px) 80vw, (min-resolution: 2dppx) and (max-width: 700px) 100vw, (-webkit-min-device-pixel-ratio: 2) and (max-width: 700px) 100vw, 700px"/><img alt="" class="bh mq nw c" width="700" height="467" loading="eager" role="presentation"/></picture></div></div><figcaption class="nx ff ny nj nk nz oa bf b bg z du">Photo by <a class="af ob" href="https://unsplash.com/@kaip?utm_source=medium&amp;utm_medium=referral" rel="noopener ugc nofollow" target="_blank">Kai Pilger</a> on <a class="af ob" href="https://unsplash.com/?utm_source=medium&amp;utm_medium=referral" rel="noopener ugc nofollow" target="_blank">Unsplash</a></figcaption></figure><p id="52a9" class="pw-post-body-paragraph oc od gz oe b ht of og oh hw oi oj ok ol om on oo op oq or os ot ou ov ow ox gs bk">I was sitting in a packed auditorium listening to a panel of three successful entrepreneurs sharing stories about their careers. As the session neared its end, the moderator invited questions from the audience. A young guy stepped up to the microphone positioned in the middle of the room and asked what I thought was one of the most interesting questions of the night.</p><p id="7886" class="pw-post-body-paragraph oc od gz oe b ht of og oh hw oi oj ok ol om on oo op oq or os ot ou ov ow ox gs bk">“So much entrepreneurial advice is about perseverance, right?” he began. “I keep hearing that successful entrepreneurs ‘don’t take no for an answer,’ and they keep pushing until they get what they want. But… does that advice apply in every situation? Are there times when ‘no’ actually means you should stop?”</p><p id="5303" class="pw-post-body-paragraph oc od gz oe b ht of og oh hw oi oj ok ol om on oo op oq or os ot ou ov ow ox gs bk">The panelists looked at each other, nodding. The question seemed to strike a chord. Each panelist had their own take on it, but the consensus was clear: while “don’t take no for an answer” is often valuable advice, the best entrepreneurs know when to take a step back, recognize a true “no,” and even pivot to something better.</p><h1 id="34a2" class="oy oz gz bf pa pb pc hv pd pe pf hy pg ph pi pj pk pl pm pn po pp pq pr ps pt bk">Why “Don’t Take No for an Answer” Resonates</h1></div></div></div></div></section></div></div></article></div><div class="l"></div><footer class="pu pv pw px py ab q pz ix c"><div class="l ae"><div class="ab cb"><div class="ci bh fz ga gb gc"><div class="ab cp qa"><div class="ab q lj"><div class="qb l"><span class="l qc qd qe e d"><div class="ab q lj lk"><div class="pw-multi-vote-icon fj js ll lm ln"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" data-testid="footerClapButton" 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As the session neared its end, the moderator invited questions from the audience. A young guy stepped up to the microphone positioned in the middle of the room and asked what I thought was one of the most interesting questions of the night.","hasDropCap":null,"dropCapImage":null,"markups":[],"codeBlockMetadata":null,"iframe":null,"mixtapeMetadata":null},"Paragraph:cdad0804e39e_4":{"__typename":"Paragraph","id":"cdad0804e39e_4","name":"7886","type":"P","href":null,"layout":null,"metadata":null,"text":"“So much entrepreneurial advice is about perseverance, right?” he began. “I keep hearing that successful entrepreneurs ‘don’t take no for an answer,’ and they keep pushing until they get what they want. But… does that advice apply in every situation? 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